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Global Medium-Heavy Duty Truck Market: 
Vision 2022 
SANDEEP KAR 
Global Director, 
Automotive & Transportation Research
Vision 2022: 
Big Picture
2014-2022 CV Industry Senior Management 
Top-of-Mind Issues 
Global CV 2020 Vision: Senior Executive Top of Mind Issues, Global, 2014- 2022 
Last frontiers of 
globalization- Next 11, 
Africa 
5 
4 
3 
2 
1 
0 
2.Regulation compliance 
pressures 
3.Global manufacturing 
and sourcing shifts 
4.Rapid proliferation of 
electronics 
8. New truck types (e.g. 
mega-trucks, city trucks, 
etc.) and pricing models 
5.Urban logistics, bricks-and- 
clicks, and multi-modality 
7. Service and 
maintenance revenue 
focused business 
models 
6. Autonomous driven 
connected trucks 
Source: Frost & Sullivan analysis. 
Note: Data collected from 2013-2014 interviews and discussions with Sr. Manager to CEO 
level executives of truck OEMs and tier-1 suppliers in NA, EU, APAC, China, India, Latin 
America and other regions
Correlation Between Truck Buying Cycle and Industrial Growth, United States, 1998–2016 
• Truck cycle peaks occur every 4th / 5th year. 
• Truck cycle peaks precede industrial production peak by a year. 
• This correlation suggests that the next truck cycle peak could be in 2014– 
2015 followed by an potential economic upturn in 2016. 
350 
300 
250 
200 
150 
100 
50 
Truck Buying Cycles vis-a-vis Economic Cycles 
Increasing Volatility 
105.0 
95.0 
85.0 
75.0 
65.0 
55.0 
Strong Economy 
• Robust economic activity 
• Class 8 growth exceeded overall 
1998 
truck growth sales during much of 
the 1990s, peaking in 1999 
1999 
2000 
2001 
2002 
2003 
Heavy-duty Truck Dealership Market: 
2004 
Artificial Boosters 
• Pre-buy activity 
• Regulation compliance 
• Cheaper trucks 
2005 
2006 
2007 
2008 
2009 
2010 
2011 
2012 
2013 
2014 
2015 
2016 
US Annual Industrial Production Index US Class 8 Actual Units Sold Used Class 8 Estimated Units Sold 
Industrial Production Index (2007=100) 
Units Sold (‘000) 
Low Replacement 
• Increase in replacement cycle to 5 – 6 years 
• Slowdown of economy 
• Tremendous demand for used trucks 
Pent-up Demand 
• Growth in US manufacturing and 
industrial production 
• Pent-up replacement demand 
• Short supply of MY ‘08 and ‘09 used trucks
Global GDP & Commercial Truck Market Growth Outlook 
Growth in BRIC and Next 11 economies will offer strength to global truck 
demand. Developed economies to start offering momentum from 2015 onwards 
Global CV Vision 2020: World GDP and CV Growth Outlook – Global: 2012 – 2022 
Region 
GDP Growth Estimates: 
2012 – 2022 (%) 
MCV Growth 
(CAGR%) 
HCV Growth 
(CAGR%) 
Overall CV 
Growth 
(CAGR%) 
Market 
Opportunity 
North America 2.1 – 2.5 4.3 3.6 3.9 Moderate 
South America 4.0 – 5.0 4.4 5.7 5.3 Moderate-High 
Europe 1.0 – 1.5 4.2 3.8 3.9 Moderate 
China 6.5 – 7.0 2.9 5.4 4.7 Moderate-High 
India 6.0 – 7.0 4.4 7.0 5.9 Moderate-High 
Russia 3.5 – 4.0 10.3 8.4 8.9 High 
Next 11 5.0 – 6.0 7.1 9.2 8.2 High 
RoW 4.0 – 5.0 8.4 8.2 8.3 High 
Global 4.0 – 4.5 5.1 5.7 5.5 Moderate-High
Global Medium & Heavy Truck Market Forecast 
Despite short-term global headwinds, stabilizing BRIC markets and rising Next 11 
and African markets to elevate global MCV and HCV sales to 4.6 Million by 2022 
Global CV 2020 Vision: Unit Shipments – Global: 2013–2022 
1,800,000 
1,600,000 
1,400,000 
1,200,000 
1,000,000 
800,000 
600,000 
400,000 
200,000 
MCV HCV 
Next 11 includes the following countries: Egypt, Indonesia, Iran, Mexico, Nigeria, Pakistan, Philippines, Turkey, South Korea, Vietnam, and Bangladesh. 
Note: All figures are rounded; the base year is 2012. Source: Frost & Sullivan analysis. 
MCV: 6T to 16T 
HCV: 16T and above 
0 
North 
America 
South 
America 
China India Russia Europe Next 11 RoW 
2013 
2022 
~2.7 2022 Regional Shares 
million 
~4.6 
million 
34% 
36% 
64% 
66% 
Units 
44% 
31% 
24% 
42% 21% 
45% 
53% 
55% 69% 
76% 
58% 
72% 
79% 
55% 47% 
28% 
5.5% CAGR Growth
Vehicle Platform Strategies of Key Global HD OEMs 
By 2022, 30 Global HD Truck Platforms are Expected Collectively Accounting 
One Out of Every Three HD Trucks Made That Year 
Global CV Vision 2020: Heavy-duty Truck Market: Key Truck Platforms – Global: 2013 and 2022 
3 
4 6 4 
Note: All figures are rounded. The base year is 2011. Source: Frost & Sullivan analysis. 
8 
7 
70 
60 
50 
40 
30 
20 
10 
Note: Within the split Auman GTL, and MAN SITRAK platforms are accounted to 
both individual OEMs involved, but are counted only once for computing the total. 
