Approaching the SoHo Market Opportunity
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Panel session with Peter Chapin, Freemax Media, Stephan Kalleder, Solon Management Consulting, Dr Andreas Palm, 1&1 Internet AG, Dorothea von Wichert-Nick, affilinet a4uexpo Barcelona 2012
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SoLoMo and professional services
SAScon inspired overview of the Social Local and Mobile trends and how they might impact professional service...
...plus a little future gazing at Google TV and Project Glass
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What is the new data protection regulation GDPR and why should you care? by Jesper Nevalainen, Bird & Bird
Exove and Bird & Bird seminar on Nov 23rd 2016: "GDPR - Practical Effects on Digital Business - juridical, technical, and customer point of view"
GDPR in a nutshell
Strengthening current personal data protection regulation (EU 95/46), GDPR lays down rules relating to protection of natural persons with regard to processing and free movement of personal data. It applies to all entities in EU member states processing personal data by automated means and processing which form part of a filing system. Application of GDPR will be supervised in Belgium by the privacy commission.
Preparing for EU GDPR
This webinar covers:
- An overview of the regulatory landscape and territorial scope
- Principles of the EU GDPR
- Breach notification rules
- Data subject rights
- Changes to consent
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- Role of the Data Protection Officer
A recording of this webinar is available here: https://www.youtube.com/watch?v=bEvXj2nhPd0
Johnston Press' trasformation strategy
This document outlines Johnston Press's vision and strategy to transform local media across the UK and Ireland from 2012 to 2020. Their vision is to remain relevant by focusing on community news and engagement, while transitioning to digital-first publishing and new services. Their strategy to 2015 focuses on building their strong local presence and competencies, and increasing their digital business. By 2020, they aim to have all-digital daily operations with weekly print editions, higher subscription and digital revenue, and a more centralized and collaborative organizational structure.
48 experteer noah sf 2012
The document provides an overview of the NOAH Conference, an annual event focused on the European internet ecosystem. It discusses that the 2011 conference had over 1,150 attendees from 35 countries, including CEOs, investors, media companies, and press. There were 90 speakers across keynotes and panels over two days, discussing key trends and facilitating investment. The conference aims to create a marketplace for the European internet sector to network and discuss deals.
Monsavile
This document describes an e-commerce platform for clothing brands to utilize the "long tail" phenomenon and offer mass customization online. The platform allows independent fashion brands to multiply their assortment from hundreds to millions of products by enabling customization. This addresses an unmet need, as individual brands are currently unable to benefit from the long tail and lose sales daily from not offering customers exactly what they want. The platform is fast and easy to use, with a visualization engine and complex data model to handle millions of customization variations. It focuses on the large market of small and medium apparel producers in Europe. Several brands have already signed on as paying customers, and the company is seeking a seed investment round to further penetrate initial target
AdEx 2010 отчет IAB об объемах европейского рынка интернет-рекламы
This document summarizes the key findings from the IAB Europe AdEx 2010 report on online advertising expenditure in Europe. It found that the overall online advertising market in Europe grew 15.4% in 2010 to €17.7 billion. Display advertising significantly outperformed other formats, growing 21.1% to €5.8 billion. Growth in established markets was driven by the display sector, while emerging markets saw the highest overall growth rates. The digital advertising market has grown at a similar rate in Europe and the US, with the gap between their market sizes stabilizing at €1.9 billion.
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SoLoMo and professional services
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...plus a little future gazing at Google TV and Project Glass
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Exove and Bird & Bird seminar on Nov 23rd 2016: "GDPR - Practical Effects on Digital Business - juridical, technical, and customer point of view"
GDPR in a nutshell
Strengthening current personal data protection regulation (EU 95/46), GDPR lays down rules relating to protection of natural persons with regard to processing and free movement of personal data. It applies to all entities in EU member states processing personal data by automated means and processing which form part of a filing system. Application of GDPR will be supervised in Belgium by the privacy commission.
