Despite the obstacles, 2020 has been an active and educational year for us all

1. 2 0 2 0
Y e a r b o o k
Y e a r

2. Sustainability and
Entrepreneurship
are foundational to
Sasin’s culture.
They are integral to
our DNA.
Purpose

3. The Director Speaks
Curriculum
Our Network
Training
7
9
8
12
Partnering
Contributing
Contacting
19
36
30
38
contents
TABLE OF
Events

4. net impact
professional
chapter
Net Impact members are
Corporate Social Responsibility
(CSR) professionals, students, and
concerned citizens who come
together to share best practices
and to help spread the CSR mantra
to all corners of the business world.
Our mission is to improve the
world by growing and
strengthening a network of new
leaders who are using the power of
business to make a positive net
social, environmental, and
economic impact. We have over
10,000 members in more than 300
student and professional chapters
on six continents in 90 cities and
over 150 of the world’s leading
graduate schools, a central office in
San Francisco, and partnerships
with leading for-profit and non-
profit organizations, Net Impact
enables members to use business
for social good in their graduate
education, careers, and
communities.
Register your FREE
membership today at
www.netimpact.org and
get discounts for our
events in 2021.
Net Impact inspires and equips emerging leaders to build a more just
and sustainable world
Leadership
Civic Engagement
Social Diversity, Equity, and
Inclusion
Circularity: Responsible
Production and Consumption
Social Capital and Impact
Investing
Environment and Climate
Change
Net Impact is a nonprofit
membership organization for
students and professionals
interested in using business skills
in support of various social and
environmental causes. It serves as
both a professional organization
and one of the largest student
organizations among MBAs in the
world.
Key Focus Areas

5. our core
activities
As the first internationally accredited business school in Thailand, Sasin School of
Management is dedicated to grooming future leaders in the area of sustainability
management, a rapidly maturing objective throughout the business world. SEC’s core
functions are helping develop curriculum, planning bespoke corporate training and
consulting programs, conducting academic research, and providing a channel for community
outreach. Above all, SEC emphasizes the importance of partnerships that work toward social,
environmental, and economic balance.
Sasin Sustainability &
Entrepreneurship Center
Sustainability Entrepreneurship

6. from the
director
Despite the obstacles, 2020
has been an active and
educational year for us all

7. Sasin’s Sustainability & Entrepreneurship Center continues to be a model
for embedding sustainability management thinking and an
entrepreneurial mindset among business leaders.
Our growing network of professionals and students comes together for
our frequent events, some of them under Net Impact’s Sasin-based
Bangkok Professional Chapter. Among these activities are lunch meetings
led by world-class speakers; site visits; networking nights; and film
screenings.
Now that Sasin has formally installed sustainability and entrepreneurship
as the twin focuses for the School's strategic emphasis, the impetus for
interdisciplinary partnering has grown and produced admirable results.
This overview of our most recent endeavors is an indication of early
successes. We have been inspired by this progress and hope that you will
be, too.
.
SURAWAT PROMYOTIN
Director

8. our network...

9. curriculum

10. curriculum
SASIN INCOMING STUDENTS ORIENTATION
On 8 Aug 2020, the SEC facilitated a sustainability orientation workshop for all incoming
Sasin MBA and EMBA students under the theme “Redefining Good Business”
On 9 Aug 2020, the SEC also facilitated an “Entrepreneurial Mindset Workshop” then
on 11 Aug 2020, the SEC organized a "Design Studio Workshop" led by SEC Director
Surawat Promyotin.
EMBEDDING SUSTAINABILITY AND AN ENTREPRENEURIAL MINDSET INTO THE SASIN DNA

11. WORKSHOPS
What is "good business"?
During Orientation Week, we offered students
alternative perspectives on business and its role in
society.
REDEFINING GOOD BUSINESS
PANEL DISCUSSION
Surawat Promyotin, Director of the Sasin
Sustainability & Entrepreneurship Center moderated a
panel discussion about the challenges of startups and
entrepreneurship with four prominent entrepreneurs:
Surasit Sachdev - Hungry Hub, Pornthip Kongchun -
Jitta, Kanpassorn Suriyasangpetch - OOCA, Pornthida
Wongphatharakul, Siam Organic.
STARTUPS AND
ENTREPRENEURSHIP
WORKSHOPS
The second day of Sasin’s Skills & Values Practicum
Week featured an "Entrepreneurial Mindset" workshop
and interviewing techniques led by Surawat
Promyotin, Director of Sasin Sustainability &
Entrepreneurship Center.
THE ENTREPRENEURIAL MINDSET
AND DESIGN STUDIO

