This document discusses effective digital leadership and coaching of college student leaders regarding their social media use. It begins by outlining 5 points to understand how students view their online lives and the role of social media. It then discusses concepts like digital identity, digital reputation, self-presentation online, and how social media can impact self-esteem. The document draws from theories like Bronfenbrenner's ecological systems theory and Baxter Magolda's theory of self-authorship to analyze student development in a digitally immersed world. It emphasizes the importance of teaching students to own rather than be owned by social media through limiting use, understanding perfectionism online, and embracing vulnerability.
Tech Competency Institute for College Student EducatorsPaul Brown
Originally presented at the 2016 Convention of ACPA--College Student Educators International in Montreal, Quebec, Canada. This institute provided an overview of the ACPA/NASPA Technology Competency as well as information about the themes present within it.
What Do You Need To Know For Marketing To Digital, Mobile And Social Teens?Dr. William J. Ward
What Do You Need To Know For Marketing To Digital, Mobile And Social Teens?
- The digital landscape from a teen's perspective
- Social media facts and figures related to teen media usage
- Five tips to sparking valuable conversations through engaging content
Social Media and Digital Marketing for SchoolsChris Rawlinson
Social Media for Schools is a talk prepared for the Independent Schools Marketing Association of South Africa (ISMA) conference in Cape Town 2012 November.
The talk looks at Social Media, digital education, and its impact of schools, as well as some tips on how to succeed.
This talk was delivered in October 2016 at the Social Media in Higher Education Summit (Boston).
In the not too distant past, institutes of higher education relied on tried and true channels for interacting with prospective and current students, alumni and donors. But recently, due to social technologies, the tables are turned and the very groups that higher education seeks to engage with, are coming in droves digitally with questions, requests and expectations. While the audience needs remain the same, the methods for engaging have changed dramatically. As Higher Education enters this new world of 24X7 interaction, they often struggle to identify the best practices that can shepherd success. This session will share the methods for building a cohesive social strategy and measuring the impact while enabling the unique needs of various departments, programs and campaigns
Tech Competency Institute for College Student EducatorsPaul Brown
Originally presented at the 2016 Convention of ACPA--College Student Educators International in Montreal, Quebec, Canada. This institute provided an overview of the ACPA/NASPA Technology Competency as well as information about the themes present within it.
What Do You Need To Know For Marketing To Digital, Mobile And Social Teens?Dr. William J. Ward
What Do You Need To Know For Marketing To Digital, Mobile And Social Teens?
- The digital landscape from a teen's perspective
- Social media facts and figures related to teen media usage
- Five tips to sparking valuable conversations through engaging content
Social Media and Digital Marketing for SchoolsChris Rawlinson
Social Media for Schools is a talk prepared for the Independent Schools Marketing Association of South Africa (ISMA) conference in Cape Town 2012 November.
The talk looks at Social Media, digital education, and its impact of schools, as well as some tips on how to succeed.
This talk was delivered in October 2016 at the Social Media in Higher Education Summit (Boston).
In the not too distant past, institutes of higher education relied on tried and true channels for interacting with prospective and current students, alumni and donors. But recently, due to social technologies, the tables are turned and the very groups that higher education seeks to engage with, are coming in droves digitally with questions, requests and expectations. While the audience needs remain the same, the methods for engaging have changed dramatically. As Higher Education enters this new world of 24X7 interaction, they often struggle to identify the best practices that can shepherd success. This session will share the methods for building a cohesive social strategy and measuring the impact while enabling the unique needs of various departments, programs and campaigns
Social media strategy for education sector Synopsis: Building and growing strategies for YOUR social media including Student Recruitment, Alumni Relations, Events Management, Promotions and Contests. Integrated with YOUR other existing digital and social media content. Drive traffic to your online preference and unify policy & processes to succeed!
Slides used in the ITEM3 / Purple Zebra Social Media Workshops for voluntary sector organisations on September 7th (Voluntary Action Leicestershire) and 13th (Community Action Derby). Presented by Paul Webster
7Summits - Marquette University: Insight Summit Series - Spotlight on Social ...7Summits
A recent McKinsey study confirms that business value is being unlocked through social technologies. Rob and James will highlight two enterprise-wide social solutions being used by SAP and Milwaukee School of Engineering,
Slides used in the Purple Zebra #item3 Social Media for Organisations workshops in Northampton on 11th October and Worksop on 18th October delivered by Paul Webster.
Brian Housand, Ph.D.
brianhousand.com
@brianhousand
Since the dawn of the computer revolution, the promise of PERSONAL Computing has been ever present. Yet, when we simply leave students to their own devices, technology can serve to depersonalize their experiences. This is especially true of their educational experiences. Meanwhile, as teachers we struggle to effectively manage truly differentiated learning environments. However, this need not be the case. Together, we will explore the possibilities and potential afforded by today’s technology and empower you to utilize technology resources to make learning personal, meaningful, and differentiated for today’s connected students.
