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Open Data Business
                       Geschäftsmodelle auf Basis
                (vernetzter) offener Datenbestände

                                             Thomas Thurner
                                      Semantic Web Company (SWC)
                                       http://www.semantic-web.at

                                               OKFO / OGD Austria
                                          http://www.opendata.at


These slides are published under :
                                                            Graz
creativecommons.org/licenses/by/3.0                20. Juni 2012
Intro

• Open Knowledge Forum - Österreich
   – gegründet 2009
   – Verein seit 2010
   – Chapter der Open Knowledge Foundation
   – Mitglieder aus Wissenschaft, Zivilgesellschaft, Wirtschaft und
     Medien
   – Initierung, Fundierung, Beratung


• OGD und Business?
   –   Schwerpunkt der OKFO für 2012
   –   Umfrage „Wohin mit Open Government Data?“
   –   OGD Businessday 2012
   –   Open Data Forum - Kopenhagen


              CC by Semantic Web Company – http://www.semantic-web.at/     2
Soll mit OGD Profit gemacht werden?


1. Completeness
2. Primacy
3. Timeliness
4. Ease of Physical and Electronic Access
5. Machine readability


6. Non-discrimination
7. Use of Commonly Owned Standards
8. Licensing
9. Permanence
10. Usage Costs


          CC by Semantic Web Company – http://www.semantic-web.at/   3
OGD Business theoretisch
                                                       Wo kann man mit OGD Profit machen?
   Acquisition                      Production                   Packaging                   Technol.                  Distribution
                                                                                            Production



Purchase of Text                  Production of Text          Selection of Products       Printing                    Distribution
Purchase of Media                 Production of Media         Editorial Enrichment        Provision of broadcasting   Broadcasting
Acquisition Advertisement         Positioning Advertisement

  Value Chain in the Media Industry of Wirtz




                                          CC by Semantic Web Company – http://www.semantic-web.at/                                   4
OGD Business theoretisch
                                                        Wo kann man mit OGD Profit machen?
   Acquisition                      Production                     Packaging                 Technol.                  Distribution
                                                                                            Production



Purchase of Text                  Production of Text            Selection of Products     Printing                    Distribution
Purchase of Media                 Production of Media           Editorial Enrichment      Provision of broadcasting   Broadcasting
Acquisition Advertisement         Positioning Advertisement

  Value Chain in the Media Industry of Wirtz




    Acquisition                      Production                     Packaging                 Technol.                  Distribution
                                                                                             Production




External assignment of              Internal data                Standardisation,          Technical Infrastructur          Data Portal
data collection & creation          Collection & creation        conversion, metadata      along end user needs             Visualisation
                                                                                           for distribution                 Analysis
  Value Chain of Linked Open Government Data in public administration following Wirtz
                                                                                                                            Interfaces & API




                                          CC by Semantic Web Company – http://www.semantic-web.at/                                   5
OGD Business heute
                                    Open Government Data 1.0


       01101                       01101
       00111                       00111
       11001                       11001




                                                                          Smart apps
Govs                  AppMakers                           Citizens




       €                              €



           CC by Semantic Web Company – http://www.semantic-web.at/                    6
OGD Business morgen
                                        Open Government Data 2.0

01101
                                                  01101
00111                                             00111
11001       01101
            00111                                 11001
            11001                                                                     Smart apps
                                                                                      Smart products
                                                                                      Smart systems
             Media/Data                                                   Citizens
 Govs                                     Enterprises                     Customers
                broker                                                    Employees



        €           €
              €                                     €
               CC by Semantic Web Company – http://www.semantic-web.at/                       7
Virtuelles Stakehoder Meeting
                                                                           Wer macht was?
                         Enter-
      GOV   Broker       prise
                                                                   We need SLAs,
                                                                    trustworthy
                                                                    sources and
                                                                   means for data
                                                                    integration



10.   Completeness
11.   Primacy
12.   Timeliness
13.   Non-discrimination
14.   Ease of Physical and Electronic Access
15.   Machine readability
16.   Use of Commonly Owned Standards
17.   Licensing

                     CC by Semantic Web Company – http://www.semantic-web.at/           8
Virtuelles Stakehoder Meeting
                                                                           Wer macht was?
                         Enter-
      GOV   Broker       prise
                                                                   We need SLAs,
                                                                    trustworthy
                                                                    sources and
                                                                   means for data
                                                                    integration



10.   Completeness
11.   Primacy
12.   Timeliness
13.   Non-discrimination
14.   Ease of Physical and Electronic Access
15.   Machine readability
16.   Use of Commonly Owned Standards
17.   Licensing

                     CC by Semantic Web Company – http://www.semantic-web.at/           9
Kernkompetenzen
                                         Broker und Unternehmen


       Media/Data                                             Enter
       broker                                                 prises



