5 steps for freelancers and professionals to write a bio that intrigues your dream clients to take action.

1. How to Write a Bio
Your Tribe Wants
to ReadO R , D O N ' T B O R E U S W I T H Y O U R J O B T I T L E
J O S E S K I N N E R | H E L P W I T H Y O U R B R A N D S T O R Y
Email me at skinners03@gmail.com to get your free worksheet.
Get a free worksheet to write your irresistible bio.
It's full of examples and helpful prompts.
1) CAPTURE ATTENTION
Answer the question behind the question, "So what
do you do?"
Instead of reporting your job title, tell us your
calling. Tell us why we would want to know you.
2) PAINT A PICTURE OF
WHO & HOW
Of course, you'll help anyone with everything but
generic is boring. Who and what is your specialty?
Describe your ideal client. Outline the problem you
solve and the positive outcome you help bring
about.
3) FLASH YOUR
CREDENTIALS
Here's the right spot to show off. Lead with your
most impressive honor. End with your 2nd most
impressive honor. (People more easily remember
the first and last items in a list—that's why).
4) CONFIRM YOU ARE NOT
A ROBOT
Verify your humanity by sharing something
personal. Even one personal fact can be
endearing. Tell us little bit about the family. Share
your weird hobby. Reveal your guilty pleasure.
5) TELL US THE NEXT STEP
Don't expect us to know what to do after we're
done reading. In your ideal world, what would we
do next? We could contact you or click or
download or donate or…
SUPREME