New start up CrowdEmotion share their insights in to understanding the emotional part of the human brain and how emotions can be linked to business metrics using machine learning.
This document provides an introduction to Lisnr, an ultrasonic smart tone technology that sends data over sound. It then discusses Lisnr's capabilities and potential applications in sports venues, broadcasts, brands and retail, and live events. The rest of the document outlines the company's vision, values, objectives, strategies and plans to enter new markets like healthcare using their sound technology. It also discusses how the company will work responsibly with a code of conduct to protect consumer privacy and use their technology to help causes like domestic violence relief.
Petit Club Social TV - Shazam presentation par Iain DendlePetit Web
Shazam for TV allows users to tag content on TV like shows and ads to access related supplemental content on their phones. At the Super Bowl, Shazam enabled tagging of the game, halftime show and 24 ads. For a Toyota ad, users could access offers, sweepstakes and more information. Shazam also worked with half the advertisers to provide engagement with unrated videos, recipes, social sharing and promotional links. The presentation outlines how Shazam for TV delivers deeper engagement and experiences for viewers compared to social media.
This document provides information about Shazam's TV ad recognition product. It discusses the user experience of scanning a Shazam logo on TV with a smartphone to access additional content. It requests information from clients such as campaign details and audio files to enable Shazam extensions. It also outlines options for call-to-actions, results displays, and testing procedures.
Jinu Kumar is seeking a position as a material controller where he can utilize over 20 years of experience in the oil, gas, and petrochemical industries in India and Saudi Arabia. He has worked as a material coordinator for Nesma & Partners Contracting Company since 1999 and as a material pipe fitter for Zamil Co. (P) Ltd. in 1998, where he coordinated materials for site activities. Kumar is proficient in Microsoft Office, computer programming software, and has received safety and service awards from Nesma.
Gato Sin Botas es un gato astuto que usa su ingenio y habilidad para hablar para mejorar su situación de vida. Originalmente era el gato de un molinero, pero cuando el molinero muere, Sin Botas ayuda a sus hijos a heredar la fortuna del molinero casándolos con la hija de un rey y el hijo de un granjero rico.
This document provides an introduction to Lisnr, an ultrasonic smart tone technology that sends data over sound. It then discusses Lisnr's capabilities and potential applications in sports venues, broadcasts, brands and retail, and live events. The rest of the document outlines the company's vision, values, objectives, strategies and plans to enter new markets like healthcare using their sound technology. It also discusses how the company will work responsibly with a code of conduct to protect consumer privacy and use their technology to help causes like domestic violence relief.
Petit Club Social TV - Shazam presentation par Iain DendlePetit Web
Shazam for TV allows users to tag content on TV like shows and ads to access related supplemental content on their phones. At the Super Bowl, Shazam enabled tagging of the game, halftime show and 24 ads. For a Toyota ad, users could access offers, sweepstakes and more information. Shazam also worked with half the advertisers to provide engagement with unrated videos, recipes, social sharing and promotional links. The presentation outlines how Shazam for TV delivers deeper engagement and experiences for viewers compared to social media.
This document provides information about Shazam's TV ad recognition product. It discusses the user experience of scanning a Shazam logo on TV with a smartphone to access additional content. It requests information from clients such as campaign details and audio files to enable Shazam extensions. It also outlines options for call-to-actions, results displays, and testing procedures.
Jinu Kumar is seeking a position as a material controller where he can utilize over 20 years of experience in the oil, gas, and petrochemical industries in India and Saudi Arabia. He has worked as a material coordinator for Nesma & Partners Contracting Company since 1999 and as a material pipe fitter for Zamil Co. (P) Ltd. in 1998, where he coordinated materials for site activities. Kumar is proficient in Microsoft Office, computer programming software, and has received safety and service awards from Nesma.
Gato Sin Botas es un gato astuto que usa su ingenio y habilidad para hablar para mejorar su situación de vida. Originalmente era el gato de un molinero, pero cuando el molinero muere, Sin Botas ayuda a sus hijos a heredar la fortuna del molinero casándolos con la hija de un rey y el hijo de un granjero rico.
iEste documento presenta un cuaderno de experimentos sobre astronomía dirigido a niños de preescolar. iEl cuaderno incluye 10 experimentos sencillos sobre temas como cohetes espaciales, astronautas, oxígeno, alimentos en el espacio y el Sol. iCada experimento viene acompañado de materiales, procedimientos e información para explicar los conceptos científicos de una manera didáctica y divertida para los niños.