• provide immediate and                           • ability to link data in a way
  uniform programmatic access                       that customers benefit from
  to datasets                                       integrated views
• data maintenance                                • domain knowledge
• provide open standards                             •data visualisation/interaction
• cataloguing and indexing of                     • communicate and distribute
  data from different sources                       (value of) the data
• enrichment of raw data with                        •assess the need for data
  additional metadata

           CC by Semantic Web Company – http://www.semantic-web.at/                 10
Erfolgreich unterwegs
                                         Broker und Unternehmen


       Media/Data                                             Enter
       broker                                                 prises



• provide immediate and                           • ability to link data in a way
  uniform programmatic access                       that customers benefit from
  to datasets                                       integrated views
• data maintenance                                • domain knowledge
• provide open standards                             •data visualisation/interaction
• cataloguing and indexing of                     • communicate and distribute
  data from different sources                       (value of) the data
• enrichment of raw data with                        •assess the need for data
  additional metadata

           CC by Semantic Web Company – http://www.semantic-web.at/                 11
Erfolgsfaktor Technologie
                           Transaktionskosten gering halten

                                                                           Why LINKED
                                                                           Open Data???




Source: Price Waterhouse Coopers – Technology Forecast, Spring
2009

                CC by Semantic Web Company – http://www.semantic-web.at/                  12
Umfrage 2012
               Faktoren für erfolgreiches OGD




CC by Semantic Web Company – http://www.semantic-web.at/            13
Umfrage 2012
               Faktoren für erfolgreiches OGD




CC by Semantic Web Company – http://www.semantic-web.at/            14
Umfrage 2012
               Faktoren für erfolgreiches OGD




CC by Semantic Web Company – http://www.semantic-web.at/            15
Umfrage 2012
               Faktoren für erfolgreiches OGD




CC by Semantic Web Company – http://www.semantic-web.at/            16
Workshop 2012 in der RTR
                                         OGD Businessday 2012




CC by Semantic Web Company – http://www.semantic-web.at/             17
Workshop 2012 in der RTR
                                                           OGD Businessday 2012

Daten die für den Markt interessant sind




Förderung




                  CC by Semantic Web Company – http://www.semantic-web.at/             18
ToDo-Liste
                               Nächste Schritte bei OGD Business

•
    To build awareness in Austrias economy for Open Data Business
    (Enterprises, SMEs, EPUs, NGO & NPO, Associations)

•
    Reach critical market size through national & international Open Data networks
    (Data Interchange)

•
    Create models for stable and high quality data provision & -delivery to ensure
    sustainable commercial use (SLAs and CC)

•
    Use full potentials & benefits by going the Linked Open Data (LOD) way

•
    Develop products & cost models along the Open Data value chain

•
    Transform existing- and innovate new business models in the sector

•
    Support for a sustainable Open Data Business by politics throughout
    relevant measures of funding and / or PPPs et al.




                    CC by Semantic Web Company – http://www.semantic-web.at/          19
kommen Sie zur
                                                             OGD2012




