lowforu.pdf | Business magazine in india | business connect

Kajal Dobhal
Kajal@businessconnectindia.in
Business Connect never fails to bring such exceptional editions where there is a
spotlight on the firms and brands that have garnered the most recommendations
and attention in 2024. Our business world continues to evolve with new challenges
and opportunities where there is an intense need for entrepreneurs to stay abreast of
the firms making significant strides. It is of utmost importance to become relevant for
businesses as well as individuals alike, in wake of creating a revolutionary stride in the
respective industries.
You know our editorial team has a knack of handpicking the best success stories of the
new-age entrepreneurs. And like always, this exclusive edition, Most Recommended
Legal Firm to Watch in 2024 has been created after rigorous research and evaluation of
the performance, reputation, and impact of various legal firms across different sectors.
Aftercarefulconsideration,thisissuehasbeenpreparedforprovidingourglobalreaders
with some spectacular content that has the potential to ignite the entrepreneurial
spirit and the knowledge for modern day legal operations at the forefront.
The legal firms highlighted in this edition stand out for their expertise, innovative
approaches to legal challenges, commitment to client satisfaction, and contributions
to shaping legal trends. Whether it’s navigating complex regulatory environments,
providing strategic counsel for business endeavors, or advocating for clients in
litigation, these firms consistently demonstrated excellence and leadership in the legal
arena. As we delve into the insights and achievements of this top legal firm, readers
can gain valuable perspectives on industry trends, best practices, and the evolving role
of legal services in today’s dynamic world.
The cover page is graced with the triumph tales of Law For U that is being led by P. SAI
KRISHNA AZAD- Supreme Court Advocate. His mindblowing story would reflect on how
advocacy is a profession that has the power to shape the course of the society’s future.
We invite our readers to explore the in-depth coverage of this exceptional legal firm
and discover why it is the indisputable winner of our list of top legal firms to watch in
India.
Do check out our thoughtfully created informative in-house articles that grace our
edition with insightful business talks and latest happenings across the world. And
before signing off, I share my deepest gratitude to our global aficionado for all the love
and support they have offered us with. Until next time!!!
Visionary leaders charting the
course of legal excellence
4
www.businessconnectindia.in | Vol. 6 | Special Edition March 2024 INDIA
Publisher & Editor : Abhishek Kumar Dubey
Vol - 6| Special Edition|March 2024
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Contents
10
Lawforu
Sai Krishna Azad’s Incredible Journey on
Empowering People to Fight for Trust with
His Expertise and Excellence
PAGE NO.
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www.businessconnectindia.in | Vol. 6 | Special Edition March 2024 INDIA www.businessconnectindia.in | Vol. 6 | Special Edition March 2024 INDIA
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SUCCESS STORY
Ashneer Grover An evolution from
financial innovations to entrepreneurial
triumphs
Akm: Carrying Forward A Legacy
Htc’s Resurgence In The Tech Landscape
Via Htc Vive Line Headsets
Your Regulatory, Advisory, Transactional
Legal service Partner
An Affluent Leader and Advocate,
Revolutionising the Tenets of Legal Services
with His Dynamic Approach at Banthia & Co.
AK MYLSAMY & ASSOCIATES LLP
INNOVATION
KRISHNAMURTHY & CO.
BANTHIA & CO. ADVOCATES
44
38
32
50
58
60
48
36
54
42
Never Put Your Wallet In
Your Back Pocket, Here Is Why!
9 Distinct Ways To Cultivate A Thriving
Workplace
Cold Shower, Meditation, Fasting;
Know The Secrets Of World’s Fittest Ceos
3D Printing Technologies To Create
A Better Tomorrow
Has Created A Distinct Mark In The
Logistics Domain
A Glance Into The Empowering
Innovations Of GenAI tools
A Dedicated Team Of Legal Experts
Mb Associates
Protecting your business fortune by
protecting your Intellectual Property
Rights
An Online Platform to Rely Upon for
Exemplary Legal Information
LIFESTYLE
GROWTH
HEALTH
TECHNOLOGY
SHREE HATKESHWARA GROUP
MB ASSOCIATES
JOACHIM & JANSON
INDIAN LAW WATCH
J B LEGAL CONSULTANCY (JBCL INDIA)
Extending Exceptional Legal Support
EMPOWERING
Table of

Our Technology
Whom do we serve?
We work for diverse businesses of all sizes right from
Startups to Fortune companies across all domains and
deliver bespoke and next-gen IT services and
solutions to help their businesses thrive in this highly
competitive digital world.
✔ Technology Offshore partnership
✔ Center of Excellence (CoE) for comprehensive IT
service requirements
✔ Committed team/ IT staff augmentation/ Resource
offerings for the existing technology base.
Our Services
Our Specialty
What we do
▣ Blockchain Technology
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▣ Robotic Process Automation
▣ Product Engineering
▣ Bespoke Mobile/Web solution
Who we are?
Techmango is a prominent IT services, consulting,
technology services, and digital transformation
services provider serving the world’s leading brands
with its holistic portfolio of services in consulting,
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Upraise your business with
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www.techmango.net business@techmango.net +1 (678) 459 2330 +91 99940 23236
Why Techmango is formed?
Started as a small IT service-providing company of just 30 professionals
in 2014 in Madurai, with a strong vision of making a massive difference in
the IT service sector by empowering businesses with top-notch IT
services, Techmango has now emerged as a leading, community-based
IT service-providing organization serving millions of brands across the
globe.
Primarily located in the tier 2 city, Madurai with Offshore Development
Centers (ODCs) in Chennai and Trichy, we also have Overseas offices in
Dubai (UAE), USA - Atlanta (Georgia), and Unionville (Connecticut).

Entertainment
Real estate
Social Networking
E-commerce
Healthcare
Education
Logistics
Manufacturing

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Founded in 2003 with Sai Krishna Azad is famous advocate in
Hyderabad, Telangana, Vijayawada, A.P, Delhi and famous NCLT
advocate, best NRI advocate in HYderabad, Telangana, Vijayawada,
A.P, Delhi. with global reputation and in the key position of CEO,
LAW FOR U, www.advocatefornri.com www.ncltadvcaote.com
www.lawforu.com has been offering top-notch services to ensure
justice to clients by combining legal competence with genuine care.
It is not incorrect if we introduce the leading man, famous nri divorce
advocate Sai Krishna Azad in Hyderabad, Telangana, Vijayawada,
A.P, Delhi and his spirit as a beacon of excellence in legal services.
Born and brought up in came from respectable and political family at
Vijayawada, A.P, settled in Hyderabad, Sai Krishna Azad is a leading,
dynamic leader, worked in student union and other political parties
and founded many NGO and Human rights organagations filed
many PILs on various public problems in High courts he is fighting
for peoples problems always, with a qualification background of a
Master of Arts degree in political science, a Bachelor of Laws degree,
and a Diploma in Journalism (Print and Electronic Media).
He is an accomplished legal expert, well-known for his courtroom
success and sharp legal mind. He has more than twenty two years
of experience at the Hyderabad, Telangana, Vijayawada, A.P, Delhi
Hyderabad High Courts and local courts and Supreme court. With
his knowledge and wisdom, Mr Azad has built a career out of
helping those in need of justice, guidance, and support, especially
when it comes to cases that go all the way to the Supreme Court. His
challenging experience has given him a profound knowledge of the
law and a strong dedication to the challenges of his clients.
As a dynamic legal practitioner and a visionary, he has resolved many
complicated cases with a continued high success rate and stands
as a renowned legal counsel, a name for the people of Hyderabad,
Telangana, and Vijayawada, A.P., and throughout India, offering
various legal services.
LAW FOR U: At a Glance
To bring the law to the common people, LAW FOR U offers a wide
spectrum of services, including name change, nri cases, nri divorce,
criminal law cases, civil, nclt cases, supreme cases, family dispute
cases, property law cases, promissory note law, notary and deeds, and
violations of human rights. It is a result-oriented firm, with members
and associates having substantial legal expertise as well as practical
experience in their respective domains.
LAW FOR U is incredibly versatile, having won cases in a wide
range of legal disciplines, from NRI concerns to NCLT and family law
matters. The core strength of the firm lies in its in-depth understanding
of the legal landscape and the team’s dedication to providing clients
with the appropriate support.
conflict that needs representation in the Supreme Court
• NCLT cases
• Transfer petitions
• Suo Moto Writ Petition (Criminal)
• Suo Moto Contempt Petition (Civil)
• Suo Moto Contempt Petition (Criminal)
• REF. U/S 143
• Ref. U/S 14 RTI
• REF. U/S 17 RTI
• MISCELLANEOUS APPLICATION
• SUO MOTO TRANSFER PETITION (CIVIL)
• SUO MOTO TRANSFER PETITION (CRIMINAL)
• SPECIAL LEAVE PETITION (CIVIL)
• CIVIL APPEAL
• WRIT PETITION (CIVIL)
• WRIT PETITION (CRIMINAL)
• TRANSFER PETITION (CIVIL)
• TRANSFER PETITION (CRIMINAL)
• REVIEW PETITION (CIVIL)
• REVIEW PETITION (CRIMINAL)
• TRANSFERRED CASE (CIVIL)
• TRANSFERRED CASE (CRIMINAL)
• SPECIAL LEAVE TO PETITION (CIVIL)
• SPECIAL LEAVE TO PETITION (CRIMINAL)
• WRIT TO PETITION (CIVIL)
• WRIT TO PETITION (CRIMINAL)
• ORIGINAL SUIT
• DEATH REFERENCE CASE
• CONTEMPT PETITION (CIVIL)
• CONTEMPT PETITION (CRIMINAL)
• Tax Reference Case
• SPECIAL REFERENCE CASE
• ELECTION PETITION (CIVIL)
• ARBITRATIONPETITION
• CURATIVE PETITION (CIVIL)
• CURATIVE PETITION (CRL)
• REF.U/A 317(1)
• MOTION(CRL)
• SUO MOTO WRIT PETITION (CIVIL)
The Key Differentiators
Since its inception, LAW FOR U has successfully positioned
itself as a leading choice for people looking for legal services.
They have earned the community’s trust by effectively
defending a large number of clients in based in Hyderabad,
Telangana, Vijayawada, A.P, Delhi in a variety of legal cases,
producing positive results. These are a few more distinctive
qualities that set the firm apart:
Local Expertise: Sai Krishna Azad, a record-holder advocate
with extensive expertise based in Hyderabad, Telangana,
Vijayawada, A.P, Delhi is well-versed in the laws, rules, and
court processes of the area, ensuring that your case is handled
precisely and effectively.
Client-Centric Approach: They prioritize client satisfaction
above all else, taking the time to listen to your concerns,
understandyourobjectives,anddevelopstrategiesaccordingly.
Clients courtroom success is their highest priority.
Take Care of Legal Documentation: The team’s designated
advocate assumes complete accountability for overseeing
all court-related duties, such as petition filing, paperwork
management, and procedural compliance.
Holistic Representation: They approach legal representation
from a holistic standpoint, taking into account not only the
current legal difficulties but also the larger picture that may
affect your life, business, and future.
Compassionate Advocacy: They recognize the financial and
emotional impact that legal matters can have. They therefore
approach their work with understanding, compassion, and
consideration for your requirements. Throughout the legal
process, the team stay by the client’s side, providing support,
direction, and assurance while strongly defending their rights
and interests.
Area of Expertise
Mr Sai Krishna Azad is a successful famous advocate
in Hyderabad, Telangana, Vijayawada, A.P, Delhi and
accomplished law practitioner in addition to being a luminary.
He is effectively managing a wide variety of matters in several
Indian courts. His expertise goes beyond the High Court,
lowyers courts, supreme court; he has worked with attorneys
around the country and with some of the best attorneys in the
Supreme Court on difficult issues. Sharing his experiences
and thoughts on esteemed forums such as Nyaaya Vedika has
demonstrated his dedication to legal advocacy and expertise.
• Legal assessment: He commences with a detailed
examination of the client’s case. The team entails skilled
legal professionals dedicated to providing excellent
representation.
• Legal Strategy: Since every case is different, they customize
their approaches to fit each client’s requirements. By using
expeditious legal procedures, they customize their legal
approach.
• Comprehensive Advocacy: They provide their clients with
comprehensive legal support and provide regular updates
on the status of their case and any new developments.
Clientele and Corporate Ethos
Law for U has yielded tremendous growth and has established
a solid, reputable, and valued reputation for itself. Today,
it represents a diverse clientele, including business houses,
MNCs, banks and FIs, public sector undertakings, and NGOs,
as well as central and state governments, ministries, and
departments.
Under the tutelage of great leadership, the firm aspires to
establish enduring relationships with its clients through
collaboration that is led by integrity and the values of
honesty, responsibility, and consistency, all under the
direction of exceptional leadership. The firm is cognizant
of the needs of its clients, who require value, skill,
responsiveness, and inventiveness in their legal counsel. It
has continuously met its objectives, assuring the success of
every customer in their case.
Lawforu
Sai Krishna Azad’s Incredible Journey on
Empowering People to Fight for Trust with
His Expertise and Excellence
Cover Story
Exclusive Service Portfolio
The firm brings a portfolio of comprehensive, creative, and
strategic legal services, coupled with extensive experience
and the highest levels of professionalism. These are the
primary services offered by the firm:
• Divorce cases
• Nri divorce
• Name change
• Nclt cases
• High court cases
• Supreme cases
• The BNS cases
• The bharathiy nyaya sanhitha cases
• The bhrathiys surkha sanhitha cases
• The bharathiya sakhya adinayam
• Bails
• Real estate cases
• Ip cases
• Insolvency petitions
• Legal Counsel and Advice
• Civil Litigation
• Criminal Prosecution
• Constitutional Law
• Real estate transactions
• Intellectual Property Rights (IPR) and any sort of legal
In a world where legal matters can be daunting, trust Law for You to be your dependable legal partner.
We prioritize your rights and stand by you to offer qualitative legal guidance.
Sai Krishna Azad, Founder CEO, LAW FOR U
“
“
P. SAI KRISHNA AZAD
Supreme Court Advocate
Puja|Business Connect