What Every School District Needs to Know About Social MediaDana Vanden Heuvel
Twitter, Facebook, RSS feeds…so many social media tools
out there to provide information in ways that your audience
finds fast and convenient. School districts are faced with
the challenge of deciding which tools to use for what
purpose. This session will provide a summary of the most
popular tools school districts are using, share case studies
from districts around the country that have had success
with social media, and give you the top 10 best practices
for employing social media in your school district.
MSOE and 7Summits - ACT Enrollment Planners Conference - Social Communities: ...7Summits
Social Communities: Building Relationships with Students (and Parents)
Milwaukee School of Engineering (MSOE) has always been known for its personalization, but Bridge, a social community for prospective students, gives the university a relevant human voice to connect with the Facebook generation. It reaches the students where they are on Facebook, Twitter, etc., and draws them into a dynamic relationship with the school versus the traditional linear process. Bridge enables the staff to create real connections with students and demonstrates authentic caring before the students set foot on campus. In nearly every metric the university tracks, the social initiative has resulted in game-changing results. Since building its social community, MSOE reached its application goal nine months early and is within reach of the acceptance goal as well. Personal visits to the school have taken off and resulted in a change in how business is done. Attend this session to learn more about how integrating social media and owned communities can supercharge your admission process and impact your enrollment.
Dana Grennier, Director of Digital Marketing, Milwaukee School of Engineering
James Davidson, Vice President of Digital Strategy, 7Summits
One year ago I posted, "10 Social Media Best Practices in Higher Education" which has proven to be one of my most popular posts. This is not surprising, as many of my campus speaking engagements include covering such topics.
This top 10 list includes:
Implement a Social Media Strategy
Produce Quality & Accurate Content
Manage Platforms with Social Media Managers and Student Leaders
Use an Authentic and Transparent Voice
Represent the University/Division/Department Brand and University Resources
Collaborate and Support other University Social Media Pages
Respect Your Community
Dive into Data
Empower Influencers and Engage Audience
Get Internal Buy-In
Social media exists in the gray, so even these best practices could be scrutinized. Whatever your perspective, higher education needs more tools to aid in strategy development, especially since social media platforms change constantly.
7Summits Re-thinking College Admissions by Embracing Social Business - EduWe...7Summits
7Summits will introduce successful practices its high ed clients are instituting to attract new students, engage the existing student population, and inspire alumni by embracing social business.
What can you take away from this presentation?
- To provide attendees with solid understanding of the trends in social media, community
- Demonstrate successes from a variety of institutions that have reinvented their age-old processes
- To expose the audience to industry trends in technology that will impact planning and operations
Academically Social:The Social Business and Digital Revolution of Higher Edu...7Summits
The social phenomenon is impacting every facet of Higher Education. From the onslaught of new ways students are communicating, sharing, collaborating, and learning via social media to the innovative digital and social breakthroughs that stand to reinvent the way knowledge is transferred in a Higher Education setting, change is coming to this sector. And it will be disruptive. Learn first-hand what these big changes mean today and how to prepare for their effects tomorrow.
Join Jive Software, 7Summits, Penn Foster, and Milwaukee School of Engineering as they share best best practices and discuss how institutions can apply social technologies to attract new students, engage and retain their existing student population, and inspire and re-connect with alumni for measurable business benefits.
During this presentation, you will learn:
- How social technologies can drive value throughout the student experience (prospects, students, alumni)
- How to engage and influence high school students and their parents
- Suggested strategies for implementing social technologies within your institution
- Lessons learned from two leading institutions, Milwaukee School of Engineering and Penn Foster
Digital Leadership Lab: Going Viral! Developing an Online Brand for Leadershi...Paul Brown
Originally presented at the 2016 LEAD365 Student Leadership Conference in Orlando, Florida. This session is a laboratory session that helps equip college student leaders with the basics of online networking and branding.
An Overview of Digitized Student DevelopmentPaul Brown
Originally presented at the 2016 conference of the Association of Intermountain Housing Officers (AIMHO). This session provides an overview of developmental issues students in college face while online.
Social media strategy for education sector Synopsis: Building and growing strategies for YOUR social media including Student Recruitment, Alumni Relations, Events Management, Promotions and Contests. Integrated with YOUR other existing digital and social media content. Drive traffic to your online preference and unify policy & processes to succeed!
Slides used in the ITEM3 / Purple Zebra Social Media Workshops for voluntary sector organisations on September 7th (Voluntary Action Leicestershire) and 13th (Community Action Derby). Presented by Paul Webster
7Summits - Marquette University: Insight Summit Series - Spotlight on Social ...7Summits
A recent McKinsey study confirms that business value is being unlocked through social technologies. Rob and James will highlight two enterprise-wide social solutions being used by SAP and Milwaukee School of Engineering,
Slides used in the Purple Zebra #item3 Social Media for Organisations workshops in Northampton on 11th October and Worksop on 18th October delivered by Paul Webster.
Brian Housand, Ph.D.
brianhousand.com
@brianhousand
Since the dawn of the computer revolution, the promise of PERSONAL Computing has been ever present. Yet, when we simply leave students to their own devices, technology can serve to depersonalize their experiences. This is especially true of their educational experiences. Meanwhile, as teachers we struggle to effectively manage truly differentiated learning environments. However, this need not be the case. Together, we will explore the possibilities and potential afforded by today’s technology and empower you to utilize technology resources to make learning personal, meaningful, and differentiated for today’s connected students.
