1. © 2015 IBM Corporation
IBM Smarter Process in
the Cloud: Selecting the
Right Options for your
Project
Bill Lawton (Lawton@us.ibm.com)
Program Director, IBM Smarter
Process Cloud Offerings

2. Agenda
• Introduction
• Smarter Process Software directly on SoftLayer
• Smarter Process Patterns and IBM PureApp Service on
SoftLayer
• Smarter Process IBM Bluemix services
• IBM BPM on Cloud SaaS
• Q&A
2

3. Introduction

4. IBM’s solution for reinventing business
operations to deliver greater customer-
centricity.

5. Key Process Imperatives
To further customer-centricity and drive top-line growthTo further customer-centricity and drive top-line growth
Leverage data for
action in context
To improve customer experience
Drive simplicity
and speed with
cloud
Speed innovation up to
80%
Digitize the
physical world
Improve efficiency by 25% with
IoT
Accelerate customer
engagement
Reduce onboarding times by 70%

6. Speed Process innovation
Lower the bar for entry
for all skill levels
Broader adoption for
companies of all sizes
Faster time to value and
business transformation
With Smarter Process in the Cloud you will:
 Nothing to download,
nothing to install
 Making business
people power users
 Enterprise technology
for a company of one
 Reduce IT
dependency to start
projects
 Swipe a credit card and
get started
 Experiment rapidly to get
on the path to success
16% use cloud for sweeping innovation in 2012;
By the end of 2015, 35% plan to rely on cloud for business model innovation
16% use cloud for sweeping innovation in 2012;
By the end of 2015, 35% plan to rely on cloud for business model innovation

7. Fuel the front and
back office
Rapidly develop new
Cloud applications
Accelerate existing
applications to the Cloud
CreateCreate ConsumeConsume
License ……. Application ……. Idea ……. Customers
Bring your own
100+100+ SaaSSaaS
ApplicationsApplications
Easily provision new
infrastructure
Patterns Bluemix Services
Hosted SaaS
Offerings
Traditional / Appliances
IBM – Value Across Cloud Continuum
2

8. Fuel the front and
back office
Rapidly develop new
Cloud applications
Accelerate existing
applications to the Cloud
CreateCreate ConsumeConsume
License ……. Application ……. Idea ……. Customers
Bring your own
100+100+ SaaSSaaS
ApplicationsApplications
Easily provision new
infrastructure
Patterns Bluemix Services
Hosted SaaS
Offerings
Traditional / Appliances
2
•IBM Blueworks
Live
•IBM BPM on
Cloud
•Bring Your Own
Software and
License (BYOSL)
•IBM BPM Pattern
•IBM Business
Monitor Pattern
•IBM ODM Pattern
•IBM Workflow
service
•IBM Business
Rules service
Service
Smarter Process in the Cloud

9. Smarter Process
Software directly on
SoftLayer

10. Ultimate Flexibility
You can set it up the way you want, on a range of environments
• Public virtual, Private Virtual, Baremetal
• Use Bring Your Own Software and Licenses (BYOSL)
• You setup it up and you manage it
High Performance Rack ArchitectureStandardized Pod Design Triple Network
Virtual Servers
Clustered BPM environments
Stand-alone
BPM Server
$ $$$
Or anything in between

11. Smarter Process
Patterns and IBM
PureApp Service on
SoftLayer

12. A hybrid cloud application platform
for cloud enabling applications
and middleware
with enterprise grade qualities of service
What is PureApplication
Automated
elasticity
Multi-site
deployment
High availability
& disaster
recovery
Monitoring
License
management
Intelligent
200+ IBM and 3rd
party patterns
including:
Portal
BPM
Cognos
DataPowe
r
Mobile
WAS
DB2
Oracle
MQ
IIB /
Message
Broker+ any Red Hat/AIX/Windows software
Seamlessly deploy
& move workloads
between on & off-
premises without
change:
PureApplication System
PureApplication Service
PureApplication Software

13. Accelerate New Business Initiatives with PureApplication
Hybrid
Deploy applications anywhere seamlessly
Create applications once and deploy between on-premises and off-premises
without change using Patterns.
Faster
Accelerate Application Delivery
Deploy apps into test and/or production in minutes, not months.
BlueShield of California is able to grow or add capacity in minutes
and deploy new applications within an hour.
Open
Adopt open technologies with enterprise strength management
Easily integrate emerging technologies such as Docker into your enterprise
environment and integrate existing middleware, applications and databases.
Lower
Cost
Automate and Simplify
Clients can achieve savings up to 70%.
IBM GTS is saving 35 -50% in just labor costs, and hardware
consolidation brings even higher savings.
Less
Risk
Automate with Patterns to minimize errors
Leverage Patterns and built-in automation for faster, repeatable
and reliable deployments.

