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Company Profile 2013
Sixth Sense is an African fully integrated
              Akwaaba    boutique marketing agency

                         Specialists in brand engagement and strategy


              Ẹ ku abọ
                         development

                         We have full in-house delivery capabilities
                         including – creative, production, staffing and
                         account management

                Nno      Our key assets include;

                              •Our trained and experienced brand
              Welkom          ambassadors

                              •Our extensive business/government/
                              consumer/ media database

              Welcome         •Our „can do‟ company spirit




Sixth Sense
Our Hobby

              Events – We execute a range of events
              including; sales activations, launches,
              experiential, awards, conferences,
              Exhibitions and guerrilla marketing

              PR – Corporate communications, brand
              management, digital, sponsorship, we
              achieve a local and pan-African reach

              Creative – Brand development, print ads,
              website design, pos display and detailed set
              designs

              Digital – Social media, online media buy,
              mobile apps, strategy and content
              development

              New brands – Introducing and facilitating
              international brands into local markets




Sixth Sense
Our Angle
                      1.   Brand

                      Their brand is prominent and
                      consistent throughout a campaign

                      2. Demographic targeting
     We service our   Their activities are in line with their target
      clients with    audience.


     excellence by    3. Reach


     guaranteeing
                      Key platforms are identified to enable our
                      clients to reach, speak and engage with their
                      audience


5 key elements…       4. Sales conversion

                      Turning marketing spend into sales revenue
                      and brand equity

                      5. Experience



Sixth Sense           Every step of the way, a memorable experience
Our Clients


              We have featured just a handful of our clients
              that we have worked with.

              We do not discriminate when it comes to our
              clients. We provide a service for companies
              across sectors/ industries and execute work
              albeit a business or a consumer end-user.

              As a below-the-line marketing agency we
              have managed various short and long term
              projects.




Sixth Sense
“This was one of the most
    biggest & exciting events we
   have ever seen in Africa” RIM,
       Blackberry South Africa
                                               Witness accounts


                “Your company has delivered an
                 effective and thorough service.
              Congratulations” Saatchi & Saatchi, SA

                                               Don‟t take our word for it, see some of our
                                               testimonials and witness accounts.
       “You have made our dream
       come true” UT Bank, Ghana



                                “Thank you and well done, you
                               have provided another excellent
                                   service” Merck, Germany

Sixth Sense
Merck

                      Client: Merck

                      Service: PR and Event Management

                      Brief: Organise a press conference promoting
                      Merck donating almost 20,000,000
                      Praziquantel tablets in Nigeria over the past 5
                      years. Press conference to have a high
                      number of journalists to attend and feature
                      the press conference on their media platform

                      Solution: Successfully executed a high level
                      press conference with Minister of State Health
                      in attendance plus other high profile
                      delegates.
                      A number of national press were in
                      attendance including Vanguard, This Day, The
                      Punch ensuring a widespread coverage.
                      Post event a press release was published
                      continent wide achieving a high-visibility
                      feature online.




Sixth Sense
Kexlan



                       Client: Kexlan

                       Service: Integrated marketing

                       Brief: Kexlan were introducing a chilled
                       bottled coconut water to the market and
                       required a full marketing heist to get the
                       product from an idea to desired consumer
                       brand

                       Solution: We executed both quantative and
                       qualitative market research within the main
                       sales cachment area. Based on our findings
                       we successfully developed the products
                       brand strategy and creative. From here we
                       also compiled a „ready to execute‟ sales and
                       marketing strategy.
                       We delivered to our client a local product with
                       an international standard, which today, is
                       being well adored by the Ghanaian public.



Sixth Sense
Vodafone

                    Client: Vodafone

                    Service: Experiential events

                    Brief: Execute a series of events for
                    Vodafone HVC and staff

                    Solution: We executed a series of experiential
                    events providing a range of service including:

                    •Creative
                    •Printing
                    •Set building
                    •Event management
                    •Provision of brand ambassadors

                    We successfully executed the following
                    events:

                    •Blackberry launch
                    •Ghana vs. England football viewing party
                    •Staff Sales Kick off
                    •Web box launch


Sixth Sense
IWD 2013

                     Activity: International Women‟s Day

                     Service: Digital Media

                     Brief: Build an online community primarily for
                     Ghana and Nigeria focused around
                     International Women‟s Day.
                     Content needs to be relevant to the African
                     woman and be a source of information and
                     inspiration, encouraging the online audience
                     to share, comment, like, follow and join the
                     dialogue.

                     Solution: Created social media platforms
                     including Facebook, Twitter and Google +.
                     Developed a digital media strategy, content,
                     schedule and managed upload and
                     conversation. From execution in January 2013,
                     we increased the online portal‟s base by 65%
                     month-on-month, achieved interaction
                     between brand and followers within 3 weeks
                     of launch and had a steady growth in content
                     being shared and liked.


Sixth Sense
Our Habitat



                Our operational base includes:

                •Ghana
                •Nigeria
                •South Africa

                Originally launched in Accra, Ghana within 3
                years we have successfully expanded to
                Lagos, Nigeria and more recently Jo-burg,
                South Africa.

                We must be doing something right!