Preparing for EU GDPR
This webinar covers:
- An overview of the regulatory landscape and territorial scope
- Principles of the EU GDPR
- Breach notification rules
- Data subject rights
- Changes to consent
- Processor liabilities
- Role of the Data Protection Officer
A recording of this webinar is available here: https://www.youtube.com/watch?v=bEvXj2nhPd0
Johnston Press' trasformation strategy
This document outlines Johnston Press's vision and strategy to transform local media across the UK and Ireland from 2012 to 2020. Their vision is to remain relevant by focusing on community news and engagement, while transitioning to digital-first publishing and new services. Their strategy to 2015 focuses on building their strong local presence and competencies, and increasing their digital business. By 2020, they aim to have all-digital daily operations with weekly print editions, higher subscription and digital revenue, and a more centralized and collaborative organizational structure.
48 experteer noah sf 2012
The document provides an overview of the NOAH Conference, an annual event focused on the European internet ecosystem. It discusses that the 2011 conference had over 1,150 attendees from 35 countries, including CEOs, investors, media companies, and press. There were 90 speakers across keynotes and panels over two days, discussing key trends and facilitating investment. The conference aims to create a marketplace for the European internet sector to network and discuss deals.
Monsavile
This document describes an e-commerce platform for clothing brands to utilize the "long tail" phenomenon and offer mass customization online. The platform allows independent fashion brands to multiply their assortment from hundreds to millions of products by enabling customization. This addresses an unmet need, as individual brands are currently unable to benefit from the long tail and lose sales daily from not offering customers exactly what they want. The platform is fast and easy to use, with a visualization engine and complex data model to handle millions of customization variations. It focuses on the large market of small and medium apparel producers in Europe. Several brands have already signed on as paying customers, and the company is seeking a seed investment round to further penetrate initial target
AdEx 2010 отчет IAB об объемах европейского рынка интернет-рекламы
This document summarizes the key findings from the IAB Europe AdEx 2010 report on online advertising expenditure in Europe. It found that the overall online advertising market in Europe grew 15.4% in 2010 to €17.7 billion. Display advertising significantly outperformed other formats, growing 21.1% to €5.8 billion. Growth in established markets was driven by the display sector, while emerging markets saw the highest overall growth rates. The digital advertising market has grown at a similar rate in Europe and the US, with the gap between their market sizes stabilizing at €1.9 billion.
IAB Adex Europe 2010 Report
Figures in this report include aggregate display, search, classified, video and mobile advertising data regarding 25 IAB Europe countries. You can find data such as total ad spend (by category), market share, and growth. Country specific data is available as well, such as top 10 Internet Properties and top ad publishers.
Total online advertising spend in 2010 for the 25 countries included in the IAB Europe network reached €17.7 billion. The emerging markets saw the highest overall growth rates (Russia’s digital advertising grew by 37%, Turkey’s by 30%).
Hurriyet Internet Group is 5th largest online media property with about 50% reach in Turkey. Also, hurriyet.com.tr is Turkey's 3rd largest ad publisher. Turkish online ad spend is 13,9% of total ad spend, and it has 11th place in this respect, where England is #1 with 28,7%.
TodaCell - PluggedIn NYC011210
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Chemical Supply Chain
Competitive Differentiation through Supply Chain
Management
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LogiChem 2011 will be the event's tenth anniversary and an opportunity for the most senior chemical supply chain & global logistics directors from the European chemicals community to come together once again share experiences, make new contacts and benchmark the latest chemical supply chain initiatives.
Not only will LogiChem 2011 be a chance for the chemical industry to reminisce about the last ten years but an opportunity to shape the next decade. To celebrate a decade of LogiChem, there will be an exciting three day programme filled with networking opportunities in our new location, Antwerp.
Earnings Presentation to Investors and Analysts
ARC International saw continued revenue growth in 1H 2008, with top line revenue up 32% and licensing and royalty revenue also up significantly. However, bookings and backlog declined due to fundamental shifts in the semiconductor market. Operating expenses increased with the acquisition of Sonic Focus but the net loss remained relatively flat excluding the acquisition. Overall the financial results showed ongoing industry adoption of ARC's products but challenges in the market were also reflected.
IAB Europe Ad Ex2010 Online Adspend study
The European online advertising market grew 15.4% in 2010 to €17.7 billion, outperforming total ad markets. Display advertising saw the largest surge, growing 21.1% to €5.8 billion as it benefited from innovations in mobile, video, and social formats. Search grew 15.6% to €7.9 billion. Classifieds & Directories increased 7.5% to €3.9 billion. Emerging markets saw the highest growth rates while many established markets grew above the European average, demonstrating the continued strength and potential of digital advertising.
