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Prof. Hemant Bhagwat 
Principal 
Shraddha Education Foundation 
Institute of Technology & Management
What is Entrepreneurship? 
The Process of 
Bearing Risk of 
Running a 
Business 
Entrepreneurship can 
be described as a 
process of action an 
entrepreneur 
undertakes to 
establish his 
enterprise and, is 
hence , a creative 
activity.
Need Of Entrepreneurship 
‘The nation that fosters an infrastructure of 
linkages among and between firms, universities 
and government gains competitive advantage 
through quicker information diffusion and 
product deployment’..US Council on Competitiveness 1998 
‘Leading knowledge based economy in the 
World’ (Lisbon Council) and key issue for the EU 
is to build a ‘climate in which entrepreneurial 
initiative and business activity can thrive’.. green 
paper on entrepreneurship- EC Commission-2003
Need Of Entrepreneurship 
Centre to the development of economy 
The micro and small enterprises (MSEs) 
constitute over 90% of total enterprises in most 
of the economies. 
Employment generation 
MSE sector accounts for about 39% of the 
manufacturing output and around 33% of the 
total export of the India (in term of value). 
Ministry of MSME-GOI
Opportunity to Start a Business 
The ability to identify business 
opportunities is an essential 
characteristic of an entrepreneur 
Opportunity- favourable position or 
a range for advancement
Steps in Arriving at 
Business Opportunity 
Generating Ideas 
 Screening Process 
 Formulating the Concept of the 
Business
Generating Ideas 
Source: Environment 
 Scan & Understand the needs & wants of 
people 
Abraham Maslow 
-psychologist 
People generally have 
different kinds of basic 
needs such as food, 
clothing, shelter, safety, 
socialization, recognition for 
self-esteem & self-fulfillment
Generating Ideas 
Source: Environment 
Taking macro-perspective or viewing larger 
environment where business will be situated 
(looking at the Social, Technological, Economic, 
Environmental, & Political)
Ways of Scanning the Environment 
1. Looking Closely at the market 
 Demand & Supply Gap Analysis 
 Import-Export Movement 
 Product Substitution 
 Forward-Backward Industry Linkages
Ways of Scanning the Environment 
2. Looking at People’s skills 
 Observe your Community 
3. Looking at Available Business Assistance 
Program 
 Visit DIC Office 
 Government & Private Institutions 
 Non-Government Organizations
Collecting Information 
Method: 
 Ad Hoc Scanning 
-short-term, infrequent & initiated by crisis 
 Regular Scanning 
-involve studies done on a more or less regular 
basis 
 Continuous Scanning 
-entails regular collection or processing of data 
on a wide range of factors from business 
environment
Means of Collecting Information 
 Accessing Networks 
 Public Meetings, Trade Fairs 
 Focused-Group Discussion 
 Key People Surveys 
 Publications 
 In-Depth Interviews 
 Usage & Awareness Studies
Screening Process 
Personal-Level 
Screening 
Firm-Level 
Screening
Screening Process 
• Personal Preference 
(committed) 
• Educational & Training 
Background 
• Work experience (degree of 
expertise & knowledge) 
•Business Network & 
Contacts (buyers, suppliers or 
creditors) 
• family Support 
Personal-Level 
Screening
Screening Process 
Firm-Level 
Screening 
•Market 
• Technology 
• Availability of Skills 
•Availability of Raw Materials 
• Financial/Capital 
Requirement 
• Profitability 
• Government Support
Formulating the Concept of the 
Business 
1. Resource Analysis 
Resources Strengths Weakness 
Money 
Materials 
Machines 
Methods 
Manpower 
Management 
Moment (time)
The Resource Analysis where strengths 
and weaknesses are identified, indicates 
what the firm is capable of doing at the start 
of the business. 
The strengths identify distinctive 
competencies of the company which can 
work to its advantage.
Formulating the Concept of the 
Business 
2. Environmental Analysis 
The Environmental Analysis gives an 
indication whether the business can survive 
or not.
Identifying Opportunities & Threats 
in the Environment 
Socio-Cultural 
Technological & Technical 
Economic 
Natural 
Political 
Peace & Order 
Population Trends 
Government Program 
Global Environment
Socio-Cultural 
Opportunity Threats 
People have 
develop the habit 
of eating in fast-food 
restaurants. 
Many of these 
establishments 
serve ham & 
bacon and other 
processed meat. 
People have 
develop the habit 
of eating in fast-food 
restaurants. 
Many of these 
establishments 
serve ham & 
bacon and other 
processed meat.
Technological & Technical 
Opportunity Threats 
The new 
technology can 
cure ham in 
three days.
Economic 
Opportunity Threats 
The purchasing power 
of population has 
lowered because of 
the peso devaluation 
and high cost of oil, 
thus reducing the 
number of people who 
buy ham and bacon.
Natural 
Opportunity Threats 
Hoof and mouth 
disease can threaten 
the supply of raw 
materials.
Political 
Opportunity Threats 
Political instability 
can affect the 
economy.
Peace & Order 
Opportunity Threats 
In general, there is 
peace and order 
in the place of 
business. 
.
Population Trends 
Opportunity Threats 
The population is 
increasing. More 
people mean more 
consumers who 
need food.
Government Program 
Opportunity Threats 
The government is 
providing assistance to 
MSMEs. The company 
may be able to avail of 
this assistance in the 
form of financing, 
technical & marketing.
Global Environment 
Opportunity Threats 
If there is a shortage 
of local pork, it is 
possible to import 
raw materials from 
other countries.
Formulating the Concept of the 
Business 
3. Personal Values Analysis 
-represent your philosophy, guiding 
principles, outlook and aspirations for your 
business (non-monetary values)
Questions for Discussions 
1. What business idea do you have in mind? Which of the 
various sources of ideas could have influenced the 
business you want to put up in the future? 
2. What information will you seek from the business 
environment to start your business? 
3. There are three methods of scanning the environment. 
Which of them will you apply in the case of he business 
you have in mind? Explain. 
4. Is there one which is most effective to you? All of them? 
5. Do you of someone who went into business because of 
his or her friend’s advice? How did the business fare 
afterwards?
Trends 
The start of a trend that lasts for a 
considerable period of time provides 
one of the greatest opportunities for 
starting a new venture. 
Trends that will provide opportunities 
include: green trend, clean-energy 
trend, organic-orientation trend, 
economic trend, social trend, health 
trend, and Web trend.
Sources of New Ideas 
Consumers 
 Informally monitor potential ideas and needs. 
 Formally arrange for consumers to express 
their opinions. 
Existing Products and Services 
 Analysis uncovers ways to improve offerings 
that may result in a new product or service. 
Distribution Channels 
 Channel members can help suggest and 
market new products.
Sources of New Ideas (cont.) 
Government Offtces 
 Files of the Patent Office can suggest new 
product possibilities. 
 New product ideas can come in response to 
government regulations. 
Research and Development 
 A formal endeavor connected with one’s 
current employment. 
 An informal lab in a basement or garage.
Methods of Generating 
New Ideas 
Focus Groups 
 A moderator leads a group of 8 to 14 
participants through an open, in-depth 
discussion in a directive or nondirective 
manner. 
 An excellent method for generating and 
screening ideas and concepts.
Methods of Generating New Ideas 
Brainstorming 
 Allows people to be stimulated to greater 
creativity. 
 Good ideas emerge when the 
brainstorming effort focuses on a specific 
product or market area. 
 Rules of brainstorming: 
 No criticism. Freewheeling is encouraged. 
 Quantity of ideas is desired. 
 Combinations and improvements of ideas are 
encouraged.
Methods of Generating New Ideas 
(cont.) 
Brainwriting 
 A form of written brainstorming. 
