This 1-hour webinar will discuss elevating caregiving. International and local experts will brainstorm key issues and introduce startups working in this area. The objectives are to gather input on important issues, generate data to support elevating caregiving, and activate the local innovation ecosystem. Speakers include the topic champion from Amica Senior Lifestyles, an expert from Bingarra ScaleUp Solutions, and the co-founder of Aging2.0. Two local startups will also present. Questions will focus on reimagining caregiving roles, improving quality of care, and developing sustainable models to pay for care. The discussion aims to develop solutions and build collaboration around elevating caregiving globally.

1. ABOUT THIS EVENT
This will be a short (1hr) brainstorming webinar featuring international and local experts to discuss the topic of Elevating
Caregiving. We'll lay out some of the key issues identified so far in the new 'Elevating Caregiving' Topic Team, and also
introduce some additional local startups (including Hayylo and UMPS Health to share their perspectives on the topic.
OBJECTIVES
● Gather input from Melbourne / Victoria about key issues relating to Elevating Caregiving
● Generate examples and data insights to support the Elevating Caregiving topic
● Activate the Melbourne ecosystem and generate energy and momentum for Melbourne as an aging innovation
hub
SPEAKERS
● Katrina Mulholland, Director of People Development at Amica Senior Lifestyles (Elevating Caregiving Topic
Champion)
● Dr Elaine Saunders, CoFounder of Blaimey Saunders Hears, Adjunct Professor and Entrepreneur, MD of Bingarra
ScaleUp Solutions, a Profit for Purpose; Building sustainable companies, BSc MSc (Clinical Audiology), PhD, GAICD,
Grad Dip Mgt (Technology)
● Stephen Johnston, co-founder, Aging2.0
● Marc Niemes, Founding Team and Executive Producer, Kontent Labs (MODERATOR)
ABOUT AGING2.0 MELBOURNE EVENT SEPT 1, 2020 @ 8AM AEST

2. WHY ELEVATING CAREGIVING?
Caregiving globally was in crisis, even before Covid-19 hit. it needs a new narrative to make caregiving more attractive, new
operational models to deliver high quality outcomes and new business models so we can afford to pay for high quality care for
all that need it.
`
Reimagining the Role Improving Quality Paying for care
● How can we elevate the role of
caregivers?
● How can we give pride to caregiving?
● How do we unlock the wisdom, talent
and expertise in those needing care?
● How do we lower stress of the family?
● How can we reimagine career
progression?
● How might we raise the standards?
● How can technology help?
● How might we encourage
caregivers to take more
responsibility and agency?
● How do we ensure all who need care
have it?
● How do we pay for high quality care?
● How might we make it easier for
working caregivers to manage work
and care?
● How might we improve transparency
and accountability and efficiency?
Success for the ELEVATING CAREGIVING topic team is building a global collaborative of technologists, operators, policy
makers and older people creating a clear roadmap for reframing care, and taking bold strides to implement it.
EMERGING DISCUSSION QUESTIONS
ABOUT ELEVATING CAREGIVING
TOPIC CHAMPION:

3. 3
AGING2.0 MELBOURNE IS PART OF GLOBAL OUTREACH
INSIGHT
Gather Team member priorities
Engage Chapters, identify experts, trends and key issues
Build ‘Systems Maps’ and start defining metrics of success
ACTION
Identify Business Opportunity priorities with Team members
Re-engage with Chapters and experts to validate concepts
Develop collaborative impact agenda and pilot projects
Insight
FRAME
Action
MAP SHAPE ACCELERATE
WORKSHOP BUSINESS
OPPORTUNITY
DEFINITION
DESIGN THINKING
SOLUTIONS
SCENE
SETTING
Aging2.0 Melbourne
Sep 1, 2020

4. AGENDA
8am
● Intro & Welcome - Marc (5 mins) - Marc Niemes, Founding Team and Executive Producer, Kontent Labs
(MODERATOR)
● About Aging2..0, The Collective and Elevating Caregiving topic: Stephen Johnston (7 mins)
● Katrina Mulholland, Director of People Development at Amica Senior Lifestyles (Elevating Caregiving Topic
Champion) (15mins)
● Dr Elaine Saunders, CoFounder of Blaimey Saunders Hears, Adjunct Professor and Entrepreneur, MD of Bingarra
ScaleUp Solutions, a Profit for Purpose; Building sustainable companies, BSc MSc (Clinical Audiology), PhD, GAICD,
Grad Dip Mgt (Technology) (7 mins)
● Startups respond (Hayylo, UMPS) 2x 3 mins each
● Q&A 20 mins
9:00 end
RUNNING ORDER