Many leaders have never noticed the sword suspended over their heads and have become terrible bosses. Learn to identify them through the following signals.
Jitendra Thakur has over 13 years of experience as a software engineer and team lead developing web and mobile applications using technologies like PHP, MySQL, JavaScript, and ExtJS. He has expertise in full-stack development, database design, and project management. Currently he is the team lead at Jobinsight where he oversees a team building a job search website using Drupal. Previously he has developed social networking and billing integration projects as a team lead.
- The document is a mobile phone bill for the period of 17.06.14 to 16.07.14 issued to Mr. G. Bhanu Chander.
- The total amount due is Rs. 2175.31 and needs to be paid by 04.08.14 to avoid late payment charges.
- The bill provides details of charges for the billing period including monthly charges, usage charges for local, STD and ISD calls, messaging charges, conference call charges and taxes.
- Instructions are given on various ways to pay the bill and methods to request services like itemized bills, bill translation and increasing the dynamic credit limit.
Este documento discute el cambio y diseño organizacional necesarios para implementar la responsabilidad social empresarial (RSE) de manera efectiva. Señala que el cambio organizacional es un requisito básico, y que la RSE debe ser un proceso "de arriba hacia abajo" liderado por la junta directiva. También explora temas como el liderazgo, la estructura organizacional, los incentivos y estándares necesarios para gestionar con éxito la transición a una empresa socialmente responsable.
El documento describe los conceptos de agente de cambio y cambio estratégico. Define a un agente de cambio como alguien que está insatisfecho con el estado actual, asume responsabilidad, ve posibilidades donde otros ven limitaciones e inspira a otros. Explica que el cambio estratégico implica modificar la alineación de una organización con su entorno a través de cambios en la estrategia o paradigma en respuesta a eventos internos o externos. También describe estilos para gestionar el cambio como la educación, participación, intervención, dirección o
This document contains a summary of work experience for Joshua Good, including art direction, illustration, animation, and motion design projects. It lists clients and projects across several industries like fitness equipment, Lego, children's television, audio technology, and more. For each project, it briefly describes Joshua's role and contributions such as concept art, character design, matte painting, compositing, and visual effects work.
This document outlines the requirements for a Notarized Special Power of Attorney (SPA) that must be completed between the vehicle owner and Uber partner for all transportation network vehicle service (TNVS) applicants. The 4-page SPA form can be downloaded from DriveOnUber.com and must be filled out, signed by both parties, and notarized in order to submit the provisional authority requirements to Uber.
- Travelodge is undergoing a digital transformation to improve its ecommerce capabilities and link content and commerce more effectively.
- It has transitioned to using Headless Drupal for content management and decoupled this from its ecommerce engine to allow each system to fulfill its purpose better.
- It implemented Oracle Endeca to improve on-site search and merchandising capabilities which are critical for an effective booking experience.
- Upcoming phases will further develop this architecture and transition additional content like landing pages into Endeca to better optimize for search and conversion.
CE Pro's Ultimate CEDIA 2016 Preview with Julie JacobsonJulie Jacobson
Discover all the goodies at CEDIA 2016. CE Pro's Julie Jacobson presents home automation, 4K projectors, motorized window coverings, all the new productivity software, interesting new companies, home security, recurring revenue (RMR) opportunities and more.
This document discusses the target audience for a horror film media product. The target audience is teenagers aged 13-20, appealing to those who enjoy being scared by supernatural and slasher horror genres. Research was conducted into similar successful films and through focus groups to define the target demographic. The film opening aims to entertain and allow audiences to escape into the story while feeling safe. It also hopes to provide a discussion point and excitement through creating a frightening experience audiences can't have in real life. A focus group provided feedback on which elements worked well and areas for improvement.
Jennifer Cook (Dreamscape Immersive): Dreamscape Immersive PresentationAugmentedWorldExpo
Dreamscape Immersive was founded in 2016 to create shared virtual reality experiences combining storytelling, theme park rides, and new immersive VR technology. It is led by CEO Bruce Vaughn, formerly of Walt Disney Imagineering, and Chairman Walter Parkes, formerly of DreamWorks Pictures. Dreamscape uses motion capture and full-body tracking to allow social, wireless VR across large spaces. Its first location-based entertainment venue, called the Dreamscape Adventure, opened at the Westfield Century City mall in Los Angeles in 2019, with plans to expand to other malls. Dreamscape aims to push the limits of reality through emotionally powerful, multi-sensory VR adventures.
