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What is Digital Life?
Manifestation of our real lives, online
Exploration, networking, community
Connection to those who mean most to you
Opportunities to learn and branch out
Boundless information
Connecting is Just the
Beginning
Most people are now on e-mail, searching the web,
and one social network or more
We value the connections we already have and want
to maintain and improve them
What are your goals for your life online?
How do you want to spend your time?
What the Critics Say
Critics of the Internet and digital life focus on the
dangers and the unknown
Safety and security, privacy and anonymity are at
stake
Is it really your life or a facsimile?
It’s full of haters and negative energy
Perspective
The critics are not wrong, but they’re not right
After move than 30 years online, I feel benefits
mostly positive
Worked on back end of technology, on Internet
companies and digital publications—seen it all
Always risks, but they’re usually worth it
Getting Drawn In…
I’ve been online since age nine
Made many of my best friends online
Built my relationship with my husband partly online
My online community kept me sane (and arguably,
alive) during darkest times of my life
Inventing .YOU
Develop a vision for what you want to reflect online
Pick a place to call home online
Create and share digital content that reflects the authentic
you
Control your digital identity through all kinds of online
content—text, images, audio, and video
Optimize content for search engines, secure your access
Your Digital Persona
Profile photo
Profile summary / description
Authentic content
Sharing ideas and information interesting to you
Following and connecting with others
The Right Social Network(s)
for You?
Facebook – Friends, common interests, causes
YouTube – Videos
Twitter – Media, real-time
LinkedIn – Business, networking
Pinterest – Images, bloggers, projects
Instagram – Photos, themes, key ideas
Friending is Trending
Find and connect with your friends apart from public
followers
Group friends based on closeness, interests
Share only whatever is comfortable to you, and be careful
not to over-share
Don’t get hung up on comments and “likes”
If you make a social error online, fix it immediately
Love in the Time of
Messaging
We all need words, images, and sounds to communicate
well, particularly in romantic relationships
It takes time and practice to learn to communicate
romantically online
We now have more options available than ever to meet
prospective partners online
When in doubt, take it offline
The Kids are Online
Protect your child’s digital footprint & identity from day 1
Keep communicating with your kids about digital media,
how and why they’re using it
Stay on the lookout for cyberbullying, identity theft, and
other threats
Digital natives will always be 1 step ahead
Model positive digital etiquette as parents
Family Digital Policies
Staying in touch with parents
Limiting screen time
Ethical use of technology
Devices live where everyone can see them
Never undressing with a camera present
The Senior Moment
Seniors are spending more time online, with half of U.S.
adults over sixty-five online and 43 percent using social
media
Teaching seniors to use digital media is well worth the
time
Seniors need to understand the importance of basic
security practices, like password protection
The Internet is great for all ages
The Passion of the Web
You can find ways to indulge in almost any passion,
hobby, activity, or interest online
The Internet is great for all kinds of laughs—not just LOL
Cats
We’ve almost gotten to the point where you can find any
show, any song, or any video in digital media
Now you can design your home, collect art, find new
recipes, and enjoy sports online at any time
There’s No Business Like E-
Business
Keep business and personal digital life separate—
separate e-mail and separate time for digital projects
Build any social media strategy with your short- and long-
term goals in mind
Don’t be afraid to advertise and raise money online—take
it slowly, iterating as needed
Always assume your business will be seen by others, so
keep it positive and authentic with your brand
Digital Media Strategies for
Business
E-mail lists, outreach
Website / business home online
Blogging, outgoing content
Social networks appealing to your audience
Influencers, customers, connectors, supporters
Community is the Key
Finding the right community or communities and social
networks for you can take time, but it’s worth the effort
Blogging can open amazing doors
The Internet is not immune to gender bias
Don’t feed the trolls
Community is the key to a thriving digital life
The Difference a Tweet
Makes
If you want to make a difference in your community, you
can do it online
Political candidates, government organizations, and
nonprofit causes are all online now
Digital engagement can raise awareness and get
attention from government officials and decision-makers
Stay informed—Internet policy issues are also about you
Hashtags
Just like search terms
Key words and phrases
Themes and concepts
Excellent for current events
What We Leave Behind
Take advantage of digital media to leave a legacy for your
family
Don’t be afraid to lean on your online community for
support in times of grief
Sharing public remembrances can make a big impact
Curate your own legacy, keeping digital documents and
images in mind
Social Media Dependence
Overuse is a real thing
Think about what you really want people to see
Take a Technology Shabbat or a digital detox
vacation
Get help if it causes problems in your life
A Stitch in Digital Time
Prioritize your time online based on your goals
Curate your content so it’s meaningful, useful
Spend time with the people & communities
meaningful to you
Pay it forward / What you put in will come back to
you
It All Goes Back to .YOU
Remember your goals
Think about how you want to spend your time--online
and off
Be your authentic self and reap the rewards
Always think about your audience: friends,
colleagues, etc.
The Digital Mystique
How the Culture of Connectivity Can Empower Your Life—Online
and Off
Questions / Discussion
Sarah Granger
www.sarahgranger.com
Twitter: @sarahgranger
Facebook: Sarah Granger Author
Pinterest / Instagram: segranger