 Participants write their ideas on special forms 
or cards that circulate within the group. 
Problem Inventory Analysis 
 Consumers are provided with a list of problems 
and are asked to identify products that have 
those problems. 
 Results must be carefully evaluated as they 
may not actually reflect a new business 
opportunity.
Creative Problem Solving 
Creativity tends to decline with age, 
education, lack of use, and bureaucracy. 
Latent creative potential can be stifled by 
perceptual, cultural, emotional, and 
organizational factors. 
Creativity can be unlocked by using any of 
the creative problem-solving techniques.
Creative Problem Solving (cont.) 
Brainstorming 
 Session starts with a problem statement. 
 No group member should be an expert in the 
field of the problem. 
 All ideas must be recorded. 
Reverse Brainstorming 
 A group method that focuses on the negative 
aspects of a product, service, or idea as well as 
ways to overcome these problems. 
 Care must be taken to maintain group morale.
Creative Problem Solving (cont.) 
Gordon Method 
 Method for developing new ideas when the 
individuals are unaware of the problem. 
 Solutions are not clouded by preconceived 
ideas and behavioral patterns. 
Checklist Method 
 Developing a new idea through a list of related 
issues. 
Free Association 
 Developing a new idea through a chain of word 
associations.
Creative Problem Solving (cont.) 
Forced Relationships 
 Developing a new idea by looking at 
product combinations. 
 A five step process which focuses on 
generating ideas from relationship patterns 
between elements of a problem. 
Collective Notebook Method 
 Developing a new idea by group members 
regularly recording ideas.
Creative Problem Solving (cont.) 
Attribute Listing 
 Developing a new idea by looking at the 
positives and negatives. 
Big-Dream Approach 
 Developing a new idea by thinking without 
constraints. 
Parameter Analysis 
 Developing a new idea by focusing on 
parameter identification and creative synthesis.
Why Write A Business 
Plan? 
1. It will require you to practice 
entrepreneurial thinking and 
entrepreneurial habits
A Business Plan? 
You will need to consider the realities that 
your administrators and community must 
consider as you plan: 
-financial feasibility 
-local opportunities 
-how to sell your plan 
to students, parents, 
community members 
and your faculty.
Dal 
Mill 
45
Project Name – DAL MILL 
Demand – 10,00,000 Kg/Year 
Supply – 440,000 Kg/Year 
Difference in Demand & Supply –5 60,000 Kg/Year 
Rate – 70 to 80 Rs/Kg 
Capacity 
8Hr/day - 100Kg 
Yearly Production - 100 *300 = 30,000Kg/year 
Annual Sale - 30,000*80 = 24,00,000 Rs/year 
Required Area 
60*60 Sqft 
Rent – 10,000 Rs/month = 10,000 * 12 = 1,20,000 Rs/year 
46
Project Name – DAL MILL 
Machine 
Rs 5,00,000/- 
Raw Material – 30,000 Kg * 40Rs = 14,00,000 Rs 
Consumable – 10 Unit/day = 10*300 = 3000Units 
Electricity 3000* 5 = 15000 Yearly 
Water 250 *12 = 3000 yearly 
Required Man Power 
Skilled – 1*15000 = 15000 
Unskilled – 2 *10000 = 20000 
Total = Rs 35000 
Yearly Wages = 35,000 * 12 = Rs 4,20,000/- 
47
Project Cost ( One Time Investment) 
Sr. No Description Cost in Rupees 
1 Machine Cost Rs 5,00,000/- 
2 Installation & Sundry Cost Rs 50,000/- 
3 Building Deposit Rs 50,000/- 
Total RS 6,00,000/-
Running Cost 
Sr. No Description Cost in Rupees 
1 Building Rent (Rs 10,000*12) 1,20,000 
2 Raw Material (Rs 1,00,000*12) 12,00,000 
3 Electricity & Water (Rs 1500*12) 1,80,000 
4 Wages 4,20,000 
5 Admin & Sailing Cost 90,000 
6 
Repairing & Interest on investment on 
project 
1,50,000 
Total Rs 21,60,000
Total Sale 
30,000Kg * 80Rs = Rs 24,00,000 per year 
Total Running Cost = RS 21,60,000 per year 
Yearly income – 
24,00,000 – 21,60,000 = Rs 2,40,000 
Monthly Income 
2,40,000 / 12 = Rs 20,000 per month
TOOL ROOM 
51
Renewable Energy Plants 
Biogas Plant 
Biomass Plant 
Biodiesel Plant 
SOLAR ENERGY PLANT 
WIND MILL PLANT 
52
Manufacturing Of Plastic Products 
53
Candles Manufacturing 
54
INTERIOR DECORATION 
55
RICE BRAN OIL MILL 
56
Air Cooler 
Manufacturing 
57
AUTO TUBE MANUFACTURING 
58
READYMDE GARMENTS MANUFACTURING 
59
Paper Conversion 
60
Automobile Silencer 
Manufacturing 
61
Water Filter Manufacturing 
62
63 
Mineral Water Packaging
Automobile Spare Parts Manufacturing 
64
MATERIAL HANDLING 
EQUIPMENTS 
65
Food Processing Plants 
Fruits & Vegetable Dehydration Sugar Syrup Plant 
Fruit Juice Plant Fruit Pulp Plant 
Amla Juice Plant Tomato Paste & Ketchup Plant 
Tamarind Juice / Powder Plant 
Spice Plant Chilly Powder Plant 
Turmeric Powder Plant Honey Processing Plant 
Milk Dairy Plant Milk Paneer & Yogurt Plant 
Ice Cream Plant Soya Milk & Paneer Plant 
Cashew Process Plant Edible Oil Extraction & Refinery 
66
Cashew Nut Process Plant & Equipment 
Cashew Nut Process Plants 
Cashew Nut Process Equipments 
Cashew Cooking System Cashew Shell Cutting 
Cashew Drying System 
Cashew Humidifier Cashew Kernel Peeling Machine 
Cashew Kernel Dust Cleaner 
Cashew Kernel Grading Machine 
Cashew Kernel Separator Cashew Tin Filling Machine 
Vacuum Filing Machine Pouch Packing Machine 
Cashew Peeling and Grading Tables 
Cashew Kernel Coating Pan Oil Expeller 
67
Edible Oil Machinery 
Oil Mills 
Solvent Extractor 
Physical & Chemical Refinery 
Palm Oil Mill 
Plant & Machinery for Soya 
Derivatives 
68
Herbal Plant 
Herbal Extraction Plant / Solvent 
Extraction Plant 
Aloe Vera Processing Plant 
Amla Processing Plant 
Amla Process Equipments 
69
Dhirubhai Ambani 
70
Dhirubhai Ambani – Reliance 
Industries 
His methods may have been 
questionable but there is no doubt in 
anyone’s mind that Dhirubhai Ambani 
was one of India’s top entrepreneurs. 
His sons Mukesh and Anil have 
followed his dreams and have made 
their companies one of the most 
valuable in India. 