                                         www.ogd2012.at

CC by Semantic Web Company – http://www.semantic-web.at/             20

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Open Data Business

  • 1. Open Data Business Geschäftsmodelle auf Basis (vernetzter) offener Datenbestände Thomas Thurner Semantic Web Company (SWC) http://www.semantic-web.at OKFO / OGD Austria http://www.opendata.at These slides are published under : Graz creativecommons.org/licenses/by/3.0 20. Juni 2012
  • 2. Intro • Open Knowledge Forum - Österreich – gegründet 2009 – Verein seit 2010 – Chapter der Open Knowledge Foundation – Mitglieder aus Wissenschaft, Zivilgesellschaft, Wirtschaft und Medien – Initierung, Fundierung, Beratung • OGD und Business? – Schwerpunkt der OKFO für 2012 – Umfrage „Wohin mit Open Government Data?“ – OGD Businessday 2012 – Open Data Forum - Kopenhagen CC by Semantic Web Company – http://www.semantic-web.at/ 2
  • 3. Soll mit OGD Profit gemacht werden? 1. Completeness 2. Primacy 3. Timeliness 4. Ease of Physical and Electronic Access 5. Machine readability 6. Non-discrimination 7. Use of Commonly Owned Standards 8. Licensing 9. Permanence 10. Usage Costs CC by Semantic Web Company – http://www.semantic-web.at/ 3
  • 4. OGD Business theoretisch Wo kann man mit OGD Profit machen? Acquisition Production Packaging Technol. Distribution Production Purchase of Text Production of Text Selection of Products Printing Distribution Purchase of Media Production of Media Editorial Enrichment Provision of broadcasting Broadcasting Acquisition Advertisement Positioning Advertisement Value Chain in the Media Industry of Wirtz CC by Semantic Web Company – http://www.semantic-web.at/ 4
  • 5. OGD Business theoretisch Wo kann man mit OGD Profit machen? Acquisition Production Packaging Technol. Distribution Production Purchase of Text Production of Text Selection of Products Printing Distribution Purchase of Media Production of Media Editorial Enrichment Provision of broadcasting Broadcasting Acquisition Advertisement Positioning Advertisement Value Chain in the Media Industry of Wirtz Acquisition Production Packaging Technol. Distribution Production External assignment of Internal data Standardisation, Technical Infrastructur Data Portal data collection & creation Collection & creation conversion, metadata along end user needs Visualisation for distribution Analysis Value Chain of Linked Open Government Data in public administration following Wirtz Interfaces & API CC by Semantic Web Company – http://www.semantic-web.at/ 5
  • 6. OGD Business heute Open Government Data 1.0 01101 01101 00111 00111 11001 11001 Smart apps Govs AppMakers Citizens € € CC by Semantic Web Company – http://www.semantic-web.at/ 6
  • 7. OGD Business morgen Open Government Data 2.0 01101 01101 00111 00111 11001 01101 00111 11001 11001 Smart apps Smart products Smart systems Media/Data Citizens Govs Enterprises Customers broker Employees € € € € CC by Semantic Web Company – http://www.semantic-web.at/ 7
  • 8. Virtuelles Stakehoder Meeting Wer macht was? Enter- GOV Broker prise We need SLAs, trustworthy sources and means for data integration 10. Completeness 11. Primacy 12. Timeliness 13. Non-discrimination 14. Ease of Physical and Electronic Access 15. Machine readability 16. Use of Commonly Owned Standards 17. Licensing CC by Semantic Web Company – http://www.semantic-web.at/ 8
  • 9. Virtuelles Stakehoder Meeting Wer macht was? Enter- GOV Broker prise We need SLAs, trustworthy sources and means for data integration 10. Completeness 11. Primacy 12. Timeliness 13. Non-discrimination 14. Ease of Physical and Electronic Access 15. Machine readability 16. Use of Commonly Owned Standards 17. Licensing CC by Semantic Web Company – http://www.semantic-web.at/ 9
  • 10. Kernkompetenzen Broker und Unternehmen Media/Data Enter broker prises • provide immediate and • ability to link data in a way uniform programmatic access that customers benefit from to datasets integrated views • data maintenance • domain knowledge • provide open standards •data visualisation/interaction • cataloguing and indexing of • communicate and distribute data from different sources (value of) the data • enrichment of raw data with •assess the need for data additional metadata CC by Semantic Web Company – http://www.semantic-web.at/ 10
  • 11. Erfolgreich unterwegs Broker und Unternehmen Media/Data Enter broker prises • provide immediate and • ability to link data in a way uniform programmatic access that customers benefit from to datasets integrated views • data maintenance • domain knowledge • provide open standards •data visualisation/interaction • cataloguing and indexing of • communicate and distribute data from different sources (value of) the data • enrichment of raw data with •assess the need for data additional metadata CC by Semantic Web Company – http://www.semantic-web.at/ 11
  • 12. Erfolgsfaktor Technologie Transaktionskosten gering halten Why LINKED Open Data??? Source: Price Waterhouse Coopers – Technology Forecast, Spring 2009 CC by Semantic Web Company – http://www.semantic-web.at/ 12
  • 13. Umfrage 2012 Faktoren für erfolgreiches OGD CC by Semantic Web Company – http://www.semantic-web.at/ 13
  • 14. Umfrage 2012 Faktoren für erfolgreiches OGD CC by Semantic Web Company – http://www.semantic-web.at/ 14
  • 15. Umfrage 2012 Faktoren für erfolgreiches OGD CC by Semantic Web Company – http://www.semantic-web.at/ 15
  • 16. Umfrage 2012 Faktoren für erfolgreiches OGD CC by Semantic Web Company – http://www.semantic-web.at/ 16
  • 17. Workshop 2012 in der RTR OGD Businessday 2012 CC by Semantic Web Company – http://www.semantic-web.at/ 17
  • 18. Workshop 2012 in der RTR OGD Businessday 2012 Daten die für den Markt interessant sind Förderung CC by Semantic Web Company – http://www.semantic-web.at/ 18
  • 19. ToDo-Liste Nächste Schritte bei OGD Business • To build awareness in Austrias economy for Open Data Business (Enterprises, SMEs, EPUs, NGO & NPO, Associations) • Reach critical market size through national & international Open Data networks (Data Interchange) • Create models for stable and high quality data provision & -delivery to ensure sustainable commercial use (SLAs and CC) • Use full potentials & benefits by going the Linked Open Data (LOD) way • Develop products & cost models along the Open Data value chain • Transform existing- and innovate new business models in the sector • Support for a sustainable Open Data Business by politics throughout relevant measures of funding and / or PPPs et al. CC by Semantic Web Company – http://www.semantic-web.at/ 19
  • 20. kommen Sie zur OGD2012 www.ogd2012.at CC by Semantic Web Company – http://www.semantic-web.at/ 20