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Digital Media in Our Lives

  • 1.
  • 2. What is Digital Life? Manifestation of our real lives, online Exploration, networking, community Connection to those who mean most to you Opportunities to learn and branch out Boundless information
  • 3. Connecting is Just the Beginning Most people are now on e-mail, searching the web, and one social network or more We value the connections we already have and want to maintain and improve them What are your goals for your life online? How do you want to spend your time?
  • 4.
  • 5. What the Critics Say Critics of the Internet and digital life focus on the dangers and the unknown Safety and security, privacy and anonymity are at stake Is it really your life or a facsimile? It’s full of haters and negative energy
  • 6. Perspective The critics are not wrong, but they’re not right After move than 30 years online, I feel benefits mostly positive Worked on back end of technology, on Internet companies and digital publications—seen it all Always risks, but they’re usually worth it
  • 7. Getting Drawn In… I’ve been online since age nine Made many of my best friends online Built my relationship with my husband partly online My online community kept me sane (and arguably, alive) during darkest times of my life
  • 8. Inventing .YOU Develop a vision for what you want to reflect online Pick a place to call home online Create and share digital content that reflects the authentic you Control your digital identity through all kinds of online content—text, images, audio, and video Optimize content for search engines, secure your access
  • 9. Your Digital Persona Profile photo Profile summary / description Authentic content Sharing ideas and information interesting to you Following and connecting with others
  • 10. The Right Social Network(s) for You? Facebook – Friends, common interests, causes YouTube – Videos Twitter – Media, real-time LinkedIn – Business, networking Pinterest – Images, bloggers, projects Instagram – Photos, themes, key ideas
  • 11. Friending is Trending Find and connect with your friends apart from public followers Group friends based on closeness, interests Share only whatever is comfortable to you, and be careful not to over-share Don’t get hung up on comments and “likes” If you make a social error online, fix it immediately
  • 12. Love in the Time of Messaging We all need words, images, and sounds to communicate well, particularly in romantic relationships It takes time and practice to learn to communicate romantically online We now have more options available than ever to meet prospective partners online When in doubt, take it offline
  • 13. The Kids are Online Protect your child’s digital footprint & identity from day 1 Keep communicating with your kids about digital media, how and why they’re using it Stay on the lookout for cyberbullying, identity theft, and other threats Digital natives will always be 1 step ahead Model positive digital etiquette as parents
  • 14.
  • 15. Family Digital Policies Staying in touch with parents Limiting screen time Ethical use of technology Devices live where everyone can see them Never undressing with a camera present
  • 16.
  • 17. The Senior Moment Seniors are spending more time online, with half of U.S. adults over sixty-five online and 43 percent using social media Teaching seniors to use digital media is well worth the time Seniors need to understand the importance of basic security practices, like password protection The Internet is great for all ages
  • 18. The Passion of the Web You can find ways to indulge in almost any passion, hobby, activity, or interest online The Internet is great for all kinds of laughs—not just LOL Cats We’ve almost gotten to the point where you can find any show, any song, or any video in digital media Now you can design your home, collect art, find new recipes, and enjoy sports online at any time
  • 19. There’s No Business Like E- Business Keep business and personal digital life separate— separate e-mail and separate time for digital projects Build any social media strategy with your short- and long- term goals in mind Don’t be afraid to advertise and raise money online—take it slowly, iterating as needed Always assume your business will be seen by others, so keep it positive and authentic with your brand
  • 20. Digital Media Strategies for Business E-mail lists, outreach Website / business home online Blogging, outgoing content Social networks appealing to your audience Influencers, customers, connectors, supporters
  • 21.
  • 22. Community is the Key Finding the right community or communities and social networks for you can take time, but it’s worth the effort Blogging can open amazing doors The Internet is not immune to gender bias Don’t feed the trolls Community is the key to a thriving digital life
  • 23. The Difference a Tweet Makes If you want to make a difference in your community, you can do it online Political candidates, government organizations, and nonprofit causes are all online now Digital engagement can raise awareness and get attention from government officials and decision-makers Stay informed—Internet policy issues are also about you
  • 24. Hashtags Just like search terms Key words and phrases Themes and concepts Excellent for current events
  • 25. What We Leave Behind Take advantage of digital media to leave a legacy for your family Don’t be afraid to lean on your online community for support in times of grief Sharing public remembrances can make a big impact Curate your own legacy, keeping digital documents and images in mind
  • 26. Social Media Dependence Overuse is a real thing Think about what you really want people to see Take a Technology Shabbat or a digital detox vacation Get help if it causes problems in your life
  • 27. A Stitch in Digital Time Prioritize your time online based on your goals Curate your content so it’s meaningful, useful Spend time with the people & communities meaningful to you Pay it forward / What you put in will come back to you
  • 28. It All Goes Back to .YOU Remember your goals Think about how you want to spend your time--online and off Be your authentic self and reap the rewards Always think about your audience: friends, colleagues, etc.
  • 29. The Digital Mystique How the Culture of Connectivity Can Empower Your Life—Online and Off
  • 30. Questions / Discussion Sarah Granger www.sarahgranger.com Twitter: @sarahgranger Facebook: Sarah Granger Author Pinterest / Instagram: segranger

Notas del editor

  1. Share how the book got started, the blog I wrote, what I did when my dad died