6 
3 
6 
3 
5 
4 
3 
3 
3 
3 
2 
1 
2 
2 
7 
2 
7 
3 
6 
3 
6 
3 
6 
2 
5 
2 
4 
1 
5 
1 
5 
2 
5 
2 
3 
1 
4 
2 
3 
1 
3 
2 
0 
Observed no. of distinct platforms, 
2013 
Estimated no. of global platforms 
available, 2013 
Observed no. of distinct platforms, 
2022 
Estimated no. of global platforms 
available, 2022 
Beiqi Foton 
Dongfeng Motor Corp. 
CNHTC 
Ashok Leyland 
TATA Motors 
Navistar Inc. 
PACCAR Inc. 
IVECO 
Scania AB 
MAN SE 
Volvo Group 
Daimler Group 
58 
24 
55 
30
Price 
Attractive Segment by Region – 2022 
22 to 27 Ton GVWR Segment to Emerge as Most Attractive Among 
Trucks Globally at Price Band of $45,000 to $75,000 
Global CV Vision 2020: Highest-selling Weight Segment in Each Region – Global: 2022 
South America 
North America 
China 
India 
Russia 
Europe 
Next 11 
RoW 
$160,000 
$140,000 
$120,000 
$100,000 
$80,000 
$60,000 
$40,000 
$20,000 
$0 
5000 10000 15000 20000 25000 30000 35000 
GVWR (kilogram) 
Size of the bubble: Sales units of top segments in each country in 2022. Note: All figures are rounded; the base year is 2013. Source: Frost & Sullivan analysis.
Fleet Operations Overview – North America 
In 2022 Fleets Operating in NA Should Expect an Average Annual Cost of 
$183,000 or $1.9 Mer Mile, a 10 Percent Increase Over 2013’s Operating Cost 
Global CV 2020 Vision: Fleet Cost Overview – North America: 2013 and 2022 
Tires 
2.0 3.0 Permits / Toll 
2.0 3.0 
Maintenance 
11.0 9.0 
4.0 Insurance 
3.0 
10.0 Tractor / Trailer 
12.0 
Driver Benefits 
9.0 11.0 
Driver Wages 
28.0 31.0 
Fuel 
33.0 29.0 
100% 
90% 
80% 
70% 
60% 
50% 
40% 
30% 
20% 
10% 
0% 
2013 2022
Global Powertrain Market Outlook: 2022
Global Medium & Heavy Truck Market Forecast 2013-2022 
China and NA to show greater preference towards advanced powertrain systems; NG to 
emerge as fastest growing powertrain technology across regions 
Gasoline 1.4 6 1 0.5 0.1 0.3 0.1 2.1 
HEV 3 4 1.3 4.9 0.8 1 4.6 0.6 
NG 8.9 16.8 6.4 10.2 6.25 7.45 8.25 4.4 
Diesel 86.7 73.2 91.3 84.4 92.85 91.25 87.05 92.9 
2013 2022 
Segment: GVWR 6T and above 
Global CV Vision 2020: Powertrain Mix, 2022 
100% 
80% 
60% 
40% 
20% 
0% 
World NA SA China India Russia Europe RoW 
Global Medium-heavy truck sales to reach 4.6 million by 2022 
~2.7 
million 
Units 
~4.6 
million
Advanced Diesel Engine Technologies – Weighted 
Average Preference Ranking 
Heavy-duty Engine Market: Weighted Average Preference Ranking of Advanced Powertrain 
Technologies by Key OEMs, North America, 2014 
• Downspeeding emerges as top 
preference across all OEMs. 
• WHR is critical due to significant 
benefits the technology offers. 
• All OEMs are expected to focus 
on after-treatment technologies, 
owing to regulatory mandates. 
Note: 
1.Ranking is on a scale of 1 to 10, with 10 being most 
preferred, and 1 being least preferred. 
2.Weighted average ranking used as representative of 
industry. Individual OEM level rankings are detailed in 
respective OEM profiles. 
7.9 
7.8 
8.4 
7.6 
8.2 
Prognostics 
7.9 
Engine 
8.1 
7.5 
In-cylinder 
Improvements 
Downsizing 
Downspeeding 
Waste Heat Recovery 
Advanced 
After-treatment 
Turbochargers & Related 
Boosting Technologies 
Hybridization
Global Natural Gas Truck Sales Forecasts 
Global Sales Expected to Reach 390,000 units by 2022; North America and China to 
Emerge as Leading Markets for NG Trucks 
Global CV Vision 2020: Natural Gas Sales Forecast, Split by Region by Type, 2013 and 2022 
NA SA China India Russia West Europe Next 11 RoW 
10% 
2% 
9% 
5% 
2013 2022 
Note: All figures are rounded; the base year is 2012. Source: Frost & Sullivan analysis. 
38% 
32% 
6% 
5% 
7% 
22% 
5% 
41% 
7% 
5% 
6% 
2013 Regional Shares 2022 Regional Shares 
Unit Shipments 
~390,000 
~35,100 
CAGR: 36 %
Global Hybrid & Electric Truck Sales Forecasts 
Global Sales Expected to be Driven by Impetus from the NA, Europe and Chinese 
Markets. Japan Emerging as a Major Hub for Hybrid Components 
Global CV Vision 2020: Hybrid and Electric Sales Forecast, Split by Region by Type, 2013 and 2022 
90,000 
80,000 
70,000 
60,000 
50,000 
40,000 
30,000 
20,000 
29% 
61% 
14% 10,000 
17% 9% 10% 
86% 
0 
47% CAGR Growth 
2022 Regional Shares 
~4,100 
6% 
39% 
94% 
83% 91% 
69% 
90% 
~137,100 
34% 
2013 2022 
North 
America 
Electric Hybrid 
South 
America 
China India Russia Europe RoW 
Units 
Next 11 includes the following countries: Egypt, Indonesia, Iran, Mexico, Nigeria, Pakistan, Philippines, Turkey, South Korea, Vietnam, and Bangladesh. 
