SlideShare una empresa de Scribd logo
1 de 33
Internet Marketing/Social Media WEV October 20, 2010 Sam Benner WSI Global Solutions
What if you could ... ,[object Object],[object Object],[object Object]
Who Am I? ,[object Object]
Wow, how time flies ,[object Object],[object Object]
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Working backwards to go forwards Where to begin?
Study your competition ,[object Object],[object Object],[object Object]
Study your competition ,[object Object],[object Object],[object Object],[object Object],[object Object]
Start from the end ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Building your website ,[object Object],[object Object],[object Object],[object Object]
Wordpress is a beautiful thing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Don’t over think it
Create & foster relationships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Always be closing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Keep content fresh ,[object Object],[object Object],[object Object],[object Object]
Using ‘search’ to find your profits Search engine marketing
SERP landscape
PPC ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Local Business Directories ,[object Object],[object Object],[object Object]
Quest for #1 - SEO ,[object Object],[object Object],[object Object]
The revolution is upon us
Must start with a strategy ,[object Object],[object Object],[object Object]
The social network
Facebook marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter To-Dos Get Your Twitter Account  Complete Your Company Bio Customize Your Twitter Background Adjust the Design Settings  to Incorporate Your Corporate Colours Post Some Good Tweets Before You Start Following Others Conduct a Search and Find Others to Follow Add Your Twitter Information to Your Marketing Materials Start Conversations
Linked In ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Video is YouTubular ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social media tip ,[object Object],[object Object],[object Object],[object Object],[object Object]
Always a work in progress Track your results
Google Analytics is your friend ,[object Object]
Overwhelmed? Don’t be ,[object Object],[object Object],[object Object],[object Object]
Thank you ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Más contenido relacionado

La actualidad más candente

Marketing using social media
Marketing using social mediaMarketing using social media
Marketing using social mediaHeather Hurley
 
Ready, Set, Go Mobile!
Ready, Set, Go Mobile!Ready, Set, Go Mobile!
Ready, Set, Go Mobile!Hall_
 
The 7 Deadly Sins of Small Business Pay-Per-Click Marketing
The 7 Deadly Sins of Small Business Pay-Per-Click MarketingThe 7 Deadly Sins of Small Business Pay-Per-Click Marketing
The 7 Deadly Sins of Small Business Pay-Per-Click MarketingKutenda Training
 
20 Ways Your Business Can Leverage Email Automation
20 Ways Your Business Can Leverage Email Automation20 Ways Your Business Can Leverage Email Automation
20 Ways Your Business Can Leverage Email AutomationRyan Stewart
 
Biz Blogging 101 HubSpot May2009
Biz Blogging 101 HubSpot May2009Biz Blogging 101 HubSpot May2009
Biz Blogging 101 HubSpot May2009HubSpot
 
Inbound Linking
Inbound LinkingInbound Linking
Inbound LinkingHall_
 
SEO 101 - Search Engine Optimization Basics - HubSpot
SEO 101 - Search Engine Optimization Basics - HubSpotSEO 101 - Search Engine Optimization Basics - HubSpot
SEO 101 - Search Engine Optimization Basics - HubSpotHubSpot
 
Is the Journey Right for Me?
Is the Journey Right for Me?Is the Journey Right for Me?
Is the Journey Right for Me?Sean Si
 
[500DISTRO] The Scientific Method: How to Design & Track Viral Growth Experim...
[500DISTRO] The Scientific Method: How to Design & Track Viral Growth Experim...[500DISTRO] The Scientific Method: How to Design & Track Viral Growth Experim...
[500DISTRO] The Scientific Method: How to Design & Track Viral Growth Experim...500 Startups
 
The 10 Mistakes Made with Google AdWords Campaigns
The 10 Mistakes Made with Google AdWords CampaignsThe 10 Mistakes Made with Google AdWords Campaigns
The 10 Mistakes Made with Google AdWords CampaignsElijah Litscher
 
Frank S. Catrambone On Social Media
Frank S. Catrambone On Social MediaFrank S. Catrambone On Social Media
Frank S. Catrambone On Social MediaJeremy Miragliotta
 
Frank S. Catrambone Social Media Presentation
Frank S. Catrambone Social Media PresentationFrank S. Catrambone Social Media Presentation
Frank S. Catrambone Social Media PresentationJeremy Miragliotta
 
10 marketing automation tools for your small business
10 marketing automation tools for your small business10 marketing automation tools for your small business
10 marketing automation tools for your small businessRodolfo Melogli
 
What's a Web Strategy and Why Do I Need One?
What's a Web Strategy and Why Do I Need One? What's a Web Strategy and Why Do I Need One?
What's a Web Strategy and Why Do I Need One? Hall_
 
Joomla! Day India Presentation
Joomla! Day India PresentationJoomla! Day India Presentation
Joomla! Day India PresentationBhavesh Daryani
 

La actualidad más candente (20)

Marketing using social media
Marketing using social mediaMarketing using social media
Marketing using social media
 
Ready, Set, Go Mobile!
Ready, Set, Go Mobile!Ready, Set, Go Mobile!
Ready, Set, Go Mobile!
 