71
Lakshumi Mittal 
72
Laskhmi Mittal – ArcelorMittal 
Laskhmi Mittal’s company is one of the 
leading steel manufacturers in the 
world. He is one of the most powerful 
and richest men in the world and owns 
one of the most luxurious and 
expensive house in London. © sef 
73
JRD TATA 
74
JRD Tata 
JRD Tata may have been born in Paris 
but his greatest contribution to the world 
was creating the salt to software 
company Tata. In his lifetime, he 
created some of the most well-known 
companies such as Voltas, Tata Tea, 
Titan, Tata Motors and TCS and even 
Air India. © sef 
75
Azim Premji 
76
Azim Premji 
Owner of over $17 billion in 2013 
according to Forbes, Azim Premji has 
nurtured Wipro for more than four 
decades of diversification to emerge as 
one of the leading software companies 
in India today. Premji is also known for 
his philanthropic work. © sef 
77
NR NARAYAN MURTHY 
78
N R Narayana Murthy 
Perhaps the most well known 
entrepreneur in the list, N R Narayana 
Murthy founded Infosys and launched 
the second wave of economic reforms 
in the country apart from making India a 
preferred destination for software 
services. © sef 
79
80 
SUNIL MITTAlL
Sunil Mittal 
Sunil Mittal, the chairman and CEO of 
Bharti Enterprises, brought a new force 
to Bharti Airtel over the years, making it 
the world’s fourth largest mobile 
operator with operations in over 20 
countries. His company also has 
interests in retail, financial services and 
the agri business. © sef 
81
SHASHI & RAVI RUIYA 
82
Shashi and Ravi Ruia 
The Ruia brothers founded Essar Group 
in 1969 and operate in the steel, oil and 
gas, power, shipping, communications 
and minerals in over five continents. 
The brothers were named as one of the 
richest Indians with a combined net 
worth of $7 billion in 2012. © sef 
83
84 
SACHIN & BINNY BANSAL
Sachin and Binny Bansal 
Sachin and Binny Bansal are the 
founders of the megahit e-commerce 
venture Flipkart that was founded in 
2007. Starting with books, the website 
now sells almost everything under the 
sun and will forever be known as the 
website that got middle-class Indians 
addicted to online shopping. © sef 
85
SHIV NADAR 
86
Shiv Nadar 
Shiv Nadar is an Indian entrepreneur 
who founded HCL Infosystems that saw 
his personal wealth zoom to $8.5 billion 
in 2012 and was awarded the Padma 
Bhushan in 2008 for his work in the IT 
field. His foundation takes an active 
interest in developing the education 
system in India. © sef 
87
88 
JAIN BROTHERS
Jain Brothers 
The Times Group, is the largest media 
company in India. Much of the credit for 
this goes to brothers Samir and Vineet 
Jain who took the brand from strength 
to strength through various endeavors 
to turn the company into a billion-dollar 
revenue generator staffing more than 
11,000 employees. © sef 
89
90 
MALVINDER & SHIVINDER SINGH
Malvinder and Shivinder Singh 
Malvinder and Shivinder Singh took 
their father’s company to unparalleled 
heights before selling their stake in the 
company to Japanese company Daiichi 
Sankyo. Malvinder currently co-owns 
Fortis Healthcare and Religare 
Wellness. © sef 
91
92 
SHYAM BHARTIA
Shyam Bhartia 
Shyam Bhartia is the chairman of 
Jubilant Foodworks Ltd that holds the 
franchise rights for Domino’s Pizza in 
India, Nepal, Bangladesh and Sri Lanka 
as well as Dunkin’ Donuts in India. The 
profitable venture employs over 15,000 
people and generates revenue to the 
tune of $100 million. © sef 
93
94 
CYRUS POONAWALLA
Cyrus Poonawalla 
The founder of Serum Institute of India, 
Cyrus Poonawala’s company is the 
world’s largest producer of vaccines 
with over a billion products made to 
combat measles, meningitis and flu that 
is sold in over 140 countires. © sef 
95
BRIJMOHAN LALL 
MUNJAL 
96
Brijmohan Lall Munjal 
The founder of Hero Hondo motorcycles 
broke off the partnership with Honda 
about three years ago and faced the 
brunt of an economic slowdown but the 
company has still been going great 
guns. The entrepreneur is planning to 
take Hero bikes to Africa and Latin 
America next. © sef 
97
98 
RAHUL BAJAJ
Rahul Bajaj 
Rahul Bajaj is the patriarch of the Bajaj 
Group that gives close competition to 
Hero in the motorcycle space and also 
has a footprint in various other sectors. 
The group is also known for its 
philanthropic work begun by his 
grandfather Jamnalal Bajaj. © sef 
99
KUSHAL PAL SINGH 
100
Kushal Pal Singh 
DLF, the construction company run by K 
P Singh was instrumental in developing 
DLF City in Gurgaon. Singh’s 
autobiography, titled ‘Whatever the 
Odds: The Incredible Story Behind 
DLF’, was launched by influential 
thinker Jack Welch in 2011. © sef 
101
G R GOPINATH 
102
G R Gopinath 
Remember the good old days of Air 
Deccan? The airline was the brainchild 
of G R Gopinath, a retired captain of the 
Indian Army who changed the way 
Indians took to the skies with his low-cost 
airline Air Deccan in 2003. 
Gopinath is today involved with the 
cargo and logistics business. © sef 
103
SUBRATA ROY 
104
Subrata Roy 
It is unlikely any Indian has not heard of 
Sahara India Parivar run by Subrata 
Roy. The influential businessman is the 
founder and chairman of the company 
as well as IPL team Pune Warriors 
India, Aamby City Valley and also owns 
a 42.5% stake in F1 team Force 
India. © sef 
105
UDAY KOTAK 
106
Uday Kotak 
Uday Kotak is the founder and 45% 
stakeholder in Kotak Mahindra Bank 
that has featured in Forbes Fab 50 list 
of companies three years in a row. 
Forbes estimated his wealth to be more 
than a $4 billion in 2012. © sef 
107
ANAND MAHINDRA 
108
Anand Mahindra 
Anand Mahindra inherited a company 
that was into steel trading and has 
looked over the SUV manufacturing 
business that forms the largest revenue 
source of Mahindra and Mahindra. He is 
also a jazz enthusiast and pioneer of 
the Mahindra Blues festival. © sef 
109
PRATAP REDDY 
110
Prathap C Reddy 
Prathap C Reddy is a cardiologist-turned- 
entrepreneur who founded 
Apollo Hospitals group, the first 
corporate chain of hospitals and was 
also conferred with the Padma 
Vibhushan in 2010. The company also 
began an insurance arm recently. © sef 
111
GAUTAM ADANI 
112
Gautam Adani 
Gautam Adani is a self-made billionaire 
whose company Adani Group is among 
the largest power producers and largest 
private port owner. The first generation 
entrepreneur is ranked one of the most 
influential businessmen in his 
domain. © sef 
113
V G SIDDHARTHA 
114
V G Siddhartha 
V G Siddhartha is the founder of Cafe 
Coffee Day. From humble beginnings, 
his popular youth hangout now has over 
1400 centres across the country. He 
was awarded the Entrepreneur of the 
Year award in 2003 by Economic Times 
for ‘giving Indian consumers a new 
lifestyle experience that is within reach 
of the common man.' © sef 
115
KALANIDHI MARAN 
116
Kalanidhi Maran 
Kalanidhi Maran is a media baron who 
manages the influential Sun group that 
has interests in television channels, 
newspapers, DTH distribution as well as 
FM radio. Maran also acquired Spice 
Jet in 2010. Maran also owns the IPL 
team Sunrisers Hyderabad. © sef 
117
PALLONJI MISTRY 
118
Pallonji Mistry 
Pallonji Shapoorji Mistry is a 
construction magnate and holds the 
single largest stake in Tata Sons along 
with companies such as Forbes Textiles 
and Eureka Forbes. His son Cyrus was 
recently appointed chairman of the Tata 
Group after Ratan Tata retired. © sef 
119
VISHAL GONDAL 
120
Vishal Gondal 
Vishal Gondal is the creator of 
Indiagames, one of the foremost 
gaming companies in the country. The 
unassuming Gondal loves running and 
travelling and sold his company to UTV 
