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29th June 2017
Build a Successful Social Media
Strategy for Your Clients
Presented by:
Dan Knowlton, Founder, KPS Digital Marketing
Luke Knight, Partnerships Manager, Sendible
Agenda
• Review: Leave us a G2Crowd review to receive a gift: bit.ly/reviewsendible
• Strategy: The fundamentals of creating a social media strategy
• Content: Creating targeted, engaging content for leading social networks
• Partnerships and growth: Learn how clients choose digital agencies to attract new business
• Your USP: How Sendible’s White Label solution can help grow your agency
• Q&A
• Your gift
@sendible @dknowlton1
Speakers
Dan Knowlton
CEO
Luke Knight
Partnerships Manager
Benefits of White Labelling
• Completely own branded dashboard
• Stand out from other agencies
• Create a new revenue stream
• Manage multiple clients with ease
• Collaborate with clients
• Quickly scale your agency
• Create your own bespoke solution
Own Branding
A fully
branded
dashboard
Attached to
your domain
name
Social media
post
rebranding
Customised
email
notifications
Custom URL
shorteners
Custom
branded
reports
BuildBrandAwareness
Managing Multiple Clients
• Allocate different user types
• Assign different user permissions
• Create workflows
• Share services
• Send for approval
• Create private and shared content libraries
• Allow your prospects to have a trial
Managing Multiple Clients
Monitor the entire
social web including
news sites and blogs.
React to positive or
negative mentions as
they happen.
Powerful Reporting
• Detailed pre-made reports
• 200+ reporting modules
• Cheat sheets to easily explain the results
• Schedule reports by email
• Use report live links
• Share reports with colleagues and clients
• Includes Google Analytics
Client Connect
• Allow your clients to add social
media accounts
• No need to request access
information via insecure means i.e.
passwords over email
• Manage social media accounts on
your client’s behalf
• Requires a very basic understanding
of HTML
• Customize the CSS styling
Innovate With Our API
Some examples:
• An iPhone app for clients to oversee the work you’re doing for them
• A new workflow for clients to easily share assets/content with your agency
• Build a unique report that combines key metrics from multiple sources
By combining multiple applications, you can
come up with a unique offering that adds more
value than both systems would’ve been able to
provide individually.
Connect Sendible to a huge range of other SaaS solutions through our API
Content Writing Service
Your Gift
Everyone that reviewed us during the webinar is getting:
1 x 500-Word Article Credits
(Added to your account in the next 24 hours - check for
email)
What are article credits?
Any Questions?
Sendible
311 Ballards Lane,
Finchley
London, N12 8LY
luke@sendible.com
(UK) (+44) 203 869 9438
(US) (+1) 646 569 9029
(AUS) +61) 283 104 596
@sendible /sendible/sendible
Start your free 30-day trial:
sendible.com/freetrial

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Webinar: Build a Successful Social Media Strategy for Your Clients

  • 1. 29th June 2017 Build a Successful Social Media Strategy for Your Clients Presented by: Dan Knowlton, Founder, KPS Digital Marketing Luke Knight, Partnerships Manager, Sendible
  • 2. Agenda • Review: Leave us a G2Crowd review to receive a gift: bit.ly/reviewsendible • Strategy: The fundamentals of creating a social media strategy • Content: Creating targeted, engaging content for leading social networks • Partnerships and growth: Learn how clients choose digital agencies to attract new business • Your USP: How Sendible’s White Label solution can help grow your agency • Q&A • Your gift @sendible @dknowlton1
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  • 22. Benefits of White Labelling • Completely own branded dashboard • Stand out from other agencies • Create a new revenue stream • Manage multiple clients with ease • Collaborate with clients • Quickly scale your agency • Create your own bespoke solution
  • 23. Own Branding A fully branded dashboard Attached to your domain name Social media post rebranding Customised email notifications Custom URL shorteners Custom branded reports BuildBrandAwareness
  • 24. Managing Multiple Clients • Allocate different user types • Assign different user permissions • Create workflows • Share services • Send for approval • Create private and shared content libraries • Allow your prospects to have a trial
  • 25. Managing Multiple Clients Monitor the entire social web including news sites and blogs. React to positive or negative mentions as they happen.
  • 26. Powerful Reporting • Detailed pre-made reports • 200+ reporting modules • Cheat sheets to easily explain the results • Schedule reports by email • Use report live links • Share reports with colleagues and clients • Includes Google Analytics
  • 27. Client Connect • Allow your clients to add social media accounts • No need to request access information via insecure means i.e. passwords over email • Manage social media accounts on your client’s behalf • Requires a very basic understanding of HTML • Customize the CSS styling
  • 28. Innovate With Our API Some examples: • An iPhone app for clients to oversee the work you’re doing for them • A new workflow for clients to easily share assets/content with your agency • Build a unique report that combines key metrics from multiple sources By combining multiple applications, you can come up with a unique offering that adds more value than both systems would’ve been able to provide individually. Connect Sendible to a huge range of other SaaS solutions through our API
  • 30. Your Gift Everyone that reviewed us during the webinar is getting: 1 x 500-Word Article Credits (Added to your account in the next 24 hours - check for email) What are article credits?
  • 31. Any Questions? Sendible 311 Ballards Lane, Finchley London, N12 8LY luke@sendible.com (UK) (+44) 203 869 9438 (US) (+1) 646 569 9029 (AUS) +61) 283 104 596 @sendible /sendible/sendible Start your free 30-day trial: sendible.com/freetrial