12. training

13. A Prime Sasin objective
To be at the
forefront of
promoting
entrepreneurial
sustainability best
practices in
ASEAN

14. Sasin Zero Waste Training
On 25-26 Feb 2020, SEC organized a series of waste separation workshops. In an effort to promote
responsible waste separation, we started with educating Sasin personnel on an organization-wide basis. This
was done as multiple events for staff and faculty alike, pushing them to make use of the newly installed
segregated bins. Attendance from all parties was encouraging, with management fully on board and driving
from the center.

16. On 24 Jan 2020, SEC organized a half-day discussion for Sumitomo Corporation Thailand Ltd. to
instill entrepreneurial resolve in their staff, including the top management of the company.
The program was a packed half-day with keynotes from our own director who was an integral part
in developing SCG's internal innovation unit, SCG Zero-to-One, the head of which also came to
impart some insights on their journey. We were also joined by the CEO and co-founder of Urbanice,
SCG's own startup that has successfully spun off, as well as the co-founders of ENRES and GIZTIX,
and the COO of Omise.
Sumitomo Innovative Talk

17. On 23 Jul 2020, Sasin SEC aided UTC in
planning a startup fundamentals bootcamp on
a higher level. We conducted a total of 12
sessions over the course of 3 days to help
attending founders gain fundamental startup
knowledge.
UTC Startup Bootcamp

18. The Sasin
Startup
Incubator
by SET
The Sasin School of Management and the Stock Exchange of
Thailand (SET) offered an e-learning module from the 'Sasin
Startup Incubator by SET' project. This e-learning module
helped attendees better understand startups and the
importance of a business model in an era of digital
disruption.
Presented startup insights on:
EP#2: Business Model Design Checklist
EP#4: Acceleration Process Mentorship
EP#5: Measuring Market Size
EP#3: Early Adopters
EP#1: Unit Economics
EP#7: Retention (part1)
EP#8: Retention (part2)
EP#6: Product-Market Fit

19. events

20. Sasin honored with ACE Recognition Award for CSR Excellence
AMCHAM awards CSR
Recognition to companies that
demonstrate an advanced
understanding of the linkages
between business operations and
society, and which conduct
business in a way that creates
long-term economic and social
value. The goal is to identify
excellence, not just through
individual projects or monetary
contributions, but through
internal strategy and systems that
support CSR and integrate it
throughout the company's
business practices.
On 27 Oct 2020, Director Ian
Fenwick received the AMCHAM
CSR Excellence Recognition Award
from the U.S. Ambassador, H.E.
Michael DeSombre. This
AMCHAM Recognition is awarded
to American Chamber of
Commerce member organizations
for their long-term efforts to
support Thailand’s sustainable
development.
Sasin was recognized for CSR
programs that create economic and
social gains for the School's
community as well as for our
impact curriculum, encouraging
future MBAs to achieve high levels
of employee involvement and
strategic partnering for the
collective good. Sasin’s Deputy
Director Nick Pisalyaput,
Sustainability & Entrepreneurship
Center Director Surawat
Promyotin, and Sasin Ambassador
& Writer-in-Residence Dean
Outerson also attended the award
ceremony.
AMCHAM CSR Excellence Award 2020
CSR Excellence