IAB Avrupa Reklam Yatirimi 2010
Merhabalar,
Online yatırımlarının gitgide arttığı ve basından pay almaya devam ettiği ortamda online yatırımılarını daha yakından inceleyen bir rapor dikkatimizi çekti.
AdEx 2010 Avrupa Online Reklam Yatırımı Raporu, IAB (Interactive Advertising Bureau) tarafından Türkiye’nin de arasında bulunduğu Avrupa’daki 25 ülkenin ulusal IAB’lerinden toplanan datalarla hazırlanmıştır.
Belirtilen tutarlar reklamverenlerin brüt yatırımlarını temsil etmektedir.
Araştırmada dijital reklamın 3 elemanına yer verilmiştir;
• Display (her türlü banner, video / rich media, GDN display, mobil...)
• Search (adwords dahil, GDN display hariç)
• Seri ilanlar
Özet bulgular;
• IAB ağı içindeki bu ülkelerin 2010 online dijital reklam yatırımı 17.7 milyar €’ya ulaşarak 2009’a göre % 15,5’lik bir büyüme göstermiştir.
• Avrupa bölgesi 2010 yılında da online reklam yatırımı olarak A.B.D.’nin gerisinde kalmıştır.
• Emerging markets, yani gelişmekte olan pazarlar kategorisinde bulunan Türkiye ise 2010 yılında %30’a varan büyüme göstermiştir.
• Global dijital reklam pazarında gelişmekte olan pazarlar 2010’da en yüksek büyümeyi gösterdi.
• Bu büyüme Türkiye’de 271 milyar € yatırımla %30 olup Türkiye’yi 2. sıraya yerleştirirken, Rusya’yi ise %37 ile 1. sıraya yerleştiriyor.
• Türkiye’de internet reklam yatırımında dominant olan eleman %47,3 oranla display reklam.
• WARC’un mecra bazlı yatırım dağılımı verilerine göre hazırlanan analizde ise Türkiye %13,9’luk online yatırım payıyla 25 ülke arasında 11. sırada. Bu sıralamaya göre İngiltere %28.7’lik payla birinci.
• 2010 yılında search 7,94 milyar €’luk yatırımla Avrupa’da hala en büyük dijital reklam elemanı olmayı sürdürmekte. Search 2010 yılında %15,6’lik büyüme göstermiştir.
• Gelişmekte olan pazarlarda da search önemli artış göstermiştir. En yüksek büyümeyi gösteren ülkeler Rusya, Macaristan, Türkiye, Bulgaristan ve Romanya olmuştur. Türkiye’de search’ün büyüme oranı %41’in üzerinde. Bu alanda en yüksek yatırımı yapan ülke ise İngiltere.
• Display’e yapılan yatırım 5,80 milyar €. En yüksek büyümeyi gösteren ülkeler arasında Türkiye yaklaşık %23’lük büyüme payı ile ilk 5 ülke arasında. 2010 Türkiye display yatırımı 129 milyon €. Bu alanda en yüksek yatırımı yapan ülke Almanya.
• Display’in içinde yer alan mobil display’de Türkiye 16,9 milyon € yatırımla İngiltere ve İtalya’dan sonra en yüksek yatırım yapan ülke. Fakat Türkiye’de mobil display’in toplam display’in içindeki payı %2,2 olup ortalamanın altındadır.
• Gene display’in içerisinde sayılan video yatırımında İngiltere ilk sırada, Türkiye ise sıralama arasında yer almamaktadır.
IAB EUROPE 2010 (European Advertising Expenditure)
This report analyzes digital advertising expenditure across 25 European markets in 2010. Total online advertising spend reached €17.7 billion, an increase of 15.4% from 2009. Display advertising saw the largest growth of 21.1% to €5.8 billion, outperforming the 15.6% growth of search advertising which reached €7.9 billion. Classifieds & directories grew 7.5% to €3.9 billion. Emerging markets saw the highest growth rates while many established markets grew above the European average, demonstrating the resurgence of digital advertising across the region in 2010.
Chinese Dutch succes in European marketing
Mrs. M. van der Poel
E.M.S.S. / M&P Industries B.V.