some years ago. He was recently seen 
in The Pitch show on Bloomberg TV 
mentoring upcoming entrepreneurs. © 
sef 
121
122 
SRICHAND HINDUJA
Srichand Hinduja 
From its humble beginnings in 1914 at 
Bombay, the Hinduja Group, led by 
chairman Srichand Hinduja and his 
brothers Gopichand, Prakash and 
Ashok employees more than 70,000 
people across all continents and is one 
of the largest diversified groups in the 
world. © sef 
123
VIKAS OBEROI 
124
Vikas Oberoi 
Vikas Oberoi is one of the most 
underrated personalities in the Indian 
realty sector. The face behind Oberoi 
Realty, the company is one of the few 
real estate giants to have any debt on 
its books and is one of the most reliable 
lifestyle construction firm in suburban 
Mumbai. © sef 
125
KALLAM ANJI REDDY 
126
Kallam Anji Reddy 
Kallam Anji Reddy is the founder-chairman 
of Dr Reddy’s Labs and one 
of the first entrepreneurs in Indian 
pharmaceutical industry for which he 
was awarded the Padmabhushan by the 
Indian government. © sef 
127
HARSH MARIWALA 
128
Harsh Mariwala 
Harsh Mariwala’s company Marico is 
the country’s leading maker of hair oil 
and cooking oil. It’s flagship brands 
Saffola and Parachute are sold in 25 
countries in Asia and Africa. Mariwala 
recently announced non-profit venture 
Ascent to mentor young 
entrepreneurs. © sef 
129
130 
VENUGOPAL DHOOT
Venugopal Dhoot 
Venugopal Dhoot’s company Videocon 
has one of the highest brand recall 
among Indians. The electronics and 
appliances company ventured into the 
telecom market and energy and oil 
ventures with mixed results. Dhoot is 
also an avid cricket fan, plays the flute 
and is an environment crusader. © sef 
131
MANGAL PRABHAT 
LODHA 
132
Mangal Prabhat Lodha 
Mangal Prabhat Lodha founded Lodha 
Developers in 1980 that quickly became 
a name to reckon with in the realty 
sector. The company is currently 
building World One, the world’s tallest 
residential tower in Mumbai with a few 
choice flats being designed by Giorgio 
Armani himself. © sef 
133
G M RAO 
134
G M Rao 
G M Rao’s GMR Group is a name to 
reckon with in the infrastructure space 
today with its interests in airports, power 
and roads. Founded in 1978, GMR has 
carried out successful infrastructure 
projects in several other countries as 
well. © sef 
135
RAKESH 
JHUNJHUNWALA 
136
Rakesh Jhunjhunwala 
Rakesh Jhunjhunwala who is popularly 
known as India’s Warren Buffett is one 
of the most exciting entrepreneurs for 
the current generation who want to 
emulate his success. © sef 
137
KRIS GOPALKRISHNAN 
138
Kris Gopalakrishnan 
Senapathy Gopalakrishnan, or Kris 
Gopalakrishnan as he is popularly 
called, is one of the seven founders of 
Infosys and current executive vice 
chairman of the company. He is also the 
President of India's foremost industry 
body Confederaton of Indian Industry 
for the current financial year. © sef 
139
AJAY BIJLI 
140
Ajay Bijli 
Ajay Bilji launched India’s first multiplex 
in June 1997 at PVR Saket that 
transformed the way Indians looked at 
movies. Ever since, the company has 
expanded rapidly and become the 
largest cinema chain in India after 
acquiring Cinemax India last year. © sef 
141
142
NANDAN NILKENI 
143
Nandan Nilekani 
Infosys co-founder Nandan Nilekani is 
the current chairman of the UPA 
government’s flagship programme 
Unique Identification Authority of India 
that aims to give Aadhaar cards to 
every citizen. © sef 
144
VIJAY MALLYA 
145
Vijay Mallya 
The King of Good Times may be going 
through a rough patch after the 
grounding of Kingfisher Airlines but his 
larger-than-life lifestyle and interest in 
sports and fashion are still looked at 
with envy and aspiration by other 
entrepreneurs. © sef 
146
NAMIT MALHOTRA 
147
Namit Malhotra 
The CEO, chairman and founder of 
Prime Focus Ltd., Namit Malhotra built a 
visual effects company along with co-founder 
Merzin Tavaria in a garage in 
Mumbai. Today, the company is a 
leading name in Bollywood and 
Hollywood for creating special effects 
and 3D conversion. © sef 
148
RONNIE SCREWVALA 
149
Ronnie Screwvala 
Ronnie Screwvala began a modest TV 
company called UTV in the 90s that 
scaled on to become one of the largest 
film studios in the country, producing 
some of the best and biggest hits of the 
last decade before being acquired by 
Walt Disney. © sef 
150
MANMOHAN SHETTY 
151
Manmohan Shetty 
Manmohan Shetty is the founder of 
Adlabs Films Ltd that grew to become 
one of the largest media and 
entertainment firms when he sold it to 
Reliance. Today, Shetty has shifted 
gears and is promoting entertainment 
theme park Adlabs Imagica. © sef 
152
Shetty has started another 
entertainment project under the name 
of Adlabs Imagica. Adlabs Imagica, is 
a theme park built with the cost of 
1600Cr INR, on a 300 acre site, located 
between Mumbai and Pune on 
the Mumbai-Pune Expressway. The 
park has around 500 employees and 
can accommodate as many as 20,000 
visitors at any given point in time. Shetty 
is targeting to host over above 3 million 
visitors in the first year of operations. 
153
SANJEEV 
BIKHCHANDANI 
154
Sanjeev Bikhchandani 
After leaving a cushy job doing 
marketing for Horlicks, Sanjeev 
Bikhchandani began Naukri.com that 
quickly became the biggest job portal in 
India. Bikhchandani is a multi-millionaire 
today with over Rs 722 crore in his and 
his wife’s name. © sef 
155
DEEP KALRA 
156
Deep Kalra 
Makemytrip is synonymous with the 
online travel service industry that was 
founded by Deep Kalra in 2000. Today, 
the company has expanded beyond 
India and has offices in New York and 
Sydney and has consistently won 
awards for its performance and 
innovations. © sef 
157
SUBHASH CHANDRA 
158
Subhash Chandra 
Subhash Chandra is one of the titans of 
the Indian media scene. He launched 
the nation’s first satellite TV channel 
Zee TV in 1992. As chairman of the 
Essel group, the entrepreneur now 
owns a newspaper, theme parks, DTH 
distribution, education and infrastructure 
development among others. © Youtube 
159
GAUTAM THAPAR 
160
Gautam Thapar 
Gautam Thapar is the founder of 
Avantha Group who received the Ernst 
& Young Entrepreneur of the Year 
Award for Manufacturing in 
2008.Gautam is also the chairman of 
Crompton Greaves and an avid golf 
promoter. © Youtube 
161
KARASANBHAI PATEL 
162
Karsanbhai Patel 
Karsanbhai Patel is the promoter of 
Nirma detergents and became a multi-millionaire. 
After handing over the reign 
of the company to his sons, Karsanbhai 
is now expanding his education venture 
with Nirma University. © sef 
163
BURMAN BROTHERS 
164
Burman Brothers 
Anand Burman along with his brother 
Amit have revolutionised the Dabur 
company in their roles as chairman and 
vice-chairman respectively, so much so 
that the company is today India’s largest 
Ayurvedic medicine manufacturer. Take 
that, Baba Ramdev! © sef 
165
RAHUL BHATIYA 
166
Rahul Bhatia 
Rahul Bhatia set up IndiGo in 2006 with 
the help of an NRI friend and is today 
one of the most efficient low-cost airline 
in India with a lion’s share of the market 
share. With a licence to fly to 
international destinations, the 
company’s future is looking bright. © 
Youtube 
167
ANIL AGGARWAL 
168
Anil Aggarwal 
Anil Aggarwal is the chairman of 
Vedanta Resources that was formed 
after his previous company Sterlite 
Industries was amalgamated with the 
family’s other companies. Today, the 
London-based Anil is one of the richest 
Indians in the world. © sef 
169
LAXMANRAO 
KIRLOSKAR 
170
Laxmanrao Kirloskar 
One of India’s earliest businessmen, 
Laxmanrao Kirloskar founded the 
successful Kirloskar group over a 
century ago. 
