The Blue Note jazz festival will take place on July 30-31 at the MEO Sudeste venue in Zambujeira do Mar, Portugal. The festival will feature performances from Emmet Cohen, Veronica Swift, Chad LB, Wynton Marsalis, and Diana Krall among others. General admission tickets are €50 which include snacks, while VIP tickets are €400 and include food, drinks, a backstage tour, and autographs from the musicians. Hotels in the nearby Algarve region are offering an 18% discount on ticket purchases. The festival aims to attract an international audience aged 30-60 and generate €100,000 in profits through sponsorships and product placements.