Trucks with GVWR 6T and above included 
66% 
31% 
71%
2014 U.S. HD Fleet Managers’ Voice: 
Powertrain Technology Summary 
Convenience 
of servicing 
Primary reason for 
selecting OEM 
nameplate engines 4% vs. 2% 
Warranty and 
residual value 
Most influential factors in 
powertrain technology 
purchase process 
Semi / Fully 
automatic 
transmissions 
Currently one of the most 
prevalently used and 
important advanced 
powertrain technology in 
fleets 
23% 
Estimated 
future 
growth rate 
Mean percent of 
fleets that currently 
versus plan to have 
diesel-electric 
hybrid trucks 
< 4% 
Mean percent of 
fleets that currently 
or plan to use CNG, 
LNG, or DME
Global Engine Displacement and Power Recalibration 
Dominant Narrative in Diesel Technologies in Engine Downsizing in Developed Markets 
Contrasted Against Engine Upsizing in Developing Markets 
Truck Engine Power Bandwidths, 
China, 2010 and 2020 
HD Truck Diesel Engine 
Displacement Overview, North 
America, 2011 & 2018 
HD Truck Diesel Engine 
Displacement Overview, Western 
Europe, 2012 & 2018 
15 
14.8 
14.6 
14.4 
14.2 
14 
13.8 
13.6 
13.4 
13.2 
13 
12.8 
12.6 
12.4 
12.2 
12 
2011 2018 
14 
13.8 
13.6 
13.4 
13.2 
13 
12.8 
12.6 
12.4 
12.2 
12 
11.8 
11.6 
11.4 
11.2 
11 
2012 2018 
700 Power (kW) 
400 kW 350 kW 
(Medium-High Duty) 
2010 2020 
600 
500 
400 
300 
100 
MDT 
LDT 
200 kW 
100 kW 
60k W 
HDT 
220 kW 
HDT 
600 kW 
MDT 
300 kW 
140 kW 
LDT 
80 kW 
200 
Note: All figures are rounded. Source: Frost & Sullivan analysis. 
~ 3% 
reduction 
~ 3 % 
reduction 
13.7 – 14.1 
13.4 – 13.7 12.3 – 12.7 
11.9 – 12.3 
Weighted average 
displacement (in L) 
Weighted average 
displacement (in L)
Global Telematics Market Outlook 2022
New Fleet Management Systems Vendors Evolving – 
Expanding Value Chain 
Going forward most value chain partners will consider offering proprietary FMS solutions; 
Consolidations (acquisition / partnership) will be likely outcome 
Most of the value 
chain partners of the 
trucking industry are eyeing 
this market 
Tires 
Internet Companies 
ex: Google 
Truck OEMs ex: 
Freightliner, Volvo, 
PACCAR, International 
Telematics Companies ex: TomTom 
Wireless Companies ex: 
Verizon, AT&T 
Energy Companies 
ex: Shell, Exxon 
Tier-I Companies ex: 
Cummins, WABCO, Pirelli, 
Michelin, Continental After OEMs, it is Tier-1 Suppliers 
That Are Now Focusing on This 
Segment. Cummins, Eaton, 
WABCO, Michelin
Proliferation of Telematics is a Global Phenomenon: 
FMS Services by Region / Country 
CV Telematics Market: Key FMS services by region, Global, 2014 
Turkey 
• Digital Tachograph 
• Driver Management 
• Fuel Management 
India 
• Vehicle Tracking, 
• Fuel Management 
• Safety of vehicles and 
Drivers 
Latin America 
• Stolen Vehicle Recovery. 
• Fuel Management 
• Insurance Service 
Russia 
• Emergency Services 
• Track and Trace 
• Two way messaging 
Australia 
• Vehicle Tracking, 
• Driver Management 
• Order Management 
China 
• Fuel Management 
• Driver Management 
European Union 
• Track and Trace 
• Driver Behavior 
• Vehicle Management 
• Fuel Management 
• Regulatory Mandated Services 
South Africa 
• Track and Trace 
• Stolen Vehicle Recovery 
• Driver Management 
Middle East 
• Track and Trace 
• Trailer Temperature 
Monitoring 
North America 
• EOBR 
• Prognostics / Preventive 
maintenance 
• Driver Management 
• Fuel Management
Commercial Vehicle Prognostics – Stakeholders 
Predictive maintenance and predictive analytics will increasingly encompass various 
vehicle systems and industry participant groups 
Prognostics Market: Prognostics Stakeholders, North America and Europe, 2012–2020 
Aftermarket Vendors Independent Service Stations 
OEMs 
Tier I Suppliers 
Fleet Manager 
Fleet Maintenance Software 
Analytics Companies 
Note: Warehouse distributors (WDS); Independent Retail Channels(IRCs). Source: Frost & Sullivan 
Dealerships
True Value of Prognostics Will Only Be Realized When Most Vehicular 
Systems are Encompassed by Using Electronic Interfaces 
Fuel 
Fuel leakage 
Fuel quality 
Fuel injectors 
Fuel level 
Catalytic Converter 
Emissions 
Tires 
Out of balance tires 
Low tire pressure 
Tire wear 
Transmission 
Transmission Issues 
Coolant 
Cooling system failure 
Coolant pump failure 
Coolant hose failure 
Coolant level 
Air filter 
Dirty air filter 
Emissions 
Alternator 
Alternator problems 
Alternator deterioration 
Starter failure 
Engine 
Engine Issues 
Emissions 
Ignition 
Ignition Issues 
Brakes 
Brake problems 
Brake pressure 
Hard braking 
Oil 
Oil change needed 
Oil level 
Oil temperature
Prognostics Installed Base Estimates – NA & EU 
By 2017 Over 1 Million Commercial Vehicles in North America and Western Europe to 
Subscribe to Prognostics Applications 
Prognostics Market: Prognostics installed base estimates, North America and Europe, 2012-2020 
Evolution of prognostics technology, moderately mature business 
models and demand from end users to increase vehicles uptime will 
push prognostics demand faster beyond 2017 
2012 2013 2014 2015 2016 2017 2018 2019 2020 
1,400,000 
1,200,000 
1,000,000 
800,000 
600,000 
400,000 
200,000 
- 
NORTH AMERICA 102,731 156,094 230,159 323,177 449,550 597,014 783,549 991,008 1,205,29 
EUROPE 80,000 113,792 165,486 252,945 361,205 491,239 680,419 859,384 1,064,83
Purchase Intentions of Telematics Technologies – North America 
All surveyed fleet managers have some level of interest in critical event / safety system 
intervention alert and remote diagnostics and prognostics technologies. 