14. 2015
On a Pre-Integrated System
POWER or x86
On Your Own Infrastructure
Bring your own
hardware
On SoftLayer
Available in
SoftLayer data
centers
worldwide
A hybrid cloud application
platform
for cloud enabling
applications and middleware with
enterprise grade qualities of service
Off-Premises On-PremisesOn-Premises

15. PureApplication Usage Experience
Setup Experience
(from first login)
Common Pattern
Deploy Experience
Systems Management
Workload Admin
(Customer)
Workload Admin
(Customer)
Workload Admin
(Customer)
System Admin
(Customer)
Several Teams
(Customer)
Several Teams
(Customer)

16. IBM BPM Pattern
16
*Pattern Refreshed January 2015
Announced

17. IBM BPM Pattern.Next with Embedded DB2
Process Center and Process Server default templates include:
 DB2 HADR
 Two custom nodes with 3-cluster topology
 Automatic Scaling Policies
Mini View
Standard View
Reduce BPM
deployment time from
weeks to 90 minutes!

18. IBM Business Monitor Pattern
18
*Available as a service offering
Announced

19. IBM ODM Pattern
Virtual Appliance
Metadata
Application
Server
Virtual Appliance
Metadata
Application
Server
Virtual Appliance
Metadata
HTTP
Server
Virtual System Pattern
Metadata
vSys Pattern Engine
Software
application
SLA policies
Virtual Application Pattern
Maestro Deployment Framework
OS Image
Operating
system
Software
application
SLA policies
Maestro Deployment Framework
System Topology Pattern
SLA policies
Choice of OS Image
HTTP Server
SW
Pkg
Application
Server SW
Pkg
Application
Server SW
Pkg
Past Current Planned
for Future

20. Smarter Process IBM
Bluemix services

21. What is Bluemix?
21
Bluemix is an open-standard, cloud-based platform for building, managing,
and running applications of all types (web, mobile, big data, new smart devices,
and so on).
Go Live in Seconds
The developer can choose
any language runtime or
bring their own. Zero to
production in one command.
DevOps
Development, monitoring,
deployment, and logging tools
allow the developer to run the
entire application.
APIs and Services
A catalog of IBM, third party,
and open source API services
allow the developer to stitch an
application together in minutes.
On-Prem Integration
Build hybrid environments.
Connect to on-premise assets
plus other public and private
clouds.
Flexible Pricing
Sign up in minutes. Pay as
you go and subscription
models offer choice and
flexibility.
Layered Security
IBM secures the platform and
infrastructure and provides
you with the tools to secure
your apps.

22. Design Point for Smarter Process Bluemix Services
• Smarter Process Bluemix Services are
designed as “bite-sized” capabilities from the
integrated suite
• Self-service and pay-as-you-go model
• Designed to be included in applications that
need workflow or rules capabilities
• REST API to access that can compliment an
existing implementation of BPM or ODM

23. 23
Workflow Service
Enables developers to easily create stateful workflows orchestrating people and services to create rich
new mobile and web apps, or extend existing ones, using an agile development approach
Familiar
Environment for
AuthoringWrite your
compositions in a
proper subset of
JavaScript, with
option for visual
representation.Differentiators
Lightweight, elastic runtime – Elastic, multi-tenant runtime executing in Softlayer and offered in BlueMix as a
service
Secure OAuth Composition – Securely compose REST services from BlueMix and outside providers and
seamlessly manage authorizations.
Agile Development Pipeline – Easily evolve your workflows based on insight into their behavior, bridging the
gap between development and operations
REST-centric
Composition
Robust Cloud
Workflow Services
Enables resilient,
long-running,
stateful,
(a)synchronous
compositions,
allowing developers
to create, run and
manage their
workflows in the
cloud.
Flexible Business
Changes
Developers can
quickly and flexibly
control and update
workflow logic,
enabling easier
change to business
policy.
Seamlessly
consumes and
provides REST
services in service-
rich BlueMix cloud
environment.
Workflow