Become a Twitter Marketing Expert
Become a Twitter Marketing ExpertBecome a Twitter Marketing Expert
Become a Twitter Marketing Expert
 
Web strategy-updatedjms
Web strategy-updatedjmsWeb strategy-updatedjms
Web strategy-updatedjms
 
The 7 Deadly Sins of Small Business Pay-Per-Click Marketing
The 7 Deadly Sins of Small Business Pay-Per-Click MarketingThe 7 Deadly Sins of Small Business Pay-Per-Click Marketing
The 7 Deadly Sins of Small Business Pay-Per-Click Marketing
 
20 Ways Your Business Can Leverage Email Automation
20 Ways Your Business Can Leverage Email Automation20 Ways Your Business Can Leverage Email Automation
20 Ways Your Business Can Leverage Email Automation
 
Biz Blogging 101 HubSpot May2009
Biz Blogging 101 HubSpot May2009Biz Blogging 101 HubSpot May2009
Biz Blogging 101 HubSpot May2009
 
Inbound Linking
Inbound LinkingInbound Linking
Inbound Linking
 
SEO 101 - Search Engine Optimization Basics - HubSpot
SEO 101 - Search Engine Optimization Basics - HubSpotSEO 101 - Search Engine Optimization Basics - HubSpot
SEO 101 - Search Engine Optimization Basics - HubSpot
 
Is the Journey Right for Me?
Is the Journey Right for Me?Is the Journey Right for Me?
Is the Journey Right for Me?
 
Pre-launch User Acquisition
Pre-launch User AcquisitionPre-launch User Acquisition
Pre-launch User Acquisition
 
Set Up a Facebook Page for Your Business
Set Up a Facebook Page for Your BusinessSet Up a Facebook Page for Your Business
Set Up a Facebook Page for Your Business
 
[500DISTRO] The Scientific Method: How to Design & Track Viral Growth Experim...
[500DISTRO] The Scientific Method: How to Design & Track Viral Growth Experim...[500DISTRO] The Scientific Method: How to Design & Track Viral Growth Experim...
[500DISTRO] The Scientific Method: How to Design & Track Viral Growth Experim...
 
Social Media 101 for Partners
Social Media 101 for PartnersSocial Media 101 for Partners
Social Media 101 for Partners
 
The 10 Mistakes Made with Google AdWords Campaigns
The 10 Mistakes Made with Google AdWords CampaignsThe 10 Mistakes Made with Google AdWords Campaigns
The 10 Mistakes Made with Google AdWords Campaigns
 
Frank S. Catrambone On Social Media
Frank S. Catrambone On Social MediaFrank S. Catrambone On Social Media
Frank S. Catrambone On Social Media
 
Frank S. Catrambone Social Media Presentation
Frank S. Catrambone Social Media PresentationFrank S. Catrambone Social Media Presentation
Frank S. Catrambone Social Media Presentation
 
10 marketing automation tools for your small business
10 marketing automation tools for your small business10 marketing automation tools for your small business
10 marketing automation tools for your small business
 
What's a Web Strategy and Why Do I Need One?
What's a Web Strategy and Why Do I Need One? What's a Web Strategy and Why Do I Need One?
What's a Web Strategy and Why Do I Need One?
 
Joomla! Day India Presentation
Joomla! Day India PresentationJoomla! Day India Presentation
Joomla! Day India Presentation
 

Destacado

Fundamentals of Mobile Marketing
Fundamentals of Mobile MarketingFundamentals of Mobile Marketing
Fundamentals of Mobile Marketingguest56f024
 
Social Media Roadmap
Social Media RoadmapSocial Media Roadmap
Social Media RoadmapSam Benner
 
Museum of Ventura County - A Brief Story
Museum of Ventura County - A Brief StoryMuseum of Ventura County - A Brief Story
Museum of Ventura County - A Brief StorySam Benner
 