Prognostics Market: End-user Survey, North America, 2012–2020 
Telematics Technology 
# Sample size does not support actionable analysis. 
Level of Purchase Intention 
Active 
(Considering) 
Passive 
(Might Consider) 
Q16: Which of the following best describes the consideration your fleet would give toward the following telematics technologies? 
No 
Interest 
Critical event / safety system intervention alert (N=30#) 37% 63% - 
Navigation-aided regulation compliance (N=36#) 36% 56% 8% 
Real-time traffic / dynamic navigation (N=46#) 33% 58% 9% 
Accident reconstruction analysis data (N=45#) 29% 62% 9% 
Remote diagnostics and prognostics (N=44#) 23% 77% - 
Back-office automation-dispatching (N=28#) 21% 75% 4% 
Geofencing (N=38#) 21% 66% 13% 
Stolen vehicle tracking (N=56) 20% 64% 16% 
Voice communication (N=33#) 18% 64% 18%
2014 U.S. HD Fleet Managers’ Voice: 
Telematics Technology Summary 
Improved 
regulatory 
compliance 
Most influential factor 
in telematics 
technology purchase 
process 
Driver 
performance 
monitoring 
Currently the most 
prevalently used and 
most important 
telematics technology in 
fleets 
4% 
Estimated 
future 
growth rate 
55% 
Percent interested in 
integrating remote/ 
prognostic data with 
maintenance 
management system 
and parts inventories 
52% 
Percent of fleet 
managers 
consider engine 
related prognostic 
data most 
valuable 
29% 
Estimated 
future growth 
rate for 
prognostics
Future of Connectivity in Urban Logistics 
Mobile Resource Management Focused Decision Making Poised to Become More 
Proactive than Reactive; Efficiency Gains in the Scale of 1990’s Coming Soon 
Connectivity and Urban Logistics: Evolution of Technology 
Platforms, Global, 2010 – 2025 
Reactive Proactive 
2025 
2020 
2015 
2010 
Telematics 
Intelligent 
Transport 
Systems 
Social Media 
Integration 
Sensors & 
Terrain / 
Weather 
Mapping 
Traffic 
Predicting 
Software 
Big Data Catalysis 
• Bigger and better data will enable 
logistics industry participants gain both 
panoramic and granular views of their 
business processes 
• One Simple Application- Shipping 
companies can improve on-time 
performance by leveraging shipping 
port availability, weather, traffic, and 
prognostics data 
• Proactive decision making derived 
from power of big data can catalyse 
better decisions, precise interventions, 
and accurate predictions enabling 
bottom-line growth
Global Safety Market Outlook 2020
Truck Safety 
Too Many Technologies Chasing Too Few Consumer Dollars- Integrated Systems 
on the Rise 
Global MCV-HCV Market: Overview of Trucks Safety Technologies, 2012 – 2020 
Roll Stability 
Control System 
Lane Departure 
Warning System 
Electronic Stability 
Control System 
Blind Spot 
Detection System 
Anti-lock 
Braking System 
Electronic 
Braking System 
Integrated 
Safety Systems 
Forward Collision 
Warning System 
Adaptive Cruise 
Control System 
Driver Drowsiness 
Warning System 
Telematics 
Based Safety 
Applications 
Tire Pressure 
Monitoring System 
Driver Information & Warning Systems Active Chassis Control Legend Systems Integrated Safety Systems
Growth Opportunities in Safety Systems Market (2010-2022) 
TPMS, Stability Control Systems, and ABS to Experience Highest Traction in 
Global Markets; Integrated Safety Systems and Telematics Based Systems to 
Experience Rising penetration in North America and Europe 
Global CV Vision 2020: Safety Systems Adoption Potential Snapshot (Global), 2010-2022 
Tire pressure monitoring systems TRIAD, BRIC, Next 11 
Lane departure warning systems TRIAD, Next 11 
Forward collision warning systems TRIAD 
Blind spot detection systems TRIAD, BRIC, Next 11 
Driver drowsiness warning systems TRIAD 
Anti-lock braking systems 
Electronic stability control systems 
Roll-over stability control systems 
Adaptive cruise control systems 
Electronic braking systems 
Integrated safety systems 
Global 
Telematics based safety applications 
DIWS 
ACCS 
ISS 
TBSA 
Regional / Global Penetration: Moderate Noticeable High 
TRIAD = North America, EU, Japan BRIC = Brazil, Russia, India, China Next 11 countries 
Global 
TRIAD 
TRIAD 
TRIAD, BRIC (select) 
TRIAD 
TRIAD, BRIC, Next 11
2014 U.S. HD Fleet Managers’ Voice: 
Advanced Safety Technology Summary 
Improved Safe 
Driving 
Practices 
Most influential factors in 
advanced safety 
technology purchase 
process 
Tire Related 
Safety Systems 
Gaining significant 
increase in fleet 
manager interest 
Stability 
Control 
Systems 
Most important 
advanced safety 
technology in fleets 
19% 
Estimated 
future growth 
rate for RSC 
12% 
Estimated 
future growth 
rate for ESC 
32% 
Fleet managers 
expect to use 
trailer tire inflation 
systems in 2015
Common Multiplexed Architecture Across OEMs: 
Foundations for Developing Smart Trucks 
Global CV Vision 2020: Common Multiplexed Architecture, NA-EU, 2014-2022 
Need for Robust, Effective and Efficient Electronics, Communication and Networking Architecture 
Enables seamless 
communication between 
vehicle and devices 
Single standardized 
platform will streamline 
product development for 
OEMs and Teir1 
suppliers 
Since, necessary 
infrastructure is 
available, new devices 
addition will not require 
discrete system 
integration and 
Development of 
architecture in compliance 
with SAE standards. 