24. A Hello World Workflow
// Wait for a GET invocation at the ‘hi' endpoint.
start = RECEIVEGET(null, 'hi');
// Reply back to the GET invocation.
reply = REPLYGET(start, 'hi', 'Hi there, please come back.');
// Wait for a GET invocation at the ‘back' endpoint.
waitForComeback = RECEIVEGET(reply, 'back');
// Reply back to the GET invocation.
comeback = REPLYGET(waitForComeback, 'back', 'Good bye.');
24

25. Use Cases
• Utilize Workflow when Mobile / Web app needs to:
• Invoke multiple services that return responses at different times
• Interact with users who respond three days later
• Correlate multiple responses and combine their results
Banking
• Loan Pre-Approval
• Fraud Monitoring
Banking Travel
 Loan Pre-approval
 Fraud Monitoring
 Loyalty / Rewards
 Underwriting Risk
Assessment
 Loyalty / Rewards
RetailInsurance
 Cross-sell / Upsell
 Customer Voting App
 Loyalty / Rewards
25
Sample Scenarios
 On-boarding
Approval Process
Cross Industry
7

26. Rules
a Smarter Process high value service
Enables developers to spend less time recoding and testing when the business
policy changes. This is made possible because the service separates the
business logic from the application logic.
Familiar Environment for Authoring
Developers can download an Eclipse
based authoring tool and author rules in a
familiar user-friendly environment.
Separate Business Logic
Business logic is authored separately from
the application which enables easier
change in business policy / logic and
codified capture of business policies,
practices and regulations..
Business logic is easily expressed with
business rules to automate decisions with
the fidelity of a subject matter expert.
Bridge Business Users and
Developers
Deploy Versioned Business Logic
Multiple versions of the Business logic can
be tested and deployed in the same Rules
Service. Switching, upgrading, sharing
business logic across applications has
never been easier.
Business Rules service

27. Developing and deploying applications using the
Business Rules service
IBM Bluemix
One
app
Another
app
Business Rules service
instance
Author business rules with Rule
Designer plug-ins for Eclipse
Deploy
business
rules
Develop and push app code
Call the
service
Users access
apps from their
devices
Non-Bluemix apps
can call the service
too
Call the service

28. IBM BPM on Cloud SaaS

29. Cloud as a growth engine for businessCloud as a growth engine for business
Public Cloud
 Quicker time to value
 Removes CAPEX
inhibitors
 Reduces IT dependency
 Eliminates server setup
and administration
 Subscription consumption
IBM BPM on Cloud
Get started with business
process improvement
quickly with a ready-to-use,
cloud-based environment for
process design, execution,
monitoring, and optimization
Speed.
Revolutionize how you
discover, document and
collaborate business
processes & decisions
Empowerment. Economics.
Smarter Process SaaS Business Applications

30. Process Center
Development
environment
Run
environment
IPSec VPN
Test
environment
HTTPS
Corporate
Network
or
Cloud APIs• Run Production HA cluster
• DB2 HADR cluster
User per Month Subscription plans
 Subscription includes BPM software + IBM Cloud infrastructure + management services
 Named User and Concurrent User subscriptions available
 User – is anyone with access to the BPM on Cloud service. This includes authors/designer,
testers, administrators, end users, API call
BPM cloud environment that is secure and scalable
 Full capabilities of IBM BPM compatible with BPM Express, Standard, and Advanced
 100% portable process assets with IBM BPM licensed product
 BPM on Cloud for US Federal available
New
Process Server Process Server
IBM BPM on Cloud

31. IBM BPM on Cloud Operation and Support Model
BPM on Cloud service
• BPM environment
• Cloud infrastructure
• Optimized Configuration
• HA production environment
• HA data tier
Process Application
• Built by the client, business
partner, or IBM Services
Layers of a typical cloud service Operation & Support Model
Client managed
• Process application deployment and
governance
• Self service user administration
(managing users and roles)
IBM managed
• Provisioned within 24 hours
• 24/7 customer support
• Included in the cost
• SLA on availability
• DR daily backups, recovery
• Full BPM product support
• New BPM version updates
• Operational team assists with
• On-boarding
• Monitoring performance & availability
• System tuning
• VPN configuration
• SSO, User Synch configuration
• Database connections
• Troubleshooting issues