What Every School District Needs to Know About Social MediaDana Vanden Heuvel
Twitter, Facebook, RSS feeds…so many social media tools
out there to provide information in ways that your audience
finds fast and convenient. School districts are faced with
the challenge of deciding which tools to use for what
purpose. This session will provide a summary of the most
popular tools school districts are using, share case studies
from districts around the country that have had success
with social media, and give you the top 10 best practices
for employing social media in your school district.
MSOE and 7Summits - ACT Enrollment Planners Conference - Social Communities: ...7Summits
Social Communities: Building Relationships with Students (and Parents)
Milwaukee School of Engineering (MSOE) has always been known for its personalization, but Bridge, a social community for prospective students, gives the university a relevant human voice to connect with the Facebook generation. It reaches the students where they are on Facebook, Twitter, etc., and draws them into a dynamic relationship with the school versus the traditional linear process. Bridge enables the staff to create real connections with students and demonstrates authentic caring before the students set foot on campus. In nearly every metric the university tracks, the social initiative has resulted in game-changing results. Since building its social community, MSOE reached its application goal nine months early and is within reach of the acceptance goal as well. Personal visits to the school have taken off and resulted in a change in how business is done. Attend this session to learn more about how integrating social media and owned communities can supercharge your admission process and impact your enrollment.
Dana Grennier, Director of Digital Marketing, Milwaukee School of Engineering
James Davidson, Vice President of Digital Strategy, 7Summits
One year ago I posted, "10 Social Media Best Practices in Higher Education" which has proven to be one of my most popular posts. This is not surprising, as many of my campus speaking engagements include covering such topics.
This top 10 list includes:
Implement a Social Media Strategy
Produce Quality & Accurate Content
Manage Platforms with Social Media Managers and Student Leaders
Use an Authentic and Transparent Voice
Represent the University/Division/Department Brand and University Resources
Collaborate and Support other University Social Media Pages
Respect Your Community
Dive into Data
Empower Influencers and Engage Audience
Get Internal Buy-In
Social media exists in the gray, so even these best practices could be scrutinized. Whatever your perspective, higher education needs more tools to aid in strategy development, especially since social media platforms change constantly.
7Summits Re-thinking College Admissions by Embracing Social Business - EduWe...7Summits
7Summits will introduce successful practices its high ed clients are instituting to attract new students, engage the existing student population, and inspire alumni by embracing social business.
What can you take away from this presentation?
- To provide attendees with solid understanding of the trends in social media, community
- Demonstrate successes from a variety of institutions that have reinvented their age-old processes
- To expose the audience to industry trends in technology that will impact planning and operations
Academically Social:The Social Business and Digital Revolution of Higher Edu...7Summits
The social phenomenon is impacting every facet of Higher Education. From the onslaught of new ways students are communicating, sharing, collaborating, and learning via social media to the innovative digital and social breakthroughs that stand to reinvent the way knowledge is transferred in a Higher Education setting, change is coming to this sector. And it will be disruptive. Learn first-hand what these big changes mean today and how to prepare for their effects tomorrow.
Join Jive Software, 7Summits, Penn Foster, and Milwaukee School of Engineering as they share best best practices and discuss how institutions can apply social technologies to attract new students, engage and retain their existing student population, and inspire and re-connect with alumni for measurable business benefits.
During this presentation, you will learn:
- How social technologies can drive value throughout the student experience (prospects, students, alumni)
- How to engage and influence high school students and their parents
- Suggested strategies for implementing social technologies within your institution
- Lessons learned from two leading institutions, Milwaukee School of Engineering and Penn Foster
Digital Leadership Lab: Going Viral! Developing an Online Brand for Leadershi...Paul Brown
Originally presented at the 2016 LEAD365 Student Leadership Conference in Orlando, Florida. This session is a laboratory session that helps equip college student leaders with the basics of online networking and branding.
An Overview of Digitized Student DevelopmentPaul Brown
Originally presented at the 2016 conference of the Association of Intermountain Housing Officers (AIMHO). This session provides an overview of developmental issues students in college face while online.
Teaching and Training with Social Media and TechnologyPaul Brown
Originally presented at the 2014 ACPA and NASPA National Conventions, this presentation provides an overview of how social media and related technologies can be integrated into classroom and training environments.
Brown, P. G. (2014, March). Teaching and Training with Social Media and Technology. Presentation at the Annual Convention of NASPA - Student Affairs Administrators in Higher Education, Baltimore, MD.
Brown, P. G. (2014, April). Experiments in Teaching and Training with Social Media. Presentation at the Annual Convention of ACPA - College Student Educators International, Indianapolis, IN.
Social Justice. Social Good. Social Media. Social Change.Paul Brown
Originally presented to faculty and staff as part of a collaboration between Vernon Wall and myself. This presentation explores how concepts of diversity and social justice intersect with current phenomena in social media.
Like This Keynote! Social-Digital Student Satisfaction and EngagementPaul Brown
Originally presented at the OrgSync Connect Users Conference in Dallas, TX in June of 2016. This session reviews ways you can use social technology for student engagement and increase their overall satisfaction and success while in college or university.