This document discusses how to create effective video stories that further your cause. It emphasizes the importance of defining your audience and having a clear call to action. It also stresses focusing on an individual protagonist's journey and overcoming a conflict. Additionally, it provides tips on crafting stories that inspire sharing through identity, emotion, or education. Finally, it outlines key aspects to consider like narrative structure, audience appeal, and creative execution to tell compelling stories that fuel movements.
Using Your Customers To Drive Your Brand StrategyEmpowHER Media
As strategy and marketing chief for the fastest-growing women's health media company today, EmpowHER Media's Thom Brodeur addresses the role of the customer in shaping, driving and measuring your brand strategy. Going beyond the notion of users and customers as brand ambassadors and evangelists, this session looks at users and customers as architects, co-pilots, and collaborators in creating, achieving and measuring the outcome.
This presentation will reveal what truly motivates people and the real reasons why conflict happens, both in the workplace and our personal life. Behavior is driven by motivation; motivation is something that is hard-wired into every human being. So the questions remain: What motivates people and how do I recognize this in my stakeholders? How do I leverage this so that I can achieve maximum productivity from our time spent developing requirements?
This document discusses designing voice user interfaces (VUIs) with emotional intelligence (EI). It defines EI and explains how UIs can exhibit EI through empathy, conflict management, self-awareness, trustworthiness, and other EI competencies. Examples are provided of both high and low EI in UIs. The importance of considering the user's emotional state is emphasized. Best practices for raising a UI's EI include developing user personas, designing for desired emotions, and addressing users in an authentic way. Attention to detail and creating an experience that elicits an emotional response are also discussed.
The document discusses a student film project about creating a thriller film titled "In Broad Daylight". The student chose the thriller genre to appeal to diverse audiences. Scenes used quick cuts, angle changes, suspenseful music and realism to build tension. The film aims to raise awareness about child safety issues. For distribution, the student proposes partnering with 20th Century Fox for its experience promoting diverse films. Working on the project helped the student develop skills in directing, editing, camerawork and integrating technologies like Adobe Premiere.
Telling the Zero Hunger Story: why and how." Webinar - 1st session - 27/09/2017FAO
This document outlines an FAO webinar on using digital storytelling to support the goal of zero hunger. The webinar aims to teach participants how to identify good stories, gather materials like photos and audio interviews, and publish digital stories on FAO's website and social media channels. It includes presentations on the principles of digital storytelling, what makes an engaging story, tips for recording visuals and audio in the field, and using video effectively to tell a story. The goal is to help participants recognize impactful stories from FAO's work and shape them into digital content that will resonate with audiences and support the goal of zero hunger.
Why audience emotions matter, and how you can measure them with AI | Richard ...Stickyeyes
As customer moments become more and more powerful in the search journey, the emotions that your audiences experience can dramatically influence their decision making throughout that journey.
This session - which you can view on-demand here https://www.brighttalk.com/webcast/16065/342947 - will discuss how brands can use artificial intelligence to understand the emotions that customers are experiencing and the sentiment of their query, allowing them to deliver much more effective communications.
Speaker: Richard Page, Data, Insights and Technology Manager, Reprise Digital
iEste documento presenta un cuaderno de experimentos sobre astronomía dirigido a niños de preescolar. iEl cuaderno incluye 10 experimentos sencillos sobre temas como cohetes espaciales, astronautas, oxígeno, alimentos en el espacio y el Sol. iCada experimento viene acompañado de materiales, procedimientos e información para explicar los conceptos científicos de una manera didáctica y divertida para los niños.
Many leaders have never noticed the sword suspended over their heads and have become terrible bosses. Learn to identify them through the following signals.
Jitendra Thakur has over 13 years of experience as a software engineer and team lead developing web and mobile applications using technologies like PHP, MySQL, JavaScript, and ExtJS. He has expertise in full-stack development, database design, and project management. Currently he is the team lead at Jobinsight where he oversees a team building a job search website using Drupal. Previously he has developed social networking and billing integration projects as a team lead.
- The document is a mobile phone bill for the period of 17.06.14 to 16.07.14 issued to Mr. G. Bhanu Chander.
- The total amount due is Rs. 2175.31 and needs to be paid by 04.08.14 to avoid late payment charges.
- The bill provides details of charges for the billing period including monthly charges, usage charges for local, STD and ISD calls, messaging charges, conference call charges and taxes.
- Instructions are given on various ways to pay the bill and methods to request services like itemized bills, bill translation and increasing the dynamic credit limit.