32. Popular Use Cases for BPM on Cloud
Pilot project
 Proving the business value
 Try out a newer version of IBM BPM for short period of time
Hybrid cloud development
 As a development environment for IBM BPM
 Get started fast during IBM BPM installation in parallel
Instead of their own IBM BPM installation
 Prefer Cloud solutions to IBM BPM Licensed product
 Organizations with small or no IT department
 As a target for clients struggling with their own IBM BPM infrastructure
 Urgency for implementation
Embedded as the platform for a managed cloud solution
 Partners wanting to create a cloud service on top of BPM on Cloud

33. 33
India
China
Tokyo
Hong Kong
Singapore
Melbourne
Seattle
San Jose
Los Angeles
Mexico City
Denver
Chicago
Dallas
Houston
Toronto
Montreal
BRAZIL
New York City
Washington D.C.
Miami
London Frankfurt
Amsterdam
Paris
Sydney
Atlanta
Data center and Point of Presence
New Data centers planned for 2015
Network Point of Presence
BPM on Cloud todayBPM
BPM
BPM
Currently hosted in nine (9) Data Center Locations
http://www-03.ibm.com/press/us/en/pressrelease/42956.wss
BPM
BPM
BPM
BPM
BPM
BPM
Available in any SoftLayer Data Center
New
New
BPM
New

34. Each client has their own BPM on Cloud instance
Each client has a separate BPM instance
 Private BPM software, virtual machines, data
 Shared hardware and network
Third-party hosted
and operated
Client Site
Client
data center
Managed IT Hosted private cloudManaged
private cloud
Client
Shared cloud services
Client A Client B
Public cloud services
A
Users
B
Client Site/Private Public Cloud
HybridIT is provided “as a service,” over an
intranet, within the client and behind the
firewall
IT activities / functions are provided “as a
service,” over the Internet
Third-party operated
IBM BPM on
Cloud

35. IBM BPM on Cloud Network Topology
Development
environment
Tenant 1 VLAN
Proxy/Balancer
WebSEAL
Authentication and
Authorization Servers
Operations and Platform
Services Cluster
WebSEAL
ISAM EAI Authentication server
TFIM for SAML Federations
ISAM Policy Director
ISAM Authorization Server TDS
Process Center
Run Cluster
environment
Test
environment
Data
Cluster
Process Server Process Server

36. Typical Customer Configuration
IPSec VPN
or
SSL
Private Subnet
Other
Instance
Public Subnet
HTTPS
HTTPS
Cloud APIs
Systems of Record
Corporate Network
Process Center
Run HA Cluster
environment
Test
environment
Encrypted Data
Cluster
Process Server Process Server
Development
environment
DB2
HADR

37. BPM on Cloud SaaS Portal

38. Accelerators and Tutorials
Accelerator content
Self-learning tutorials and Accelerator content to provide a starting point for
process designers that are new to IBM BPM and the cloud
1. (Banking) Mobile Bank Deposits
2. (Insurance) Claims Subrogation
3. (Healthcare) Discharge Readiness Planning
4. (Healthcare) Claims Eligibility & Routing
5. (Pharma / Life Sciences) Promotional Spend Compliance
6. (Retail) Vendor On-boarding
7. (Retail) Vendor Trade Fund Management
8. (Insurance) Life Insurance New Business

39. BPM on Cloud SaaS Admin
User Profile ManagementUser Profile Management
Configuration and Troubleshooting AdminConfiguration and Troubleshooting Admin
User & Group ManagementUser & Group Management
Usage ReportsUsage Reports

40. Try it out for yourself with 30 day trial
 Design, test and run process
applications
 Access to full capabilities of IBM
BPM on Cloud except BPM Admin,
VPN, SSO
 For more information:
Salesbpc@us.ibm.com
Sign up now at
www.bpm.ibmcloud.com

41. Fuel the front and
back office
Rapidly develop new
Cloud applications
Accelerate existing
applications to the Cloud
CreateCreate ConsumeConsume
License ……. Application ……. Idea ……. Customers
Bring your own
100+100+ SaaSSaaS
ApplicationsApplications
Easily provision new
infrastructure
Patterns Bluemix Services
Hosted SaaS
Offerings
Traditional / Appliances
IBM – Value Across Cloud Continuum
2