Ashneer Grover
An evolution from financial innovations
to entrepreneurial triumphs
The origin story
Ashneer was born on June 14, 1982, in Delhi. He hails from a family where his father served as a Chartered Accountant,
and his mother worked as a teacher. Needless to say, with both parents in reputable professions, the family thrived
that allowed Ashneer to pursue his education at institutions like IIT and IIM.
Ashneer’s wife, Madhuri Jain Grover, is a successful entrepreneur who owns Mauve and Brown. The brand is a
resounding success in the furnishing business based in New Delhi. Apart from Ashneer and Shashvat, Madhuri
played a crucial role in the success of BharatPe. She supervised HR, finance, and internal operations until her
involvement in alleged financial fraud led to her termination by the Board. But these complexities didn’t stop the
couple from thriving and they were blessed with two children.
Despite a robust educational and career foundation, Ashneer Grover came across a myriad of challenges along
the way. But navigating through the rough waters, he appeared as a judge on the Shark Tank India reality show.
Here, people applauded him for his entrepreneurial acumen and transparency in vision. Today, his net worth is
approximately INR 700 crore, and no amount of challenges and controversies could alter this fact.
The course of career
During his initial career stages, Ashneer Grover worked at Kotak Financing Bank as a vice president from May
2006 to May 2013. After that, he joined American Express in May 2013 as the Director of Corporate Development
until March 2015 as he was offered the role of Chief Financial Officer at Grofers(now known as blinkit). Before
commencing Bharat Pe, he served as the “Head Of New Business” at PC Jeweller Limited from November 2017 to
October 2018.
The serial entrepreneurship
After facilitating the striking success of Indian unicorns, Bhartpe and Grofers, Ashneer intends to establish his third
business venture i.e. Third Unicorn Private Limited. Although the specific industry or sector for his new venture
is still not revealed, he expressed plans to re-enter the business world and create another “unicorn” on his 40th
birthday as per Tofler’s data.
Ashneer Grover is a highly acclaimed name in the Indian entrepreneurial
ecosystem and his success story marks the power of ambition, challenges
and reinvention. He is co-founder of BharatPe that was established in
2018. He commenced the operations of this payment gateway alongside
Shashvat Nakrani who served as the Managing Director until February
28, 2022. In the span of four years, their efforts brought BharatPe in the
limelight making it one of India’s most widely used payment apps.
Investing in the SMEs
As one of the most sought after investors in Shark Tank India, Ashneer Grover became everyone’s fav Shark.
Throughout the show, the ventures he chose to invest in are as following:
• BluePine Foods(momos)
• Booz(Electric scooters)
• Tagz Foods(popped chips)
• Skippi Ice Pops(popsicles)
• Raising Superstars(Kids Tutorials)
• Beyond Snacks(Banana Chips)
• Motion Breeze(EV Bike)
• Event Beep(Student Community)
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The areas of expertise for AKM LLP include Corporate,
Commercial, and Civil law with a complete focus on
mergers, acquisitions, restructuring, recoveries, insolvency
and bankruptcy, litigation, arbitration and contracts and real
estate.
Originally founded as a sole proprietorship, it became a
partnership firm with the joining of Subathra Mylsamy.
In 2010, the Firm formally became a Limited Liability
Partnership (LLP) with Mr. P. S Suman coming onboard. The
firm is powered by an advisory board constituting a former
Judge of the Madras High Court, Company Law Board,
senior tax, finance and hospitality experts.
AKM LLP handpicks its team of lawyers, and trains and
grooms them to be able to face courts and clients alike. The
firm is constantly lookout for talented youngsters and guides
them through the legal world by providing them with access
to resources and exposure to senior lawyers and the advisory
board. It also provides physical and online subscriptions to
resources of legal literature to help them learn and grow.
The credit to AKM’s organic growth through the years lies
in its strict adherence to its core values, that are integrity,
innovation, communication, teamwork, and collaboration.
WHAT SETS IT APART
AK Mylsamy has cultivated a unique space which enjoys
goodwill and respect from its clients. The firm has achieved
this through its commitment to operational excellence,
integrity, and constant updation of knowledge and skill
sets. With its ability to evaluate the implications of an
ever-changing legal framework and help organizations re-
cast strategies to stay relevant and maintain competitive
advantage, the law firm has enjoyed a cordial relation with
its competitors and clients alike.
COMMITMENT TO ITS CLIENTS
AKM is devoted to providing exceptional legal services to
its clients. To ensure their continued faith and guide them
through the legal processes without a glitch, the team at
AK Mylsamy promises consistency and accessibility. Being
accessible to the lawyers, associates and clients reinforces their
trust in the firm. The firm stays in touch with the client through
the entire process, keeping the communication channels open
at all times, providing them with every necessary detail and
also involving them while brainstorming for solutions. This
transparency results in forming customized solutions that are
long lasting and fool proof.
They maintain a good rapport with the client and keep them
updated of the relevant changes in the law or of compliance
with the existing law. In addition to providing exceptional
services, AKM reinforces its credibility by delivering
reasonable client invoices.
The foremost value in the profession of law is to be able to guide
people through the intricacies of the field. As a specialized and
niche profession, it demands integrity and honesty. Lawyers
havetoplacetheinterestsoftheclientsabovetheirown.Togrow
as a good lawyer, it is essential to create an honest relationship
with an intention to add value that would go a long way.
Ensuring accountability, maintaining client confidentiality,
acting with honesty and integrity sets apart a lawyer from the
rest. Earning the trust of the client is of utmost importance and
this is achieved only when the lawyer acts with independence
and with objective judgement of the requirement of the client.
Specialization in an area of law makes you an expert and gives
an edge with clients.
The firm has been in the business since 1964 and has become
the favourite choice for legal services across generations of
companies. It serves across a wide range of industries from
commercial, real estate, hospitality, healthcare, educational
to finance and related activities. Owing to its motive to
provide customized solutions to its clients and maintain
long-term, healthy relationships with them, AKM LLP has
proved itself a worthy and reliable legal aid provider.
AT ITS CORE
AK Mylsamy LLP has grown into a law firm that is recognised
for its extraordinary legal services and its dedication to
making legal resources widely and easily available. Having
achieved tremendous goodwill and a satisfied clientele, the
law firm strives to maintain it. Our illustrious Advisory Board
members who have guided the firms’ reach great heights:
• (Former) Justice M. Jaichandren, former Judge of the
Madras High Court with stellar experience in a range of
cases – civil, criminal, labour, administrative and debt
recovery. He is specialist in writs and Public interest
litigations.
• Mr. S. Balasubramaniam, (former) Chairman CLB, a
luminary in the field of corporate law and arbitration
besides writing and editing books on corporate law
which create professionals.
• Mr. K K Balu, (former) Vice Chairman of the CLB, a
storehouse of experience and the think tank at AKM LLP
on corporate laws, arbitration, banking, conciliation and
mediation.
• Mr. P.Muthusamy (IRS) An Indian Revenue Officer who
has an outstanding career spanning over 30 years in the
area of Revenue. He has experience, expertise in Indirect
tax, Customs, GATT, Trade Related Intellectual Property
Rights (TRIPS). He heads the Indirect tax Foreign
Trade practice at AKM.
• Mr. S. Ramanujam, (former) Executive Vice-President,
Group Taxation of the UB Group, senior tax expert, an
authority on mergers, de-mergers and restructuring.
• Mr. R S Mani, (former) group CEO of M.R Kodandaram
group (member of MS Ramaiah group), expert in
banking, finance and insolvency matters.
• Mr. Ashok Anantram, (former) Vice President of the
ITC Hotels Limited who augments his experience in the
hospitality sector to help AKM LLP provide sound legal
advice to niche hospitality fraternity.
COMPANY OVERVIEW
A full service corporate law firm, A K
Mylsamy Associates LLP provides
unmatched litigation and advisory services
to its clients. AKM is reputed for offering
customized legal services and strategic
advice to its clients that suit their legal
needs and purposes. The firm promises
consistency and long-term solutions in a
timely and effective manner.
The singularity of the firm lies in the fact
that it keeps itself abreast of the continuous
transformations in the legal field and has
an ability to assess the changes and their
impacts. It evaluates the outcomes for its
clients on the basis of the legal framework
that is ever-shifting.
AKM is a unique blend of experience and
expertise, with a commitment to maintain
long-term relationships with the clients and
add value to their operations through their
well-researched strategies and services.
AKM: CARRYING FORWARD A LEGACY
AK MYLSAMY ASSOCIATES LLP
SUBATHRA MYLSAMY
Partner
“Innovation has been the backbone of AKM. Quality has been the hallmark of services rendered by the Firm.”
The firm has not limited itself to providing transactional
services to its clients. AKM has an innovative platform
for disseminating legal knowledge, a one-of-a-kind
research engine, www.ibccases.com. The website offers a
comprehensive coverage of quality content within the fields of
insolvency and bankruptcy. The always up-to-date database
and advanced research tools on the platform serve from
laymen to law students to professional lawyers in delving
deeper into this avenue. It also publishes a monthly legal
newsletter called ‘The Law Tree’, which offers knowledge of
the latest legal developments in a simple and creative manner.
These initiatives, started knowledge sharing platforms, open
up a portal that makes the law more accessible and easier for
lawyers to better represent their clients.
With the able guidance
of our advisory board
members and driven by
young dynamic partners,
AKM LLP is indeed a rich and
unique blend of experience
and expertise.”
“
Renu|Business Connect
16
17