Notas del editor

  1. Over 700 million monthly active users and 40 billion images shared Less competition and a more engaged audience (compared to Facebook 58 times or Twitter 120 times)  More targeted audience with less money spent on paid advertising Only 36% of marketers are using Instagram for business vs the 93% on Facebook (source: selfstartr) Upload photos, short videos (similar to gifs) and uses filters. New Algorithm: Post priority New Instagram Stories: The newest addition, is a video collage that consists of images and videos that can be edited with text, colour and the sort. Exclusively on mobile and are live only for 24-hours (though this can be refreshed, if you choose to keep them for longer)  New Business profiles Insights about followers, posts, and promoted posts Removing Locations No posting API
  2. Over 700 million monthly active users and 40 billion images shared Less competition and a more engaged audience (compared to Facebook 58 times or Twitter 120 times)  More targeted audience with less money spent on paid advertising Only 36% of marketers are using Instagram for business vs the 93% on Facebook (source: selfstartr) Upload photos, short videos (similar to gifs) and uses filters. New Algorithm: Post priority New Instagram Stories: The newest addition, is a video collage that consists of images and videos that can be edited with text, colour and the sort. Exclusively on mobile and are live only for 24-hours (though this can be refreshed, if you choose to keep them for longer)  New Business profiles Insights about followers, posts, and promoted posts Removing Locations No posting API
  3. Over 700 million monthly active users and 40 billion images shared Less competition and a more engaged audience (compared to Facebook 58 times or Twitter 120 times)  More targeted audience with less money spent on paid advertising Only 36% of marketers are using Instagram for business vs the 93% on Facebook (source: selfstartr) Upload photos, short videos (similar to gifs) and uses filters. New Algorithm: Post priority New Instagram Stories: The newest addition, is a video collage that consists of images and videos that can be edited with text, colour and the sort. Exclusively on mobile and are live only for 24-hours (though this can be refreshed, if you choose to keep them for longer)  New Business profiles Insights about followers, posts, and promoted posts Removing Locations No posting API
  4. Over 700 million monthly active users and 40 billion images shared Less competition and a more engaged audience (compared to Facebook 58 times or Twitter 120 times)  More targeted audience with less money spent on paid advertising Only 36% of marketers are using Instagram for business vs the 93% on Facebook (source: selfstartr) Upload photos, short videos (similar to gifs) and uses filters. New Algorithm: Post priority New Instagram Stories: The newest addition, is a video collage that consists of images and videos that can be edited with text, colour and the sort. Exclusively on mobile and are live only for 24-hours (though this can be refreshed, if you choose to keep them for longer)  New Business profiles Insights about followers, posts, and promoted posts Removing Locations No posting API
  5. Over 700 million monthly active users and 40 billion images shared Less competition and a more engaged audience (compared to Facebook 58 times or Twitter 120 times)  More targeted audience with less money spent on paid advertising Only 36% of marketers are using Instagram for business vs the 93% on Facebook (source: selfstartr) Upload photos, short videos (similar to gifs) and uses filters. New Algorithm: Post priority New Instagram Stories: The newest addition, is a video collage that consists of images and videos that can be edited with text, colour and the sort. Exclusively on mobile and are live only for 24-hours (though this can be refreshed, if you choose to keep them for longer)  New Business profiles Insights about followers, posts, and promoted posts Removing Locations No posting API
  6. Over 700 million monthly active users and 40 billion images shared Less competition and a more engaged audience (compared to Facebook 58 times or Twitter 120 times)  More targeted audience with less money spent on paid advertising Only 36% of marketers are using Instagram for business vs the 93% on Facebook (source: selfstartr) Upload photos, short videos (similar to gifs) and uses filters. New Algorithm: Post priority New Instagram Stories: The newest addition, is a video collage that consists of images and videos that can be edited with text, colour and the sort. Exclusively on mobile and are live only for 24-hours (though this can be refreshed, if you choose to keep them for longer)  New Business profiles Insights about followers, posts, and promoted posts Removing Locations No posting API
  7. Over 700 million monthly active users and 40 billion images shared Less competition and a more engaged audience (compared to Facebook 58 times or Twitter 120 times)  More targeted audience with less money spent on paid advertising Only 36% of marketers are using Instagram for business vs the 93% on Facebook (source: selfstartr) Upload photos, short videos (similar to gifs) and uses filters. New Algorithm: Post priority New Instagram Stories: The newest addition, is a video collage that consists of images and videos that can be edited with text, colour and the sort. Exclusively on mobile and are live only for 24-hours (though this can be refreshed, if you choose to keep them for longer)  New Business profiles Insights about followers, posts, and promoted posts Removing Locations No posting API