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Poster analysis se7en
1. The main colours on the poster shown are
black, red and orange. The colours used are
highly effective as I feel that they can
connote different emotions to the viewer.
An example of this would be is the use of
the darkness of the black can suggest to the
viewer that the film is quite dark in the
atmosphere, the use of the red can
symbolise violence and blood but also can
symbolise love in the film. And finally the
use of orange reminds me of fire and this
can connote that there will be a lot of
destruction and damage done in the film.
FILM POSTER ANALYSIS- SE7EN (1995) The layout of the poster really grabs the
viewers attention as most of the themes
link together. So the film being called
‘Se7en’ there are 7 descriptive words on
the poster, I find this very effective as it
can intrigue the audience as it describes
some of the elements in the film but not
giving the audience too much information
so it still intrigues the audience to see the
film e.g. Envy, Greed, Pride. I also like
how there is a short but memorable
slogan at the bottom of the poster,
‘Seven deadly sins. Seven ways to die’, I
like the reputation of the number 7 used
throughout the poster as it stays
memorable in the viewers mind, and also
links to the title ‘Se7en’.
The name of the two main actors are put
on the poster in quite large font, Brad
Pitt and Morgan Freeman are quite
recognised famous actors in the film
industry and would attract fans of these
actors to see the movie.
The main image of the poster
used is a zoom in of both actors
faces and the use of chiaroscuro
lighting creates a dramatic
effect as the dark and light
creates this result. The use of
dark and light can connote the
darkness of the film and link
with the theme of ‘deadly sins’.
The colour of the main image is
also in the same colour scheme
as the background (orange, red,
black) the orange and red could
symbolise the danger in the
film. The facial expressions of
both actors look angry and
serious showing the audience
that the film is most likely to
have a serious and dramatic
tone.
The title font is white to contrast with most
of the dark colours in the poster. Even
though the title is not the main focus in the
poster it is still noticeable because of this
contrast. The title of the film ‘Se7en’
includes the number seven to emphasize
the number seven in this film and how it is
one of the main themes.
The directors name David
Fincher is quite small on the
poster but still can be noticed
by the audience as there is not
a lot of information on the
bottom of this poster making it
quite informative, also
memorable to the viewer.