HTC’S RESURGENCE IN
THE TECH LANDSCAPE
VIA HTC VIVE LINE
HEADSETS
Apple’s recently
launched Vision
Pro has taken the
market with a new
wave of excitement.
In response to its
recent foray, one of
the leading consumer
electronics firms,
HTC expressed its
enthusiasm and
cited its potential to
propel the technology
into mainstream
acceptance. The
market launch of
Apple’s Vision Pro
which is a virtual
and augmented
reality headset on
February 2 marked
a significant change
in the world of tech
giants and pitted it
against competitors
like HTC. To make a
major comeback in
the tech space, HTC
strategizes its focus
on the convergence
of virtual and physical
realities with its HTC
Vive line of headsets.
Cher Wang’s insights
In view of the competitive
spirit Apple has fuelled after
the launch of Vision Pro,
HTC’s CEO and co-founder,
Cher Wang, welcomed the
brand’s latest innovation and
acknowledged the influence
of Apple’s brand reputation
at the global scale. Also, she
mentioned that the high price
of Apple’s offering would be
the pain point they wish to
target. Wang emphasized that it
serves as a catalyst for people to
explore the capabilities of this
evolving technology.
The fast integration of AR and
VR mainstream adoption would
chart a course to major product
development in the future. And
after researching the arena,
Wang pointed to the lowering
of price points and continuous
technological advancements
as catalysts for the worldwide
adoption of this revolutionary
technology.
The practical applications
Though the current reservations and limited adoption poses a halt in inclusion, the AR
and VR headsets do have practical applications. In this reference, Wang mentioned an
increasing use in professional settings, such as healthcare, where they simulate work
experiences, aid surgical training, and assist law enforcement to combat the challenging
backdrops.
Beyond terrestrial applications, Wang shared that HTC’s Vive Focus 3 headsets are even
making their way to the International Space Station. There, they serve a dual purpose
– helping astronauts stay physically active and providing visual stimuli, like images of
Earth, to alleviate the psychological challenges of extended space missions.
“Astronauts talk about how they really miss greenery, the air, butterflies,” Wang
explained. “It calms down their anxiety because it is such an enclosed space for many,
many months.” According to Wang, it has the potential to revolutionize entertainment
and gaming space, becoming an integral part of diverse sectors and even contributing to
the well-being of those in extraordinary environments like space.
What could be anticipated
for the future?
As per the report shared by IDC
consultancy, the worldwide
shipments of AR VR headsets
underwent an approximately 8.3
percent downfall last year, reaching
8.1 million units. This downturn
has emerged due to dampened
household consumption and slowed
business spending due to rising
inflation. However, IDC anticipates
a 46.4 percent rise in shipments for
the current year. This optimistic
outlook is fueled by factors such as
the full year’s availability of Apple’s
Vision Pro that would garner big
attention. Moreover, the availability
of Meta’s Quest 3, which hit the
market in October 2023 would make
the technology more affordable to be
used by commoners.
18
19
INNOVATION

