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Internet Marketing, Blogging & Social Media: How to REALLY Grab ‘Em
Who’s with you today? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
About Altos Research
Just For REBarcamp Attendees ,[object Object],[object Object],[object Object],[object Object],[object Object]
Remember Eloy the Fisherman ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ What Bait to Use?”  The Only 3 Questions Consumers Ask ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
When they ask, “How’s the market?” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Where to fish” Using Market Data ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Bringing ‘em in the boat…” – Website Strategies for Lead Development “ Soft Sell” “ Hard Sell” Blog Posts Dedicated Local Pages Chart Widgets Sample Reports Lead Form Call to Action Relationships, inform Convert visitors to leads Goals:  Presentation:  Style:  Personality, quantity High profile data, fewer options Approach:  Social Media
Who’s doing the “right” way? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
Principles & Technique: “Let Me Show You What I Mean” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Takeaways: ,[object Object],[object Object],[object Object],[object Object]
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How To REALLY Grab 'Em on the Internet

  • 1. Internet Marketing, Blogging & Social Media: How to REALLY Grab ‘Em
  • 2.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. “ Bringing ‘em in the boat…” – Website Strategies for Lead Development “ Soft Sell” “ Hard Sell” Blog Posts Dedicated Local Pages Chart Widgets Sample Reports Lead Form Call to Action Relationships, inform Convert visitors to leads Goals: Presentation: Style: Personality, quantity High profile data, fewer options Approach: Social Media
  • 10.
  • 11.  
  • 12.  
  • 13.  
  • 14.  
  • 15.  
  • 16.
  • 17.
  • 18.
  • 19.

Notas del editor

  1. First question: “How’s the market?” how do you answer?
  2. Next question, just for my edification, “when you think about your marketing efforts, how do you prioritize A) lead gen B) lead conversion (into buyer or listing) C) closing transaction