Majestic SEO Ambassador Mel Carson Speaks at SLCSEM
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SLCSEM.org, Utah's professional association for SEO/SEM and online marketers hosted Mel Carson, Majestic SEO brand ambassador for Search Tools night August 14, 2014
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Majestic SEO Ambassador Mel Carson Speaks at SLCSEM
- 1. Using Links in Majestic Ways @MelCarson
- 2. @MelCarson
- 3. @MelCarson A Little Background… • Link Intelligence” Tool • Privately owned search engine with a distributed crawler • Crawls 4 billions URLs a day • Seen over 4.5 TRILLION URLs • Knows who links to who • Scores each link with “Flow Metrics” • Used for SEO and Digital PR
- 4. @MelCarson
- 5. @MelCarson Links Are About Relationships 5 reasons and ways to use links to help generate earned media and digital delight beyond just plain old SEO
- 11. @MelCarson Quark’s Majestic Link Map
- 13. @MelCarson
- 14. Dodgy Links
- 17. @MelCarson Dollar Shave Club PR
- 18. @MelCarson Dollar Shave Club PR
- 19. @MelCarson Dollar Shave Club PR
- 20. @MelCarson Beijing vs. Johannesburg • joburg.org.za • beijing.gov.cn
- 21. Chicago | November 12–16, 2012 | #SESCHI @MelCarson Comparing Geographies
- 22. Chicago | November 12–16, 2012 | #SESCHI @MelCarson
- 23. Chicago | November 12–16, 2012 | #SESCHI @MelCarson
- 24. Chicago | November 12–16, 2012 | #SESCHI @MelCarson
- 25. Chicago | November 12–16, 2012 | #SESCHI @MelCarson Predicting UK and French Elections
- 26. Chicago | November 12–16, 2012 | #SESCHI @MelCarson Majestic is Not Just for SEO • Influencer Discovery • Digital PR • Spotting Commercial Opportunities • Uncovering Geographic Deficiencies • Predicting Stuff
- 27. Chicago | November 12–16, 2012 | #SESCHI Thank You! MCarson@MajesticSEO.com @MelCarson
Notas del editor
- So having developed a visual representation, is this useful as a business intelligence tool?Well let’s look at a case study. Which city is doing better at promoting itself, Johannesburg or Beijing? And can the link data give us any clues?
- A global perspective can be misleading…Here we see the Beijing site to be much stronger than the Johannesburg site in every core metric.But what happens when we plot those 3,542 & 15,014 domains overlaid on a 100X100 scatter chart…
- Johannesburg still has strength!
- All back links from sites in china
- Much more international presences, more ability to touch other countries and attract international customers.
- London elections, reflected the winner and popularty