Este documento discute el cambio y diseño organizacional necesarios para implementar la responsabilidad social empresarial (RSE) de manera efectiva. Señala que el cambio organizacional es un requisito básico, y que la RSE debe ser un proceso "de arriba hacia abajo" liderado por la junta directiva. También explora temas como el liderazgo, la estructura organizacional, los incentivos y estándares necesarios para gestionar con éxito la transición a una empresa socialmente responsable.
El documento describe los conceptos de agente de cambio y cambio estratégico. Define a un agente de cambio como alguien que está insatisfecho con el estado actual, asume responsabilidad, ve posibilidades donde otros ven limitaciones e inspira a otros. Explica que el cambio estratégico implica modificar la alineación de una organización con su entorno a través de cambios en la estrategia o paradigma en respuesta a eventos internos o externos. También describe estilos para gestionar el cambio como la educación, participación, intervención, dirección o
This document contains a summary of work experience for Joshua Good, including art direction, illustration, animation, and motion design projects. It lists clients and projects across several industries like fitness equipment, Lego, children's television, audio technology, and more. For each project, it briefly describes Joshua's role and contributions such as concept art, character design, matte painting, compositing, and visual effects work.
This document outlines the requirements for a Notarized Special Power of Attorney (SPA) that must be completed between the vehicle owner and Uber partner for all transportation network vehicle service (TNVS) applicants. The 4-page SPA form can be downloaded from DriveOnUber.com and must be filled out, signed by both parties, and notarized in order to submit the provisional authority requirements to Uber.
- Travelodge is undergoing a digital transformation to improve its ecommerce capabilities and link content and commerce more effectively.
- It has transitioned to using Headless Drupal for content management and decoupled this from its ecommerce engine to allow each system to fulfill its purpose better.
- It implemented Oracle Endeca to improve on-site search and merchandising capabilities which are critical for an effective booking experience.
- Upcoming phases will further develop this architecture and transition additional content like landing pages into Endeca to better optimize for search and conversion.
CE Pro's Ultimate CEDIA 2016 Preview with Julie JacobsonJulie Jacobson
Discover all the goodies at CEDIA 2016. CE Pro's Julie Jacobson presents home automation, 4K projectors, motorized window coverings, all the new productivity software, interesting new companies, home security, recurring revenue (RMR) opportunities and more.
This document discusses the target audience for a horror film media product. The target audience is teenagers aged 13-20, appealing to those who enjoy being scared by supernatural and slasher horror genres. Research was conducted into similar successful films and through focus groups to define the target demographic. The film opening aims to entertain and allow audiences to escape into the story while feeling safe. It also hopes to provide a discussion point and excitement through creating a frightening experience audiences can't have in real life. A focus group provided feedback on which elements worked well and areas for improvement.
Jennifer Cook (Dreamscape Immersive): Dreamscape Immersive PresentationAugmentedWorldExpo
Dreamscape Immersive was founded in 2016 to create shared virtual reality experiences combining storytelling, theme park rides, and new immersive VR technology. It is led by CEO Bruce Vaughn, formerly of Walt Disney Imagineering, and Chairman Walter Parkes, formerly of DreamWorks Pictures. Dreamscape uses motion capture and full-body tracking to allow social, wireless VR across large spaces. Its first location-based entertainment venue, called the Dreamscape Adventure, opened at the Westfield Century City mall in Los Angeles in 2019, with plans to expand to other malls. Dreamscape aims to push the limits of reality through emotionally powerful, multi-sensory VR adventures.
This document discusses how to create effective video stories that further your cause. It emphasizes the importance of defining your audience and having a clear call to action. It also stresses focusing on an individual protagonist's journey and overcoming a conflict. Additionally, it provides tips on crafting stories that inspire sharing through identity, emotion, or education. Finally, it outlines key aspects to consider like narrative structure, audience appeal, and creative execution to tell compelling stories that fuel movements.
Using Your Customers To Drive Your Brand StrategyEmpowHER Media
As strategy and marketing chief for the fastest-growing women's health media company today, EmpowHER Media's Thom Brodeur addresses the role of the customer in shaping, driving and measuring your brand strategy. Going beyond the notion of users and customers as brand ambassadors and evangelists, this session looks at users and customers as architects, co-pilots, and collaborators in creating, achieving and measuring the outcome.
