This document discusses energy demand management (DSM) in India. It notes that India's power sector has more than trebled capacity in recent decades but still faces large energy and peak power deficits leading to load shedding. DSM aims to balance supply and demand through strategies like load leveling, demand response, and energy efficiency programs. It outlines DSM planning procedures and barriers like lack of support and information. The conclusion states that DSM focuses on clean energy and reliability through more effective energy use, which could reduce required energy by 50%.