       Africa



Sixth Sense
Let’s do business

                       For new business enquiries email:

                       Brand@sixthsensemanifesto.com

The only way you       To forward an RFP email:


will know whether      rfp@sixthsensemanifesto.com


  we meet your         You can also reach us on the following
                       numbers:

requirements is if     Ghana      00233 (0) 302 917 969

you contact us…        Nigeria    00234 (0) 812 877 5917

                       South Africa 0027 (0) 113 333336

                       Visit our website:

                       www.sixthsensemanifesto.com




Sixth Sense
Your No.1 boutique marketing agency

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Sixth Sense Manifesto company profile

  • 2. Sixth Sense is an African fully integrated Akwaaba boutique marketing agency Specialists in brand engagement and strategy Ẹ ku abọ development We have full in-house delivery capabilities including – creative, production, staffing and account management Nno Our key assets include; •Our trained and experienced brand Welkom ambassadors •Our extensive business/government/ consumer/ media database Welcome •Our „can do‟ company spirit Sixth Sense
  • 3. Our Hobby Events – We execute a range of events including; sales activations, launches, experiential, awards, conferences, Exhibitions and guerrilla marketing PR – Corporate communications, brand management, digital, sponsorship, we achieve a local and pan-African reach Creative – Brand development, print ads, website design, pos display and detailed set designs Digital – Social media, online media buy, mobile apps, strategy and content development New brands – Introducing and facilitating international brands into local markets Sixth Sense
  • 4. Our Angle 1. Brand Their brand is prominent and consistent throughout a campaign 2. Demographic targeting We service our Their activities are in line with their target clients with audience. excellence by 3. Reach guaranteeing Key platforms are identified to enable our clients to reach, speak and engage with their audience 5 key elements… 4. Sales conversion Turning marketing spend into sales revenue and brand equity 5. Experience Sixth Sense Every step of the way, a memorable experience
  • 5. Our Clients We have featured just a handful of our clients that we have worked with. We do not discriminate when it comes to our clients. We provide a service for companies across sectors/ industries and execute work albeit a business or a consumer end-user. As a below-the-line marketing agency we have managed various short and long term projects. Sixth Sense
  • 6. “This was one of the most biggest & exciting events we have ever seen in Africa” RIM, Blackberry South Africa Witness accounts “Your company has delivered an effective and thorough service. Congratulations” Saatchi & Saatchi, SA Don‟t take our word for it, see some of our testimonials and witness accounts. “You have made our dream come true” UT Bank, Ghana “Thank you and well done, you have provided another excellent service” Merck, Germany Sixth Sense
  • 7. Merck Client: Merck Service: PR and Event Management Brief: Organise a press conference promoting Merck donating almost 20,000,000 Praziquantel tablets in Nigeria over the past 5 years. Press conference to have a high number of journalists to attend and feature the press conference on their media platform Solution: Successfully executed a high level press conference with Minister of State Health in attendance plus other high profile delegates. A number of national press were in attendance including Vanguard, This Day, The Punch ensuring a widespread coverage. Post event a press release was published continent wide achieving a high-visibility feature online. Sixth Sense
  • 8. Kexlan Client: Kexlan Service: Integrated marketing Brief: Kexlan were introducing a chilled bottled coconut water to the market and required a full marketing heist to get the product from an idea to desired consumer brand Solution: We executed both quantative and qualitative market research within the main sales cachment area. Based on our findings we successfully developed the products brand strategy and creative. From here we also compiled a „ready to execute‟ sales and marketing strategy. We delivered to our client a local product with an international standard, which today, is being well adored by the Ghanaian public. Sixth Sense
  • 9. Vodafone Client: Vodafone Service: Experiential events Brief: Execute a series of events for Vodafone HVC and staff Solution: We executed a series of experiential events providing a range of service including: •Creative •Printing •Set building •Event management •Provision of brand ambassadors We successfully executed the following events: •Blackberry launch •Ghana vs. England football viewing party •Staff Sales Kick off •Web box launch Sixth Sense
  • 10. IWD 2013 Activity: International Women‟s Day Service: Digital Media Brief: Build an online community primarily for Ghana and Nigeria focused around International Women‟s Day. Content needs to be relevant to the African woman and be a source of information and inspiration, encouraging the online audience to share, comment, like, follow and join the dialogue. Solution: Created social media platforms including Facebook, Twitter and Google +. Developed a digital media strategy, content, schedule and managed upload and conversation. From execution in January 2013, we increased the online portal‟s base by 65% month-on-month, achieved interaction between brand and followers within 3 weeks of launch and had a steady growth in content being shared and liked. Sixth Sense
  • 11. Our Habitat Our operational base includes: •Ghana •Nigeria •South Africa Originally launched in Accra, Ghana within 3 years we have successfully expanded to Lagos, Nigeria and more recently Jo-burg, South Africa. We must be doing something right! Africa Sixth Sense
  • 12. Let’s do business For new business enquiries email: Brand@sixthsensemanifesto.com The only way you To forward an RFP email: will know whether rfp@sixthsensemanifesto.com we meet your You can also reach us on the following numbers: requirements is if Ghana 00233 (0) 302 917 969 you contact us… Nigeria 00234 (0) 812 877 5917 South Africa 0027 (0) 113 333336 Visit our website: www.sixthsensemanifesto.com Sixth Sense
  • 13. Your No.1 boutique marketing agency