Today, the company is the world’s 
largest pump manufacturer by market 
capitalization and is led by his great 
grandson Sanjay Kirloskar. © sef 
171
BYST is keen on working with young people in the 
age group of 18 - 35, who are either unemployed or 
underemployed. 
We take on applicants without asking for 'Financial 
Down Payments or Collaterals‘. BYST supports 
ventures both in the manufacturing and servicing 
sector, turning job seekers into job creators. we provide 
a whole range of Business Development Services 
along with a Mentor, who gives guidance until the 
venture takes off. 
172 
BYST 
BHARATIYA YUVA SHAKTI TRUST
NABARD is an apex development 
bank in India having headquarters 
based in Mumbai (Maharashtra) and 
other branches are all over the 
country. Serves as an apex financing 
agency for the institutions providing 
investment and production credit for 
promoting the various developmental 
activities in rural areas. 
173 
NABARD 
National Bank for Agriculture and Rural Development
174 
SIDBI 
Small scale industries development of India 
The SIDBI was established in 1990 as 
the apex refinance bank. The SIDBI is 
operating different programmes and 
schemes through 5 Regional Offices 
and 33 Branch Offices. The financial 
assistance of SIDBI to the small scale 
sector is channelized through the two 
routes – direct and indirect.
175 
DIC 
District Industries Centers 
DIC program was initiated in May, 1978, as a 
centrally sponsored scheme. DIC was 
established with the aim of generating greater 
employment opportunities especially in rural 
and backward areas in the country. 
Supply of machinery and equipment, 
Provision of raw materials, Arrangement of 
credit facilities, Marketing, Quality inputs, 
Consultancy.
176 
IDBI 
Industrial development bank of India 
IDBI is an Indian financial 
service company headquartered 
Mumbai, India. IDBI was established 
in 1964 by an Act of Parliament to 
provide credit and other facilities for 
the development & support of New 
start-ups Entrepreneurs.
Questions? 
177
Enterpreneurship

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Enterpreneurship

  • 1. Prof. Hemant Bhagwat Principal Shraddha Education Foundation Institute of Technology & Management
  • 2. What is Entrepreneurship? The Process of Bearing Risk of Running a Business Entrepreneurship can be described as a process of action an entrepreneur undertakes to establish his enterprise and, is hence , a creative activity.
  • 3. Need Of Entrepreneurship ‘The nation that fosters an infrastructure of linkages among and between firms, universities and government gains competitive advantage through quicker information diffusion and product deployment’..US Council on Competitiveness 1998 ‘Leading knowledge based economy in the World’ (Lisbon Council) and key issue for the EU is to build a ‘climate in which entrepreneurial initiative and business activity can thrive’.. green paper on entrepreneurship- EC Commission-2003
  • 4. Need Of Entrepreneurship Centre to the development of economy The micro and small enterprises (MSEs) constitute over 90% of total enterprises in most of the economies. Employment generation MSE sector accounts for about 39% of the manufacturing output and around 33% of the total export of the India (in term of value). Ministry of MSME-GOI
  • 5.
  • 6. Opportunity to Start a Business The ability to identify business opportunities is an essential characteristic of an entrepreneur Opportunity- favourable position or a range for advancement
  • 7. Steps in Arriving at Business Opportunity Generating Ideas  Screening Process  Formulating the Concept of the Business
  • 8. Generating Ideas Source: Environment  Scan & Understand the needs & wants of people Abraham Maslow -psychologist People generally have different kinds of basic needs such as food, clothing, shelter, safety, socialization, recognition for self-esteem & self-fulfillment
  • 9. Generating Ideas Source: Environment Taking macro-perspective or viewing larger environment where business will be situated (looking at the Social, Technological, Economic, Environmental, & Political)
  • 10. Ways of Scanning the Environment 1. Looking Closely at the market  Demand & Supply Gap Analysis  Import-Export Movement  Product Substitution  Forward-Backward Industry Linkages
  • 11. Ways of Scanning the Environment 2. Looking at People’s skills  Observe your Community 3. Looking at Available Business Assistance Program  Visit DIC Office  Government & Private Institutions  Non-Government Organizations
  • 12. Collecting Information Method:  Ad Hoc Scanning -short-term, infrequent & initiated by crisis  Regular Scanning -involve studies done on a more or less regular basis  Continuous Scanning -entails regular collection or processing of data on a wide range of factors from business environment
  • 13. Means of Collecting Information  Accessing Networks  Public Meetings, Trade Fairs  Focused-Group Discussion  Key People Surveys  Publications  In-Depth Interviews  Usage & Awareness Studies
  • 14. Screening Process Personal-Level Screening Firm-Level Screening
  • 15. Screening Process • Personal Preference (committed) • Educational & Training Background • Work experience (degree of expertise & knowledge) •Business Network & Contacts (buyers, suppliers or creditors) • family Support Personal-Level Screening
  • 16. Screening Process Firm-Level Screening •Market • Technology • Availability of Skills •Availability of Raw Materials • Financial/Capital Requirement • Profitability • Government Support
  • 17. Formulating the Concept of the Business 1. Resource Analysis Resources Strengths Weakness Money Materials Machines Methods Manpower Management Moment (time)
  • 18. The Resource Analysis where strengths and weaknesses are identified, indicates what the firm is capable of doing at the start of the business. The strengths identify distinctive competencies of the company which can work to its advantage.
  • 19. Formulating the Concept of the Business 2. Environmental Analysis The Environmental Analysis gives an indication whether the business can survive or not.
  • 20. Identifying Opportunities & Threats in the Environment Socio-Cultural Technological & Technical Economic Natural Political Peace & Order Population Trends Government Program Global Environment
  • 21. Socio-Cultural Opportunity Threats People have develop the habit of eating in fast-food restaurants. Many of these establishments serve ham & bacon and other processed meat. People have develop the habit of eating in fast-food restaurants. Many of these establishments serve ham & bacon and other processed meat.
  • 22. Technological & Technical Opportunity Threats The new technology can cure ham in three days.
  • 23. Economic Opportunity Threats The purchasing power of population has lowered because of the peso devaluation and high cost of oil, thus reducing the number of people who buy ham and bacon.
  • 24. Natural Opportunity Threats Hoof and mouth disease can threaten the supply of raw materials.
  • 25. Political Opportunity Threats Political instability can affect the economy.
  • 26. Peace & Order Opportunity Threats In general, there is peace and order in the place of business. .
  • 27. Population Trends Opportunity Threats The population is increasing. More people mean more consumers who need food.
  • 28. Government Program Opportunity Threats The government is providing assistance to MSMEs. The company may be able to avail of this assistance in the form of financing, technical & marketing.
  • 29. Global Environment Opportunity Threats If there is a shortage of local pork, it is possible to import raw materials from other countries.
  • 30. Formulating the Concept of the Business 3. Personal Values Analysis -represent your philosophy, guiding principles, outlook and aspirations for your business (non-monetary values)
  • 31. Questions for Discussions 1. What business idea do you have in mind? Which of the various sources of ideas could have influenced the business you want to put up in the future? 2. What information will you seek from the business environment to start your business? 3. There are three methods of scanning the environment. Which of them will you apply in the case of he business you have in mind? Explain. 4. Is there one which is most effective to you? All of them? 5. Do you of someone who went into business because of his or her friend’s advice? How did the business fare afterwards?
