Larry Page and Sergey Brin founded Google in 1998 after developing their first search engine called "Backrub" as computer science students at Stanford University. Google has grown tremendously over the years to become the world's largest search engine with over 70% of the global search market share. It continues to innovate with new products such as Gmail, Google Maps, Android, and more. Major competitors include Microsoft, Apple, Facebook, and Amazon as Google seeks to maintain its dominance across search, online advertising, mobile, and other industries.

1. A WONDERFULL WORLD
SHIVANSH PANDEY

2. FOUNDERS OF GOOOOOOOGLEFOUNDER OF GOOGLE
Larry Page (American)
Surgey Brin (Russian)
In 1995 At Stanford University

3. H I S T O R Y O F G O O G L E
• Google Inc. was founded in 1995 by Sergey Brin and Larry
Page.
• They were computer science students at Stanford University
and became friends while attending a school event.
• In 1996, they developed their first search engine called
“BackruB”. This attempt was not very successful
• Brin and Page continued their efforts and in 1997, Google
came to life.

4. • They wanted the name of their new search engine to
represent an infinity of information.
• the word “google” is made up from the mathematical
term “googol”, which is used for the numBer represented
by the numerical 1 followed by 100 zeros
• By the end of 1998, google was named one of the “top 100 weB
sites” By pc magazine.
• Google entered the NASDAQ stock market on Aug. 19, 2004.
• The price of their stock on the very first day was $85 dollars.

5. F I N A N C I A L S
• Google has been a very profitable company as a
whole.
• Exactly one year after entering the stock
market, the price of Google stock was $280.oo
dollars.
• By October of 2007, it has reached $707.00 dollars.
• google’s average stock price presently, sells at
about $480.00.

6. 2009 2008 2007 2006 2005
Total
Revenue:
23,650.56 21,795.55 16,593.99 10,604.92 6,138.56
Gross
Profit:
14,806.45 13,174.04 9,944.90 6, 379.89 3,561.47
April 2010, 1st Quarter reported revenues: $6.77 billion dollars
July 2010, 2nd Quarter reported revenues: $6.82 billion dollars

7. THE INDUSTRY STATS

8. RECOMMENDATIONS
Diversify earnings not products
Country Revenue
%
US 61%
UK 14%
Rest Of
World
25%

9. COUNTRY ANALYSIS
Country Users (Mn) Usage Growth
(2000-2007)
US 210.00 120.80%
China 162.00 620.00%
Japan 86.30 83.30%
India 42.00 740.00%
Brazil 39.15 682.8%
World 1173.00 225.00%

10. Global Market Share in Search
53.30%
20.10%
13.60%
13%
Google
Yahoo
MSN
Others
Total search in year 2006  99.57 Bn
Google is doing 138.1 Mn search per day

11. CONTINUOUS INNOVATION

12. COMPETITIVE LANDSCAPE
Search

13. COMPETITIVE LANDSCAPE
Advertising

14. COMPETITIVE LANDSCAPE
Video Blogging

15. COMPETITIVE LANDSCAPE
Social Networking

16. Top Competitors
Being from partners to rivals, Apple is one of the toughest
opponents for Google in the year 2010. Today, Apple and Google
have been locking their horns in the field of Smartphone, Mobile App
Store, OS, Mobile Ad, and Online Music and so on.
Likewise, Apple is more than up to the task of battling Google in these
areas as well as browsers, where Google Chrome competes against
Apple Safari. But battle between will intensify, as the market for the
digital music and smartphones is all set for growth in 2010. google’s
music search along with its partner MySpace and Pandora are looking to
compete with apple’s itunes, which was the no 1 music retailer in united
states in 2009. further, google’s android will have tough time as apple’s
iPhones continues to grab hold of the market all round the globe
1. APPLE

17. 2. MICROSOFT
Microsoft has one of the most dominant impact in the IT industry. So
without a douBt it is google’s Biggest adversary in 2010 and these two
giants will be locking their horns for market supremacy in areas such
as search, collaboration tools and browsers
Talking of these two giants, Google has reigned as leaders in
search, but with release of BING in May 2009, Microsoft has raised few
questions amongst in google’s management team. with features such as
ranking search results based on relevancy to other users, Microsoft
has linked Bing-related deals with Twitter, Facebook and Yahoo.
Microsoft have enhanced Bing, adding image search and mapping. But in
response Google have unveiled real time search. In December, Google
also added a photo search capability, a dictionary and a translator
that finds relevant content in 40 languages. Entering 2010, Google still
dominates search, with more than 70% of the market. Apart from
search, the battle is likely to focus on cloud based collaboration tool.