Mobile Marketing Fundamentals - Downtown Ventura Organization
Mobile Marketing Fundamentals - Downtown Ventura OrganizationMobile Marketing Fundamentals - Downtown Ventura Organization
Mobile Marketing Fundamentals - Downtown Ventura OrganizationSam Benner
 
How to Create a Social Media Strategy
How to Create a Social Media StrategyHow to Create a Social Media Strategy
How to Create a Social Media StrategySam Benner
 
Intro To SEM (Google Adwords) For Techstars Chicago
Intro To SEM (Google Adwords) For Techstars ChicagoIntro To SEM (Google Adwords) For Techstars Chicago
Intro To SEM (Google Adwords) For Techstars ChicagoElan Mosbacher
 

Destacado (6)

Fundamentals of Mobile Marketing
Fundamentals of Mobile MarketingFundamentals of Mobile Marketing
Fundamentals of Mobile Marketing
 
Social Media Roadmap
Social Media RoadmapSocial Media Roadmap
Social Media Roadmap
 
Museum of Ventura County - A Brief Story
Museum of Ventura County - A Brief StoryMuseum of Ventura County - A Brief Story
Museum of Ventura County - A Brief Story
 
Mobile Marketing Fundamentals - Downtown Ventura Organization
Mobile Marketing Fundamentals - Downtown Ventura OrganizationMobile Marketing Fundamentals - Downtown Ventura Organization
Mobile Marketing Fundamentals - Downtown Ventura Organization
 
How to Create a Social Media Strategy
How to Create a Social Media StrategyHow to Create a Social Media Strategy
How to Create a Social Media Strategy
 
Intro To SEM (Google Adwords) For Techstars Chicago
Intro To SEM (Google Adwords) For Techstars ChicagoIntro To SEM (Google Adwords) For Techstars Chicago
Intro To SEM (Google Adwords) For Techstars Chicago
 

Similar a Internet Marketing Social Media Strategies

Get the best from the web Part Two Pres
Get the best from the web Part Two PresGet the best from the web Part Two Pres
Get the best from the web Part Two PresMBL Solutions Ltd
 
Hp Event "Ignite Your Growth Using Social Media to Grow Business" By John Fol...
Hp Event "Ignite Your Growth Using Social Media to Grow Business" By John Fol...Hp Event "Ignite Your Growth Using Social Media to Grow Business" By John Fol...
Hp Event "Ignite Your Growth Using Social Media to Grow Business" By John Fol...Grow Socially, Inc.
 
Social Media: Strategy Before Tactics
Social Media: Strategy Before TacticsSocial Media: Strategy Before Tactics
Social Media: Strategy Before TacticsinterlinkONE
 
Social Media: Strategy before Tactics
Social Media: Strategy before TacticsSocial Media: Strategy before Tactics
Social Media: Strategy before TacticsGrow Socially, Inc.
 
Twitter for Business - Intermediate/Advanced
Twitter for Business - Intermediate/AdvancedTwitter for Business - Intermediate/Advanced
Twitter for Business - Intermediate/AdvancedHall Internet Marketing
 
Twitter for Business: Intermediate and Advanced
Twitter for Business: Intermediate and AdvancedTwitter for Business: Intermediate and Advanced
Twitter for Business: Intermediate and AdvancedHall_
 
Local Internet Marketing
Local Internet MarketingLocal Internet Marketing
Local Internet MarketingLandF
 
Digital Marketing: The Essential Toolkit
Digital Marketing: The Essential ToolkitDigital Marketing: The Essential Toolkit
Digital Marketing: The Essential ToolkitHarley Rivet
 
NetCentered Marketing: Leveraging Your Website for Results
NetCentered Marketing: Leveraging Your Website for ResultsNetCentered Marketing: Leveraging Your Website for Results
NetCentered Marketing: Leveraging Your Website for ResultsCirrus ABS
 
10 Simple Web Strategies to Make Your Web Marketing Click
10 Simple Web Strategies to Make Your Web Marketing Click10 Simple Web Strategies to Make Your Web Marketing Click
10 Simple Web Strategies to Make Your Web Marketing ClickSimplified Solutions
 
10 Simple Web Strategies Final
10 Simple Web Strategies Final10 Simple Web Strategies Final
10 Simple Web Strategies Finalgueste4ebec
 
How to build a content creation engine
How to build a content creation engineHow to build a content creation engine
How to build a content creation engineBob Barker
 
Building Blocks of Web Presence
Building Blocks of Web PresenceBuilding Blocks of Web Presence
Building Blocks of Web Presencemimsin
 
Marketing Your Radon Business
Marketing Your Radon BusinessMarketing Your Radon Business
Marketing Your Radon BusinessSara Martin
 