22
Kajal|Business Connect
23

24
25

26
27

When you are commencing or running a
business, you have to deal with various
legal compliance matters. One wrong
step can lead you to legal complexities
and other difficulties. Therefore, it’s
extremely important to have a law firm
on your side to guide you through the
legal procedures and to safeguard you
from various disputes.
AN OVERLAY OF THE COMPANY
Krishnamurthy Co. (“K Law”) is
one of the premier full-service law
firms in India providing top-notch,
comprehensive legal and regulatory
advisory, transactional legal services,
and dispute resolution support across
a broad spectrum of practice areas
and sectors. Established in 1999, K
Law has, in a relatively short spell of
just over two decades, transformed
itself into a national player with a
rapidly expanding practice footprint in
Mergers Acquisitions, Private Equity,
Banking Finance, Dispute Resolution,
Intellectual Property, Projects, and Real
Estate. The Firm now has a strength
of 85+ accomplished and committed
lawyers across offices in Bengaluru,
Mumbai, New Delhi and Chennai.
The Firm advises a vast range of diverse
clients in structuring commercial
transactions (both domestic and cross-
border), obtaining governmental and
regulatory approvals, drafting and
negotiating transaction documents, and
implementing transactions in India.
K Law also assists various domestic
and international clients in relation
to dispute resolution proceedings
and represents them before various
fora including courts, tribunals,
and other judicial authorities across
India. The services extend to aviation
and defence, automotive, banks and
financial institutions, wholesale and
retail consumer brands, food and
beverage, education, fintech, healthcare,
hospitality, information technology,
infrastructure, energy, construction,
manufacturing, information technology,
and TMT.
The prime motive of the Firm is to
nurture relations while delivering quality
services to its clients. It is ensuring an
edge over its peer organisations with the
unmatched level of partner attention and
involvement in each matter. The client-
centric and solution-oriented commercial
approach towards delivering the finest
services have made them stand out of the
crowd effectively.
Ms Naina Krishna Murthy says, “You
get a specialized, customized and to-
the-point answer/redressal to your legal
trouble/query. It is better to engage
a law firm because it has got better
exposure and better contacts. Even if the
case requires the engagement of a senior
counsel, firms can easily arrange it. A
primary advantage of law firms is that
they generally attract the most complex
and challenging work. So, it becomes
easy for the clients to get free from the
legal formalities without wasting much
time. They get easy solutions for their
problems from the experts of a law firm.
Our clients and their interests are the top
priorities for us. We ensure a great deal
of value to them by swiftly assessing
situations and providing practical and
commercial solutions to their problems.
At first, we identify and prioritiz e the
issues and then provide innovative,
appropriate and pragmatic solutions to
accomplish the requisite outcomes!”
A GLANCE AT THE KEY
DIFFERENTIATORS
K Law leverages a hybrid topology
in order to meet both privacy as
well as availability requirements.
By redundantly storing documents
on its own geo dispersed servers, K
Law keeps sensitive documents in
the house while ensuring business
continuity in case of a disaster. To
ensure availability and security, K Law
uses offerings from Microsoft’s cloud
services for email storage, data loss
prevention, records management, and
security. Redundant high-speed fibre
connectivity and VPN concatenation
ensure that remote workers have the
best access to firm resources during
these trying times.
The Firm always seeks lawyers with
brilliant and professional minds coupled
with integrity. Also, ethical conduct and
a client-centric mindset are significant
criteria for them. K law values creative,
dynamic and solution-oriented talents and
steadfastly ensures continuous learning
and development of its legal team. In
this context, they ensure regular in-depth
professional training to their lawyers.
K Law incessantly resonates with
clients’ need and offers outstanding
services by following the highest
standards of integrity, professionalism
and responsibility in delivering their
commitments. Their high level of
partner involvement and attention
blended with value-optimization
approach has bestowed them with a
satisfied client-base.
Apart from this, the Management
ensures a high level of transparency in
their work culture. Any kind of office
politics or negativity is absolutely
intolerable and strictly discouraged.
They ensure great comfort and a sense
of job security to their employees which
in turn, improves their performance and
productivity effectively.
ABOUT THE KEY OFFICIAL
The Founder and Managing Partner,
Naina Krishna Murthy is one of
India’s most formidable legal advisors.
Incepting her brainchild in 1999 at
Bengaluru, she has ensured that K Law
became a major player in the Indian
legal market.
Naina Has Been a Legal Practitioner
for 24 years and proves her forte in
corporate commercial law, specifically
mergers and acquisitions, joint ventures,
collaborations and PE/VC investments.
Alongside being a trusted legal
advisor to some of the most renowned
corporations in India, she is also a Board
member of some leading organizations.
She has been the Co-Chairman of
Infosys Grievance Redressal Board for 5
years, as well.
The exemplary businesswoman has
to been appointed as the external
Ombudsman of SB Energy, a Softbank
company. She has also served multiple
organisations as a Director. She has
been a Board Member of Bajaj Energy
Ltd since 2019 and of IndoStar Capital
Finance Ltd since 2018. Her efforts as
a leading women entrepreneur in the
business world have acclaimed multiple
awards and accolades in her favour.
ACCOMPLISHMENTS AND
ACCOLADES
For its transparency and reliability, K
Law has been awarded many accolades.
Here are some of its achievements in the
last few years
• Recognized for its Real Estate
practice by India Business Law
Journal at the Indian Law Firm
Awards, 2019
• ‘Notable Firm’ for Corporate/MA
by Chambers Partners Asia-
Pacific, 2019
• Recognized for its Corporate
Commercial practice by India
Business Law Journal at the India
Law Firm Awards, 2018
• Most Enterprising Law Firm - India,
Legal League Awards 2017
• Ranked No. 10 for MA advisors
in India by deal count by Venture
Intelligence 2017
• Ranked No. 9 for PE advisors in
India by deal count by Venture
Intelligence, 2017
India by deal count by Venture
Intelligence, 2016
• Most Dynamic Law Firm - India,
APAC Insider 2016 Legal Awards
• One of only 4 Indian law firms to
rank in APAC exits by deal count,
Mergermarket Q3 2016
• Ranked No. 11 for MA advisors
in India by deal count by Venture
Intelligence 2016
• Notable Firm for Corporate / MA
in India by Chambers Partners
Asia-Pacific, 2016
India by deal count by VCC Edge,
2016`
Naina Krishna Murthy | Founder Managing Partner
“As law firms are providing a service—most often in difficult times—transparency, trust, and
commitment to providing quality service to their clients are essential. After all, clients are
the lifeblood of a lawyer’s vocation. There are many great law firms out there, but having
talked with former clients of them, many seem to be disenchanted with one particular aspect:
the attitude of the lawyer — whether that be through lack of communication or the general
attitude towards the client’s case. But K Law has made a difference in the scenario. Having a
team of lawyers (unless the lawyer is a sole practitioner, of course) who believe in collegiality,
who possess progressive attitudes and are accountable, are some traits one would expect for a
law firm to hold in order to be considered ‘good’.”
Your Regulatory, Advisory, Transactional Legal service Partner
Krishnamurthy Co.
Kriti|Business Connect
28
29

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31

People most frequently carry their wallets in their back pockets, where they also keep their change. But many people now find themselves without
access to their wallets at crucial times because of this seemingly harmless practise.
We’ve all made the mistake of putting our wallets in our back pockets, but doing so has some significant risks. You probably didn’t realise why you
shouldn’t place your wallet in your back pocket until you read this piece.
NEVER PUT YOUR WALLET IN
YOUR BACK POCKET, HERE IS WHY!
Lifestyle
32
Top 10 Reasons why you should never put your wallet
in your back pocket
01. Over Time, This May Lead to Spine, Neck, and Back
Problems:
When you keep your wallet in your back pocket, you could
be damaging the vertebrae in your lower back; this may cause
serious health issues that are hard to treat. Because our bodies
weren’t made to carry around extra weight on its sides, it can
be dangerous putting a wallet in your back pocket.
This is because shifting your weight on one side of your body
can cause major health problems, especially in your spine and
neck that are difficult to cure. A better option would be to find
a place other than your back pocket for your wallet.
02. A Wallet Can affect Your Sitting Posture:
If you put your wallet in your back pocket, you could be
damaging your posture. Doing this may take away the ability
to maintain good posture and balance. Many people have
been known to have problems with their spine and lower back
because of this bad habit.
If you regularly put a wallet in your back pocket, it is only a
matter of time before you start having severe issues with it.
The best option is to avoid putting extra weight on your spine
and neck as much as possible.
03. A Wallet Can Increase Your Risk of Hip and Knee
Injuries:
Keeping your wallet in your back pocket can make you bend
over more to compensate. This may cause severe issues with
your hip and knee because it will disturb the natural curves of
your legs and stretch out the ligaments.
This can cause strain to both sides of your legs, which is why it
is a bad practice that should be avoided.
04. It Can Cause Your Pants to Fade:
When you have a wallet in your back pocket, it will rub against
the material of your pants constantly. This can cause your
pants to wear down and fade because of the friction created by
this constant rubbing motion.
This is why it is better to avoid putting it in your back pocket,
especially if you have expensive clothing that you want to look
good for a long time. Always try to avoid putting extra weight
on your back pockets as much as possible because they are not
designed to carry around things like that.
05. It Can Lead to Rashes:
When you have a wallet in your back pocket, it can create
friction on your skin that can lead to rashes. This is because
the wallet’s material will rub against your skin and cause
inflammation. This can lead to exposed nerves and an
increased risk of developing a rash.
Avoid putting your wallet in your back pocket because it could
lead to potential health issues that are hard to treat. Always
ensure that whatever you put in your back pocket will not
fall out or interfere with whatever you’re doing at that time.
If it does, then be sure not to put anything else there either,
because it will just be a mess.
06. A back pocket wallet is way easier to pickpocket:
Most people have wallets in their back pockets because it’s the
most convenient place to store them. However, this is one of
the worst places to put a wallet because pickpockets can easily
reach into your pocket and take it without you even knowing.
They may be able to steal all of your credit cards and other
important documents. That is why you should avoid putting
anything small or big in your back pockets.
07. It Can Make You Feel Fat:
Most people who keep their wallets in their back pockets feel
fat and chunky. That is because the wallet will hang from your
back pocket and rub against your pants. This can cause you
to feel embarrassed and uncomfortable, so you should avoid
putting anything in your back pocket at all costs.
If you want to put anything small in your back pocket, try
putting it in a different place. Your pants will not get damaged
by this action, and you won’t have any problems that make
you feel uncomfortable or embarrassed.
08. It Can Put a Strain on Your Wallet:
If you put your wallet in your back pocket, this can put a strain
on the material of your wallet and cause it to break or even
tear. This is because the pouch where you keep your wallet
will take up more space than it should, making it harder for
the material to take the weight being put on it.
This may happen when you are climbing stairs or doing any
other activity that causes a lot of weight to be placed on one
side of your body. If this happens, then try and make sure
that you only put something in your back pocket if it’s small
enough not to cause problems in the long run.
33

09. Wallet in back pocket causes back problems:
Keeping your wallet in your back pocket is the wrong way to
store money because it causes back problems. This is because
the wallet’s weight will be on one side of your spine, which
can lead to constant issues with the body. The best way to
prevent these issues is by constantly trying to avoid putting
anything heavy in your back pocket.
This applies even if you use a wallet designed to keep cash
and cards in it because it could still lead to severe problems.
Some people are used to having their wallets in their back
pockets and only notice trouble in their back after years of
such practice.
10. Wallet in the back pocket can cause spinal
degeneration:
Because of its convenience, you should also be aware that it
can cause spinal degeneration if you keep a wallet in your
back pocket. This happens because the weight being put
on one side of your spine in your back pocket can lead to
pressure on specific nerves, which can cause a lot of issues.
You should avoid putting anything heavy in your back
pocket at all costs. If you want to put something small there,
try and find a different place that’s not on the side of your
pants, like using the other pockets or a handbag. It won’t
adversely affect your wallet and will prevent many health
concerns.
What you should do instead of keeping your wallet in your
back pocket
If you want to prevent the risks of keeping a wallet in your
back pocket, try to find a different place to put it. Some
people put them in their front pocket, which is one of the
best solutions because it prevents any problems.
It also makes it easy for you to take out the wallet when
you need something, and it doesn’t interfere with whatever
you’re doing. Other solutions are also to consider, like using
a money clip or a bag to carry around your items. The size
will be reduced, and this will cause less strain on the joints
of your body.
Conclusion:
In conclusion, there are many issues that can occur when you keep a wallet in your back pocket because of the
strain it can put on your body. A wallet should be used to store items and documents like credit cards, debit cards,
bank statements, etc. This is especially true if you keep your wallet in your back pocket because anything else could
cause serious problems.
So, if you want to avoid the issues of keeping a wallet in your back pocket, try and find another place to put it at
all costs. People use many other sites to keep their wallets, like putting them in their pants’ front or side pockets or
using a bag to carry around their personal belongings.
34