J1939, J1708, CAN, LIN 
etc - vehicle bus protocol 
used for communication 
and diagnostics among 
vehicle components 
Infotainment 
Regulation 
Compliance 
MULTIPLEXED 
ARCHITECTURE 
OBD 
HMI – Driver Comfort & 
Convenience Controls 
Telematics 
Connectivity 
Safety System 
Integration 
HVAC 
Chassis 
Control 
Handheld / Personal 
Device Connectivity 
Powertrain 
Control 
IEC 60068, 
ISO 16750 
OBD – On-Board Diagnostics; HVAC – Heating Ventilating and Air-Conditioning customization
Vision 2022 
Profit from Volume and Margins 
and 
Truck of the Future
Volume Growth from Developing Markets, Margin 
Growth from Advanced Technologies: 
Product Focus on HD Trucks and City Trucks 
Volume Growth 
BRIC 
Next 11 
Africa 
North America 
Eurasia 
APAC 
LatAm 
Margin Growth 
Advanced Powertrain 
Telematics 
Safety 
Health, 
Wellness, 
Wellbeing 
Platforms 
Autonomous Driving
Vision 2022: 
What Will be the Traits of Truck of The Future? 
Green 
Safe 
Connected 
Smart
Key Contacts 
Sandeep Kar 
Global Director- Automotive & Transportation Research 
Direct: 416.490.7796 
Fax: 416.490.1533 
Email: sandeep.kar@frost.com
Green safe connected trucks 2020

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Green safe connected trucks 2020

  • 1. Global Medium-Heavy Duty Truck Market: Vision 2022 SANDEEP KAR Global Director, Automotive & Transportation Research
  • 3. 2014-2022 CV Industry Senior Management Top-of-Mind Issues Global CV 2020 Vision: Senior Executive Top of Mind Issues, Global, 2014- 2022 Last frontiers of globalization- Next 11, Africa 5 4 3 2 1 0 2.Regulation compliance pressures 3.Global manufacturing and sourcing shifts 4.Rapid proliferation of electronics 8. New truck types (e.g. mega-trucks, city trucks, etc.) and pricing models 5.Urban logistics, bricks-and- clicks, and multi-modality 7. Service and maintenance revenue focused business models 6. Autonomous driven connected trucks Source: Frost & Sullivan analysis. Note: Data collected from 2013-2014 interviews and discussions with Sr. Manager to CEO level executives of truck OEMs and tier-1 suppliers in NA, EU, APAC, China, India, Latin America and other regions
  • 4. Correlation Between Truck Buying Cycle and Industrial Growth, United States, 1998–2016 • Truck cycle peaks occur every 4th / 5th year. • Truck cycle peaks precede industrial production peak by a year. • This correlation suggests that the next truck cycle peak could be in 2014– 2015 followed by an potential economic upturn in 2016. 350 300 250 200 150 100 50 Truck Buying Cycles vis-a-vis Economic Cycles Increasing Volatility 105.0 95.0 85.0 75.0 65.0 55.0 Strong Economy • Robust economic activity • Class 8 growth exceeded overall 1998 truck growth sales during much of the 1990s, peaking in 1999 1999 2000 2001 2002 2003 Heavy-duty Truck Dealership Market: 2004 Artificial Boosters • Pre-buy activity • Regulation compliance • Cheaper trucks 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 US Annual Industrial Production Index US Class 8 Actual Units Sold Used Class 8 Estimated Units Sold Industrial Production Index (2007=100) Units Sold (‘000) Low Replacement • Increase in replacement cycle to 5 – 6 years • Slowdown of economy • Tremendous demand for used trucks Pent-up Demand • Growth in US manufacturing and industrial production • Pent-up replacement demand • Short supply of MY ‘08 and ‘09 used trucks
  • 5. Global GDP & Commercial Truck Market Growth Outlook Growth in BRIC and Next 11 economies will offer strength to global truck demand. Developed economies to start offering momentum from 2015 onwards Global CV Vision 2020: World GDP and CV Growth Outlook – Global: 2012 – 2022 Region GDP Growth Estimates: 2012 – 2022 (%) MCV Growth (CAGR%) HCV Growth (CAGR%) Overall CV Growth (CAGR%) Market Opportunity North America 2.1 – 2.5 4.3 3.6 3.9 Moderate South America 4.0 – 5.0 4.4 5.7 5.3 Moderate-High Europe 1.0 – 1.5 4.2 3.8 3.9 Moderate China 6.5 – 7.0 2.9 5.4 4.7 Moderate-High India 6.0 – 7.0 4.4 7.0 5.9 Moderate-High Russia 3.5 – 4.0 10.3 8.4 8.9 High Next 11 5.0 – 6.0 7.1 9.2 8.2 High RoW 4.0 – 5.0 8.4 8.2 8.3 High Global 4.0 – 4.5 5.1 5.7 5.5 Moderate-High
  • 6. Global Medium & Heavy Truck Market Forecast Despite short-term global headwinds, stabilizing BRIC markets and rising Next 11 and African markets to elevate global MCV and HCV sales to 4.6 Million by 2022 Global CV 2020 Vision: Unit Shipments – Global: 2013–2022 1,800,000 1,600,000 1,400,000 1,200,000 1,000,000 800,000 600,000 400,000 200,000 MCV HCV Next 11 includes the following countries: Egypt, Indonesia, Iran, Mexico, Nigeria, Pakistan, Philippines, Turkey, South Korea, Vietnam, and Bangladesh. Note: All figures are rounded; the base year is 2012. Source: Frost & Sullivan analysis. MCV: 6T to 16T HCV: 16T and above 0 North America South America China India Russia Europe Next 11 RoW 2013 2022 ~2.7 2022 Regional Shares million ~4.6 million 34% 36% 64% 66% Units 44% 31% 24% 42% 21% 45% 53% 55% 69% 76% 58% 72% 79% 55% 47% 28% 5.5% CAGR Growth
