Info. http://mediawrite.eu/trenduri-marketing-online/ - Dot RO Digital Marketing Trends is the Romanian study on trends in digital marketing. The study is conducted by Mediawrite - The Web Content-Media Agency.
9. Top Priority
Objectives
2016
1. The up-sellgrowth on CURRENTand PAST clients
2. Customerrelationship development
3. Connect with as manyPOTENTIALcustomers aspossible
Using online / digital tools and options
15. Top Priority
Objectives for thosewith50%+ transactionsin
online/ digital
2014
1. Identifyingnewsales opportunities
2. Increase marketshare
3. Reducingthe costofcommunicationwith customers
Using online / digital tools and options
16. Top Priority
Objectives for thosewith75%+ transactionsin
online/ digital
2015
1. Thegrowth ofsalesvolumeoncurrent andpast clients
2. SalesGeneration
3. Increase websitetraffic(organic, recommendations,etc.)
Using online / digital tools and options
17. Top Priority
Objectives forthosewith75%+ transactionsin
online/ digital
2016
1. Salesgeneration
2. Connectwith as manyPOTENTIALcustomers as possible
3. Customerrelationship development
Using online / digital tools and options
19. Top Priority
Objectives for thosewith75%+ transactionsoffline
(Shops& Other)
2014
1. Online marketingmixdiversification
2. Customerloyalty improve
3. Consolidationofmarketposition
Using online / digital tools and options
20. Top Priority
Objectives for thosewith75%+ transactionsoffline
(Shops& Other)
2015
1. Marketshare increase
2. Connectwith moreCUSTOMERS
3. Maintaincustomer loyalty
Using online / digital tools and options
21. Top Priority
Objectives for thosewith75%+ transactionsoffline
(Shops& Other)
2016
1. Theup-sellgrowth on current and pastclients
2. Customerrelationshipdevelopment
3. Marketshare increase
Using online / digital tools and options