This presentation will reveal what truly motivates people and the real reasons why conflict happens, both in the workplace and our personal life. Behavior is driven by motivation; motivation is something that is hard-wired into every human being. So the questions remain: What motivates people and how do I recognize this in my stakeholders? How do I leverage this so that I can achieve maximum productivity from our time spent developing requirements?
This document discusses designing voice user interfaces (VUIs) with emotional intelligence (EI). It defines EI and explains how UIs can exhibit EI through empathy, conflict management, self-awareness, trustworthiness, and other EI competencies. Examples are provided of both high and low EI in UIs. The importance of considering the user's emotional state is emphasized. Best practices for raising a UI's EI include developing user personas, designing for desired emotions, and addressing users in an authentic way. Attention to detail and creating an experience that elicits an emotional response are also discussed.
The document discusses a student film project about creating a thriller film titled "In Broad Daylight". The student chose the thriller genre to appeal to diverse audiences. Scenes used quick cuts, angle changes, suspenseful music and realism to build tension. The film aims to raise awareness about child safety issues. For distribution, the student proposes partnering with 20th Century Fox for its experience promoting diverse films. Working on the project helped the student develop skills in directing, editing, camerawork and integrating technologies like Adobe Premiere.
Telling the Zero Hunger Story: why and how." Webinar - 1st session - 27/09/2017FAO
This document outlines an FAO webinar on using digital storytelling to support the goal of zero hunger. The webinar aims to teach participants how to identify good stories, gather materials like photos and audio interviews, and publish digital stories on FAO's website and social media channels. It includes presentations on the principles of digital storytelling, what makes an engaging story, tips for recording visuals and audio in the field, and using video effectively to tell a story. The goal is to help participants recognize impactful stories from FAO's work and shape them into digital content that will resonate with audiences and support the goal of zero hunger.
Why audience emotions matter, and how you can measure them with AI | Richard ...Stickyeyes
As customer moments become more and more powerful in the search journey, the emotions that your audiences experience can dramatically influence their decision making throughout that journey.
This session - which you can view on-demand here https://www.brighttalk.com/webcast/16065/342947 - will discuss how brands can use artificial intelligence to understand the emotions that customers are experiencing and the sentiment of their query, allowing them to deliver much more effective communications.
Speaker: Richard Page, Data, Insights and Technology Manager, Reprise Digital
The document describes a training program for first responders on interacting with individuals with autism. It is a 4 hour course divided into 3 modules that cover autism basics, tools for first responders, and case studies. The goal is to teach responders how to recognize autism and respond appropriately in emergency situations. The training provides materials, activities, certifications and is designed by Autism Smarts Inc to help first responders better serve their communities.
In this revealing keynote presentation for the CMA, Nathalie Nahai, The Web Psychologist, will explore the hidden psychological triggers you can use to create content that sticks.
You'll discover key web psychology techniques that will help you write persuasive content, shoot emotionally engaging videos, and boost the effectiveness of your images.
By the end of this talk you'll know a heck of a lot more about what makes your customers tick, and how you can use this to be more influential online.
The Science of sharing: A joint presentation by Dr. Caroline Wiertz from Cass Business School and Louis Tullin from Unruly Media for the YouTube & Social Video Meetup organised by Orama.tv.
To join the meetup
http://www.meetup.com/London-Social-Video-YouTube/
The document discusses targeting an audience for a psychological thriller media product. It summarizes research finding that the main audience for the genre are older youth and socioeconomic groups B and C1. It explains how the media product will offer solutions to boredom, loneliness and stress to attract this target audience, in line with utopian solutions theory. The opening scene uses juxtaposition and enigma codes to engage the target audience familiar with the genre and attract new viewers by communicating that it understands what the audience wants.
This document discusses how emotive video can be used to drive behavior change. It talks about how viewing stories activates different parts of the brain related to emotion and memory formation. Stories trigger a flight or fight response that overrides rational decision making. The document argues that emotional campaigns are more effective at producing long term business impacts than rational persuasion alone. It provides examples of emotional drivers that can be leveraged in video content like happiness, fear, empathy and FOMO.
How an Expert on Body Language Can Help You Modernize Your Training Content f...Human Capital Media
As the rest of your organization adopts intuitive technologies to empower employees to take control of their careers, your L&D team needs to do the same with training. Gartner projects that by the end of 2016, every employee will consume 45 minutes of video content everyday. How is your training and development team preparing for this? Developing adaptable learning content that can be delivered not only in-person, but also online gives your employees the power to learn anytime, anywhere.