  • 32. Trends The start of a trend that lasts for a considerable period of time provides one of the greatest opportunities for starting a new venture. Trends that will provide opportunities include: green trend, clean-energy trend, organic-orientation trend, economic trend, social trend, health trend, and Web trend.
  • 33. Sources of New Ideas Consumers  Informally monitor potential ideas and needs.  Formally arrange for consumers to express their opinions. Existing Products and Services  Analysis uncovers ways to improve offerings that may result in a new product or service. Distribution Channels  Channel members can help suggest and market new products.
  • 34. Sources of New Ideas (cont.) Government Offtces  Files of the Patent Office can suggest new product possibilities.  New product ideas can come in response to government regulations. Research and Development  A formal endeavor connected with one’s current employment.  An informal lab in a basement or garage.
  • 35. Methods of Generating New Ideas Focus Groups  A moderator leads a group of 8 to 14 participants through an open, in-depth discussion in a directive or nondirective manner.  An excellent method for generating and screening ideas and concepts.
  • 36. Methods of Generating New Ideas Brainstorming  Allows people to be stimulated to greater creativity.  Good ideas emerge when the brainstorming effort focuses on a specific product or market area.  Rules of brainstorming:  No criticism. Freewheeling is encouraged.  Quantity of ideas is desired.  Combinations and improvements of ideas are encouraged.
  • 37. Methods of Generating New Ideas (cont.) Brainwriting  A form of written brainstorming.  Participants write their ideas on special forms or cards that circulate within the group. Problem Inventory Analysis  Consumers are provided with a list of problems and are asked to identify products that have those problems.  Results must be carefully evaluated as they may not actually reflect a new business opportunity.
  • 38. Creative Problem Solving Creativity tends to decline with age, education, lack of use, and bureaucracy. Latent creative potential can be stifled by perceptual, cultural, emotional, and organizational factors. Creativity can be unlocked by using any of the creative problem-solving techniques.
  • 39. Creative Problem Solving (cont.) Brainstorming  Session starts with a problem statement.  No group member should be an expert in the field of the problem.  All ideas must be recorded. Reverse Brainstorming  A group method that focuses on the negative aspects of a product, service, or idea as well as ways to overcome these problems.  Care must be taken to maintain group morale.
  • 40. Creative Problem Solving (cont.) Gordon Method  Method for developing new ideas when the individuals are unaware of the problem.  Solutions are not clouded by preconceived ideas and behavioral patterns. Checklist Method  Developing a new idea through a list of related issues. Free Association  Developing a new idea through a chain of word associations.
  • 41. Creative Problem Solving (cont.) Forced Relationships  Developing a new idea by looking at product combinations.  A five step process which focuses on generating ideas from relationship patterns between elements of a problem. Collective Notebook Method  Developing a new idea by group members regularly recording ideas.
  • 42. Creative Problem Solving (cont.) Attribute Listing  Developing a new idea by looking at the positives and negatives. Big-Dream Approach  Developing a new idea by thinking without constraints. Parameter Analysis  Developing a new idea by focusing on parameter identification and creative synthesis.
  • 43. Why Write A Business Plan? 1. It will require you to practice entrepreneurial thinking and entrepreneurial habits
  • 44. A Business Plan? You will need to consider the realities that your administrators and community must consider as you plan: -financial feasibility -local opportunities -how to sell your plan to students, parents, community members and your faculty.
  • 46. Project Name – DAL MILL Demand – 10,00,000 Kg/Year Supply – 440,000 Kg/Year Difference in Demand & Supply –5 60,000 Kg/Year Rate – 70 to 80 Rs/Kg Capacity 8Hr/day - 100Kg Yearly Production - 100 *300 = 30,000Kg/year Annual Sale - 30,000*80 = 24,00,000 Rs/year Required Area 60*60 Sqft Rent – 10,000 Rs/month = 10,000 * 12 = 1,20,000 Rs/year 46
  • 47. Project Name – DAL MILL Machine Rs 5,00,000/- Raw Material – 30,000 Kg * 40Rs = 14,00,000 Rs Consumable – 10 Unit/day = 10*300 = 3000Units Electricity 3000* 5 = 15000 Yearly Water 250 *12 = 3000 yearly Required Man Power Skilled – 1*15000 = 15000 Unskilled – 2 *10000 = 20000 Total = Rs 35000 Yearly Wages = 35,000 * 12 = Rs 4,20,000/- 47
  • 48. Project Cost ( One Time Investment) Sr. No Description Cost in Rupees 1 Machine Cost Rs 5,00,000/- 2 Installation & Sundry Cost Rs 50,000/- 3 Building Deposit Rs 50,000/- Total RS 6,00,000/-
  • 49. Running Cost Sr. No Description Cost in Rupees 1 Building Rent (Rs 10,000*12) 1,20,000 2 Raw Material (Rs 1,00,000*12) 12,00,000 3 Electricity & Water (Rs 1500*12) 1,80,000 4 Wages 4,20,000 5 Admin & Sailing Cost 90,000 6 Repairing & Interest on investment on project 1,50,000 Total Rs 21,60,000
  • 50. Total Sale 30,000Kg * 80Rs = Rs 24,00,000 per year Total Running Cost = RS 21,60,000 per year Yearly income – 24,00,000 – 21,60,000 = Rs 2,40,000 Monthly Income 2,40,000 / 12 = Rs 20,000 per month
  • 52. Renewable Energy Plants Biogas Plant Biomass Plant Biodiesel Plant SOLAR ENERGY PLANT WIND MILL PLANT 52
  • 56. RICE BRAN OIL MILL 56
  • 63. 63 Mineral Water Packaging
  • 64. Automobile Spare Parts Manufacturing 64
  • 66. Food Processing Plants Fruits & Vegetable Dehydration Sugar Syrup Plant Fruit Juice Plant Fruit Pulp Plant Amla Juice Plant Tomato Paste & Ketchup Plant Tamarind Juice / Powder Plant Spice Plant Chilly Powder Plant Turmeric Powder Plant Honey Processing Plant Milk Dairy Plant Milk Paneer & Yogurt Plant Ice Cream Plant Soya Milk & Paneer Plant Cashew Process Plant Edible Oil Extraction & Refinery 66
  • 67. Cashew Nut Process Plant & Equipment Cashew Nut Process Plants Cashew Nut Process Equipments Cashew Cooking System Cashew Shell Cutting Cashew Drying System Cashew Humidifier Cashew Kernel Peeling Machine Cashew Kernel Dust Cleaner Cashew Kernel Grading Machine Cashew Kernel Separator Cashew Tin Filling Machine Vacuum Filing Machine Pouch Packing Machine Cashew Peeling and Grading Tables Cashew Kernel Coating Pan Oil Expeller 67
  • 68. Edible Oil Machinery Oil Mills Solvent Extractor Physical & Chemical Refinery Palm Oil Mill Plant & Machinery for Soya Derivatives 68
  • 69. Herbal Plant Herbal Extraction Plant / Solvent Extraction Plant Aloe Vera Processing Plant Amla Processing Plant Amla Process Equipments 69
  • 71. Dhirubhai Ambani – Reliance Industries His methods may have been questionable but there is no doubt in anyone’s mind that Dhirubhai Ambani was one of India’s top entrepreneurs. His sons Mukesh and Anil have followed his dreams and have made their companies one of the most valuable in India. 71
  • 73. Laskhmi Mittal – ArcelorMittal Laskhmi Mittal’s company is one of the leading steel manufacturers in the world. He is one of the most powerful and richest men in the world and owns one of the most luxurious and expensive house in London. © sef 73
  • 75. JRD Tata JRD Tata may have been born in Paris but his greatest contribution to the world was creating the salt to software company Tata. In his lifetime, he created some of the most well-known companies such as Voltas, Tata Tea, Titan, Tata Motors and TCS and even Air India. © sef 75
  • 77. Azim Premji Owner of over $17 billion in 2013 according to Forbes, Azim Premji has nurtured Wipro for more than four decades of diversification to emerge as one of the leading software companies in India today. Premji is also known for his philanthropic work. © sef 77