18. 3.AMAZON
in 2009, google’s effort of scanning millions of out-of-print books and
incorporating them in online search did gain up some momentum and helped
themselves to publish over 500000 digital books for free to customers of
Sony Reader and Barnes & Noble Nook, which is due in January.
Further, there claims of opening up Google Editions, an e-book store, has
opened up new rivalry with Amazon.
4. FACEBOOK
Facebook, probably the most popular stuff in the internet right
now, has attracted 350 million active users in just six years and
is subject of interest for the guys at Google too.
In 2010, Google and Facebook rivalry is likely to heat up based on
question that about the way people will find their information in
future. With ever increasing use of social networking and the rise
of faceBook, google’s worry seems to Be a viaBle one

19. Orkut offers Google Friend Connect, a tool for Web publishers to add
social networking content to their sites, in direct competition with
similarly named Facebook Connect
5. MOZILLA
With release of Google Chrome, Google has stepped into ever so popular
browse battle. Mozilla has been in the markets for years and now this
step from Google is likely to create the conflict of interest between
these two.
Of late, the war between the two has heated up even more. The battle
has now gone to the default search. Mozilla now has shown intent to kick
Google out from its default search engine status. The latest rumours on
the internet show that Mozilla is now eyeing to get a deal with Microsoft
to make Bing as its default search engine in Firefox

20. 6 YAHOO
when it comes to search, one of google’s Biggest competitors Besides
Microsoft is Yahoo. Yahoo has been in the market with variety of
products in areas of email, Messenger, News, Search and Analytics
services.
So without doubt it will be a fearsome competitor for Google. In
2009, Yahoo made some improvements by integrating search with
its rich content. Users can watch videos or stream music straight
from the Yahoo search results page.

21. 7 IBM
By now it’s quite crystal clear that 2011 will the year where Big
internet giants will be trying to gain whole lot of market share that
will be up for grab in areas of collaboration tools. So, 2011 is likely to
reopen google’s rivalry with iBm with the release of new collaBoration
tools such as Google Wave.
Google has stepped into the battle field with its low cost hosted
collaboration tools such as Google Apps. Google will compete
against iBm’s lotus lives, which has attracted more than 2 million
businesses in the last two years
8 TWITTER
no douBt if faceBook is in rise, than it’s no difference with twitter. if
social networking is the way to go, then Google will certainly find
Twitter in its way
Twitter, a micro-blogging site, has in a way
volutionized the way we communicate these
days.so, google’s friend connect will face tough
competitions for twitter’s connect in 2011 as twitter
looks to move up the rank in the areas of Social

22. STRENGTHS ANALYSIS
Weaknesses Analysis

23. GOOGLE PRODUCTS
Weather
Who links to you?

24. Financial information
SITE SEARCH

25. Music
Cached information

26. Shopping
Books

27. The Googleplex

28. Image search

29. Video result
Video search

33. Google Code

34. BLOGGER ( & BETA)

35. Gmail
groups

36. Picasa web

37. Google Talk

38. Google Apps
Google Trends

39. INTRODUCTION TO ANDROID
ENVIRONMENT
GOOGLE ANDROID

40. Introduction to Android
• Open software platform for mobile development.
• A complete stack – OS, Middleware, Applications.
• An Open Handset Alliance (OHA) project.
• Powered by Linux operating system.
• Fast application development in Java.
• Open source under the Apache license
TECHNICAL SEMINAR ON ANDROID :2011 40

41. Android Architecture
TECHNICAL SEMINAR ON ANDROID:2011 41

42. Android has many components
TECHNICAL SEMINAR ON ANDROID:2011 42

43. What is the Open Handset Alliance
TECHNICAL SEMINAR ON ANDROID:2011 43
→ It's a collaboration of several companies.Its a group of 79
hardware,software and telecom companies devoted to
advancing open standards for mobile devices.

44. Different versions of Android OS
Android 1.5
Code Name: Cupcake
Release Date: 30 April 2009
Major Features:
 Uploading videos to YouTube and pictures to Picasa directly from the
phone
 New widgets and folders that can populate the Home screens
 Bluetooth A2DP support
 Ability to record and watch videos through camcorder mode
 A new soft-keyboard with text-prediction.
 Animated screen transitions.

