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Message Training Part I
- 1. Message and Media Training: How to build a message and stick to it Public Relations Workshop
- 10. We must provide teachers and education support professionals with resources and tools to get the job done. We need to create enthusiasm in school and engage students. Shared responsibility and mutual respect will together produce results that will help students succeed in the future. The world is changing and we have to change too. Great Public Schools Are A Basic Right For Every Child. “ Change” “ Tools and Resources” “ Engage Students” “ 3 More Rs”
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- During political campaigns, we often hear pundits on television talk about one candidate’s “message.” In essence, a message is a framework in which we talk about an issue. In some circles, it’s also called “framing” or “positioning.” There are at least a dozen different ways we could talk about any single issue. But usually, we don’t have time to go over every single angle. And sometimes, we disagree with the way some issues are discussed. This is where message comes in. Our message is the one, two or three ways we choose to talk about an issue. It reflects our values and our priorities and makes our point to an audience.