One of the top experts on human behavior and how to increase efficacy through body language is Vanessa Van Edwards. An acclaimed author, speaker, and the lead investigator at Science of People (a human behavior research lab), Vanessa is one of Udemy’s highest-rated instructors. Her top-rated course on the Body Language for Entrepreneurs has nearly 700 students enrolled. To date, she’s used her expertise to train dozens of Fortune 500 companies on how to communicate more effectively. Her groundbreaking workshops and courses teach people how to succeed in business and life by understanding the hidden dynamics of people.
In this webinar, you’ll:
Learn the tips and tricks for creating an effective digital training experience for your employees
Understand and evaluate the benefits of digital training v. in-person, instructor-led training
Develop a deeper understanding of how people communicate through body language in the absence of real, physical presence
En el marco del evento Emoción Desnuda del IESA, John Keron compartió un nuevo enfoque metodológico de aproximación al consumidor y cómo vincularse con éste de forma emocional tiene mayor impacto que estrategias racionales.
The planning brief outlines a documentary titled "Love @ First Click" about online dating. It will be 5 minutes long and examine both the pros and cons of online dating through interviews with people who have used dating sites. The target audience is ages 15-55. Areas of research include how online dating works and statistics on its use in the UK. Testing will involve a post-questionnaire and uploading the documentary online to assess feedback. Time management and availability of equipment and interview subjects are noted as potential resource constraints.
Innovation through Knowledge Transfer 2015 workshop reportRon Donaldson
My Argenta colleague Alan Drummond and I closed the recent Innovation through Knowledge Transfer conference at the University of Stafford with a facilitated participatory narrative inquiry (PNI) session looking at mapping the narrative landscape of 'Innovation through Knowledge Transfer'
The conference was organised by KES international and the Institute of Knowledge Transfer.
Our documentary uses several conventions of documentary films including actual footage, exposition through a voiceover, interviews, and establishing shots. We filmed using a tripod for a professional look and employed techniques like panning shots, music, and graphics to support the persuasive expository style. To promote the film, we created a magazine article for Teen Vogue using conventions like a masthead, pull quotes, and advertising. We also made a 30-second radio trailer with upbeat music to match typical trailers and link to the documentary.
This document discusses Pouch, a loyalty and offers platform that uses iBeacons to trigger targeted content to consumers based on their location. Pouch aggregates loyalty programs from multiple merchants to provide offers and rewards. It has conducted trials with coffee shops to test user experiences with mobile loyalty compared to paper cards. The trials found that while most users preferred the convenience of mobile, some cited issues like needing receipts or offers not being exciting enough. Pouch also provides analytics and tools to help merchants better understand customer behavior and engage them through location-triggered notifications, which have shown higher response rates than non-location based notifications if limited to an optimal number per day.
This document discusses an internal HSBC program called HSBC NOW that shares stories from employees with the goals of building trust between senior managers and employees and helping employees better understand business priorities. It provides statistics on the positive employee impact and social media reach and engagement generated by the program, which includes over 50 employee stories presented and 300 stories broadcast since 2012, with most employees reporting increased trust in senior managers and understanding of business priorities after viewing the program.
NewsCred is a content marketing platform that helps brands simplify and scale their entire content marketing process. Content marketing is not just a tactic but a long-term strategy that can transform a business. It allows brands to grow traffic, engage audiences, and drive leads through sharing relevant content. However, many brands struggle to produce enough content. NewsCred recommends taking a big picture approach, creating content that scales across channels through a sustainable workflow and distribution strategy, and measuring ROI to make content marketing effective.
This document discusses first direct bank's strategy to develop a social media presence. It explains that first direct will focus on providing both financial and life advice to customers by combining topics like money, banking, and finance with lifestyle stories and tips. The strategy also involves working with bloggers to share lifestyle content. An example campaign for first time home buyers is described that aims to create engaging visual content for Facebook to inspire both current and potential customers. In summarizing the benefits, the document states that this social media focused approach can help first direct more deeply engage customers, strengthen advocacy of the brand, and support both retention and acquisition of new customers.
The document discusses innovation in large companies and how social tools can help drive innovation. It notes that the Fortune 500 turnover rate is 8% annually as companies struggle to change and innovate. Traditional processes focused on efficiency can inhibit innovation. The document advocates for more open, social and informal approaches to innovation using both internal and external networks. It presents social business tools as a way to help large companies listen more, adapt faster and grow by working more like a network. Examples are given of companies using social tools to better understand customers, collaborate across teams, and accelerate ideas into execution.