COMPANY OVERVIEW
MB Associates, founded by Ms. Mansi Bajaj, Adv., is a law
firm that specializes in Medical Negligence cases and other
healthcare related issues, Property Laws, Family Matri-
monial Laws, Banking Insurance Laws, Labor Em-
ployment Laws, Environment Laws, Education Laws,
Transportation Laws, Intellectual Property Rights, and
the list continues.
The singularity of the firm lies in the fact that it is a
transparent and cost-effective law firm, working with
utmost dedication and sincerity. Every team
member is well qualified in their field of law.
The faith of the clients/ customers of MB
Associates is ensured through its trans-
parency and by keeping the client well in-
formed about the proceedings of their case.
It is very important to keep the clients in
confidence and that can only be achieved
through transparency. The firm specializ-
es in medical negligence cases and other
healthcare related issues, so a majority
of their clients include hospitals, nursing
homes and individual doctors.
Ms. Bajaj, who has been practicing law
since 2008, states that, “I think as a law-
yer, the foremost responsibility is to be
honest and true to the profession. A
lawyer should also be honest to his or
her clients, to the Court and also to the
colleagues. A lawyer is the Officer of
the Court, and it is the foremost duty
of a lawyer to be honest to the Court.
A lawyer can contribute a lot to the
society with his or her skill and talent,
thus making the society a better place
to live.”
As is often said, “Honesty is the best policy”. Ms. Ba-
jaj believes that the foremost value in her profession is
the honesty of a lawyer, and honesty always pays. Give
honest advice to your client, in their best interest. A legal
advisor should always uphold the interest of the client
by all fair, reasonable and honourable means, and not
manipulate facts.
She started the firm with two employees, and now MB
Associates has grown to a team of seven. They have
established the firm’s name as far as medical negli-
gence cases and other healthcare related issues are
concerned. It conducted a conference titled “When the
Hammer Shields the Healer” at India International
Centre in the year 2018. The conference was attended
by doctors and lawyers and was well appreciated. Ms.
Bajaj started as an employee with one of the cancer
hospitals in Delhi, and today her firm has an ever-ex-
panding list of clients.
Ms. Bajaj represents many government organizations,
Banks, Insurance Companies, Multi State Cooperative
Societies, other private companies., and is also an exter-
nal member of Internal Complaints Committee under
Prevention of Sexual Harassment Act (POSH). She has
also been appointed as Sole Arbitrator in several matters
by the Hon’ble Delhi High Court.
Behind the Wheel
Everybody goes through a period of struggle. Being a
first generation lawyer, which means no support system
at the start of the journey, and no help with understand-
ing the nuances of the profession, Ms. Bajaj had to face
a number of challenges as well. She was fortunate in
finding inspiration with Mr. Kailash Vasdev, Senior Ad-
vocate, whom she interned with before enrolling as an
Advocate with the Bar Council of Delhi in the year 2008.
She then completed her Post Graduate Diploma in Man-
agement from AIIMA in the year 2008, and Post Grad-
uate Diploma in Medical Law Ethics from NLU, Ban-
galore, after that.
By the time she entered the profession, Mansi was mar-
ried and was blessed with a baby girl, and so it was a
difficult decision to start working. With the push of both
her families in the direction, she finally decided to work
and after a lot of efforts and interviews, got her first job
in one of the reputed cancer hospitals of Delhi.
“That was the best opportunity I could have ever got,
which I am still enjoying. I used to keenly observe the
panel lawyers, used to visit Courts diligently with them
and learnt the nitty gritties of this profession,”
she says.
Moving forward, with the support of some wonderful
teachers in life she started her independent practice in
2009. Building an independent practice was an ardu-
ous task, however, with perseverance and a lot of hard
work, she reached a place in the profession, which is a
matter of great satisfaction for her.
Along with building a striking career for herself, Man-
si has also succeeded in being able to serve the society.
She established a registered Charitable Trust called San-
rakshak Charitable Trust through which she gives her
contributions for Cancer patients and needy children
at Welfare Homes. The other aspiration she has is to be
helpful in any manner for the cause of women, especial-
ly those who face sexual harassment at workplace.
A few words of wisdom from Ms Bajaj for upcoming
lawyers:
As I said earlier, honesty is the best policy. Please be
transparent and honest to your clients, to the Court, to
the opponents and to your colleagues.
I strongly believe in the philosophy the more you learn,
the more you earn. Do not practice because you want
to earn. Practice because you want to learn. Once
learning is there, money will pour in.
Hard work and passion towards work is the mantra in
this profession. Don’t limit your challenges. Challenge
your limits. Always strive for the best. Burn the midnight
oil to reach to the pinnacle. There is no shortcut to hard
work.
I have seen many young lawyers who are fantastic at
drafting but are not good communicators. Work on your
communication skills. Half of the battle in Court is won
if you are good at communication.
Last but not the least, have patience and faith in your-
self. Please remember, if you are working with honesty
and hard work, the sky’s the limit. Success will come
your way, sooner or later. Even if it’s later, have pa-
tience and move ahead with faith.
Mansi Bajaj, Advocate, Founder of MB Associates
Goals and Vision
In these times, technology plays a very important role in
any organization. MB Associates uses legal software like
Manupatra, SCC Online, etc for research.
They also make sure the files are scanned so less paper
is used in the office.
In the Corona times, the Courts are hearing matters
through Video Conferencing, and MB Associates is well
equipped to do so.
The long and short term goals of MB Associates coincide
when they are consistently striving to better their legal
services for client satisfaction resulting in a trusted and
long term relationship with the clients. As a long term
goal, Ms Bajaj wishes to start a Medico legal Society for
the legal education of doctors and other healthcare pro-
fessionals/ staff. The other goal is to expand the firm
globally so that they are able to serve more and more
people.
A DEDICATED TEAM OF LEGAL EXPERTS
MB ASSOCIATES
Indernil|Business Connect
36
37

DISTINCT WAYS
TO CULTIVATE A
THRIVING
WORKPLACE
9
What is your definition of creating a thriving workplace? Well, it isn’t just about
ping pong tables and free snacks (although those can be nice perks!). Basically,
a thriving workplace is all about fostering an environment that prioritizes the
physical, mental, and emotional well-being of its employees. And we all know
how happy and content employees can create a way to improve productivity,
engagement, and retention.
1. Establish Work-Life Balance: First, make sure to
provide flexible work hours for your team members. To
add a cherry on top of it, offer remote work options,
flexible schedules, and generous paid time off to allow
employees to control their time and meet their personal
needs.
2. Disconnect and recharge: If you wish to see
your business thrive, just allow your employees to set
boundaries and truly disconnect after work hours. This
could involve setting expectations for email response times
and discouraging late-night communication. Moreover, try
to provide access to mental health resources and initiatives
like mindfulness programs or Employee Assistance
Programs (EAPs) to help them process their emotions in an
efficient way while reducing their stress.
3. Prioritize Physical Health and Wellness: Investing
in an ergonomic workplace could do wonders to your goal.
You need to invest in comfortable furniture, adjustable
workstations, and proper lighting to prevent physical
discomfort and injuries. Along with that, you can offer
healthy choices in your own cafeteria or break room, and
encourage breaks for movement and activity. Also, you can
host fitness challenges, health fairs, or on-site fitness classes
to promote healthy habits and employee engagement.
4. Establish open communication and
Psychological Safety: Try to create a culture of open
communication by encouraging employees to voice their
opinions, concerns, and ideas without fear of judgment
or reprisal. But before this, you need to ensure active
listening on your own. Leaders should make time to listen
to employees’ concerns and feedback, and take their input
seriously.
5. Build trust and psychological safety: The
management of your company should focus on team
building activities and social events to help employees feel
connected and comfortable with each other.
6. Recognize and Reward Achievements:
One should regularly acknowledge and
appreciate employees’ contributions under any
circumstances. Either it could be through verbal praise,
written recognition, or performance-based rewards.
7. Offer opportunities for growth and development:
Provide training programs, mentorship opportunities, and
career development resources to help employees reach
their full potential. Alongside this, celebrating successes
together like organizing team outings, recognition events,
or company-wide celebrations to boost morale and foster a
sense of community make a huge difference.
8. Lead by Example: Leaders should set the tone by
taking care of their own health and well-being. This could
involve practicing work-life balance, prioritizing physical
activity, and openly discussing mental health challenges.
Promote a culture of respect and inclusivity. Leaders
should be mindful of their own biases and actively work
to create an environment where everyone feels valued and
respected.
9. Be authentic and transparent: The most
significant one would be leaders being open and honest
with employees concerning the company’s goals,
challenges, and successes. It is a well-asserted fact that
by implementing these strategies companies could create
a work environment that is not only productive but also
supportive, healthy, and fulfilling for their employees.
In this exclusive article, we have brought to you 5 key strategies to cultivate a healthy and balanced work environment for
your team that could bring you phenomenal business success:
38
GROWTH
39
The key takeaways
No one can deny the fact that happy and healthy employees are more engaged, productive, and
likely to stay with your company for the long haul. Investing in your employees’ well-being is an
investment in your company’s success. So, start creating a thriving workplace today! We hope this
blog provides valuable insights and actionable steps for companies looking to cultivate a healthy
and balanced work environment. What is worth mentioning is the fact that a thriving workplace is
a win-win for both employees and employers!