42. Key Smarter Process Cloud Sessions
Session
ID/Time Title
2423
What's Next for Business Processes in the Era of Mobile, Cloud, Big Data and
Analytics
Expo center BPM on Cloud Demo in the BPM/ODM Engagement center 12pm, Wed 10:40am
2052 Easily Compose REST, Push and OAuth into Stateful Workflows in Bluemix
5007 IBM Business Process Manager on Cloud Customer feedback Roundtable
5433
Delivering and Extending the Smarter Process Value Proposition Using Bluemix
Services
6759 Drive Innovation with BPM on Cloud process applications
6826 Collaborative App Builder for Business with the new Blueworks Live Runtime
6808
From Process Design to Go-Live in Twenty Minutes with the Simple Process
Accelerator

43. Q&A

44. Meet other clients and learn about Expert
Access Services for on-demand
enablement and consulting on
development, migration and infrastructure
topics.
Wednesday, February 25, 2PM-3PM
Jasmine H, floor 3, Mandalay Bay
Please RSVP to La Donna Quinn – lquinn@us.ibm.com
Please show this invitation on your Smartphone at the reception entrance, or print and
bring with you to gain entrance.

45. Notices and Disclaimers
Copyright © 2015 by International Business Machines Corporation (IBM). No part of this document may be reproduced or
transmitted in any form without written permission from IBM.
U.S. Government Users Restricted Rights - Use, duplication or disclosure restricted by GSA ADP Schedule Contract with
IBM.
Information in these presentations (including information relating to products that have not yet been announced by IBM) has been
reviewed for accuracy as of the date of initial publication and could include unintentional technical or typographical errors. IBM
shall have no responsibility to update this information. THIS DOCUMENT IS DISTRIBUTED "AS IS" WITHOUT ANY
WARRANTY, EITHER EXPRESS OR IMPLIED. IN NO EVENT SHALL IBM BE LIABLE FOR ANY DAMAGE ARISING FROM
THE USE OF THIS INFORMATION, INCLUDING BUT NOT LIMITED TO, LOSS OF DATA, BUSINESS INTERRUPTION, LOSS
OF PROFIT OR LOSS OF OPPORTUNITY. IBM products and services are warranted according to the terms and conditions of
the agreements under which they are provided.
Any statements regarding IBM's future direction, intent or product plans are subject to change or withdrawal without
notice.
Performance data contained herein was generally obtained in a controlled, isolated environments. Customer examples are
presented as illustrations of how those customers have used IBM products and the results they may have achieved. Actual
performance, cost, savings or other results in other operating environments may vary.
References in this document to IBM products, programs, or services does not imply that IBM intends to make such products,
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Workshops, sessions and associated materials may have been prepared by independent session speakers, and do not
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It is the customer’s responsibility to insure its own compliance with legal requirements and to obtain advice of competent legal
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represent or warrant that its services or products will ensure that the customer is in compliance with any law.

46. Notices and Disclaimers (con’t)
Information concerning non-IBM products was obtained from the suppliers of those products, their published
announcements or other publicly available sources. IBM has not tested those products in connection with this
publication and cannot confirm the accuracy of performance, compatibility or any other claims related to non-IBM
products. Questions on the capabilities of non-IBM products should be addressed to the suppliers of those products.
IBM does not warrant the quality of any third-party products, or the ability of any such third-party products to
interoperate with IBM’s products. IBM EXPRESSLY DISCLAIMS ALL WARRANTIES, EXPRESSED OR IMPLIED,
INCLUDING BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A
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The provision of the information contained herein is not intended to, and does not, grant any right or license under any
IBM patents, copyrights, trademarks or other intellectual property right.
•IBM, the IBM logo, ibm.com, Bluemix, Blueworks Live, CICS, Clearcase, DOORS®, Enterprise Document
Management System™, Global Business Services ®, Global Technology Services ®, Information on Demand, ILOG,
Maximo®, MQIntegrator®, MQSeries®, Netcool®, OMEGAMON, OpenPower, PureAnalytics™, PureApplication®,
pureCluster™, PureCoverage®, PureData®, PureExperience®, PureFlex®, pureQuery®, pureScale®, PureSystems®,
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48. Range of Deployment Options
To Best Fit Your Business Needs
SimplicityFlexibility Setup & Management
TimetoValueSlowerFaster
TotalCostofOwnershipHigherLower
BPM, ODM, Monitor
Patterns
BPM on Cloud
Bluemix
Rules as a Service
Workflow as a Service
Roll your own
Smarter Process solution

49. Blueworks Live Statistics:
 900 customers
 50,000 users
 Eight of the top 20 global banks (excluding China)
 Seven of the top 20 global insurance companies
 Seven of the top 20 global retailers
One million processes have been modeled in Blueworks Live