The document outlines Barclays' ideation process to encourage innovation across the company. The goals are to promote cross-group collaboration, embed innovation in daily operations, and generate commercial benefits. The ideation process involves employees submitting ideas organically or in response to business challenges. Ideas are then voted on, commented on, and refined collaboratively. Top ideas are pitched to senior leaders, who may sponsor projects for delivery if feasible and beneficial. Successfully implemented ideas then have their impacts measured.
Tom Nixon presents on the collaborative culture of the future. He argues that traditional intranets and organizational hierarchies will die off, being replaced by new forms of digital collaboration and non-hierarchical organizational structures. Nixon discusses alternatives like holacracy and sociocracy that organize work into self-managed circles or domains. The future organization will be a community of purpose where everyone has a voice and can challenge management.
Paul Thomas and Katherine Carter of Grant Thornton talk to the Social Media Leadership Forum members on the reasons behind their implementation of the internal social networking platform, JAM.
This document discusses how businesses are increasingly using social technologies to engage employees, customers, and partners. It argues that social platforms fit existing business cultures by allowing knowledge to be shared openly through conversations and collaboration, rather than requiring top-down documentation. Such platforms expose an organization's entire network and knowledge, including both explicit knowledge stored in documents and tacit knowledge shared in real-time interactions. They provide value both for individuals through improved collaboration and efficiency, and for businesses through increased innovation, engagement, and faster onboarding of new employees.
The document announces that something is coming soon but provides no other details on the topic, timing, or content. It consists of a single line stating "COMING SOON" without any other context.
Tom Standage, the Digital Editor of The Economist shares with SMLF members why social media platforms aren't just a recent development and how we know that it dates back to Roman times. This in-depth look into the history of social was a fully-subscribed session
Vernon Bubb, Head of Sales Solutions at LinkedIn, talks to the SMLF members and guests about why social selling is so important for organisations and how sales professionals can gain insights in to their prospects, by expanding their networks and reducing cold calling.
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slackshyamraj55
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
Best 20 SEO Techniques To Improve Website Visibility In SERPPixlogix Infotech
Boost your website's visibility with proven SEO techniques! Our latest blog dives into essential strategies to enhance your online presence, increase traffic, and rank higher on search engines. From keyword optimization to quality content creation, learn how to make your site stand out in the crowded digital landscape. Discover actionable tips and expert insights to elevate your SEO game.
Digital Marketing Trends in 2024 | Guide for Staying AheadWask
https://www.wask.co/ebooks/digital-marketing-trends-in-2024
Feeling lost in the digital marketing whirlwind of 2024? Technology is changing, consumer habits are evolving, and staying ahead of the curve feels like a never-ending pursuit. This e-book is your compass. Dive into actionable insights to handle the complexities of modern marketing. From hyper-personalization to the power of user-generated content, learn how to build long-term relationships with your audience and unlock the secrets to success in the ever-shifting digital landscape.
GraphRAG for Life Science to increase LLM accuracyTomaz Bratanic
GraphRAG for life science domain, where you retriever information from biomedical knowledge graphs using LLMs to increase the accuracy and performance of generated answers
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
HCL Notes and Domino License Cost Reduction in the World of DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
Webinar: Designing a schema for a Data WarehouseFederico Razzoli
Are you new to data warehouses (DWH)? Do you need to check whether your data warehouse follows the best practices for a good design? In both cases, this webinar is for you.
A data warehouse is a central relational database that contains all measurements about a business or an organisation. This data comes from a variety of heterogeneous data sources, which includes databases of any type that back the applications used by the company, data files exported by some applications, or APIs provided by internal or external services.
But designing a data warehouse correctly is a hard task, which requires gathering information about the business processes that need to be analysed in the first place. These processes must be translated into so-called star schemas, which means, denormalised databases where each table represents a dimension or facts.
We will discuss these topics:
- How to gather information about a business;
- Understanding dictionaries and how to identify business entities;
- Dimensions and facts;
- Setting a table granularity;
- Types of facts;
- Types of dimensions;
- Snowflakes and how to avoid them;
- Expanding existing dimensions and facts.
Introduction of Cybersecurity with OSS at Code Europe 2024Hiroshi SHIBATA
I develop the Ruby programming language, RubyGems, and Bundler, which are package managers for Ruby. Today, I will introduce how to enhance the security of your application using open-source software (OSS) examples from Ruby and RubyGems.
The first topic is CVE (Common Vulnerabilities and Exposures). I have published CVEs many times. But what exactly is a CVE? I'll provide a basic understanding of CVEs and explain how to detect and handle vulnerabilities in OSS.