  • 79. N R Narayana Murthy Perhaps the most well known entrepreneur in the list, N R Narayana Murthy founded Infosys and launched the second wave of economic reforms in the country apart from making India a preferred destination for software services. © sef 79
  • 81. Sunil Mittal Sunil Mittal, the chairman and CEO of Bharti Enterprises, brought a new force to Bharti Airtel over the years, making it the world’s fourth largest mobile operator with operations in over 20 countries. His company also has interests in retail, financial services and the agri business. © sef 81
  • 82. SHASHI & RAVI RUIYA 82
  • 83. Shashi and Ravi Ruia The Ruia brothers founded Essar Group in 1969 and operate in the steel, oil and gas, power, shipping, communications and minerals in over five continents. The brothers were named as one of the richest Indians with a combined net worth of $7 billion in 2012. © sef 83
  • 84. 84 SACHIN & BINNY BANSAL
  • 85. Sachin and Binny Bansal Sachin and Binny Bansal are the founders of the megahit e-commerce venture Flipkart that was founded in 2007. Starting with books, the website now sells almost everything under the sun and will forever be known as the website that got middle-class Indians addicted to online shopping. © sef 85
  • 87. Shiv Nadar Shiv Nadar is an Indian entrepreneur who founded HCL Infosystems that saw his personal wealth zoom to $8.5 billion in 2012 and was awarded the Padma Bhushan in 2008 for his work in the IT field. His foundation takes an active interest in developing the education system in India. © sef 87
  • 89. Jain Brothers The Times Group, is the largest media company in India. Much of the credit for this goes to brothers Samir and Vineet Jain who took the brand from strength to strength through various endeavors to turn the company into a billion-dollar revenue generator staffing more than 11,000 employees. © sef 89
  • 90. 90 MALVINDER & SHIVINDER SINGH
  • 91. Malvinder and Shivinder Singh Malvinder and Shivinder Singh took their father’s company to unparalleled heights before selling their stake in the company to Japanese company Daiichi Sankyo. Malvinder currently co-owns Fortis Healthcare and Religare Wellness. © sef 91
  • 93. Shyam Bhartia Shyam Bhartia is the chairman of Jubilant Foodworks Ltd that holds the franchise rights for Domino’s Pizza in India, Nepal, Bangladesh and Sri Lanka as well as Dunkin’ Donuts in India. The profitable venture employs over 15,000 people and generates revenue to the tune of $100 million. © sef 93
  • 95. Cyrus Poonawalla The founder of Serum Institute of India, Cyrus Poonawala’s company is the world’s largest producer of vaccines with over a billion products made to combat measles, meningitis and flu that is sold in over 140 countires. © sef 95
  • 97. Brijmohan Lall Munjal The founder of Hero Hondo motorcycles broke off the partnership with Honda about three years ago and faced the brunt of an economic slowdown but the company has still been going great guns. The entrepreneur is planning to take Hero bikes to Africa and Latin America next. © sef 97
  • 99. Rahul Bajaj Rahul Bajaj is the patriarch of the Bajaj Group that gives close competition to Hero in the motorcycle space and also has a footprint in various other sectors. The group is also known for its philanthropic work begun by his grandfather Jamnalal Bajaj. © sef 99
  • 101. Kushal Pal Singh DLF, the construction company run by K P Singh was instrumental in developing DLF City in Gurgaon. Singh’s autobiography, titled ‘Whatever the Odds: The Incredible Story Behind DLF’, was launched by influential thinker Jack Welch in 2011. © sef 101
  • 102. G R GOPINATH 102
  • 103. G R Gopinath Remember the good old days of Air Deccan? The airline was the brainchild of G R Gopinath, a retired captain of the Indian Army who changed the way Indians took to the skies with his low-cost airline Air Deccan in 2003. Gopinath is today involved with the cargo and logistics business. © sef 103
  • 105. Subrata Roy It is unlikely any Indian has not heard of Sahara India Parivar run by Subrata Roy. The influential businessman is the founder and chairman of the company as well as IPL team Pune Warriors India, Aamby City Valley and also owns a 42.5% stake in F1 team Force India. © sef 105
  • 107. Uday Kotak Uday Kotak is the founder and 45% stakeholder in Kotak Mahindra Bank that has featured in Forbes Fab 50 list of companies three years in a row. Forbes estimated his wealth to be more than a $4 billion in 2012. © sef 107
  • 109. Anand Mahindra Anand Mahindra inherited a company that was into steel trading and has looked over the SUV manufacturing business that forms the largest revenue source of Mahindra and Mahindra. He is also a jazz enthusiast and pioneer of the Mahindra Blues festival. © sef 109
  • 111. Prathap C Reddy Prathap C Reddy is a cardiologist-turned- entrepreneur who founded Apollo Hospitals group, the first corporate chain of hospitals and was also conferred with the Padma Vibhushan in 2010. The company also began an insurance arm recently. © sef 111
  • 113. Gautam Adani Gautam Adani is a self-made billionaire whose company Adani Group is among the largest power producers and largest private port owner. The first generation entrepreneur is ranked one of the most influential businessmen in his domain. © sef 113
  • 115. V G Siddhartha V G Siddhartha is the founder of Cafe Coffee Day. From humble beginnings, his popular youth hangout now has over 1400 centres across the country. He was awarded the Entrepreneur of the Year award in 2003 by Economic Times for ‘giving Indian consumers a new lifestyle experience that is within reach of the common man.' © sef 115
  • 117. Kalanidhi Maran Kalanidhi Maran is a media baron who manages the influential Sun group that has interests in television channels, newspapers, DTH distribution as well as FM radio. Maran also acquired Spice Jet in 2010. Maran also owns the IPL team Sunrisers Hyderabad. © sef 117
  • 119. Pallonji Mistry Pallonji Shapoorji Mistry is a construction magnate and holds the single largest stake in Tata Sons along with companies such as Forbes Textiles and Eureka Forbes. His son Cyrus was recently appointed chairman of the Tata Group after Ratan Tata retired. © sef 119
  • 121. Vishal Gondal Vishal Gondal is the creator of Indiagames, one of the foremost gaming companies in the country. The unassuming Gondal loves running and travelling and sold his company to UTV some years ago. He was recently seen in The Pitch show on Bloomberg TV mentoring upcoming entrepreneurs. © sef 121
  • 123. Srichand Hinduja From its humble beginnings in 1914 at Bombay, the Hinduja Group, led by chairman Srichand Hinduja and his brothers Gopichand, Prakash and Ashok employees more than 70,000 people across all continents and is one of the largest diversified groups in the world. © sef 123
  • 125. Vikas Oberoi Vikas Oberoi is one of the most underrated personalities in the Indian realty sector. The face behind Oberoi Realty, the company is one of the few real estate giants to have any debt on its books and is one of the most reliable lifestyle construction firm in suburban Mumbai. © sef 125
  • 127. Kallam Anji Reddy Kallam Anji Reddy is the founder-chairman of Dr Reddy’s Labs and one of the first entrepreneurs in Indian pharmaceutical industry for which he was awarded the Padmabhushan by the Indian government. © sef 127
  • 129. Harsh Mariwala Harsh Mariwala’s company Marico is the country’s leading maker of hair oil and cooking oil. It’s flagship brands Saffola and Parachute are sold in 25 countries in Asia and Africa. Mariwala recently announced non-profit venture Ascent to mentor young entrepreneurs. © sef 129
  • 131. Venugopal Dhoot Venugopal Dhoot’s company Videocon has one of the highest brand recall among Indians. The electronics and appliances company ventured into the telecom market and energy and oil ventures with mixed results. Dhoot is also an avid cricket fan, plays the flute and is an environment crusader. © sef 131