The Opportunities and Challenges of a Social Residence Life CurriculumPaul Brown
Originally presented as a keynote at the 2104 ACPA Residential Curriculum Institute at Virginia Tech, this presentation provides an overview about how you can integrate social media as a learning and community development strategy in student affairs and informal learning contexts.
Understanding Digital Student DevelopmentPaul Brown
(More info here: http://wp.me/pTIwx-1w0) Originally presented as:
Brown, P.G. (2014, November). Understanding the Digital Identity Development of Our Students. Presentation at the Annual Conference of Region I of the National Association of Student Personnel Administrators, Newport, RI.
Originally presented in January 2015 with Vernon Wall. This presentation discusses the intersections of concepts of social justice with what happens digitally on social media.
College Student Educators: What Grad School Didn't Teach You About Your Digit...Paul Brown
College student educators are taught many things in their graduate preparation programs, but what is unfortunately left out is lessons on how to be a professional... DIGITALLY. The following presentation was a collaboration between Josie Ahlquist and myself, original presented at the 2015 Convention of ACPA-College Student Educators International.
http://www.josieahlquist.com
http://paulgordonbrown.com
Building a Departmental Culture for Digital Professional EngagementPaul Brown
Originally presented at The Association of College and University Housing Officers International’s (ACUHO-I) Business Operations Conference in Scottsdale, AZ, in October 2016.
The following presentation was originally presented at the LEAD365 conference in November 2015. It provides an overview of some of the important issues student leaders need to think through when engaging online.
How to Bring Your Authentic Self to Social MediaPaul Brown
Originally presented to the student leaders at the 2016 LEAD365 Conference in Orlando, Florida. This presentation is based off of original research into the experience of college students online and discusses issues of presentation, authenticity, and being genuine as a digital leader.
Originally presented to leadership educators at the LEAD365 Student Leadership conference in Orlando, Florida in 2016. This session discusses issues of resiliency, authenticity, and the effects of social media on the development of young adults.
The Digital Development of College StudentsPaul Brown
Originally presented in July 2015 to the staff at Indiana University Southeast. An overview of how social and digital technology may be impacting student development.
http://www.paulhordonbrown.com
My Relationship with JetBlue and what it Taught Me about Life, Love and Socia...Paul Brown
I took Dr. Jerry Kane's ISYS6621: Social Media for Managers course at Boston College back in the Spring of 2013. One of the assignments for the course is to give a brief, 5-6 minute, presentation about a social media trend or case study. At the beginning of each semester, he has previous students come in and share their's as an example. Since I've been working on some new material, I put together this new presentation on the airline JetBlue's social media efforts. Those that follow me know that our relationship is... ahem... unconventional. So here it is, JetBlue's rockstar twitter status and other social media efforts interspersed with my own interactions with and stories of the company.
Being Good Digital Partners With College Students On #SocialMediaPaul Brown
Originally presented at the Colorado College Personnel Association Conference in February 2016. Discusses the developmental journeys of college students online and how to be good educational partners.
This is a modified version of a presentation given to high school students about understanding their digital reputations and identities online. It includes practical tips and guides from Erik Qualman's book, What Happens On Campus Stays On YouTube. A book to which I was a contributing author. Available on Amazon: http://www.amazon.com/gp/product/0991183525/ref=as_li_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=0991183525&linkCode=as2&tag=paulgordonbro-20&linkId=VEIE5AKM4DCK7MW2
Development and Engagement in the Age of Social Media Paul Brown
Originally presented to the professional staff at the University of Dayton in January of 2016. Reviews aspects of college student development online and how to engage college students.
Using Social Smarts to Engage Students on Social MediaPaul Brown
Originally presented at the University of Delaware in October 2015. This presentation discusses the developmental dimensions of college student engagement with social media and how to engage them online.
Digitized Student Development, Social Media, and IdentityPaul Brown
Originally presented at the ACPA 2016 International Convention in Montreal, Canada. This presentation provides an overview of my research on college student development in digital/social spaces.
Walking the tightrope between online and offline life what adolescents learn...Nadia Naffi, Ph.D.
Naffi, N., Davidson, A.-L. (2015). Walking the Tightrope Between Online and Offline Life: What Adolescents Learn about CMC through Interactions in Social Media. In S. Carliner, C. Fulford & N. Ostashewski (Eds.), Proceedings of EdMedia: World Conference on Educational Media and Technology 2015 (pp. 627-632). Association for the Advancement of Computing in Education (AACE).
Developing Digital Student Leaders: A Mixed Methods Study of Student Leadership, Identity and Decision Making on Social Media
Social media tools permeate the college student experience (Junco, 2014), including for those students who hold leadership positions on campus. The purpose of this study was to document the experiences and online behaviors of 40 junior and senior student leaders on digital communication tools. The study was conducted at two institutions in the western United States. Three research questions guided the sequential exploratory mixed methods study connecting student leadership, the presentation of identity, and decision-making with social media use. The study involved a three phase mixed methods analysis of focus group interviews and 2,220 social media posts.