21. BANG KOK
BUSINESS CHALLENGE
YEAR 18

22. SCG Bangkok
Business
Challenge
Asia’s Longest- Running
Global Student Startup
Competition
Established in 2002, SCG Bangkok Business Challenge @
Sasin is Asia’s longest-running global student startup
competition. Student startups compete for The Royal
Trophies, and for cash prizes of over US$60,000.
SCG Bangkok Business Challenge @ Sasin 2020 received
entry applications from 208 student teams representing 83
institutions from 24 countries across 6 continents. This is a
threefold increase from the 2019 competition.
On 5 Jan 2020 the BBC's panel of distinguished first-round
judges announced the 19 international semi-finalists and the
6 Thailand Track finalist teams that would be invited to the
competition online in May, 2020. The teams were from
Canada, China, India, Indonesia, Pakistan, Singapore, Taiwan,
Thailand, the United Kingdom, and the United States,
among others.
Organizing team
BBC2020

23. Scale-up edition
THAILAND’S FIRST
SPECIALIZED
ACCELERATOR
AND INCUBATOR
FOR SCIENCE AND
TECHNOLOGY
SPRINT™ is the first specialized accelerator and incubator
program for science and technology in Thailand. It aims to
support Thailand's innovation ventures to become new
corporates quickly and effectively. SPRINT™ was co-founded
by SCG Chemicals, Houston Technology Center Asia, SASIN,
KX, and TCELS
On 24 Nov 2020, we held a specialized edition for the
SPRINT cohort. This "scale-up" version returned to the
alumni our first three batches to bring back high-potential
ventures for deeper acceleration. The focus was on early
investor validation and corporate partnership, then shifting
to a more virtual model for higher scalability and reach.
The program consisted of knowledge-sharing sessions
during morning and dinner talks. External experts on
practical topics such as the sales process were also brought
in for specialized sessions. Teams received weekly process-
driven 1-on-1 mentoring over the course of three months.

24. On 22 Oct 2020, the SEC collaborated with DevCurate to organized the "ปั้ น Corporate Culture แบบ New
Normal" at Sasin with Serena Tan as speaker.
DevCurate is a recruiting platform with the mission of finding purpose-driven work for mission-inspired
people.

25. our events...
CLOSING THE LOOP
FILM AND Q&A
WHAT YOU NEED TO
KNOW ABOUT
“PLATFORM” SERVICES
Chatchanart Joez
RESPONSIBLE
CONSUMPTION &
PRODUCTION
Trash Lucky, Refill, ReReef
Surawat Promyotin
DESIGN THINKING
WORKSHOP
Topaz Subunruk
Hemant Bhardwaj
16 Jan 20 26 Aug 20
15 Oct 20 15 Oct 20
17 Nov 20 20 Nov 20
COMMUNICATION
SUSTAINABILITY
Dominic Mellor
21 Oct 20
INVESTING IN STARTUPS
TO IMPACT THE SDGS
VC INSIGHTS FROM SILICON
VALLEY TO SOUTH EAST ASIA
Prof. Dr. Wayne Visser
THE SUSTAINABILITY
MESSAGE OF THE COVID
CRISIS
Nattinee Dora Sae-Ho
18 Mar 20

26. From left to right:
Welcome talk
Farm tour
Chicken farm
Farm tour
Flavored milk
K. Pruitti (Founder)
Group photo
Organic milk
Thank you
Milking cows
Testing milk
Tasting milk
Vey tasty
Lunch at dairy farm
Milk ice-cream
our trips...

27. Clean Milk, Green Milk
On 9 Jan 2020 we visited this family social enterprise, Thailand's first-
ever organic dairy company, and learned how it benefits from
sustainability practice through innovation and entrepreneurship.

28. From left to right:
Waste bins
Food waste
Plastic compactor
Visitors
Recycle bin
Briquette plastic
Milk box house
Wood gasifier
Upcycling plastic
Yellow robe sawing
Bangkok Tree House
K. Fon (Tanaporn)
Group photo
Lunch talk
Butterfly Pea Lime
Juice
our trips...

29. Action Learning Fun!!
On 30 Sep 2020 we visited Wat Chak Daeng where monks run a
recycling operation that converts plastic waste into robes that they can
sell or wear themselves. We made a stop later to enjoy a relaxing lunch
at a scenic community-run staycation venue, the Bangkok Tree House.