  • 7. Vehicle Platform Strategies of Key Global HD OEMs By 2022, 30 Global HD Truck Platforms are Expected Collectively Accounting One Out of Every Three HD Trucks Made That Year Global CV Vision 2020: Heavy-duty Truck Market: Key Truck Platforms – Global: 2013 and 2022 3 4 6 4 Note: All figures are rounded. The base year is 2011. Source: Frost & Sullivan analysis. 8 7 70 60 50 40 30 20 10 Note: Within the split Auman GTL, and MAN SITRAK platforms are accounted to both individual OEMs involved, but are counted only once for computing the total. 6 3 6 3 5 4 3 3 3 3 2 1 2 2 7 2 7 3 6 3 6 3 6 2 5 2 4 1 5 1 5 2 5 2 3 1 4 2 3 1 3 2 0 Observed no. of distinct platforms, 2013 Estimated no. of global platforms available, 2013 Observed no. of distinct platforms, 2022 Estimated no. of global platforms available, 2022 Beiqi Foton Dongfeng Motor Corp. CNHTC Ashok Leyland TATA Motors Navistar Inc. PACCAR Inc. IVECO Scania AB MAN SE Volvo Group Daimler Group 58 24 55 30
  • 8. Price Attractive Segment by Region – 2022 22 to 27 Ton GVWR Segment to Emerge as Most Attractive Among Trucks Globally at Price Band of $45,000 to $75,000 Global CV Vision 2020: Highest-selling Weight Segment in Each Region – Global: 2022 South America North America China India Russia Europe Next 11 RoW $160,000 $140,000 $120,000 $100,000 $80,000 $60,000 $40,000 $20,000 $0 5000 10000 15000 20000 25000 30000 35000 GVWR (kilogram) Size of the bubble: Sales units of top segments in each country in 2022. Note: All figures are rounded; the base year is 2013. Source: Frost & Sullivan analysis.
  • 9. Fleet Operations Overview – North America In 2022 Fleets Operating in NA Should Expect an Average Annual Cost of $183,000 or $1.9 Mer Mile, a 10 Percent Increase Over 2013’s Operating Cost Global CV 2020 Vision: Fleet Cost Overview – North America: 2013 and 2022 Tires 2.0 3.0 Permits / Toll 2.0 3.0 Maintenance 11.0 9.0 4.0 Insurance 3.0 10.0 Tractor / Trailer 12.0 Driver Benefits 9.0 11.0 Driver Wages 28.0 31.0 Fuel 33.0 29.0 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% 2013 2022
  • 10. Global Powertrain Market Outlook: 2022
  • 11. Global Medium & Heavy Truck Market Forecast 2013-2022 China and NA to show greater preference towards advanced powertrain systems; NG to emerge as fastest growing powertrain technology across regions Gasoline 1.4 6 1 0.5 0.1 0.3 0.1 2.1 HEV 3 4 1.3 4.9 0.8 1 4.6 0.6 NG 8.9 16.8 6.4 10.2 6.25 7.45 8.25 4.4 Diesel 86.7 73.2 91.3 84.4 92.85 91.25 87.05 92.9 2013 2022 Segment: GVWR 6T and above Global CV Vision 2020: Powertrain Mix, 2022 100% 80% 60% 40% 20% 0% World NA SA China India Russia Europe RoW Global Medium-heavy truck sales to reach 4.6 million by 2022 ~2.7 million Units ~4.6 million
  • 12. Advanced Diesel Engine Technologies – Weighted Average Preference Ranking Heavy-duty Engine Market: Weighted Average Preference Ranking of Advanced Powertrain Technologies by Key OEMs, North America, 2014 • Downspeeding emerges as top preference across all OEMs. • WHR is critical due to significant benefits the technology offers. • All OEMs are expected to focus on after-treatment technologies, owing to regulatory mandates. Note: 1.Ranking is on a scale of 1 to 10, with 10 being most preferred, and 1 being least preferred. 2.Weighted average ranking used as representative of industry. Individual OEM level rankings are detailed in respective OEM profiles. 7.9 7.8 8.4 7.6 8.2 Prognostics 7.9 Engine 8.1 7.5 In-cylinder Improvements Downsizing Downspeeding Waste Heat Recovery Advanced After-treatment Turbochargers & Related Boosting Technologies Hybridization
  • 13. Global Natural Gas Truck Sales Forecasts Global Sales Expected to Reach 390,000 units by 2022; North America and China to Emerge as Leading Markets for NG Trucks Global CV Vision 2020: Natural Gas Sales Forecast, Split by Region by Type, 2013 and 2022 NA SA China India Russia West Europe Next 11 RoW 10% 2% 9% 5% 2013 2022 Note: All figures are rounded; the base year is 2012. Source: Frost & Sullivan analysis. 38% 32% 6% 5% 7% 22% 5% 41% 7% 5% 6% 2013 Regional Shares 2022 Regional Shares Unit Shipments ~390,000 ~35,100 CAGR: 36 %
  • 14. Global Hybrid & Electric Truck Sales Forecasts Global Sales Expected to be Driven by Impetus from the NA, Europe and Chinese Markets. Japan Emerging as a Major Hub for Hybrid Components Global CV Vision 2020: Hybrid and Electric Sales Forecast, Split by Region by Type, 2013 and 2022 90,000 80,000 70,000 60,000 50,000 40,000 30,000 20,000 29% 61% 14% 10,000 17% 9% 10% 86% 0 47% CAGR Growth 2022 Regional Shares ~4,100 6% 39% 94% 83% 91% 69% 90% ~137,100 34% 2013 2022 North America Electric Hybrid South America China India Russia Europe RoW Units Next 11 includes the following countries: Egypt, Indonesia, Iran, Mexico, Nigeria, Pakistan, Philippines, Turkey, South Korea, Vietnam, and Bangladesh. Trucks with GVWR 6T and above included 66% 31% 71%
  • 15. 2014 U.S. HD Fleet Managers’ Voice: Powertrain Technology Summary Convenience of servicing Primary reason for selecting OEM nameplate engines 4% vs. 2% Warranty and residual value Most influential factors in powertrain technology purchase process Semi / Fully automatic transmissions Currently one of the most prevalently used and important advanced powertrain technology in fleets 23% Estimated future growth rate Mean percent of fleets that currently versus plan to have diesel-electric hybrid trucks < 4% Mean percent of fleets that currently or plan to use CNG, LNG, or DME