  • 133. Mangal Prabhat Lodha Mangal Prabhat Lodha founded Lodha Developers in 1980 that quickly became a name to reckon with in the realty sector. The company is currently building World One, the world’s tallest residential tower in Mumbai with a few choice flats being designed by Giorgio Armani himself. © sef 133
  • 134. G M RAO 134
  • 135. G M Rao G M Rao’s GMR Group is a name to reckon with in the infrastructure space today with its interests in airports, power and roads. Founded in 1978, GMR has carried out successful infrastructure projects in several other countries as well. © sef 135
  • 137. Rakesh Jhunjhunwala Rakesh Jhunjhunwala who is popularly known as India’s Warren Buffett is one of the most exciting entrepreneurs for the current generation who want to emulate his success. © sef 137
  • 139. Kris Gopalakrishnan Senapathy Gopalakrishnan, or Kris Gopalakrishnan as he is popularly called, is one of the seven founders of Infosys and current executive vice chairman of the company. He is also the President of India's foremost industry body Confederaton of Indian Industry for the current financial year. © sef 139
  • 141. Ajay Bijli Ajay Bilji launched India’s first multiplex in June 1997 at PVR Saket that transformed the way Indians looked at movies. Ever since, the company has expanded rapidly and become the largest cinema chain in India after acquiring Cinemax India last year. © sef 141
  • 142. 142
  • 144. Nandan Nilekani Infosys co-founder Nandan Nilekani is the current chairman of the UPA government’s flagship programme Unique Identification Authority of India that aims to give Aadhaar cards to every citizen. © sef 144
  • 146. Vijay Mallya The King of Good Times may be going through a rough patch after the grounding of Kingfisher Airlines but his larger-than-life lifestyle and interest in sports and fashion are still looked at with envy and aspiration by other entrepreneurs. © sef 146
  • 148. Namit Malhotra The CEO, chairman and founder of Prime Focus Ltd., Namit Malhotra built a visual effects company along with co-founder Merzin Tavaria in a garage in Mumbai. Today, the company is a leading name in Bollywood and Hollywood for creating special effects and 3D conversion. © sef 148
  • 150. Ronnie Screwvala Ronnie Screwvala began a modest TV company called UTV in the 90s that scaled on to become one of the largest film studios in the country, producing some of the best and biggest hits of the last decade before being acquired by Walt Disney. © sef 150
  • 152. Manmohan Shetty Manmohan Shetty is the founder of Adlabs Films Ltd that grew to become one of the largest media and entertainment firms when he sold it to Reliance. Today, Shetty has shifted gears and is promoting entertainment theme park Adlabs Imagica. © sef 152
  • 153. Shetty has started another entertainment project under the name of Adlabs Imagica. Adlabs Imagica, is a theme park built with the cost of 1600Cr INR, on a 300 acre site, located between Mumbai and Pune on the Mumbai-Pune Expressway. The park has around 500 employees and can accommodate as many as 20,000 visitors at any given point in time. Shetty is targeting to host over above 3 million visitors in the first year of operations. 153
  • 155. Sanjeev Bikhchandani After leaving a cushy job doing marketing for Horlicks, Sanjeev Bikhchandani began Naukri.com that quickly became the biggest job portal in India. Bikhchandani is a multi-millionaire today with over Rs 722 crore in his and his wife’s name. © sef 155
  • 157. Deep Kalra Makemytrip is synonymous with the online travel service industry that was founded by Deep Kalra in 2000. Today, the company has expanded beyond India and has offices in New York and Sydney and has consistently won awards for its performance and innovations. © sef 157
  • 159. Subhash Chandra Subhash Chandra is one of the titans of the Indian media scene. He launched the nation’s first satellite TV channel Zee TV in 1992. As chairman of the Essel group, the entrepreneur now owns a newspaper, theme parks, DTH distribution, education and infrastructure development among others. © Youtube 159
  • 161. Gautam Thapar Gautam Thapar is the founder of Avantha Group who received the Ernst & Young Entrepreneur of the Year Award for Manufacturing in 2008.Gautam is also the chairman of Crompton Greaves and an avid golf promoter. © Youtube 161
  • 163. Karsanbhai Patel Karsanbhai Patel is the promoter of Nirma detergents and became a multi-millionaire. After handing over the reign of the company to his sons, Karsanbhai is now expanding his education venture with Nirma University. © sef 163
  • 165. Burman Brothers Anand Burman along with his brother Amit have revolutionised the Dabur company in their roles as chairman and vice-chairman respectively, so much so that the company is today India’s largest Ayurvedic medicine manufacturer. Take that, Baba Ramdev! © sef 165
  • 167. Rahul Bhatia Rahul Bhatia set up IndiGo in 2006 with the help of an NRI friend and is today one of the most efficient low-cost airline in India with a lion’s share of the market share. With a licence to fly to international destinations, the company’s future is looking bright. © Youtube 167
  • 169. Anil Aggarwal Anil Aggarwal is the chairman of Vedanta Resources that was formed after his previous company Sterlite Industries was amalgamated with the family’s other companies. Today, the London-based Anil is one of the richest Indians in the world. © sef 169
  • 171. Laxmanrao Kirloskar One of India’s earliest businessmen, Laxmanrao Kirloskar founded the successful Kirloskar group over a century ago. Today, the company is the world’s largest pump manufacturer by market capitalization and is led by his great grandson Sanjay Kirloskar. © sef 171
  • 172. BYST is keen on working with young people in the age group of 18 - 35, who are either unemployed or underemployed. We take on applicants without asking for 'Financial Down Payments or Collaterals‘. BYST supports ventures both in the manufacturing and servicing sector, turning job seekers into job creators. we provide a whole range of Business Development Services along with a Mentor, who gives guidance until the venture takes off. 172 BYST BHARATIYA YUVA SHAKTI TRUST
  • 173. NABARD is an apex development bank in India having headquarters based in Mumbai (Maharashtra) and other branches are all over the country. Serves as an apex financing agency for the institutions providing investment and production credit for promoting the various developmental activities in rural areas. 173 NABARD National Bank for Agriculture and Rural Development
  • 174. 174 SIDBI Small scale industries development of India The SIDBI was established in 1990 as the apex refinance bank. The SIDBI is operating different programmes and schemes through 5 Regional Offices and 33 Branch Offices. The financial assistance of SIDBI to the small scale sector is channelized through the two routes – direct and indirect.
  • 175. 175 DIC District Industries Centers DIC program was initiated in May, 1978, as a centrally sponsored scheme. DIC was established with the aim of generating greater employment opportunities especially in rural and backward areas in the country. Supply of machinery and equipment, Provision of raw materials, Arrangement of credit facilities, Marketing, Quality inputs, Consultancy.
  • 176. 176 IDBI Industrial development bank of India IDBI is an Indian financial service company headquartered Mumbai, India. IDBI was established in 1964 by an Act of Parliament to provide credit and other facilities for the development & support of New start-ups Entrepreneurs.

Editor's Notes

  1. What kinds of assignments could you develop that will require your students to use entrepreneurial thinking in your classroom?