Five major findings surfaced, including (a) social media impact starting in K-12 (b) college student leaders’ navigation of social media (c) presentation of digital identity (d) the beginning of leadership presence and possibilities and (e) significance of social media guidance in college. These findings suggest college student educators should implement holistic digital leadership education. Initiatives should begin early, prior to student enrollment in higher education, focusing on identity expression, positive possibilities-based perspectives, with a focus on social media’s potential impact on student groups, social communities, and social change. Findings from this study can mobilize higher education professionals, student peers, and parents to become digital educators, providing tools for students to implement in their digital practices.
Dwe m4 cyber bullying and conflict resolutionData-Set
You will understand the difference between online and offline cyberbullying and digital drama
You will learn how cyberbullying can occur in education and what a cyberbullying educational policy should include
You will learn the different types of cyberbullying and how to react to cyberbullying and negativity online
You will be able to address countering hate speech online
Incorporate Digital Photography and Social Media into the CurriculumNAFCareerAcads
Can Facebook, Instagram and digital photography work as tools in your classroom? Technology is redefining the way we communicate, and social media and digital photography have played a huge part in the shift. Come learn strategies for engaging students by incorporating social media and digital photography into the NAF curriculum.
Concerns of social networking sites Eileen M.docxmaxinesmith73660
Concerns of social networking sites
Eileen Masio is a mother in New York City has two Amelia, 13 year old, and William, 8 year old, motivated to use social networking sites and they have Instagram’s account to post their pictures “selfies”, because she says that other people's comments on their photos, such as “You are beautiful” or “You are so pretty” have positives in their lives and increase self-confidence and develop their personalities (The upside of selfies: Social media isn't all bad for kids). Social networking sites help to build teens personality, make them more confident and expand their knowledge about people and how to deal with them. In addition, these help people to make their voices and beliefs heard through twitter or Facebook, for example they can post what their beliefs of this President to be elected and why. Nowadays, Social networking Supports and develops the way of the communication between people around the world. For example, Facebook and twitter make people more connect with each other when they use Message property, and be aware of world news. Nevertheless, the concerns of using social networking sites overcome their benefits. Currently, social networking is a topic of concern in three important respects: they constitute a danger to students’ lives educationally and functionally, they facilitate for strangers to harass teenagers who post their personal information online, and they allow companies to announces sexual and criminal advertisements in their pages which children can see it .
One key concern about social networking sites is when students post their opinion s especially about teachers and university administrators, this case put them in dangerous situation when they loss their study and expose them to expulsion from the university . the concern is legitimate because it has negative impacts for their future not just in academic life but also when they want to apply for a job . in the article " web of risks" , Stone addresses privacy issue by telling the concern of posting online social networking sites when college student post his opinions on college social networking Facebook about a campus police . as a result , he registered at different college after that situation ( Stone) . in addition, this problem consider negative background for students college when they graduate from the college . According to " web of Risks" , Stone examines accidental posting will cause problems for student when they graduate and want a job because companies can get those post easily by write their names in google search( the teacher want me her explain more ) .The solution to the problem lies in social side ; for example , parents should be more involved with their children when they using the internet and communication with their children about the concern to cope social networking sites.( the teacher want me add technical and legal solutions )
Beside posting college’ students opin.
Online Development and the College StudentPaul Brown
Originally presented at the 2016 Western Illinois Student Service Summer Institute in Macomb, IL. Reviews my research related to college student learning, behavior, and social media use.
What's Going On Behind The Screen With College Students - OLC InnovatePaul Brown
Originally presented at the Online Learning Consortium's (OLC) Innovate conference in New Orleans in April of 2016. Provides an overview of research on college students developmental and educational experiences online.
Similar a Coaching Digital Leaders Starts With Your Selfie (20)
Implementing Intentional Conversations into Your Residence Life and Curriculu...Paul Brown
In some residential education departments, 1-1 student staff-to-resident conversations have replaced programming as a main method of educational outcomes achievement. These conversations also feature prominently in designs for residential curricula. In this session, participants will learn how to implement effective interactions through intentionally developed guides and prompts. Additional topics include staff selection and training as well as assessment techniques.
Originally presented in March of 2018 at the ACPA - College Student Educators Intentional Convention in Houston, Texas.
Utilizing Standards to Assess the Effectiveness of A Residential Education Cu...Paul Brown
Developing a residential education curriculum requires not just a change in process and procedure, but also a cultural and philosophical change in the way our approach to our work. To that end, the presenters will share a Residential Curriculum assessment guides they and others developed to aid departments in continuous improvement. This session will introduce the curriculum and guides, allow participants to practice applying the tools, and discuss methods for implementing it in practice.
Originally presented at the 2018 NASPA-Student Affairs Professionals in Higher Education Conference in Philadelphia, PA.
Educating Students for Digital Leadership and CitizenshipPaul Brown
Originally presented in May of 2017 at the Memphis in May Student Affairs Conference at the University of Memphis. This presentation discusses digital reputation and digital learning outcomes for college students.
The Social Media Lives of Students: The Promise and the RealityPaul Brown
Originally presented in May of 2017 at the Memphis in May Student Affairs Conference at the University of Memphis. This presentation provides an overview of the developmental experience of college students online.