Industrieweg Oost 1
3199 LM Maasvlakte-Rotterdam
The Netherlands
Tel: +31 (0)10 599 11 11
Fax: +31 (0)10 599 11 22
Email: info@emss-industries.nl
Website: www.emss-industries.nl
Chamber of Commerce Rotterdam: 27126432
VAT no: NL 0027 12643 B02
Bank account: ABN AMRO Bank 53.82.32.832
We look forward
Chinese Dutch Succes In European Marketing
Mrs. M. van der Poel
E.M.S.S. / M&P Industries B.V.
Industrieweg Oost 15
3199 LG Maasvlakte-Rotterdam
The Netherlands
Tel: +31 (0)10 599 11 11
Fax: +31 (0)10 599 11 22
Email: info@emss-industries.nl
Website: www.emss-industries.nl
Chamber of Commerce Rotterdam no. 24125847
VAT no. NL 002412584 B01
Bank account: ABN-AMRO Bank 53.82.32.839
IBAN
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PartnerIT 2012 - matchmaking B2B event & FundraiseIT - conference and investment evening
15. – 16. November 2012.
Belgrade, Serbia
The PartnerIT is a international B2B matchmaking event organized by Outsourcing Center Serbia, followed by the FundraiseIT conference organized in partnership with Serbian Business Angels Network (SBAN) and other partners.
B2B matchmaking event
On http://partnerit.talkb2b.net, you have the opportunity to leave your profile and book your face-to-face meetings with other international companies and research institutions. This is a cost and time-effective way to discover new business and cooperation opportunities while expanding your contact network. All profiles will be published online and will be extensively promoted before the event and could still be viewed after the event.
FundraiseIT conference
During the conference you will be involved in the direct communication channel with competent well-known serial entrepreneurs and investors from Silicon Valley and Europe. In the live discussions panels among successful entrepreneurs and investors you will be able to hear some interesting personal stories, information about various investing models, fundraising methods, success stories, experiences and valuable tips.
More on:
http://partnerit.talkb2b.net/
http://www.sban.eu/eng/
http://www.ocs.rs/
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Free marketing plan sample of a disposable phone, Bic Phone - Orange France, ...
Free marketing plan sample of a disposable phone, Bic Phone - Orange France, ...www.marketingPlanMODE.com
Free marketing plan sample by marketing plan now: www.marketingplannow.com.
A plan demonstrating the development of a disposable phone, Bic Phone, by Orange FranceSofia Webit 2009
1) The document discusses changes in digital marketing and advertising in Europe. It notes that the advertising model is changing dramatically from passive audiences to active users.
2) Data shows that online advertising spending is growing in Europe but some countries may see challenges in 2009 due to economic downturns. Search advertising accounts for the largest share at 43% in Europe.
3) The document addresses two main challenges - business challenges around brand advertising and direct response, and legal challenges around building trust and respecting consumers who have more control over their data and experience skepticism toward marketing.
Sofia Webit 2009
The document discusses changes in digital marketing and advertising in Europe. It notes that the advertising model is changing dramatically from passive audiences to active users as the internet becomes a place for brand interaction. It highlights two main challenges: business, where advertising is shifting from brand to direct response; and legal issues. Statistics are provided on online advertising spending in Europe compared to the US in 2007-2008, with the top countries listed. It predicts that growth will be challenging for online advertising in 2009, especially in mature European markets, due to economic conditions.
Russia – yet other Digital Landscape
2012 - current Russian digital market overview from IAB Russia: infrastructure, key players, numbers, audience and money. Comparison with Spanish and another Europien markets data. Features and differences on search and social landscapes. How to get Russian customers online.
Ad Tech London Sept 2009
The document discusses strategies for digital marketing and advertising in a reset economy. It recommends concentrating advertising spend on the most valuable customers to achieve a concentration multiplier effect of 3-5 times more revenue per advertising dollar. It also recommends leveraging the marketing cascade by integrating different marketing channels such as TV, online display ads, email, mobile and direct mail to harvest their overlapping effects. Implementing these strategies from leading clients has resulted in increases in orders, applications, online revenue, website conversions and decreased costs.
UKUPA Jan 09: User Experience In A Downturn
Gerred Blyth (Lighthouse Experience) and Be Kaler Blake (Aquent) presented on their perspective on the user experience industry and how companies and individuals can cope and find opportunities during the economic downturn. Discussions and pop quiz results from the evening are incorporated in the slides.
