Personal Information
Organización/Lugar de trabajo
Washington, DC United States
Sector
Advertising / Marketing / PR
Sitio web
www.thatdigitalstuff.com
Acerca de
A lead member of the Interactive Strategy team at RTCRM, with efforts focused on optimizing digital channel planning based on brand-to-consumer relationships. Specialization in FDA compliance in the pharmaceutical space, including managing development of tactics that meet fair balance guidelines and facilitate patient support. Prior to RTCRM, a number of years were spent with Razorfish, honing data analytics skills and maximizing client's ROI through SEM. A cum laude graduate from Cornell University, with a B.S. in Communications. A former NCAA Division I athlete. Currently pursuing a Masters in Public Policy from Georgetown University.
Etiquetas
pharmaceutical industry
fda
digital marketing
digital
rtcrm
facebook features
facebook page
digital media
paid search advertising
interactive strategy
boomers
technology adoption
Ver más
Documentos
(3)Recomendaciones
(5)RTC Perspectives: February 2012
RTC
•
Hace 12 años
An Eye On Google, Executive Summary Presentation
Ketzirah Lesser
•
Hace 15 años
Boomers in the Fourth Turning - Pecha Kucha
e-Patient Connections
•
Hace 14 años
Making Your Move in the Digital Age
RTC
•
Hace 13 años
Social Gaming - Farming is for N00bs
RTC
•
Hace 13 años
Personal Information
Organización/Lugar de trabajo
Washington, DC United States
Sector
Advertising / Marketing / PR
Sitio web
www.thatdigitalstuff.com
Acerca de
A lead member of the Interactive Strategy team at RTCRM, with efforts focused on optimizing digital channel planning based on brand-to-consumer relationships. Specialization in FDA compliance in the pharmaceutical space, including managing development of tactics that meet fair balance guidelines and facilitate patient support. Prior to RTCRM, a number of years were spent with Razorfish, honing data analytics skills and maximizing client's ROI through SEM. A cum laude graduate from Cornell University, with a B.S. in Communications. A former NCAA Division I athlete. Currently pursuing a Masters in Public Policy from Georgetown University.
Etiquetas
pharmaceutical industry
fda
digital marketing
digital
rtcrm
facebook features
facebook page
digital media
paid search advertising
interactive strategy
boomers
technology adoption
Ver más