1. Evaluation Question 4Evaluation Question 4
Who would be the audienceWho would be the audience
for your media product?for your media product?

2. Key features to identify for theKey features to identify for the
target audiencetarget audience
 Age – The age group the film is targetedAge – The age group the film is targeted
at, age restrictions.at, age restrictions.
 Gender – Is the film more catered for maleGender – Is the film more catered for male
or female audiences.or female audiences.
 Class – Is the film targeted at middle orClass – Is the film targeted at middle or
upper class audiences.upper class audiences.

3. AgeAge
 Would likely have an age rating of at leastWould likely have an age rating of at least
15 within the UK.15 within the UK.
 Therefore the target age group wouldTherefore the target age group would
most likely be 15 upwards.most likely be 15 upwards.

4. GenderGender
 The film would be much more tailored forThe film would be much more tailored for
a male viewer rather than a female. Thea male viewer rather than a female. The
common stereotypical ‘action junkie’ iscommon stereotypical ‘action junkie’ is
generally a male viewer rather than agenerally a male viewer rather than a
female.female.

5. ClassClass
 With the use of drugs and the corruptWith the use of drugs and the corrupt
police force, the film would be appropriatepolice force, the film would be appropriate
for a middle class audience rather thanfor a middle class audience rather than
upper class. This is due to the fact thatupper class. This is due to the fact that
drugs and corruption is not really a traitdrugs and corruption is not really a trait
considered of upper class people.considered of upper class people.

6. Ideal Target AudienceIdeal Target Audience
 Age: 15 – 55Age: 15 – 55
 Gender: Male, ‘action junkie’Gender: Male, ‘action junkie’
 Class: Middle class.Class: Middle class.

7. Ideal Target AudienceIdeal Target Audience
 Age: 15 – 55Age: 15 – 55
 Gender: Male, ‘action junkie’Gender: Male, ‘action junkie’
 Class: Middle class.Class: Middle class.