Understanding College Student Life Online and What it Means for Social Media ...Paul Brown
Originally presented in May of 2017 to the staff at University of Texas San Antonio. Discusses college student learning and development online and provides examples around how to engage students around issues of digital education.
Setting Students Up For Digital Success: Engagement, Development, and LearningPaul Brown
Originally presented in May of 2017 to the staff at University of Texas San Antonio. Reviews college student learning and development online including aspects of authenticity and self esteem.
The Savvy Online Student Affairs ProfessionalPaul Brown
Originally presented at University of Binghamton to graduate students in the higher education program in February of 2017. This presentation provides basics and suggestions on safeguarding and building a digital reputation and engaging online.
After the App: The Social Media Lives of College StudentsPaul Brown
Originally presented to faculty and staff at Western Washington University on February 7, 2017. This presentation provides an overview of my research regarding how social media impacts the developmental experiences of college undergraduates.
Be A Digital Leader! Managing and Leveraging Social Media for College StudentsPaul Brown
Originally presented at Western Washington University on February 7, 2017. This presentation discusses the opportunities and pitfalls of engaging online as a college student. It also provides tips and suggestions about how to leverage social media for academic, career, and personal success.
Who is your Social Media Self? College Student Motivation and Vulnerability O...Paul Brown
Originally presented at Boston University in December of 2016 as a part of a digital technology and higher education speaker series. Presents my original research on social and digital technology and college students.
Writing Outcomes for Digital Student DevelopmentPaul Brown
Originally presented in Cincinnati, Ohio, at the annual conference of the Great Lakes Association of College and University Housing Officers in November of 2016. This session provides a overview of college student learning in digital contexts as well as suggested draft learning outcomes to guide in education around digital issues.
Highlighting Your Strengths as a Professional, OnlinePaul Brown
Originally presented at the annual conference of the Great Lakes Association of College and University Housing Officers (GLACUHO) in November 2016. This session provides tips for higher educational professionals hoping to create a positive educational presence online and through social media.
Building Online Engagement Through Social MediaPaul Brown
Originally presented at the annual conference of the Great Lakes Association of College and University Housing Officers (GLACUHO) in November 2016. This session provides strategies for college student administrators using social media for student marketing and engagement.
7 Questions to Ask Before You Jump into Social Media MarketingPaul Brown
Originally presented at The Association of College and University Housing Officers International’s (ACUHO-I) Business Operations Conference in Scottsdale, AZ, in October 2016. Covers topics related to university departmental engagement with students on social media.
Educators as Partners in Digital Engagement: What you can do...Paul Brown
Educational session originally presented at the 2016 Association of College Unions International (ACUI) Region IV Conference in Boulder, Colorado. Discusses engaging sixth students online and teaching them digital skills.
Digital Civic Engagement: Helping Students Find Their VoicePaul Brown
Keynote address originally presented at the 2016 Association of College Unions International (ACUI) Region IV Conference in Boulder, Colorado. Discusses student civic engagement online, activism, and issues of identity and reputation.
Design Basics for DIY Print and Digital Publications Paul Brown
Originally presented at The Association of College and University Housing Officers International’s (ACUHO-I) Business Operations Conference in Scottsdale, AZ, in October 2016.
#Greek: Social Media and Today's College StudentsPaul Brown
Originally presented at the Fraternity and Sorority Life Summit of the Carolinas. This presentation provides an overview of opportunities and challenges that college students face online.
Beyond Likes, Towards Engagement: Connecting with Students via Social TechnologyPaul Brown
Originally presented at the OrgSync Connect Users Conference in Dallas, TX in June of 2016. This session reviews ways you can use social technology to connect with students. How to develop a plan, how to staff it, how to generate content, and how to remain relevant.
Your Professional Network Is Powered By BaconPaul Brown
This presentation may be a little bit hard to follow without the context. It was originally presented as a PechaKucha at the 2016 ACPA National Convention in Montreal. It traces a "six degrees" project that demonstrated how higher education is a small field.
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
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3. 1. Understand how college student leaders view their
online life and the role social media plays in it.
2. Learn about and recall the real voices of students
and their struggles and successes online.
3. Describe how development looks the same and/or
different when college students are living their
lives immersed in digital worlds.
4. Identify opportunities and potentials for students to
take a lead in defining who they want to be and
what they want to do on line.
5. Guide students in their online choices as student
leaders.
5. Just because you use social media…
doesn’t mean you know
how to use it
well.
6. (Turkle, 2004, para 6)
“I want to study
not only what the
computer is doing
for us, but what it
is doing to us.”
- Turkle
7. 89%
of adults 18-29 years old use social media
67%
access it on mobile
98%
of adults ages 18-29 are on the internet
(Brenner, 2013; Brenner & Smith, 2013; Pew Internet Project, n.d.)
younger generations
are using the internet,
social media, and mobile
technologies at a high rate
14. “Many student affairs
professionals use the term
digital identity
development to refer to
online professional self-
presentation; however, it
is important to tease apart
the differences between
using social media as part
of the exploration and
development of identity
and using social media to
present oneself in a
certain way.”