45. Different versions of Android OS
Android 1.6
Code Name: Donut
Release Date: 15 September 2009
Major Features:
 An integrated camera, camcorder, and gallery interface
 Gallery now enables users to select multiple photos for deletion
 Updated Voice Search, with faster response and deeper integration with native
applications, including the ability to dial contacts
 Updated search experience to allow searching bookmarks, history, contacts, and the
web from the home screen.
 Updated technology support for CDMA/EVDO, 802.1x, VPNs, and a text-to-speech
engine.
 Support for WVGA screen resolutions.
 Speed improvements in searching and camera applications.
 Gesture framework and GestureBuilder development tool.
 Google free turn-by-turn navigation.

46. Different versions of Android OS`
Android 2.1
Code Name: Eclair
Release Date: 26 October 2009
Major Features:
 Optimized hardware speed
 Support for more screen sizes and resolutions
 New Browser UI and HTML5 support
 New Contacts List
 Microsoft Exchange support
 MotionEvent class enhanced to track multi-touch events
 Bluetooth 2.1
 Improved Google Maps 3.1.2
 Built in flash support for Camera
 Digital Zoom
 Live Wallpapers

47. Different versions of Android OS
Android 2.2
Code Name: Froyo
Release Date: 20 May 2010
Major Features:
 Android OS speed, memory, and performance optimizations
 Application speed improvements courtesy of JIT implementation
 Integration of Chrome's V8 JavaScript engine into the Browser application
 Increased Microsoft Exchange support (security policies, auto-
discovery, GAL look-up, calendar synchronization, remote wipe)
 Improved application launcher with shortcuts to Phone and Browser
applications

48. Different versions of Android OS
Android 2.2(Continued....)
Code Name: Froyo
Release Date: 20 May 2010
Major Features:
 USB tethering and Wi-Fi hotspot functionality
 Updated Market application with batch and automatic update features
 Quick switching between multiple keyboard languages and their dictionaries
 Voice dialing and contact sharing over Bluetooth
 Browser can now display animated GIFs
 Support for installing applications to the expandable memory
 Adobe Flash 10.1 support

49. Different versions of Android OS
Android 2.3
Code Name: Gingerbread
Release Date: 2 Feb 2011
Major Features:
 Support for WebM video playback
 Support for Near Field Communication(NFC)

50. Different versions of Android OS
Android 2.4
Code Name: Icecream sandwitch
Release Date:October 19, 2011
Major Features:
 UI inspiration from Honeycomb for Phone form factor
 Gaming improvements
 Cloud Music
 Tight Cloud integration to backup apps, app data, preferences.

51. Android Market
You can publish your application and allow users to install it any way you
choose, including from your own web server or from Android market.
Android Market is a service that makes it easy for users to find and download Android
applications to their Android-powered devices.
To publish your application on Android Market, you first need to register with the service
using a Google account and agree to the terms of service. Once you are registered, you
can upload your application to the service whenever you want, update it as many times
as you want, and then publish it when you are ready. Once published, users can see
your application, download it, and rate it.
If you plan to publish your application on Android Market, you must make sure that it
meets the requirements listed below, which are enforced by the Market server when
you upload the application-
1)Application must be signed.
2)must define both version code and version name.
3)must define android icon and lebel.

52. How is Android environment growing?
 Google's Android was expected
to become the world's second most-
used smart phone OS by
2012, after the Symbian OS.
 5 months ago 200,000 Android
devices were activated each day.
Today, it’s 350,000 per day. In fact
for every baby born in the U.S. each
day, 30 Android devices are
activated.
 Now Android OS is running on
several no of devices .

53. Devices Running Android OS
Dell Streak
A tablet computer by
Dell, running on Android
2.2
 Fast 1GHz Snapdragon
ARM-based mobile
processor from
Qualcomm
 A sharp 5-inch
capacitive multi-touch
WVGA (800x480)

54. Devices Running Android OS
Olive Pad
A tablet computer by
Olive
7” Capacitive Touch
screen
Running on Android
2.2(Froyo)

55. Devices Running Android OS

56. Devices Running Android OS
Even Washing machine and oven runs on Android !

57. Distribution in different versions
Android 1.5 - 2.3%
Android 1.6 - 3.0%
Android 2.1 -
24.5%
Android 2.2 -
65.9%
Android 2.3 - 1.0%
Android 2.3.3 - 3.0%
Android 3.0 - 0.3%

58. GOOGLE FUN FACTS
Google staffs more than 2, 668 employees who are known as
Googlers.
The company’s headquarters in Mountain View, CA is the
Googleplex.
Google’s chef has also worked for the rock band The Grateful
Dead and George Clinton.
In 2002, American Dialect Society members voted “Google” “the
most useful” Word of the Year.
The verb “google”, was added to the Merriam Webster Collegiate
Dictionary and the Oxford English Dictionary in 2006.