When you incorporate theses mindsets….you can
Not just time to market…but getting the right solution
Getting something manufactured in China for cheaper. How to compete? On Value. Give people something that they want, something that makes their lives easier more enjoyable.
Don’t necessarily get rid of complexity.
Collaborate, bring together diverse disciplines and groups…from science & engineering, business & marketing, visual and industrial design, human & cognitive sciences
A typical development process goes from concept to release. MAYBE there will be a focus group early or a usability test just before release, too often there arent’ any user touch points along the way.
It is significantly more expensive to fix problems late in the life cycle. We’re talking about an order or two of magnitude.
The discovery-driven iterative design process finds problems early, reducing rework costs.
Usability also makes for satisfied customers.
The biggest risk in any development project is getting the requirements wrong and delivering an unusable, or ill-fitting, system. HCD helps to mitigate that risk by having better communication with the customer and users, and building early and often to get rapid feedback.
It doesn’t matter how well you build the wrong thing. If it’s wrong:
- It fails to deliver the projected benefits.
- It hampers people’s performance every day.
- And it saps their morale.
For those interested in more details along these lines, you might want to check out the book Cost-Justifying Usability by Bias & Mayhew.
A typical development process goes from concept to release. MAYBE there will be a focus group early or a usability test just before release, too often there arent’ any user touch points along the way.
It is significantly more expensive to fix problems late in the life cycle. We’re talking about an order or two of magnitude.
The discovery-driven iterative design process finds problems early, reducing rework costs.
Usability also makes for satisfied customers.
The biggest risk in any development project is getting the requirements wrong and delivering an unusable, or ill-fitting, system. HCD helps to mitigate that risk by having better communication with the customer and users, and building early and often to get rapid feedback.
It doesn’t matter how well you build the wrong thing. If it’s wrong:
- It fails to deliver the projected benefits.
- It hampers people’s performance every day.
- And it saps their morale.
For those interested in more details along these lines, you might want to check out the book Cost-Justifying Usability by Bias & Mayhew.
That is important because, It is significantly more expensive to fix problems late in the life cycle. We’re talking about an order or two of magnitude.
The discovery-driven iterative design process finds problems early, reducing rework costs.
Usability also makes for satisfied customers.
The biggest risk in any development project is getting the requirements wrong and delivering an unusable, or ill-fitting, system. HCD helps to mitigate that risk by having better communication with the customer and users, and building early and often to get rapid feedback.
It doesn’t matter how well you build the wrong thing. If it’s wrong:
- It fails to deliver the projected benefits.
- It hampers people’s performance every day.
- And it saps their morale.
For those interested in more details along these lines, you might want to check out the book Cost-Justifying Usability by Bias & Mayhew.
“Usability methods raised user satisfaction ratings for a system by 40%; when systems match user needs, satisfaction often improves dramatically.”
(Bias & Mayhew, 1994)
Not just development cost. Emotional investment of the managing/development team in the product increases as product gets more developed. Very hard to combat that investment the closer the product gets to launch. Better to tackle these issues earlier. Rule out the bad ideas early, and focus on developing the better ideas, before emotionally investment is too great.
These are three approaches to design that are common yet flawed.
We do user research because understanding the user’s context is just as important as understanding their goals.
Why participatory design – uncover generative – production tool, not reaction, allows open ended, less prescriptive, come up with ideas based on needs that we might be aware of to wireframe or create scenarios of.
Graftjacket regenerative tissue matrix & Graftjacket Xpress flowable soft tissue scaffold
For repair or replacement of damaged or inadequate integumental tissue, such as diabetic foot ulcers, venous leg ulcers, pressure ulcers, or for other homologous uses of human integument Preserved
Tissue Scaffold Supports cellular repopulation and revascularization by host tissue
Planning with HCD methods
Identify who to interview
Walk in the shoes of our users
Graftjacket regenerative tissue matrix & Graftjacket Xpress flowable soft tissue scaffold
For repair or replacement of damaged or inadequate integumental tissue, such as diabetic foot ulcers, venous leg ulcers, pressure ulcers, or for other homologous uses of human integument Preserved
Tissue Scaffold Supports cellular repopulation and revascularization by host tissue