  • 16. Global Engine Displacement and Power Recalibration Dominant Narrative in Diesel Technologies in Engine Downsizing in Developed Markets Contrasted Against Engine Upsizing in Developing Markets Truck Engine Power Bandwidths, China, 2010 and 2020 HD Truck Diesel Engine Displacement Overview, North America, 2011 & 2018 HD Truck Diesel Engine Displacement Overview, Western Europe, 2012 & 2018 15 14.8 14.6 14.4 14.2 14 13.8 13.6 13.4 13.2 13 12.8 12.6 12.4 12.2 12 2011 2018 14 13.8 13.6 13.4 13.2 13 12.8 12.6 12.4 12.2 12 11.8 11.6 11.4 11.2 11 2012 2018 700 Power (kW) 400 kW 350 kW (Medium-High Duty) 2010 2020 600 500 400 300 100 MDT LDT 200 kW 100 kW 60k W HDT 220 kW HDT 600 kW MDT 300 kW 140 kW LDT 80 kW 200 Note: All figures are rounded. Source: Frost & Sullivan analysis. ~ 3% reduction ~ 3 % reduction 13.7 – 14.1 13.4 – 13.7 12.3 – 12.7 11.9 – 12.3 Weighted average displacement (in L) Weighted average displacement (in L)
  • 17. Global Telematics Market Outlook 2022
  • 18. New Fleet Management Systems Vendors Evolving – Expanding Value Chain Going forward most value chain partners will consider offering proprietary FMS solutions; Consolidations (acquisition / partnership) will be likely outcome Most of the value chain partners of the trucking industry are eyeing this market Tires Internet Companies ex: Google Truck OEMs ex: Freightliner, Volvo, PACCAR, International Telematics Companies ex: TomTom Wireless Companies ex: Verizon, AT&T Energy Companies ex: Shell, Exxon Tier-I Companies ex: Cummins, WABCO, Pirelli, Michelin, Continental After OEMs, it is Tier-1 Suppliers That Are Now Focusing on This Segment. Cummins, Eaton, WABCO, Michelin
  • 19. Proliferation of Telematics is a Global Phenomenon: FMS Services by Region / Country CV Telematics Market: Key FMS services by region, Global, 2014 Turkey • Digital Tachograph • Driver Management • Fuel Management India • Vehicle Tracking, • Fuel Management • Safety of vehicles and Drivers Latin America • Stolen Vehicle Recovery. • Fuel Management • Insurance Service Russia • Emergency Services • Track and Trace • Two way messaging Australia • Vehicle Tracking, • Driver Management • Order Management China • Fuel Management • Driver Management European Union • Track and Trace • Driver Behavior • Vehicle Management • Fuel Management • Regulatory Mandated Services South Africa • Track and Trace • Stolen Vehicle Recovery • Driver Management Middle East • Track and Trace • Trailer Temperature Monitoring North America • EOBR • Prognostics / Preventive maintenance • Driver Management • Fuel Management
  • 20. Commercial Vehicle Prognostics – Stakeholders Predictive maintenance and predictive analytics will increasingly encompass various vehicle systems and industry participant groups Prognostics Market: Prognostics Stakeholders, North America and Europe, 2012–2020 Aftermarket Vendors Independent Service Stations OEMs Tier I Suppliers Fleet Manager Fleet Maintenance Software Analytics Companies Note: Warehouse distributors (WDS); Independent Retail Channels(IRCs). Source: Frost & Sullivan Dealerships
  • 21. True Value of Prognostics Will Only Be Realized When Most Vehicular Systems are Encompassed by Using Electronic Interfaces Fuel Fuel leakage Fuel quality Fuel injectors Fuel level Catalytic Converter Emissions Tires Out of balance tires Low tire pressure Tire wear Transmission Transmission Issues Coolant Cooling system failure Coolant pump failure Coolant hose failure Coolant level Air filter Dirty air filter Emissions Alternator Alternator problems Alternator deterioration Starter failure Engine Engine Issues Emissions Ignition Ignition Issues Brakes Brake problems Brake pressure Hard braking Oil Oil change needed Oil level Oil temperature
  • 22. Prognostics Installed Base Estimates – NA & EU By 2017 Over 1 Million Commercial Vehicles in North America and Western Europe to Subscribe to Prognostics Applications Prognostics Market: Prognostics installed base estimates, North America and Europe, 2012-2020 Evolution of prognostics technology, moderately mature business models and demand from end users to increase vehicles uptime will push prognostics demand faster beyond 2017 2012 2013 2014 2015 2016 2017 2018 2019 2020 1,400,000 1,200,000 1,000,000 800,000 600,000 400,000 200,000 - NORTH AMERICA 102,731 156,094 230,159 323,177 449,550 597,014 783,549 991,008 1,205,29 EUROPE 80,000 113,792 165,486 252,945 361,205 491,239 680,419 859,384 1,064,83
  • 23. Purchase Intentions of Telematics Technologies – North America All surveyed fleet managers have some level of interest in critical event / safety system intervention alert and remote diagnostics and prognostics technologies. Prognostics Market: End-user Survey, North America, 2012–2020 Telematics Technology # Sample size does not support actionable analysis. Level of Purchase Intention Active (Considering) Passive (Might Consider) Q16: Which of the following best describes the consideration your fleet would give toward the following telematics technologies? No Interest Critical event / safety system intervention alert (N=30#) 37% 63% - Navigation-aided regulation compliance (N=36#) 36% 56% 8% Real-time traffic / dynamic navigation (N=46#) 33% 58% 9% Accident reconstruction analysis data (N=45#) 29% 62% 9% Remote diagnostics and prognostics (N=44#) 23% 77% - Back-office automation-dispatching (N=28#) 21% 75% 4% Geofencing (N=38#) 21% 66% 13% Stolen vehicle tracking (N=56) 20% 64% 16% Voice communication (N=33#) 18% 64% 18%