Next, let's discuss package managers. Package managers play a critical role in the OSS ecosystem. I'll explain how to manage library dependencies in your application.
I'll share insights into how the Ruby and RubyGems core team works to keep our ecosystem safe. By the end of this talk, you'll have a better understanding of how to safeguard your code.
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
OpenID AuthZEN Interop Read Out - AuthorizationDavid Brossard
During Identiverse 2024 and EIC 2024, members of the OpenID AuthZEN WG got together and demoed their authorization endpoints conforming to the AuthZEN API
5th LF Energy Power Grid Model Meet-up SlidesDanBrown980551
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
Monitoring and Managing Anomaly Detection on OpenShift.pdfTosin Akinosho
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Ocean lotus Threat actors project by John Sitima 2024 (1).pptxSitimaJohn
Ocean Lotus cyber threat actors represent a sophisticated, persistent, and politically motivated group that poses a significant risk to organizations and individuals in the Southeast Asian region. Their continuous evolution and adaptability underscore the need for robust cybersecurity measures and international cooperation to identify and mitigate the threats posed by such advanced persistent threat groups.
Driving Business Innovation: Latest Generative AI Advancements & Success StorySafe Software
Are you ready to revolutionize how you handle data? Join us for a webinar where we’ll bring you up to speed with the latest advancements in Generative AI technology and discover how leveraging FME with tools from giants like Google Gemini, Amazon, and Microsoft OpenAI can supercharge your workflow efficiency.
During the hour, we’ll take you through:
Guest Speaker Segment with Hannah Barrington: Dive into the world of dynamic real estate marketing with Hannah, the Marketing Manager at Workspace Group. Hear firsthand how their team generates engaging descriptions for thousands of office units by integrating diverse data sources—from PDF floorplans to web pages—using FME transformers, like OpenAIVisionConnector and AnthropicVisionConnector. This use case will show you how GenAI can streamline content creation for marketing across the board.
Ollama Use Case: Learn how Scenario Specialist Dmitri Bagh has utilized Ollama within FME to input data, create custom models, and enhance security protocols. This segment will include demos to illustrate the full capabilities of FME in AI-driven processes.
Custom AI Models: Discover how to leverage FME to build personalized AI models using your data. Whether it’s populating a model with local data for added security or integrating public AI tools, find out how FME facilitates a versatile and secure approach to AI.
We’ll wrap up with a live Q&A session where you can engage with our experts on your specific use cases, and learn more about optimizing your data workflows with AI.
This webinar is ideal for professionals seeking to harness the power of AI within their data management systems while ensuring high levels of customization and security. Whether you're a novice or an expert, gain actionable insights and strategies to elevate your data processes. Join us to see how FME and AI can revolutionize how you work with data!
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
6. Groundrules
USER AWARE
Users must be made aware of the intended use.
USER EMPOWERED
At anytime, users are able to choose their involvement within 1-interaction.
8. brief History of some Neuroscience...
1. Charles Darwin (1870s) - Claim: emotions portrayed on the face are universal and biologically determined.
1. Paul Ekman (1970s) - First taxonomy of universal facial expressions and their emotional significance
9. Principles of Emotions...
1/ Emotions Filter Stimuli
2/ Emotions are evolutionary
3/ Emotions are cultural
4/ True Emotions slip through
18. EmotionalIntensity
● Single thread story and emotional response
● Ends on positive emotions, happiness and surprise
● Begins with higher confusion levels, quickly resolved
● High surprise and happiness at the start as ‘hooks’
● Gradual increase in surprise and puzzlement throughout
● A strong ‘reveal’ moment near the end
● Rapidly changing emotions
● Ends on a high of positive emotions
● A strong ‘reveal’ moment near the end
● Strong emotional ‘hook’ not required at the start
● Gradual increase in surprise and happiness throughout
● Low negative emotions
ExpressionJourneyTM of channels
-ve emotion
+ve emotion
Key
19. Alignment of content to channels
Non suitable content
● Complex, non-linear story
● Confusion too high on short timescale
Suitable content
Revision required
Suitable content
4
3 7
6
4 8
24. What will this change (industries)
Media Industries - Find, measure, engage, and respond to your audience
Corporate solutions - Optimise brand, HR, sales, customer services
Health & Human - Diagnose, monitor, and alert people about their conditions
Security Applications - Observe, discover patterns, flag mental states and behaviours