(Junco, 2014, p. 257) @paulgordonbrown
15. “Labeling the latter digital
identity development
confounds a developmental
process with a professional
communication strategy.
Furthermore, labeling online
professional self-presentation
digital identity development
may keep the field of student
affairs from more critically
and deeply examining how
the emerging adult identity
development process is
affected by online
interactions.”
(Junco, 2014, p. 257)
19. DigitalIdentity/
Reputation vs
Digitized
Development
What We Produce vs What We Are
What Other People See vs How We See Ourselves
Can Be Taught
Through Rules
vs
Must Be Learned
Dynamically
A By-Product Of
Development
vs
The Developmental
Process Itself
31. Mesut reflecting on what he was taught about
social media growing up:
“I feel like in high school I was always told…
“Be careful what you put on your Facebook.
Be careful what you put on your Twitter. Blah
blah blah. You know people might see it…
I had never took that seriously. I thought no
one’s gonna look at my Facebook page, you
know what I mean? Stuff like that. But it’s
crazy how serious that is—just being
conscious about the content you put on social
media platforms.”
32. We need to educate
students on digital
reputation.
36. What is Self-Authorship?
A particular and relatively enduring way of
understanding and orienting oneself to
provocative situations in a way that:
1) Recognizes the contextual nature of
knowledge; and
2) Balances and guides this understanding
with the development of internally defined
goals and sense of self
37.
38. Student
exploration of
social media.
Does not
understand how
online and offline
interactions can
impact each other.
Strongly
influenced by
authorities and
peers.
Absolute
Knowing
2nd
Order
digitizedstudentdevelopment
39. Student
exploration of
social media.
Does not
understand how
online and offline
interactions can
impact each other.
Strongly
influenced by
authorities and
peers.
Student
commitment to
social media.
Develops usage
patterns and
begins to learn
online cultures
and etiquette.
Strongly
influenced by
authorities and
peers.
Absolute
Knowing
Transitional
Knowing
2nd
Order
2nd / 3rd
Order
digitizedstudentdevelopment
40. Student
exploration of
social media.
Does not
understand how
online and offline
interactions can
impact each other.
Strongly
influenced by
authorities and
peers.
Student
commitment to
social media.
Develops usage
patterns and
begins to learn
online cultures
and etiquette.
Strongly
influenced by
authorities and
peers.
Absolute
Knowing
Student develops
an independent
identity online
Begins to make
choices about
one’s own
representation.
Exploration is on
student’s terms.
Transitional
Knowing
Individual
Knowing
2nd
Order
2nd / 3rd
Order
2nd / 3rd
Order
digitizedstudentdevelopment
41. Student
exploration of
social media.
Does not
understand how
online and offline
interactions can
impact each other.
Strongly
influenced by
authorities and
peers.
Student
commitment to
social media.
Develops usage
patterns and
begins to learn
online cultures
and etiquette.
Strongly
influenced by
authorities and
peers.
Absolute
Knowing
Student develops
an independent
identity online
Begins to make
choices about
one’s own
representation.
Exploration is on
student’s terms.
Student makes
conscious choices
about social
media usage and
how it fits into life
desires, outlook
and goals.
Realizes that
online life is a
constant
renegotiation
process.
Transitional
Knowing
Individual
Knowing
Contextual
Knowing
2nd
Order
2nd / 3rd
Order
2nd / 3rd
Order
4th
Order
digitizedstudentdevelopment
43. Liam discussing setting goals for social media
use:
“Understand why you’re using social media:
Why are you engaging in this app?
Why are you letting it consume so much
of parts of your day?
Is it to connect with friends?
Just helping get an understanding of why you
do it. I think limiting your amount of time on
social media is a good thing to talk about.”
50. Hallie discussing how social media creates a
perfected image…
“I think it was cool that [my professor] asked
us think about the highlight reel. Do we use
social media as a highlight reel of our lives and
how many times out of ten would you say that
you wouldn't post something because it's not a
highlight.
And all of us were like, “Oh, all the time.”
He was like, “Go through your day. How many
things would you post, and how many wouldn't
you?”
51. …I would just encourage [educators] to ask
their students about recognizing—not
necessarily changing it—but recognizing that
what they post, and what other people post,
isn't 100 percent their lives. Because there's a
lot of times when you think that people have
the best life ever because of what they're
posting. When in reality they're going through
a lot, and probably many similar things that you
are, but because they're posting all this fun
stuff, you think that their lives are perfect.”
52. Logan discussing how social media can harm
one’s self esteem and self image…
“Well I think the biggest problem I faced with
social media is… What are your goals from
social media?
What are you there for?
Is it to get updated on your friends and then is
that what’s happening?
53. …For me it’s like if someone asked me are you
really just doing it to… is it only furthering the
comparison that’s happening? Since that’s
what’s, I assume, causing my greatest
dissatisfaction at [college]. Seeing my life in
comparison to others. Why? Maybe it’s time
to reevaluate.
So thinking about what people are trying to get
at from their accounts and what they’re
actually being used for. I think it’s a helpful
thing to reflect on.”
