Abstract:
Employee Engagement is the key to the talent management in Indian IT-BPO Industry. However the Challenge is to factor in the diversity in the work force to ensure success of the engagement model.
Generational theory or the concept of generations helps with one such lens which makes it possible to find cohort groups within the work force and brings in the flexibility of segmentation.
• Generation is defined as people born in a certain period of time in history, coming of age together as a group experiencing same historical events during their child hood and teen age, forming a cohort having same set of values & basis that world view
• Generations share an ‘age location’ in the history. They witness key historical events and social trends in the same phase of their life
• Members of a particular generation are shaped in a lasting ways by the eras they witness in childhood and as young adults and basis that they develop and share certain common beliefs and behaviours.
• As aware of the experience and traits they have in common with their peers, they develop a sense of common perceived membership in terms of generation.
• Though the concept of defining & identifying generations have its root in the West, applying the same definitions, 5 existing generations in India can be contextualized and defined as well.
Generational theory helps providing an effective lens for employee segmentation to design more effective employee engagement model. This also makes eminent the reality that there is diversity in our work force and we need to manage this diversity effectively.
In a composite culture like India, each generation cohort has its own separate but overlapping regional, religious & linguistic cultures which are respected by and interact with their shared culture. This also needs to be factored in while designing any employee engagement model.
The below and following notes on the template slides are to guide you only. In your final presentation, you may delete these notes and add relevant notes if any.
Title slide:
Title – should not exceed beyond 3 lines, font size 30-34, Arial Bold
(Font size for the title of the PPT can vary between 30-34, Arial, Bold depending on the amount of text, however should not be smaller than 30 font size)
Name should not exceed beyond 1 line, Designation; font size to remain at 16, Arial normal
Please keep the title slide simple, just the logo, title and name and designation to appear. No other graphic elements or any design, photograph, image can be added to this slide, alignment to remain the same
Content Slide: This is usually the most frequently used slide in every presentation.
Use this slide for Text heavy slides. Text can only be used in bullet points
Title Heading – font size 30, Arial bold
Slide Content – Should not reduce beyond Arial font 16
If you need to use sub bullets please use the indent buttons located next to the bullets buttons in the tool bar and this will automatically provide you with the second, third, fourth & fifth level bullet styles and font sizes
Please note you can also press the tab key to create the different levels of bulleted content
Content Slide: This is usually the most frequently used slide in every presentation.
Use this slide for Text heavy slides. Text can only be used in bullet points
Title Heading – font size 30, Arial bold
Slide Content – Should not reduce beyond Arial font 16
If you need to use sub bullets please use the indent buttons located next to the bullets buttons in the tool bar and this will automatically provide you with the second, third, fourth & fifth level bullet styles and font sizes
Please note you can also press the tab key to create the different levels of bulleted content
Thank you slide with the customer logo:
Should have only the details shown here. Logo placement cannot be changed. Wipro logo to appear on the left as per our corporate guidelines.
Thank you– font size 30, Arial Bold
Name & Designation – font size 18, Arial normal, not to exceed beyond 2 lines
Your/contact email id – font size 18, Arial normal