An enhanced marketing plan from Herbalife!

1. Marketing Plan Enhancements: Phase 2
Distributor Presentation
September 2011

2. Marketing Plan Enhancements
Phase 1
Since October 2009, Herbalife Independent Distributors around
the world have been taking advantage of these enhancements to
grow their business:
• Senior Consultant
– The computer system updates any Distributor to a 35% discount, who
accumulates 500 Personally Purchased Volume (PPV) in one month
• New Qualified Producer level with 42% discount all year
– Accumulate 2,500 PPV in one to three consecutive Volume months
• 5K Method for Supervisor qualification
– Accumulate 5,000 PPV within three to 12 consecutive Volume months
2

3. Marketing Plan Enhancements
Phase 2
New enhancements to the Marketing Plan will give Independent
Distributors even more ways to grow their business, beginning in
September 2011:
• Downline Volume accumulation provides additional ways for
Distributors to reach new levels of success
• All four enhancements will be implemented on all systems and
updates on MyHerbalife.com, effective as of September 17, 2011
• You can check your Downline Volume by going to My Volume in the
My Accounts & Reports section on MyHerbalife.com
3

4. Distributor Volume Accumulation
Distributors can use Downline Volume (DLV) toward
qualification for Senior Consultant, with 35% discount:
• Use DLV to accumulate 500 Volume Points or more in one month for
a 35% discount.
Example 1: Example 2:
FQS FQS
DS 250 PPV + 250 DLV = 500 PV DS 0 PPV + 500 DLV = 500 PV
A SC @ 35% discount A SC @ 35% discount
DS 250 PPV DS 500 PPV
B DS @ 25% discount B SC @ 35% discount
4

5. Distributor Volume Accumulation
Distributors can use Downline Volume (DLV) toward qualification
for Senior Consultant, with 42% discount for one month:
This rule has existed for 31 years and is now implemented on all computer systems.
• Use DLV to accumulate 2,000 Volume Points or more in one month for
a 42% discount
*Note: Success Builder achieves 42% discount with 1,000 PPV placed in one single order, not accumulated.
FQS
DS 1,500 Accumulated PPV + 500 DLV = 2,000 PV Get 42% discount for
A SC @ 35% discount remainder of month.
DS B 300 PPV
SC @ 35% discount
DS 200 PPV
C DS @ 25% discount
5

6. Distributor Volume Accumulation
Distributors can use Downline Volume (DLV) toward
qualification for Qualified Producer:
• Qualified Producer with 42% discount for one year
– Use up to 1,000 DLV toward the accumulation of 2,500 Volume Points within one
to three consecutive months
FQS FQS
1,500 Personally Purchased Volume 1,500 PPV
DS QP 1st of the following month
@ 42% SUCCESS BUILDER + 1,000 DLV
A 2,500 PV A QUALIFIED PRODUCER
DS 400 PPV + 600 DLV = 1,000 PV DS SENIOR CONSULTANT
B SENIOR CONSULTANT 35% B
DS 600 Personally Purchased Volume = DS SENIOR
C SENIOR CONSULTANT @ 35% C CONSULTANT
6

7. Distributor Volume Accumulation
Distributors can use Downline Volume (DLV) toward
qualification for 5K Supervisor:
• 5K Supervisor
– Using this method, you may use up to 1,000 DLV toward the accumulation of
5,000 Volume Points within three to 12 consecutive Volume months
Month PPV DLV
Jan 2012 400 0
Feb 2012 450 0
Mar 2012 0 250
Apr 2012 550 0
May 2012 500 0
Jun 2012 500 0
Jul 2012 0 0
Aug 2012 300 0
Sep 2012 800 0
Oct 2012 500 0
Nov 2012 150 0
Dec 2012 350 250
4,500 PPV + 500 DLV = 5,000
5K Supervisor qualification as of January 1, 2013.
7

8. Marketing Plan Enhancements
Phase 2 Benefits
New Marketing Plan Enhancements give Distributors even
more flexibility and potential ways to succeed with Herbalife:
• Distributors
– Grow your business
– Reach Qualified Producer and Supervisor levels
• Supervisors
– Grow your organization
8