Mobile applications
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A consulting report that defines the entry strategy for client company into Mobile Applications.
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Mobile applications
- 1. Presented By: Nidhi Bansal (09BM8028) Shweta Jain (09BM8031) Mobile Applications
- 3. Evolution of Mobile Apps
- 4. Market Analysis: Mobile Apps Source: Industry Study Commissioned by Getjar Indian S/w Industry 2010 revenue - $60 Bn Indian Gaming Industry 2011 revenue - $1.265 Bn Global Gaming Industry 2011 revenue - $120 Bn
- 6. Application Usage across Platform iPhone users, followed by Andriod users, have significantly more applications installed Source: Nielsen Quarter4 2009 report Games remain the number one application, and mobile shopping, social networking, utilities and productivity tools continue to grow and attract increasing amounts of money
- 7. Fastest Growing Mobile Apps
- 10. Meet The Players: Nearly 100 Apps Store
- 12. App Stores: Business Model Source: http://bestmobilephonesoftware.com
- 19. Rivalry among existing firms - High- Average Selling price is decreasing
- 20. SWOT Analysis
- 23. Q & A
Notas del editor
- iPhone – Facebook apps has more than 102 million users
- Airtel App Central is the first Indian Mobile Application store by Bharti Airtel. It has over 1250 Applications across 25 categories for their business , games , books, social networking and other needs. Also, App Central will offer local and regional Apps witnessed over 2.5 million downloads within 30 days of the launch, which amounts to 1 app downloaded per second. The company has revealed that downloads from Airtel App Central are being led by feature phones and not smart phones. Also, while 25 per cent of the apps are free to download, the Top 5 popular apps are subscription based
- Publishers set the price and length of subscription (weekly, monthly, bi-monthly, quarterly, bi-yearly or yearly). Then with one-click, customers pick the length of subscription and are automatically charged based on their chosen length of commitment (weekly, monthly, etc.).
- Publishers set the price and length of subscription (weekly, monthly, bi-monthly, quarterly, bi-yearly or yearly). Then with one-click, customers pick the length of subscription and are automatically charged based on their chosen length of commitment (weekly, monthly, etc.).
- http://www.mobilebusinessbriefing.com/apps/article/getjar-making-money-from-free-app-distribution http://venturebeat.com/2010/10/05/getjar-to-give-mobile-games-away-to-millions-of-users-for-free/
- iPhone - Android - Blackberry - Windows mobile/Windows Phone - Symbian - iPad - Android Tablet
- better advantages in terms of capability to introduce new features over a short time span as well as the resources to adapt and test their applications on new platforms.
- The browser can form a single stop for documents, audio and video, games, and navigational services with APIs leveraging each device's unique capabilities including GPS, accelerometers, cameras and so on. – no limitation on space off-deck content — digital content, such as a video or audio file, purchased from a third-party provider but delivered over a service provider’s network — is promoting mobile providers to seek solutions that allow consumers to purchase a variety of digital services more easily.