  • 24. 2014 U.S. HD Fleet Managers’ Voice: Telematics Technology Summary Improved regulatory compliance Most influential factor in telematics technology purchase process Driver performance monitoring Currently the most prevalently used and most important telematics technology in fleets 4% Estimated future growth rate 55% Percent interested in integrating remote/ prognostic data with maintenance management system and parts inventories 52% Percent of fleet managers consider engine related prognostic data most valuable 29% Estimated future growth rate for prognostics
  • 25. Future of Connectivity in Urban Logistics Mobile Resource Management Focused Decision Making Poised to Become More Proactive than Reactive; Efficiency Gains in the Scale of 1990’s Coming Soon Connectivity and Urban Logistics: Evolution of Technology Platforms, Global, 2010 – 2025 Reactive Proactive 2025 2020 2015 2010 Telematics Intelligent Transport Systems Social Media Integration Sensors & Terrain / Weather Mapping Traffic Predicting Software Big Data Catalysis • Bigger and better data will enable logistics industry participants gain both panoramic and granular views of their business processes • One Simple Application- Shipping companies can improve on-time performance by leveraging shipping port availability, weather, traffic, and prognostics data • Proactive decision making derived from power of big data can catalyse better decisions, precise interventions, and accurate predictions enabling bottom-line growth
  • 26. Global Safety Market Outlook 2020
  • 27. Truck Safety Too Many Technologies Chasing Too Few Consumer Dollars- Integrated Systems on the Rise Global MCV-HCV Market: Overview of Trucks Safety Technologies, 2012 – 2020 Roll Stability Control System Lane Departure Warning System Electronic Stability Control System Blind Spot Detection System Anti-lock Braking System Electronic Braking System Integrated Safety Systems Forward Collision Warning System Adaptive Cruise Control System Driver Drowsiness Warning System Telematics Based Safety Applications Tire Pressure Monitoring System Driver Information & Warning Systems Active Chassis Control Legend Systems Integrated Safety Systems
  • 28. Growth Opportunities in Safety Systems Market (2010-2022) TPMS, Stability Control Systems, and ABS to Experience Highest Traction in Global Markets; Integrated Safety Systems and Telematics Based Systems to Experience Rising penetration in North America and Europe Global CV Vision 2020: Safety Systems Adoption Potential Snapshot (Global), 2010-2022 Tire pressure monitoring systems TRIAD, BRIC, Next 11 Lane departure warning systems TRIAD, Next 11 Forward collision warning systems TRIAD Blind spot detection systems TRIAD, BRIC, Next 11 Driver drowsiness warning systems TRIAD Anti-lock braking systems Electronic stability control systems Roll-over stability control systems Adaptive cruise control systems Electronic braking systems Integrated safety systems Global Telematics based safety applications DIWS ACCS ISS TBSA Regional / Global Penetration: Moderate Noticeable High TRIAD = North America, EU, Japan BRIC = Brazil, Russia, India, China Next 11 countries Global TRIAD TRIAD TRIAD, BRIC (select) TRIAD TRIAD, BRIC, Next 11
  • 29. 2014 U.S. HD Fleet Managers’ Voice: Advanced Safety Technology Summary Improved Safe Driving Practices Most influential factors in advanced safety technology purchase process Tire Related Safety Systems Gaining significant increase in fleet manager interest Stability Control Systems Most important advanced safety technology in fleets 19% Estimated future growth rate for RSC 12% Estimated future growth rate for ESC 32% Fleet managers expect to use trailer tire inflation systems in 2015
  • 30. Common Multiplexed Architecture Across OEMs: Foundations for Developing Smart Trucks Global CV Vision 2020: Common Multiplexed Architecture, NA-EU, 2014-2022 Need for Robust, Effective and Efficient Electronics, Communication and Networking Architecture Enables seamless communication between vehicle and devices Single standardized platform will streamline product development for OEMs and Teir1 suppliers Since, necessary infrastructure is available, new devices addition will not require discrete system integration and Development of architecture in compliance with SAE standards. J1939, J1708, CAN, LIN etc - vehicle bus protocol used for communication and diagnostics among vehicle components Infotainment Regulation Compliance MULTIPLEXED ARCHITECTURE OBD HMI – Driver Comfort & Convenience Controls Telematics Connectivity Safety System Integration HVAC Chassis Control Handheld / Personal Device Connectivity Powertrain Control IEC 60068, ISO 16750 OBD – On-Board Diagnostics; HVAC – Heating Ventilating and Air-Conditioning customization
  • 31. Vision 2022 Profit from Volume and Margins and Truck of the Future
  • 32. Volume Growth from Developing Markets, Margin Growth from Advanced Technologies: Product Focus on HD Trucks and City Trucks Volume Growth BRIC Next 11 Africa North America Eurasia APAC LatAm Margin Growth Advanced Powertrain Telematics Safety Health, Wellness, Wellbeing Platforms Autonomous Driving
  • 33. Vision 2022: What Will be the Traits of Truck of The Future? Green Safe Connected Smart
  • 34. Key Contacts Sandeep Kar Global Director- Automotive & Transportation Research Direct: 416.490.7796 Fax: 416.490.1533 Email: sandeep.kar@frost.com