Schibsted: Shaping the media of tomorrow today
Schibsted has a history of innovating to transition to new technologies and business models. Two examples are:
1) Breaking up the newspaper model along dimensions of content, operations, and business models in response to new technologies.
2) Strategically developing online properties to maximize traffic and profit growth, growing local concepts into international successes.
Today's challenge is innovating for mobile, as mobile ARPU is lower than desktop. Schibsted aims to innovate consumer and advertiser relationships to sustain growth. Innovation is a core value, and mistakes and cannibalization are accepted to disrupt and conquer new opportunities.
Check out
1) The study uses econometric modeling to analyze over 100 FMCG campaigns and determine the impact of different media activities on short-term sales.
2) It finds that online display advertising has the highest ROI at €1.68 for every €1 spent, while some traditional media like newspapers and radio have negative ROI.
3) However, online only receives 1% of FMCG advertising budgets on average, despite its ability to efficiently drive short-term sales.
FMCG Sector Checkout
1) The study found that online advertising delivers the highest ROI of any media for driving short-term FMCG sales, returning €1.68 for every €1 spent, yet receives only 1% of budgets on average.
2) Adding online to marketing campaigns increases the length of time campaigns impact sales and improves the ROI of other media like TV, newspapers and radio by creating synergies.
3) Increasing the share of budget spent online, up to an optimal level not yet determined, continues to increase the overall ROI of marketing campaigns.
Affiliate Mobile 101: Kick-start your Mobile Success - Michael Long. Hotels.c...
1) Mobile marketing is becoming increasingly important, with over 30% of page views and 20% of online sales coming from mobile devices.
2) An effective mobile affiliate program requires getting tracking in place on mobile sites and apps, minimizing points of leakage, building good relationships with the mobile team, and acknowledging differences in mobile user behavior.
3) Context is key in mobile marketing - campaigns should be tailored based on location, weather, and other contextual factors to be most effective.
Harness Intelligence, Technology, Creativity & Quality to Acheive your Perfor...
The document discusses the future of performance marketing and affiliate marketing. It notes that affiliate marketing's market share is declining while other channels like display and search are growing. It advocates for an integrated approach across all performance marketing channels to optimize ROI and efficiency. The key is taking a customer-centric, needs-based approach and using technology and data to seamlessly integrate and optimize across channels. This comprehensive performance marketing approach is the future.
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IAB Adex Europe 2010 Report
Figures in this report include aggregate display, search, classified, video and mobile advertising data regarding 25 IAB Europe countries. You can find data such as total ad spend (by category), market share, and growth. Country specific data is available as well, such as top 10 Internet Properties and top ad publishers.
Total online advertising spend in 2010 for the 25 countries included in the IAB Europe network reached €17.7 billion. The emerging markets saw the highest overall growth rates (Russia’s digital advertising grew by 37%, Turkey’s by 30%).
Hurriyet Internet Group is 5th largest online media property with about 50% reach in Turkey. Also, hurriyet.com.tr is Turkey's 3rd largest ad publisher. Turkish online ad spend is 13,9% of total ad spend, and it has 11th place in this respect, where England is #1 with 28,7%.
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Todacell is a mobile advertising network that aims to improve campaign conversion for advertisers and raise ad revenue for publishers. It does this by understanding publisher inventory, users, and interests in order to better match relevant ads. Since launching in 2009, Todacell has grown to 300M ads per month and plans to expand globally through strategic partnerships with agencies and publishers. The experienced management team is led by the founder and has raised $2M to date to support growth.
Chemical Supply Chain
Competitive Differentiation through Supply Chain
Management
By Klaus Venus
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Earnings Presentation to Investors and Analysts
ARC International saw continued revenue growth in 1H 2008, with top line revenue up 32% and licensing and royalty revenue also up significantly. However, bookings and backlog declined due to fundamental shifts in the semiconductor market. Operating expenses increased with the acquisition of Sonic Focus but the net loss remained relatively flat excluding the acquisition. Overall the financial results showed ongoing industry adoption of ARC's products but challenges in the market were also reflected.