WHY IS IT CRUCIAL TO PROTECT YOUR INTELLECTUAL
PROPERTY RIGHTS?
Your IP rights are so important because they:
• make your business different from competitors
• are an important revenue stream when sold or licensed
• bring something new and different for customers
• is your brand image
• can be used as security for loans
You will be surprised at how many strands of your
business can be protected. Starting with your brand
name, your logo, the specific designs, any inventions, the
works of creative or intellectual effort or trademarks that
distinguish your business in the market can all be types
of IP.
services that are not available from any other law offices
not only in India but across the globe. For eg., We offer
over 45 different services for trademarks alone. This helps
our clients to get every possible Intellectual property
service under one roof in every growth stage. All our staff
is highly qualified. We also have client relationship officers
to help our clients.
WHAT ARE YOUR RESPONSIBILITIES AS AN IP LAWYER?
Advocate or an IP lawyer is an officer of Justice and as such
he is expected to help the court in delivering justice. As an
IP advisor, I counsel my clients about their legal rights and
obligations and suggest courses of action in business and
personal matters. I represent my clients in courts, before
government agencies, and in private legal matters. I have
to communicate with my clients, colleagues, examiners,
registrars, controllers, judges, and others involved in
the case. Besides this, I need to conduct IP research and
analysis of legal problems, interpret IP laws, rulings, and
regulations for individuals and businesses, present facts in
writing and verbally to my clients or others, and argue on
behalf of my clients and prepare and file legal documents,
such as lawsuits, appeals, contracts, and deeds
WHAT ARE THE ETHICS AND VALUES YOU FOLLOW AS
AN IP LAWYER?
It is an ethical responsibility of any lawyer to put his
client’s interest before anyone else’s’. As an IP lawyer, I try
to maintain utmost confidentiality regarding the client’s
intellectual property matters and make sure my clients’
IP assets are safe. I refuse to take up new clients whose
matters conflict with the interests of my existing clients.
My charges are reasonable and are more or less the same
for micro, small, medium, and large entities, and at times,
some clients may find it difficult to pay for the services
however we go that extra mile to make sure that there is a
positive outcome. I make sure that I am always available
to my clients and my staff. and I also follow the code of
conduct laid down by the Bar Council of India.
JOACHIM JANSON
Protecting your business fortune by protecting your
Intellectual Property Rights
JoachimJansonwasestablishedintheyear2002.ItisanIntellectual
Property law office which best serves those Entrepreneurs who
are excited about building their fortune or business around their
valuable intellectual property assets so that nobody messes with
it or rips them off their Brands, Trade names, Logos, Taglines,
Inventions, Designs, Trade secrets, Software, Literary and Artistic
Works.
Speaking to Business Connect Anup Joachim- the chief IP attorney
says “As a service provider we always have to ensure that we
explain our services, provide proper advice and give our best service
at reasonable rates. Secondly, I make sure that we are available to
them and lastly we do our work promptly and meet the timelines.”
Joachim Janson though being headquartered in Cochin, Kerala
have been successful in providing high-quality intellectual property
legal services to several thousand companies spread across the
globe.
“As early as in 2006 we were invited to be listed in the Asia Pacific
Legal 500” recalls Anup.
As per India Business Law Journal, April 2013 Joachim Janson was
mentioned as one among “50 Indian law firms that International
lP owners and their legal advisers should know about”. Many
magazines have mentioned the company as one amongst the “25
most promising IP, Copyright, Patent Trademark Consultants
in India -2016” and “Best Full-Service IP Law firm -India 2017” by
Acquisition International Magazine, UK; India’s 10 most reliable
law firms, 2020, etc.
Our success rate has been over 70%-90% during the
last 18 years. We have been able to network and work
with leading IP Corporate law offices in over 175
countries,” says Anup.
We had a conversation with Anup Joachim- the chief IP attorney at
Joachim Janson to know more about the services, strategies, and
style of working. Have a read.
WHAT IS UNIQUE ABOUT YOUR LAW OFFICE COMPARED TO YOUR
COMPETITORS?
We consider our clients’ business and their IP assets as our own
and ensure that no supervision or follow-up is needed from their
end. We hear our clients and provide services that suit their
requirements. We provide high-quality legal services that are at par
with the best IP law firms and charge only very reasonable rates that
can be afforded even by an SSI.We also provide many innovative
EVERYBODY GOES THROUGH A PERIOD OF STRUGGLE, AS A
LAWYER WHAT WERE THE STRUGGLES YOU FACED, AND HOW
THEY SHAPED YOUR ENTREPRENEURIAL JOURNEY?
As an Intellectual Property Attorney my most challenging task
was to educate or convince the people regarding their Intellectual
property rights. Most entrepreneurs were not aware of Trademark,
Patent, Copyright, and Design protection and most of them still do
not know even after all these years. People are not taught IPR in
schools or colleges. Law professionals in India have restrictions to
reach out to people who might need Intellectual property services.
Since we are based out of Kerala, we have geographical limitations
and have less exposure in comparison to law offices based in
Delhi and Mumbai. By providing extra ordinary services we have
overcome our limitations. Our services are in high demand from
clients across the globe.
GIVE US AN IDEA OF YOUR CLIENTELE.
Our clientele comprises Individuals, Micro, Small, Medium and
Large scale industries, Research organizations, Colleges and
Universities, Law firms, Societies and Trusts.
HOW DO YOU SERVE SOCIETY?
Law is an instrument of social change and Lawyers are expected
to serve the society. Everyone has a duty to give back to society. I
believe that the only life lived for others is a life worthwhile.
I am the Co -Founder of the Kerala Urban Development Society
(KUDS), Founder of Association of Young Progressive Indian
Citizens (AYPIC), and Co-Founder of Centre for Advanced
Research in Urbanism (CARUS).
GIVE SOME BUSINESS TIPS TO YOUNG PEOPLE WHO WANT TO
PLACE THEIR FOOT IN THE ENTREPRENEURIAL WORLD.
As a legal professional who has served the business community for
a long term, I would urge you to find a problem and its solution
by thinking out of the box, take the plunge when a suitable idea
strikes you, protect the idea, believe in it, work on it with passion
and without losing focus until you succeed.
“
ANUP JOACHIM
Chief IP Attorney
Puja|Business Connect
42
43

KNOW THE SECRETS OF
In today’s fast-paced business world, it’s easy to prioritize work over personal health and wellness. However, many
successful CEOs have found a way to balance their professional responsibilities with a dedication to fitness. These
leaders understand that maintaining a healthy lifestyle can help them stay focused, productive, and resilient. In this
blog post, we’ll explore the fitness secrets of six of the fittest CEOs. From daily workouts to mindful meditation,
these executives share their tips for staying in top physical and mental shape. Whether you’re an entrepreneur or
just looking for inspiration to improve your own fitness routine, these insights are sure to inspire you.
1. Nitin Kamath
Nitin Kamath is the co-founder and CEO of Zerodha, India’s largest online brokerage firm.
He is also a fitness enthusiast who has undergone a remarkable body transformation during
the lockdown.
Nitin Kamath shared his before and after pictures on Twitter in February 2021, revealing
that he had lost 7 kg of fat and gained muscle mass in six months. He attributed his success
to three factors: waking up early, having an early dinner, and following a keto diet with
sugar-free sweets. He also thanked two food services that helped him with his meal plans.
Nitin Kamath is not the only fit CEO in the world. He is inspired by other successful entre-
preneurs who lead a healthy lifestyle, such as Mark Zuckerberg, Tim Cook, Anil Ambani,
and Jack Dorsey. He believes that staying in shape is important for energy, focus, and pro-
ductivity. He also encourages his employees to take up fitness challenges and rewards them
with bonuses and lucky draws.
2. Mark Zuckerberg
Mark Zuckerberg is one of the most influential and successful entrepreneurs in the world.
He is the founder and CEO of Facebook, the social media giant that has over 2.8 billion
monthly active users. But how does he stay fit and healthy while running such a massive
company?
According to his own posts on Facebook, Zuckerberg likes to exercise regularly and
challenge himself with different goals. In 2016, he set a goal to run 365 miles in a year, which
he achieved in less than six months. He also shared his running routes and encouraged
others to join him. In 2017, he challenged himself to visit every US state and meet people
from different backgrounds and communities.
Zuckerberg also follows a healthy diet and avoids eating processed foods and sugar. He
once revealed that he only eats meat from animals that he kills himself, as a way to be more
mindful of his food choices and the environment. He also drinks a lot of water and green
tea, and avoids alcohol and caffeine.
3. Anil Ambani
Anil Ambani is a well-known Indian businessman and the chairman of Reliance Group.
He is also known for his fitness and health-conscious lifestyle. Here are some of the secrets
behind his fitness regime:
He wakes up early and does yoga and meditation for an hour every day. He believes that
these practices help him calm his mind and improve his focus.
Anil follows a strict vegetarian diet and avoids junk food, alcohol and tobacco. He eats
small portions of food throughout the day and drinks plenty of water to stay hydrated.
He exercises regularly and enjoys running, cycling and swimming. He has participated in
several marathons and triathlons around the world. He says that these activities challenge
him physically and mentally and keep him motivated.
He also takes care of his mental health and avoids stress and negativity. He reads books,
listens to music and spends time with his family and friends. He says that these hobbies
help him relax and recharge his energy.
4. Jack Dorsey
Jack Dorsey is the co-founder and former CEO of Twitter, one of the most popular social
media platforms in the world. He is also known for his fitness habits, which include fasting,
meditation, and cold showers.
Dorsey has said that he only eats one meal a day, usually dinner, and sometimes skips food
entirely on weekends. He claims that this helps him stay focused and energized. He also
meditates for two hours every day, using an app called Headspace. He says that meditation
helps him calm his mind and deal with stress.
Another habit that Dorsey has adopted is taking cold showers every morning. He says that
this boosts his immune system and makes him feel more alert. He also walks five miles to
work every day, listening to podcasts or audiobooks along the way. He says that walking
helps him clear his head and get some exercise. Certainly, he is one of the top 10 fittest
entrepreneurs in the world.
5. Tim Cook
Tim Cook is the CEO of Apple, one of the most valuable companies in the world. But he
is not only a successful business leader, he is also a fitness enthusiast and one of the top
10 fittest CEOs in the world. He wakes up at 4 a.m. every day and works out for an hour
before heading to the office. He also wears an Apple Watch and tracks his activity, heart
rate, and sleep quality. He believes that fitness is essential for his physical and mental
health, and he encourages his employees and customers to follow his example. He once
said, “The most important thing for me is to exercise every day. It keeps my mind sharp
and gives me energy.”
6. Sergey Brin
Sergey Brin is one of the co-founders of Google and a billionaire entrepreneur. He is also
known for his passion for fitness and health and one of the top 10 fittest founders in the
world.
Brin likes to mix up his workouts and try new things. He has practiced yoga, parkour,
gymnastics, acrobatics, and even high-flying trapeze. He believes that these activities help
him develop strength, flexibility, balance, and creativity.
Brin also follows a healthy diet that is low in sugar and processed foods. He avoids meat
and dairy products and prefers plant-based foods. He drinks green tea and water instead
of soda or coffee.
Brin’s fitness philosophy is to have fun and challenge himself. He says that fitness is not
only good for the body but also for the mind and soul. He encourages everyone to find their
own way of staying fit and happy.
COLD SHOWER, MEDITATION, FASTING;
WORLD’S FITTEST CEOS
Health
44
45