62. Microsystem
Mesosystem
Exosystem Macrosystem
family, student orgs, groups and
contexts…
campus rules and cultures…
has relationships
and broader societal belief
systems.
Creating an overall context within
which interactions and processes
occur that impact a student’s
development through time.
63. Microsystem
Mesosystem
Exosystem Macrosystem
“Although Bronfenbrenner
did not include computer-
mediated contexts in
which college students
now experience ‘activities,
roles, and interpersonal
relations’ (p. 16), in the
twenty-first century it
seems reasonable to
include these contexts,
which are not face-to-face
settings, in the definition of
microsystems since they
are sites where social,
physical, and symbolic
features may provoke or
retard engagement with
the environment, as
described by
Bronfenbrenner (1993).”
p.1
70. Microsystem
Mesosystem
Exosystem Macrosystem
is in network with others…
is immersed in social media
site culture…
and is subject to rules and
decisions made by social
media designers…
…and broader beliefs
about how the site
functions and is used.
73. examples
context collapse
• Someone comments on a social media
post intended for a different audience
• When a friend sees something online and
makes assumptions about your life offline
• When an online post is taken out of context
of the conversation surrounding it online
75. learning
context collapse
• Learning rules of digital reputation through
consequences
• Understanding the complex overlapping
nature of relationships
• Learn to with between worlds, relationships
and languages
77. “The major
achievement of
normal development
was a firm and fixed
‘sense of identity’”
- Gergen
Traditional theories held that…
(Gergen, 2000, p. 41)@paulgordonbrown
78. We no longer exist
as playwrights or
actors but as
terminals of
multiple networks.
-Baudrillard
(Baudrillard, 1987/2012, p. 23)@paulgordonbrown
79. BLURRY
HYBRIDIZED
SATURATED
The online profile
“is and is not the user.”
(Martínez Alemán & Lynk Wartman, 2009, p. 23)
a “rupture” or “a series of
decisive far-reaching
breaks from the past”
(Bloland, 2005, p. 125)
an “implosion”
or a collapse of
boundaries
(Baudrillard, 1981/1995)
“singularity… a future period during
which the pace of technological
change will be so rapid, its impact so
deep, that human life will be
irreversibly transformed” (Kurzweil, 2005)
@paulgordonbrown
80. Maria discussing her Instagram profile:
“I think it's who I am
but also who I want
to be and who I want
to become.”
81. Adie discussing her friend who is constantly
on social media:
“I guess she experiences a lot of fo-mo in
general…. it's like you're consuming other
peoples' lives through social media. I guess
that might appeal to some people, in a sense,
not that they're necessarily upset that they
missed the event that someone else was at
because that person posted at it, but you get
to experience what you were doing and what
your friend was doing based on their post. So
in a way it's like you're passing on that
experience.”
82. Question
Research
How do college students conceptualize who they
are and how they present themselves when they
are engaged in digital and social media?
@paulgordonbrown
84. Is there an online you?
Is there an offline you?
Is there a Facebook you?
Is there a Twitter you?
Is there a student you?
Is there a family you?
Are there multiple “yous” within them?
@paulgordonbrown
85. Are you a different person
in these contexts?
Are you the same person?
@paulgordonbrown
91. Maria’s advice for college administrators
educating college students about social media:
“I think I'd say not to phrase it as a cautionary
tale, because it’s something that we’re never
gonna listen to… we know we know more than
administrators with social media.
So I think it should be more about trying to
really understand how we use it, and not just
look at it negatively, because I think it's so
stigmatized, but really understand how to work
with it, because it's not going away.”
104. Ashley discussing being vulnerable online…
“I would definitely say that social media is a
way to hide your true self and feelings and… I
think people need to be aware of that and
reflective of that when they're on it. I also think
a huge part of social media is hiding your
vulnerability. I think in society today people
look down upon people who are vulnerable and
try to hide their vulnerability as much as
possible. And they think social media helps
people hide their vulnerability because they're
hiding behind it in ways.
105. I think the only way that people can become
more comfortable in their being vulnerable is
having conversations with others about being
vulnerable. So I think that that could be
something that college administrators could
start… help students realize in social media,
and just in college life in general, we need to
stop trying to hide our vulnerabilities, and
instead be reflective on them and realize what
they need and how you can connect to others
through them.”
110. Gatsby on the importance of colleges and
universities engaging through social media:
“I think having [official college social media]
accounts is really important—the likes, the
retweets, things like that… in a way it’s a
reminder in the back of your head:
‘There are important people that can see this.’
Which I don’t think is a scare tactic, but it’s just a
good reminder and something that colleges can
do subconsciously to show students more that
they care, but then also remind the students, be
smart about what you’re putting on your Twitter
or tweeting at [college], because they’ll respond.”
120. Engage with students on social media because
we need to understand them in all of their
contexts. Be open to a different (not
necessarily better or worse) way.
Learn from and with students how to navigate
the online environment. Help them avoid
mistakes. Help them understand their self-
presentation and reputation online. Be a role
model.
Understand how social media may impact the
developmental process-both in light of current
theory and in ways we do not yet understand.
Be able to help students understand, navigate
and leverage it.