IAB Europe Ad Ex2010 Online Adspend study
The European online advertising market grew 15.4% in 2010 to €17.7 billion, outperforming total ad markets. Display advertising saw the largest surge, growing 21.1% to €5.8 billion as it benefited from innovations in mobile, video, and social formats. Search grew 15.6% to €7.9 billion. Classifieds & Directories increased 7.5% to €3.9 billion. Emerging markets saw the highest growth rates while many established markets grew above the European average, demonstrating the continued strength and potential of digital advertising.
IAB Avrupa Reklam Yatirimi 2010
Merhabalar,
Online yatırımlarının gitgide arttığı ve basından pay almaya devam ettiği ortamda online yatırımılarını daha yakından inceleyen bir rapor dikkatimizi çekti.
AdEx 2010 Avrupa Online Reklam Yatırımı Raporu, IAB (Interactive Advertising Bureau) tarafından Türkiye’nin de arasında bulunduğu Avrupa’daki 25 ülkenin ulusal IAB’lerinden toplanan datalarla hazırlanmıştır.
Belirtilen tutarlar reklamverenlerin brüt yatırımlarını temsil etmektedir.
Araştırmada dijital reklamın 3 elemanına yer verilmiştir;
• Display (her türlü banner, video / rich media, GDN display, mobil...)
• Search (adwords dahil, GDN display hariç)
• Seri ilanlar
Özet bulgular;
• IAB ağı içindeki bu ülkelerin 2010 online dijital reklam yatırımı 17.7 milyar €’ya ulaşarak 2009’a göre % 15,5’lik bir büyüme göstermiştir.
• Avrupa bölgesi 2010 yılında da online reklam yatırımı olarak A.B.D.’nin gerisinde kalmıştır.
• Emerging markets, yani gelişmekte olan pazarlar kategorisinde bulunan Türkiye ise 2010 yılında %30’a varan büyüme göstermiştir.
• Global dijital reklam pazarında gelişmekte olan pazarlar 2010’da en yüksek büyümeyi gösterdi.
• Bu büyüme Türkiye’de 271 milyar € yatırımla %30 olup Türkiye’yi 2. sıraya yerleştirirken, Rusya’yi ise %37 ile 1. sıraya yerleştiriyor.
• Türkiye’de internet reklam yatırımında dominant olan eleman %47,3 oranla display reklam.
• WARC’un mecra bazlı yatırım dağılımı verilerine göre hazırlanan analizde ise Türkiye %13,9’luk online yatırım payıyla 25 ülke arasında 11. sırada. Bu sıralamaya göre İngiltere %28.7’lik payla birinci.
• 2010 yılında search 7,94 milyar €’luk yatırımla Avrupa’da hala en büyük dijital reklam elemanı olmayı sürdürmekte. Search 2010 yılında %15,6’lik büyüme göstermiştir.
• Gelişmekte olan pazarlarda da search önemli artış göstermiştir. En yüksek büyümeyi gösteren ülkeler Rusya, Macaristan, Türkiye, Bulgaristan ve Romanya olmuştur. Türkiye’de search’ün büyüme oranı %41’in üzerinde. Bu alanda en yüksek yatırımı yapan ülke ise İngiltere.
• Display’e yapılan yatırım 5,80 milyar €. En yüksek büyümeyi gösteren ülkeler arasında Türkiye yaklaşık %23’lük büyüme payı ile ilk 5 ülke arasında. 2010 Türkiye display yatırımı 129 milyon €. Bu alanda en yüksek yatırımı yapan ülke Almanya.
• Display’in içinde yer alan mobil display’de Türkiye 16,9 milyon € yatırımla İngiltere ve İtalya’dan sonra en yüksek yatırım yapan ülke. Fakat Türkiye’de mobil display’in toplam display’in içindeki payı %2,2 olup ortalamanın altındadır.
• Gene display’in içerisinde sayılan video yatırımında İngiltere ilk sırada, Türkiye ise sıralama arasında yer almamaktadır.
IAB EUROPE 2010 (European Advertising Expenditure)
This report analyzes digital advertising expenditure across 25 European markets in 2010. Total online advertising spend reached €17.7 billion, an increase of 15.4% from 2009. Display advertising saw the largest growth of 21.1% to €5.8 billion, outperforming the 15.6% growth of search advertising which reached €7.9 billion. Classifieds & directories grew 7.5% to €3.9 billion. Emerging markets saw the highest growth rates while many established markets grew above the European average, demonstrating the resurgence of digital advertising across the region in 2010.