Renu|Business Connect
48
F
or any lawyer, legal research is very crucial for handling
cases, irrespective of the nature of the practice. There
are two types of laws in the Indian Legal system-
Statutory law and Case laws based. The Statutory law includes
articles and sections on which, the overall principle of justice
delivering system depends. On the other hand, the Case laws
based are an evolution of the statutes that are adjudicated by
the courts while acknowledging the legal principles. So, to
enhance the efficacy of the justice delivery system and support
the legal practitioners in India, ‘Case Law Search Engines’
prove to be very instrumental infrastructure.
Several hours of brainstorming for preparation of any case
requires legal professionals to get enlightened on various
relevant case laws. All of which requires a thorough law
research pursuit. It is impossible to memorize innumerable
cases, and conducting precise research regarding any issue
is quite a toiling task from the diverse material dispensed
all over the internet. There are numerous online portals
that offer legal research information, but yet the same may
have their own challenges in terms of scale and depth of the
research approach. Chiselling its way in this domain and
acknowledging the gap to offer the content-oriented ground
work for the masses, Indian Law Watch is pioneering the field
with its out of the box offering.
As law research, news and analysis organisation, Indian Law
Watch founded in the year 2015 and is constantly striving to
establish itself as a legal information superhighway. In its five
years into the journey, Indian Law Watch constantly interacts
with law colleges, law students, lawyers, law firms, corporates,
legal organisations, individuals professionals via its online
portal. In our endeavour to deliver excellent quality content,
which is prepared by a dedicated in-house legal team and
external legal professionals associated with our organisation
who are constantly contributing to the authentic research-
based content. The online portal hosts content that is drafted
after profound legal research. Under the auspices of Jyoti
Srivastava, the CEO, Indian Law Watch is scaling new heights.
WHAT IS THEIR DIFFERENTIATING FACTOR?
Jyoti steadfastly elucidates that law is quite a vast domain
where a single entity cannot encompass for all the deliverables,
and when it comes to news and analysis segment, the
complexity of the subject is inexplicable. Her endeavours are
never converged on to entering any kind of competition, with
the parallel organisations, instead, she unbiasedly respects
the work of the peer organisations. In terms of USP, the team
Indian Law Watch is carving a niche in the legal news analysis,
research segment by enriching the content with law-research
based information to benefit the masses from within the legal
domain or beyond. Acknowledging the fact that law is an
ever-expanding subject, the management of the organisation
ensures to conduct the regular internal learning programs to
enhance the team’s efficiency. There is a constant endeavour
by the organisation towards augmenting the team’s skills
on knowledge of legal principles and fostering a culture that
promotes learning and professional development.
The exclusive content offered by the organisation is the
product of independent research work. Indian Law Watch
has bagged accolades in its favor for its exemplary work by
references to its research work in leading newspaper daily.
While developing any subject-specific content, the team
ensures the post is conveyed in such a way that it can be
beneficial and useful to corporates, legal professionals or
ordinary readers alike. The sole initiatives are aligned towards
innovating the online portal as a tool which is beneficial and
adds value to the diverse reader base.
As a lawyer, Jyoti encountered struggle at the very onset of her
career voyage. When asked about what makes her forge ahead
with the intense dedication and determination, she states that
optimism is her impeccable tool to keep going always. Jyoti
was a civil service aspirant, who cleared her prelims exam
while pursuing law, struggling her ways in the initial stages of
her journey, but her indomitable spirit proved instrumental in
overcoming the odds and chiselled her own way to success.
WORK ETHICS AND VALUES AT A GLANCE
For Jyoti, success is nothing but a few key disciplinary actions
that are practised on a regular basis. She firmly believes that
it is of utmost importance to maintain high standards and
consistencyof hardwork in your domain of performance.
Her team conducts the operations with the same ethics to
deliver the best-in-class content with immense integrity to
the readers. The dedicated team ensures to empower people
and organizations by offering verifiable accurate information
on various developments in law. The operations of the
organisation are all about ensuring excellence via their actions.
Apart from focussing on the growth of the organisation, the
management also offers equal opportunities to the team for
their growth in terms of career outlooks.
A TOKEN OF ADVICE TO THE BUDDING ENTREPRENEURS
Indian Law Watch has envisioned to expand its reach in the
near future. For the entrepreneurial world, the dynamo, Jyoti
Srivastava would like to convey some words of wisdom.
She elucidates that to be successful, one must leave no stone
unturned to work harder and should be adamant for relentless
efforts for one’s goals. As an aspiring entrepreneur, one must
know the significance of persistence while chasing one’s
dreams. As a well know quote says- “Choose the job you
love and you will never have to work even for a day in your
life.”, and it will automatically steer your focus on your goals
unwaveringly. In order to attain success, not only one should
have self-determination, positive attitude in building our goals
but one must alsoensure self-assessment as to how we can
through our work better serve the society.
INDIAN LAW WATCH
An Online Platform to Rely Upon for Exemplary Legal Information
JYOTI SRIVASTAVA
CEO
49

3D
3D
Printing
Technologies To
Create A Better
Tomorrow
Wearelivinginanerawiththeadventofinnovation
andtechnology.Afewadvancementshavecaptured
theimaginationandpotentialjustlike3Dprinting.
Who might have thought that something we all
witnessed in science fiction movies only would
becomeatangiblerealityinthecurrentworld.Now,
3Dprintingisrevampingindustriesandcallingfor
skilled professionals to take it higher aloft. The
impact of 3D printing is particularly being seen
in the biomedical and industrial sectors, where
this technology has opened new horizons for
prototypingandproductdevelopment.Thisarticle
brings light on its implications of this new-age
technologyinourlives.
The emergence
3D dimensional objects were quite an unimaginable concept a few years back. But no, it has become instrumental
in supporting the innovation ecosystem. 3D printing aka additive manufacturing, facilitates the development
of physical objects layer by layer that are based on digital models. Posing as a game-changer in numerous
industries, 3D Printing would introduce endless possibilities to facilitate better customization, efficiency, and
cost effectiveness in favour of businesses.
50
TECHNOLOGY
International job
offerings
3D printing is seeping into various parts of
the business world and continues to grow at
a rapid pace. Hence, the demand of skilled
professionals who are proficient in this
technology is increasing day by day. For
companies operating in data and healthcare
sectors, where 3D printing is a cornerstone of
product development, various high-paying
and international job opportunities await. The
key to entering this exciting field is a strong
knowledge base in artificial intelligence (AI),
machine learning, 3D modelling, and, of course,
3D printing.
Roles and responsibilities
Responsibilities in this domain are all about
overseeing the customer experience (CX) aspects
of 3D printing projects. Here, the core focus is
on a unique combination of tech efficacy, project
management skills, and customer centricity. It
exudes the design, testing, and maintenance of
3D printers, requiring expertise in engineering,
materials science, and a comprehensive
understanding of 3D printing technologies.
The focus of the professionals in this field shifts
to developing virtual prototypes with the help
of emulation software. This would require skills
in software development, system architecture,
and the ability to simulate real-world scenarios.
On top of that, the responsibilities have been
extended to training and programming robots
integral to the 3D printing processes. Those
who wish to penetrate this field need to have
a background in robotics, programming
languages, and a keen understanding of
automation.
The takea
w
ay
The rise of 3D printing has
opened exciting avenues for
those skilled in AI, machine
learning, modelling, and 3D
printing technologies. With a
global demand for expertise in
this dynamic field, professionals
can explore international job
opportunities, positioning
themselves at the forefront
of innovation. As industries
increasingly adopt additive
manufacturing, the ongoing
growth in demand for specialised
skills makes 3D printing a not
only impactful but enduring
career choice.
What are its
applications?
The power of
3D Printing is
prominently about
to revolutionise
the biomedical and
industrial sectors
where it will be
at the forefront of
innovations. In the
healthcare sector,
this technology
would be utilised to
create personalised
prosthetics, organ
models for surgical
planning, and even
intricate bio-printed
tissues. Whereas in
the industrial realm,
3D printing would
drive a wave of
rapid prototyping to
allow companies to
iterate designs and
launch products in
the market at faster
pace.
51

