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Basic Process Model of
Entrepreneurship
INVESTIGATINGTHESUCCESS
OFTWOBUSINESSES
Baron-and-Henrys-2011-Model
BasicProcessModelof
Entrepreneurship
BUSINESSSTART-UP
PROCESS
And how to manage
them
2
BasicProcessModelof
Entrepreneurship
NINIX
Baby Healthcare
Monitor
• Introduction
• Business start-up process
• Business management
3
BasicProcessModelof
Entrepreneurship
NINIX PHASE
Baron-and-Henrys-2011-Model
Pre Launch Luanch Post Launch
Individual
Education
Experience
Risk advance
Education
Experience
warranty
Manager
Leader
Entrepreneur
Commitment
Group
Team
initial money
Team
Structure
Team
Structure
strategy-culture
Societal
Parents
Family
Identified opportunities
Networks
Groups
Family
Networks
Activities
Opportunity Identification Initial
Evaluation
Data Collection
New investment
property protection
business model and strategy
legal registration
New customers
Increase of professional employees
Improvement in product development
New investors
Achievements
Success in attracting quality co-founder
accumulated capital
Patent - Pre-sale of the original version -
Expenditure
Sales growth - profitability growth -
knowledge-based acquisition - foreign
exchange earnings
4
BasicProcessModelof
Entrepreneurship
BLABLACAR
online marketplace
for carpooling
• Introduction
• Business start-up process
• Business management
5
BasicProcessModelof
Entrepreneurship
BLABLACAR PHASE
Baron-and-Henrys-2011-Model
6
Pre Launch Luanch Post Launch
Individual
Education
Experience
Risk advance
Education
Experience
warranty
Manager
Leader
Entrepreneur
Commitment
Group
Team
initial money
Team
Structure
Team
Structure
strategy-culture
Societal
Identified opportunities
Nationality
Networks
Groups
Nationality
Networks
Activities
Opportunity Identification Initial
Evaluation
Data Collection
New investment
business model and strategy
legal registration
New customers in other country
Increase of professional employees
Improvement in product development
(bus)
VC
Achievements Success in attracting quality co-founder -
Sales growth
Increase passenger
profitability growth
BasicProcessModelof
Entrepreneurship
COMPARETHEREASONS
FORSUCCESS
with Baron and Henry
process model
7
BasicProcessModelof
Entrepreneurship
CONTINUITY OF SUCCESS
NINIX
• Content
• New product development
• Made in China
• Marketing
BLABLACAR
• Entering the market of other countries
• Enhancing the culture of shared travel
8
BasicProcessModelof
Entrepreneurship
Investigating the success of two
businesses with Baron and Henry
process model
9
THANK YOU
Mohammad sajjad
kooshkestani
+98 902 755 56 70
kooshkestani@outlook.com
www.mosako.ir

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Investigating the success of two businesses with Baron and Henry process model