Tahoe Silicon Mountain, a network of technology professionals who live and work in the Tahoe-Truckee area, is pleased to welcome Eric Madison to present: “Fostering the Startup Community in Reno-Tahoe.” Building a startup isn’t easy, especially outside of startup hubs like Silicon Valley. That’s where the CUBE @ Midtown (formerly C4Cube) in Reno comes in. With a new executive director, name, and mission, CUBE aims to foster relationships among entrepreneurs, investors and the startup community ecosystem in Reno-Tahoe. Eric Madison, Executive Director of The CUBE @ Midtown is a veteran entrepreneur who has launched seven companies in Silicon Valley and Washington, D.C., including three that completed NASDAQ IPOs. Eric has helped raise over $500M in angel and venture capital in the last 20 years. Eric will discuss how the CUBE plays a role in both supporting and bringing together entrepreneurs, investors, and the startup community and why this is essential for startups to thrive in our community. You can learn more about The CUBE @ Midtown here: cubeatmidtown.com The meeting will be on Monday, March 9th, 6-8 pm at Pizza on the Hill, in Tahoe Donner at 11509 Northwoods Blvd., Truckee. A $5 fee includes pizza and salad. Before and after the presentation, there will be time for networking with other technology professionals who live and work in the Tahoe-Truckee region. This month’s event is sponsored by New Leaders, Clear Capital and Accela. You can find us on LinkedIn and Facebook and at TahoeSiliconMountain.com or sign up for email meeting announcements here: http://bit.ly/14XGofL.

1. Tahoe Silicon Mountain
Ton igh t 's even t m ad e p ossible by
NewLeaders.com ClearCapital.com

2. Slide 2
Fostering the
Startup
Community in
Reno-Tahoe
Eric D. Madison
Executive Director
eric@cubeatmidtown.com
@ericmadison
@CUBEatMidtown

3. Slide 3
What is an Entrepreneur?
“Someone who creates and builds a new
way of doing business with an
unreasonable expectation of success.”
Eric D. Madison
“A person who jumps out of a plane and
builds the parachute on the way down.”

4. Slide 4
We are not
“Little Vegas”
anymore!
Top Reno-Tahoe Economic Issues
No Snow = No Winter Sports

5. Slide 5
•Economy is getting Stronger
•Bay Area is getting more Expensive & Less Productive
• Smart Companies and People are looking for a better quality of life
• Reno-Tahoe is a short drive away but a million light years apart!
•Boulder and Austin are proof …
“The world doesn’t revolve around Silicon Valley”
The Calm before the
PERFECT STORM

6. Slide 6
Top Entrepreneurial Assets
We are NOT the Bay Area!
Traffic!
Cost of Living

7. Slide 7
Top Entrepreneurial Assets
Young Talented People with Passion!

8. Slide 8
1,000 People moving to the area every MONTH
Top Entrepreneurial Assets

9. Slide 9
Top Entrepreneurial Roadblocks
•Access to Capital
•Experienced Executive Management

10. Slide 10
INCUBATOR
MENTORING
HELP
CAPITAL
EDUCATION
ACCESS
STARTUPPROGRAMS
NETWORKING
RESOURCES
RESOURCES
Entrepreneurs
Community
MANAGEMENT
Funding
Venture
EQUITY
CLIENTS
SUPPORT
SUCCESS
TECHNOLOGY
Grants
GOVERNMENT
Assistance
Accounting
Non-Profit
Marketing
PR
PEOPLE
Growth
Reno
Tahoe
www.cubeatmidtown.com @CUBEatMidtown
NETWORKING
What is The CUBE?

11. Slide 11
What is an Accelerator, Incubator
and a Startup Community Center?
• Accelerator:
• A 2 to 6 month program focused on sorting out all the
organizational, operational and strategic difficulties that might
face a business. The outcome of an accelerator program is being
investor ready.
• Incubator:
• A 6 month to 3 year program focusing on mentoring, supporting
and nurturing the business from inception through adolescence to
self-sustainable adulthood.
• Startup Community Center:
• A place where any Entrepreneur can come to come to gain the
knowledge to turn a good idea into a great company
• Education
• Networking

12. Slide 12
•90% - Percentage of Startup Companies that Fail
•60% - Percentage that Fail after an Accelerator or
Incubator Program
• Accelerator Programs in the US: >300
• Incubators in the US: >1,300

13. Slide 13
To help foster the creation, development and
growth of new businesses in Reno-Tahoe a by
providing our clients and the community access to a
robust ecosystem of quality human and capital
resources.
We are committed to providing entrepreneurs
with a nurturing, professional environment where
early-stage companies can grow, prosper and
graduate to become successful self-sustainable
businesses.
What is The CUBE?
Our Mission

14. Slide 14
What is The CUBE?
The CUBE will be a premier innovative business accelerator, incubator and startup community
center that provides high quality support to Reno-Tahoe Entrepreneurs and Investors.
To our Entrepreneurs we will provide:
• High-Quality Mentoring & Advice
• Community Oriented Co-Working Space
• A Network of Qualified Early-Stage Investors & Financing Sources
• Access to Quality Resources including Product Development, Technology,
Marketing, PR, Finance, HR, Accounting and Business Development
To our Investor Network we will provide:
• Qualified Fundable Deal Flow
• Due Diligence Assistance
• Help Recruiting Qualified Management & Advisors
To the Community we will provide:
• A Collaborative Ecosystem for Entrepreneurial Development
• High-Quality Educations Services (Classes, Seminars and Events)
• Affordable Meeting Space
Vision

15. Slide 15
Core Competencies
What is The CUBE?
• Relationships:
• We are committed to developing long-term relationships with
entrepreneurs, the media, investors, government agencies,
public/private institutions, other accelerators & incubators and
third-party service providers and building confidence and trust
with these entities.
• Expertise:
• We bring the highest level of expertise to our clients, partners and
the community. Our staff and network is comprised of experts in
various industries, technologies and functional areas.

16. Slide 16
Client Onboarding Process
Validation
Period
14
Days
Accelerator
Program
60
Days
Incubator Program
18-24
Months
• Completed Business Plan?
• Defined Product?
• Defined Market (TAM & SAM)?
• Defined Customer?
• Investor Deck & 1-Pager?
• Able to Pay?
Virtual Client Physical or Virtual Client
• Draft Business Plan?
• Coachable Founders?
• Robust Business Plan?
• Product Meeting Market Need?
• Go-To-Market Plan?
• Customer Support Plan? • Customer Traction?
• Generating Revenue?
Phase 1
Pre Product Launch
Phase 2
Post Product Launch
• Sustainability Plan
Program
Graduation

17. Slide 17
Education
CUBE Programs
Idea
Validation
• Acquisition
• Franchising
• IPO
Starting a
Business 101
• Market Analysis
• Customer Validation
• Pitch Camps
• Funding Options
• Boot Strapping
• Angel
• Venture Capital
• Crowdfunding
• Private Equity
• IP Protection
• Sales Process
• Marketing
• Managing
Growth
• Finance Mgmt
Lunch n’ Learns - Workshops - Labs – Panel Discussions – Speaker Series

18. Slide 18
Success Story
2015 Incubator Program Graduate
International Milk Bank

19. Slide 19
Questions?
Eric D. Madison
Executive Director
eric@cubeatmidtown.com
@ericmadison
@CUBEatMidtown