This is a class/student presentation for Georgetown University

1. +
An introduction
11/21/2012
Robb Hughes // Steve Lewis

2. +  Social media platform built to
“connect government to improve
government”
 60,000+ professionals from across
public sector: federal, state, local
and academia
 Partners with Google, HP, IBM and
Microsoft to provide resources like
guides, infographics and online
training
 Founded in 2008 by CEO Steve
Ressler and is now a part of
What is it? GovDelivery

3. +
What can you do with
it?

4. +  Users ask questions and interact
with each other on various topics like
human resources, acquisition, social
media strategy and communication
theory
 Forums and discussions are added
on a regular basis that cover things
like developing government mobile
apps and drafting agency social
media policies
 Integration with Apple iTunes for
podcast subscriptions, Twitter,
Joining the discussion Facebook and LinkedIn

5. +
External Social Media Integration
 GovLoop has a strong presence on external social media
platforms and leverages social technologies of each platform in
a consistent manner
 Google + hangouts
 Facebook – use of links and photos to drive followers back to
GovLoop’s website
 LinkedIn – discussions for group members
 YouTube – videos for webinars, case studies, trends
 Twitter - @ mentions and hashtags like #SocialGov

6. + 

Communities
Social Networking
 Blogs
 Discussion
 Job and Career Portal
 Resources
Key Features

7. +
 GovLoopis organized around
communities of interest
 Communities serve as a
central hub to find info
Feature:
Communities

8. +
Feature: Communities (cont’d)
 Each key feature is represented within the community

9. +
Feature: Social Media
 Collaboration and networking
 Facebook-style profiles
 Personal photo
 Personalized content
 Network of friends and colleagues

10. +  Users create and manager individual
GovLoop blogs
 Posts categorized for easy search
Feature: Blogs

11. +
Feature: Discussions
 Users ask for and provide advice and best practices
 Opportunity for thought leadership and skill development

12. +
Feature: Job and Career Portal
 Instant access to info on available government jobs
 Resume advice and mentoring opportunities

13. +
Feature: Resources
 Helpful information
presented in the following
formats:
 Guides and reports
 Online trainings
 Data visualization and
infographics
 Tools and mobile apps
 Videos and tutorials

14. GovLoop’s community of public
+ 
sector professionals is growing fast
 Constant improvements are being
made to knowledge network
 New sponsors are still being added
 Deeper integration with existing
social media platforms
 Shift in content and discussion to
digital technologies and mobile
accessibility
Conclusion