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53

“
“We are a Voice of Justice. J B Legal
Consultancy (JBCL INDIA) is one
of the top law firms in India, with
more than ten years of experience in
the legal industry.”
COMPANY OVERVIEW
J B Legal Consultancy (JBCL INDIA) is a
reputed law firm based in Ahmedabad. The
firm’s Senior Vice President, Dr. Ashutosh
Mishra, is a committed professional with
seven years of experience in the field, and
has been responsible for the organic growth
of J B Legal Consultancy (JBCL INDIA). His
expertise in a range of subjects including
but not limited to human resource and
management, customer relationship
management, organizational behaviour,
corporate law, basics of marketing and
so on has taken the firm ahead in several
newer directions. Under his management, J
B Legal offers services under:
1. Corporate Planning
2. Consulting
3. Lesioning
4. Corporate Loaning
5. Business Funding
6. Corporate Mediation
7. Strategic Planning, and
8. Legal Clearances
The firm also provides lesions with
government officials for startups and
corporations. Startups are an intricate part
of the economic structure and growth, and
J B Legal offers them funding and licensing,
which are the core specializations of the
firm.
J B Legal Consultancy (JBCL INDIA) has
flourished in the industry for over ten years.
With specializations such as administrative
law, corporate law, etc, it promises the
highest standards in the industry in a cost-
effective manner to its clients.
It has been under the supervision of Dr.
Ashutosh that J B Legal has significantly
expanded its reach since its inception.
His skills in marketing, brand building,
generating new business and targeting
potential customers has established the law
firm’s distinction far and wide. J B Legal
has worked with esteemed organizations
such as Way-2Hosting, IIMT Group of
Institutions, Dainik MAS, Jagran Times,
J B LEGAL
CONSULTANCY
(JBCL INDIA)
Extending Exceptional
Legal Support
Ashutosh Mishra
Senior Vice President
Sampan Bharat News, Mega Shopping,
etc.
WORKINGS OF J B LEGAL
The team at J B Legal consists of
highly skilled and dedicated experts
who practice in different courts, from
session courts to the Supreme Court of
India. Their mission is to cater hassle-
free legal services to corporate clients
in India. They always try to maintain
transparency in whatever service they
provide and that has been their mantra
for success. The team makes sure that
the consultancy is provided to the client
as long as the client needs it.
The firm also extends free legal help
to people who do not have access to
the judiciary, owing to its expertise in
corporate and civil cases. The law firm
provides high quality, timely services
that are tailored according to the client’s
situation. They maintain commitment
and confidentiality throughout the
process.
For the first hundred customers of
the year, J B Legal provides an annual
membership program under which
they cover all the cases for a retainer
fee, which depends on the company’s
annual turnover. The law firm also
provides training programs and
internships for law scholars across
seven locations all over the country. It
provides a platform for students of law
to learn and improve their skill set with
the primary focus being on participatory
learning. With the onus of producing
the future legal minds of tomorrow, the
firm is committed to provide accessible
quality legal learning and bridge the
gap between theoretical learning and
practical applicability. It has around
185 panel lawyers to associate with
the trainees they hire, providing them
exposure and boosting their confidence.
The trainees who excel are supported
further and hired as executive or law
officers. The team constantly updates
their skill set and knowledge base to
provide the client with best possible
legal services.
A NOTABLE ACHIEVEMENT
J B Legal has had a number of satisfied
clients whose testimonials prove that
the services provided by the law firm
are exceptional, efficient and cost-
effective. However, the one that stands
out in its portfolio is Kaytee Holidays
(Tour and Travels) and Kaytee Pharma
(Pharmaceutical Research).
Kaytee Pharma was the primary
business of the company, and it was
suffering because of the various
complications caused due to pharmacy
rules and regulations for manufacturing
of drugs. Having invested their money
in the tour business resulted in a
shortage and there was more outflow of
capital than inflow. Kaytee approached
J B Legal to wind up the company, but
the firm suggested ways for them to get
out of their crisis.
They advised them to collaborate with
other companies for their research work,
and for manufacturing medicines.
They provided the proper combination
of drugs approved by the government
and company manufacturers medicine
under the Kaytee brand. The entire
process took close to two years, and
J B Legal stuck it out with them even
without receiving payments on time.
Through the firm’s help, Kaytee saw an
exponential growth, and its turnover
increased from few lakhs to over fifty
crores.
FUTURE PROSPECTS
J B Legal has plans to explore
international markets, and they are to
open four International offices in the
UAE, USA, Canada and South Africa.
Additionally, the law firm will expand
its services in the country by establishing
fourteen domestic offices in India in
order to reach a majority of the society.
The purpose of opening international
offices is to support those clients who
want to extend their business outside
the country and also help outsider
companies to invest in India.
www.businessconnectindia.in | Vol. 6 | Special Edition March 2024 INDIA 54 www.businessconnectindia.in | Vol. 6 | Special Edition March 2024 INDIA
55 www.businessconnectindia.in | Vol. 6 | Special Edition March 2024 INDIA
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Women of today’s generation are
equally competitive and ambitious
as they are fiercely propelling with a
blaze of perseverance and hard work.
Despite a number of hurdles in the
trajectory, they don’t quit but keep on
chasing their dreams and aspirations.
Mukta Adityaraj Shah falls in the cate-
gory of a truly empowering woman of
this age, thereby; the team of Business
Connect has featured her in the edition,
‘Women Entrepreneur of the Year-
2019.’
Mukta joined Shree Hatkeshwara
Group after completing her MBA in
International Business in the year
2015. Shree Hatkeshwara Group is
the brainchild of Adityaraj Shah. The
maestro started by driving a single
milk tanker with a great vision in the
eyes. Reminiscing the past days, Muk-
ta recalls, “As a child, I saw my father
struggle in setting up the company
with one milk truck which he drove
by himself. Seeing my parents build
the company from scratch to now with
more than 1500 trucks impacted me
big. I don’t remember playing with
dolls as a kid. I had toy cars, trucks
and trains. I never really thought of
another field to join.”
Being the owner’s daughter has its
own disadvantage when it comes to
creating a niche for yourself in the
company. It was no cake-walk for her
to climb up the career ladder in the
company. For the first two months,
she merely sat and stared at the com-
puter screen. No one told her what to
do. She got frustrated, and one fine
day she complained to her father. The
first thing he said, “In the office, we
are not father and daughter.” This
hit her strongly, and at that juncture
she learnt that she ought to carve her
own niche. Then, she approached the
staff to provide her with their pending
work. When she retraced the memo-
ries, then Mukta realised that it was
her father’s way of testing her perse-
verance. The entrepreneur states, “I also realise now that this is the best way
to learn the basics of any department, its challenges and schedules to follow
and how to work towards solutions. My acid test came when I was made in
charge of the receivables department, and everyone knew that there were
some outstanding cases for more than a year. I proved myself when I brought
in all the receivables and was finally ‘accepted’ in the fold.”
DIGGING THE DEEPER INSIGHTS OF THE COMPANY
Shree Hatkeshwara group has occupied a pivotal stature and falls into one of
India’s leading Transport and Logistics Company. Punctuality, sincerity, in-
tegrity, hard work, effective, high service standards and time definite delivery
were the pre-requisites in making it successful. They have inculcated a culture
of values in their staff and developed a sense of responsibility, determina-
tion, dedication, honesty, in each of their team members. Since its inception,
Shree Hatkeshwara Group has been engaged in logistics and transportation
services. They operate on PAN India level and specialized in transportation
of Cement, GGBS, Steel and Chemicals like LPG and Propane. They transport
cargo over 20 million metric tons per year in their own 1500 ++ vehicles. They
are currently one of India’s largest fleet owners of bulkers. Shree Hatkesh-
wara Group is amongst the top three transporters of Bharat Petroleum Corpo-
ration Ltd. in western India. They offer their customers with services ranging
SHREE HATKESHWARA GROUP
Has Created A Distinct Mark In The Logistics Domain
MUKTA ADITYARAJ SHAH
Group Director
Rashi Saral | Business Connect
from Rail Rake Management, Inbound and Outbound Freight handling at the surface,
Primary and Secondary warehousing/redistribution, Third Party Logistics and Surface
Transportation services at the most economical pricing options. Their major strength lies
in customization, understanding customer’s requirement and designing service systems
to suit their requirements with the help of dedicated team of qualified persons.
Mukta Adityaraj Shah says, We believe in making our Customers Lazy. When you make
your customers depend on you by giving them service on time, then they will gain trust
in you and will be associated for lifetime.
VIEWS ON THE SCENARIO OF LOGISTICS INDUSTRY
The logistics industry is considered to be the backbone of any country’s economy.
It helps to facilitate the flow of goods in an effective and cost-efficient manner. The
logistics industry is at a brink of transformation. The Indian transportation and logistics
industry majorly consists of an unorganized sector such as owner opeartors. At present
the industry is not at its peak due to the economic slowdown but we see a boom in the
industry in the coming months.
On the role of leadership, Mukta says, “The most important quality that one should
have in a leader is being honest, loyal and trustworthy. I have always felt that one must
compete with oneself and always strive to be better today than yesterday. I believe in
the one mantra that my father told me, which the Military teaches ‘sweat more during
training to bleed less in war’. With these thoughts and virtues I have always tried to
strive for the best and succeed. Not only me but my team has also inculcated such qual-
ities.”
FEATHERS IN THE CAP WITH COMMENDABLE FUTURE PROSPECTS
Shree Hatkeshwara Group has come a long way from 1 milk tanker to 1500++ vehicles
at present. Shree Hatkeshwara Group has won various awards for the best performance
from its customers.
Recently, they have opened a branch in Baltimore, Maryland, in the USA with a total
fleet of 18 tractors and 54 trailers. They have started backward integration by becoming
Authorised Dealer for JK tyres. They have also commenced with the Ashok Leyland
Service Centre for their vehicles.
They have been recognised as one of the Top 10 Promising Hire Carrier Service Provid-
ers consecutively for 2018 and 2019.
Ms. Mukta Shah has won the Mahindra Excellence Award for ‘Lady Transport Personality
of the Year 2017’, supported by the Indian Ministry of Road Transport and Highways.
They wish to see themselves
as a winner of global infra-
structure and become the
most renowned name across
the globe in the upcoming
days. They strive towards
becoming a successful MNC
in the surface transportation
industry. In future, they
would also emerge as a
multi modal transportation
and logistics company.
THE CSR ACTIVITIES
They have introduced a
unique scheme for their
drivers’ children. The group
sponsors the higher educa-
tion of these children and
helps them in the achieve-
ment of their dreams. They
arrange medical camp
every 6 months for eyes
and complete health check-
ups of their drivers. They
provide financial aid to
‘Laxmi Raghunath Medical
Foundation’ to help patients
with low financial income
with their surgeries. They
support the initiative by
‘Sarhad Foundation, Pune’
in the overall education
and provide the facilities of
accommodation to of the or-
phan children from Jammu
Kashmir and Nagaland
regions. These children have
become orphan due to the
terrorist attacks in these
regions.
Recently, Shree Hatkesh-
wara Group has assisted in a
project for providing oxygen
to Indian soldiers at the
Siachen Border, the highest
battle field in the world.
For the readers of Business
Connect, Mukta has an
inspiring message to share
and she states, “Be confident
and believe in yourself in
whatever you do. Grab every
possible opportunity which
comes your way, and make
the most of it, others will real-
ize it after you have done and
dusted it.”
“
”
www.businessconnectindia.in | Vol. 6 | Special Edition March 2024 INDIA 58 www.businessconnectindia.in | Vol. 6 | Special Edition March 2024 INDIA
59 www.businessconnectindia.in | Vol. 6 | Special Edition March 2024 INDIA
59

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