Chinese Dutch succes in European marketing
Mrs. M. van der Poel
E.M.S.S. / M&P Industries B.V.
Industrieweg Oost 1
3199 LM Maasvlakte-Rotterdam
The Netherlands
Tel: +31 (0)10 599 11 11
Fax: +31 (0)10 599 11 22
Email: info@emss-industries.nl
Website: www.emss-industries.nl
Chamber of Commerce Rotterdam: 27126432
VAT no: NL 0027 12643 B02
Bank account: ABN AMRO Bank 53.82.32.832
We look forward
Chinese Dutch Succes In European Marketing
Mrs. M. van der Poel
E.M.S.S. / M&P Industries B.V.
Industrieweg Oost 15
3199 LG Maasvlakte-Rotterdam
The Netherlands
Tel: +31 (0)10 599 11 11
Fax: +31 (0)10 599 11 22
Email: info@emss-industries.nl
Website: www.emss-industries.nl
Chamber of Commerce Rotterdam no. 24125847
VAT no. NL 002412584 B01
Bank account: ABN-AMRO Bank 53.82.32.839
IBAN
Robin Slakhorst - Co-Founder Symbid.com - equity based crowdfunding
PartnerIT 2012 - matchmaking B2B event & FundraiseIT - conference and investment evening
15. – 16. November 2012.
Belgrade, Serbia
The PartnerIT is a international B2B matchmaking event organized by Outsourcing Center Serbia, followed by the FundraiseIT conference organized in partnership with Serbian Business Angels Network (SBAN) and other partners.
B2B matchmaking event
On http://partnerit.talkb2b.net, you have the opportunity to leave your profile and book your face-to-face meetings with other international companies and research institutions. This is a cost and time-effective way to discover new business and cooperation opportunities while expanding your contact network. All profiles will be published online and will be extensively promoted before the event and could still be viewed after the event.
FundraiseIT conference
During the conference you will be involved in the direct communication channel with competent well-known serial entrepreneurs and investors from Silicon Valley and Europe. In the live discussions panels among successful entrepreneurs and investors you will be able to hear some interesting personal stories, information about various investing models, fundraising methods, success stories, experiences and valuable tips.
More on:
http://partnerit.talkb2b.net/
http://www.sban.eu/eng/
http://www.ocs.rs/
CSCMP 2011 europe tom kimball - dhl supply chain final
Converting your Warehouse Co-Packing Corner into Integrated, Value-Added Services
A presentation delivered by Tom Kimball, Vice President, Head of Global Consumer Sector DHL Supply Chain at CSCMP Europe 2011.
Free marketing plan sample of a disposable phone, Bic Phone - Orange France, ...
Free marketing plan sample of a disposable phone, Bic Phone - Orange France, ...www.marketingPlanMODE.com
Free marketing plan sample by marketing plan now: www.marketingplannow.com.
A plan demonstrating the development of a disposable phone, Bic Phone, by Orange FranceSofia Webit 2009
1) The document discusses changes in digital marketing and advertising in Europe. It notes that the advertising model is changing dramatically from passive audiences to active users.
2) Data shows that online advertising spending is growing in Europe but some countries may see challenges in 2009 due to economic downturns. Search advertising accounts for the largest share at 43% in Europe.
3) The document addresses two main challenges - business challenges around brand advertising and direct response, and legal challenges around building trust and respecting consumers who have more control over their data and experience skepticism toward marketing.
Sofia Webit 2009
The document discusses changes in digital marketing and advertising in Europe. It notes that the advertising model is changing dramatically from passive audiences to active users as the internet becomes a place for brand interaction. It highlights two main challenges: business, where advertising is shifting from brand to direct response; and legal issues. Statistics are provided on online advertising spending in Europe compared to the US in 2007-2008, with the top countries listed. It predicts that growth will be challenging for online advertising in 2009, especially in mature European markets, due to economic conditions.
Russia – yet other Digital Landscape
2012 - current Russian digital market overview from IAB Russia: infrastructure, key players, numbers, audience and money. Comparison with Spanish and another Europien markets data. Features and differences on search and social landscapes. How to get Russian customers online.