Internet Marketing Academy Melbourne Presentation September 2009
Internet Marketing Academy Melbourne Presentation September 2009Internet Marketing Academy Melbourne Presentation September 2009
Internet Marketing Academy Melbourne Presentation September 2009Lucio Ribeiro
 
Digital Marketing Presentation 2015
Digital Marketing Presentation 2015Digital Marketing Presentation 2015
Digital Marketing Presentation 2015John Quirke
 
Digital Marketing Presentation
Digital Marketing PresentationDigital Marketing Presentation
Digital Marketing PresentationJohn Quirke
 
NetCentered Marketing: Leveraging Your Website for Results
NetCentered Marketing: Leveraging Your Website for ResultsNetCentered Marketing: Leveraging Your Website for Results
NetCentered Marketing: Leveraging Your Website for ResultsElement Three
 

Similar a Internet Marketing Social Media Strategies (20)

Get the best from the web Part Two Pres
Get the best from the web Part Two PresGet the best from the web Part Two Pres
Get the best from the web Part Two Pres
 
Hp Event "Ignite Your Growth Using Social Media to Grow Business" By John Fol...
Hp Event "Ignite Your Growth Using Social Media to Grow Business" By John Fol...Hp Event "Ignite Your Growth Using Social Media to Grow Business" By John Fol...
Hp Event "Ignite Your Growth Using Social Media to Grow Business" By John Fol...
 
Social Media: Strategy Before Tactics
Social Media: Strategy Before TacticsSocial Media: Strategy Before Tactics
Social Media: Strategy Before Tactics
 
Social Media: Strategy before Tactics
Social Media: Strategy before TacticsSocial Media: Strategy before Tactics
Social Media: Strategy before Tactics
 
Small Business Social Media 101
Small Business Social Media 101Small Business Social Media 101
Small Business Social Media 101
 
Twitter for Business - Intermediate/Advanced
Twitter for Business - Intermediate/AdvancedTwitter for Business - Intermediate/Advanced
Twitter for Business - Intermediate/Advanced
 
Twitter for Business: Intermediate and Advanced
Twitter for Business: Intermediate and AdvancedTwitter for Business: Intermediate and Advanced
Twitter for Business: Intermediate and Advanced
 
Twitter Intermediate and Advanced
Twitter Intermediate and AdvancedTwitter Intermediate and Advanced
Twitter Intermediate and Advanced
 
Local Internet Marketing
Local Internet MarketingLocal Internet Marketing
Local Internet Marketing
 
Digital Marketing: The Essential Toolkit
Digital Marketing: The Essential ToolkitDigital Marketing: The Essential Toolkit
Digital Marketing: The Essential Toolkit
 
NetCentered Marketing: Leveraging Your Website for Results
NetCentered Marketing: Leveraging Your Website for ResultsNetCentered Marketing: Leveraging Your Website for Results
NetCentered Marketing: Leveraging Your Website for Results
 
10 Simple Web Strategies to Make Your Web Marketing Click
10 Simple Web Strategies to Make Your Web Marketing Click10 Simple Web Strategies to Make Your Web Marketing Click
10 Simple Web Strategies to Make Your Web Marketing Click
 
10 Simple Web Strategies Final
10 Simple Web Strategies Final10 Simple Web Strategies Final
10 Simple Web Strategies Final
 
How to build a content creation engine
How to build a content creation engineHow to build a content creation engine
How to build a content creation engine
 
Building Blocks of Web Presence
Building Blocks of Web PresenceBuilding Blocks of Web Presence
Building Blocks of Web Presence
 
Marketing Your Radon Business
Marketing Your Radon BusinessMarketing Your Radon Business
Marketing Your Radon Business
 
Internet Marketing Academy Melbourne Presentation September 2009
Internet Marketing Academy Melbourne Presentation September 2009Internet Marketing Academy Melbourne Presentation September 2009
Internet Marketing Academy Melbourne Presentation September 2009
 
Digital Marketing Presentation 2015
Digital Marketing Presentation 2015Digital Marketing Presentation 2015
Digital Marketing Presentation 2015
 
Digital Marketing Presentation
Digital Marketing PresentationDigital Marketing Presentation
Digital Marketing Presentation
 
NetCentered Marketing: Leveraging Your Website for Results
NetCentered Marketing: Leveraging Your Website for ResultsNetCentered Marketing: Leveraging Your Website for Results
NetCentered Marketing: Leveraging Your Website for Results
 

Internet Marketing Social Media Strategies