30. contributing

31. On 2 Jul 2020, Sasin Deputy Director Nick Pisalyaput spoke at the CU SDGs Open Platform Forum at
Chaloem Rajakumari 60 building, Chulalongkorn University on "SDGs: The Implementation in Business and
Social Impact"

32. 8 OCT 2020
Lessons Learned from Mentoring 100+ Corporate
Intrapreneurs
Surawat Sam Promyothin, our Director shares
lessons learned from over 4 years working with high
profile corporate intrapreneurship programs across
Thailand at Techsauce Global Summit 2020.
25 NOV 2020
Meet the Angels #10 by Krungsri Innovation
A special talk by Surawat Sam Promyothin, our
Director, to learn about and to connect with angel
investors in Thailand. The event attracted Angel
investors and those interested in investing in a
startup.

33. WEBINAR MARATHON PROGRAM
To strengthen collaboration between 3
distinctive institutions of the 3 nations: Malaysia,
Thailand, and Indonesia
To create and fulfill a joint program under inter-
varsity MOU signed between UiTM, Malaysia,
and Chulalongkorn University, Thailand; and
between UiTM, Malaysia and Institut Teknologi
Bandung, Indonesia.
To prepare a platform of entrepreneurial
discourse for experience and idea exchange
between the 3 institutions and nations
To expose young entrepreneurs and students on
business start-ups, entrepreneurial
opportunities, and challenges.
To archive and publish the 9’s-EWM materials.
Impact of the program
This program helped foster international linkages
and collaborations among the 3 institutions and
nations. It also benefited young entrepreneurs and
students who gained entrepreneurial insights from
distinguished entrepreneurship speakers from all 3
institutions. The effort was part of a joint program
under MOU signed by UiTM, Malaysia between
Chulalongkorn University, Thailand and Institute
Teknologi Bandung, Indonesia.
THE 9’S ENTREPRENUERIAL WEBINAR
MARATHON PROGRAM OF
MASMED-UITM, SASIN-CU & SBM-ITB
(9’S-EWM)
FAILURES & LEARNING
FROM MULTIPLE START
EXPERIENCES.
BY SURASIT SACHDEV
THE STARTUP FOUNDING TEAM
BY TANACHOTE VONGSURBCHART
STARTUPS VS. SMES
BY SURAWAT PROMYOTIN
20 OCT 2020
10 NOV 2020
1 DEC 2020

34. ZOOM WEBINAR
On 24 Sep 2020,
#FUTUREPROOFING Your
Business with Sustainability. The
panel included our very own Alex
Mavro, Senior Advisor to the Sasin
Sustainability & Entrepreneurship
Center.
Participants learned how
sustainability relates to their
businesses and how to use it to
advantage for business growth.
FUTUREPROOFING YOUR BUSINESS WITH SUSTAINABILITY

35. On 25-26 Nov 2020, Sasin hosted
the 2020 AAPBS Virtual
Conference. One panel
addressed the topic, "Has COVID-
19 accelerated or derailed the
sustainability agenda?". Among
panelists were Dr. Metawe
Thammagasorn from Sasin and
several other regional
spokespeople. The audience
included B-schools, and the
public and private sectors from
Japan, Malaysia, New Zealand,
South Korea, and Thailand.

36. Cooperation and Sponsorships
One-day executive vision
workshop and report
External and internal
organizational
sustainability assessment
Contribution to academic
case study on organization
Recognition as supporter of
our regular outreach
activities (about 40/year)
External and internal
organizational
sustainability assessment
Recognition as supporter of
our regular outreach
activities (about 40/year)
External organizational
sustainability assessment
Recognition as supporter of
our regular outreach
activities (about 40/year)
Platinum Sponsorship
Partnering
Gold Sponsorship Silver Sponsorship

37. l e a v e y o u r m a r k !

38. contacting

39. Visit us on the 2nd floor at Sasin, room 208.
Like us on Facebook. Join our LinkedIn group.
Check out presentations, videos, upcoming events on our website,
YouTube, and Eventbrite.
Come to our talks, fireside chats, trips, films, and other events! Get your
FREE Net Impact membership for discounted event rates!

40. 2 0 2 0
Y e a r
Sasin Graduate Institute of Business
Administration of Chulalongkorn
University
SasaPatasala Bldg. Phyathai Road
Pathumwan, Bangkok
10330 Thailand
www.sasin.edu/sec