Ad Tech London Sept 2009
The document discusses strategies for digital marketing and advertising in a reset economy. It recommends concentrating advertising spend on the most valuable customers to achieve a concentration multiplier effect of 3-5 times more revenue per advertising dollar. It also recommends leveraging the marketing cascade by integrating different marketing channels such as TV, online display ads, email, mobile and direct mail to harvest their overlapping effects. Implementing these strategies from leading clients has resulted in increases in orders, applications, online revenue, website conversions and decreased costs.
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Gerred Blyth (Lighthouse Experience) and Be Kaler Blake (Aquent) presented on their perspective on the user experience industry and how companies and individuals can cope and find opportunities during the economic downturn. Discussions and pop quiz results from the evening are incorporated in the slides.
Schibsted: Shaping the media of tomorrow today
Schibsted has a history of innovating to transition to new technologies and business models. Two examples are:
1) Breaking up the newspaper model along dimensions of content, operations, and business models in response to new technologies.
2) Strategically developing online properties to maximize traffic and profit growth, growing local concepts into international successes.
Today's challenge is innovating for mobile, as mobile ARPU is lower than desktop. Schibsted aims to innovate consumer and advertiser relationships to sustain growth. Innovation is a core value, and mistakes and cannibalization are accepted to disrupt and conquer new opportunities.
Check out
1) The study uses econometric modeling to analyze over 100 FMCG campaigns and determine the impact of different media activities on short-term sales.
2) It finds that online display advertising has the highest ROI at €1.68 for every €1 spent, while some traditional media like newspapers and radio have negative ROI.
3) However, online only receives 1% of FMCG advertising budgets on average, despite its ability to efficiently drive short-term sales.
FMCG Sector Checkout
1) The study found that online advertising delivers the highest ROI of any media for driving short-term FMCG sales, returning €1.68 for every €1 spent, yet receives only 1% of budgets on average.
2) Adding online to marketing campaigns increases the length of time campaigns impact sales and improves the ROI of other media like TV, newspapers and radio by creating synergies.
3) Increasing the share of budget spent online, up to an optimal level not yet determined, continues to increase the overall ROI of marketing campaigns.
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IAB EUROPE 2010 (European Advertising Expenditure)
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Robin Slakhorst - Co-Founder Symbid.com - equity based crowdfunding
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CSCMP 2011 europe tom kimball - dhl supply chain final
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【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
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留信网认证的作用:
1:该专业认证可证明留学生真实身份
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6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
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选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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The Most Inspiring Entrepreneurs to Follow in 2024.pdf
The Most Inspiring Entrepreneurs to Follow in 2024.pdf
Approaching the SoHo Market Opportunity
- 1. Soho – Sizing the opportunity
- 2. Soho Number Crunching – The European Perspective Just a few figures Retailers / 1,1 0,1 Craftsmen 1,6 about an amazing Service / Renting 6,0 Mass market 1,8 Construction • 19m enterprises Manufacturing • 39m employees Hotels / • € 1,293 bn revenue – 2,8 Restaurants the only company Transport / Communication segment with growth Others 6,0 in 2010!
- 3. And what is the Performance marketing potential? $<v SoHo Total SME # of Enterprises 19.2 mn 20.8 mn # of Employees 38,9 mn (2/SoHo) 87,5 mn (4.2/SME) Revenue / Enterprise 67,369 € p.a./SoHo 167,962 € p.a./SME Profit, Salary, -42,777 € p.a./SoHo -123,913 € p.a./SME Investment Relevant Spending 24,592 € p.a./SoHo 44,050 € p.a./SME Thereof online (15%) 3,690 € p.a./SoHo 6,600 € p.a./SME Thereof performance 920 € p.a. / SoHo 1,650 € p.a./SME Total Performance € 17.7 bn € 34.4 bn
- 4. Driving online sales by understanding the buying process Key information sources along the buying process 70% 60% 50% 40% 30% 20% 10% 0% Research / Engagement Consideration / Comparison Purchase
- 5. Advertisers with strong interest in Soho and B2B segment, affilinet with attractive advertiser portfolio
- 6. OUR MISSION: YOUR SUCCESS affilinet GmbH E. dwichertnick@affili.net Dorothea Wichert-Nick www.affili.net Joseph-Wild-Str. 20 81829 München