Getting Ink... and Pixels! Hometown news for higher ed marketingMerit Pages
Amy Mengel's presentation at eduWeb Conference 2010. Media relations tactics to make news about your students in print and on the web. How to take hometown news stories and turn them into powerful hyperlocal news content that students and parents will want to share to social networks.
Getting Ink... and Pixels! Hometown news for higher ed marketingMerit Pages
Amy Mengel's presentation at eduWeb Conference 2010. Media relations tactics to make news about your students in print and on the web. How to take hometown news stories and turn them into powerful hyperlocal news content that students and parents will want to share to social networks.
Applying the Scientific Method to Social Media: Five Actionable Strategies Ba...Merit Pages
Thinking of students as natural brand ambassadors is by far the most effective communication strategy your college can use to build enrollment and student engagement. This session shares five successful social media strategies – based on research on student behavior – being used at Cloud County, Surry, and Columbia State Community Colleges to triple student engagement; build a student marketing team; uncover out-of-the-box social media strategies with built-in metrics; showcase the campus experience and have students promote it; and turn traditional and non-traditional students into engaged, enthusiastic, measurable marketing assets.
Edward Osborn of Eastern Connecticut State University and Gwendolynne Larson of Emporia State University, shared how they "Handed Over The Reins: Giving Students Control Without Giving Up Control of Social Media," at AMA Higher Ed, NOLA.
Learn how to replace low-value spending with measurable, higher-ROI by leveraging your greatest marketing asset – your students!
Do kernel ao user space: Como funciona a captura de imagens de uma webcamMarcos Paulo de Souza
Esta apresentação tentar mostrar de forma simples como uma aplicação de usuário consegue capturar imagens de uma webcam, utilizando chamadas de sistema e mostrando essas imagens com SDL.
Students are the Story: Using Personalization to Create Shareable ContentMerit Pages
Amy Mengel's Presentation at 2011 SUNYCUAD Annual Conference.
How can you use personalization to create relevant, interesting content about your organization and students, so that they'll want to share it on Facebook and more?
This presentation discusses personalization of news stories as a communications and marketing strategy and talks about how hyperlocal media and social media are important channels for connecting with students.
Developing a Social Content Strategy: Finding the right mix of paid, owned an...Merit Pages
Amy Mengel's presentation from the 2012 PRSA Counselors to Higher Education Senior Summit defines different types of content types: paid media, owned media, and earned media, offers examples of each from across higher education institutions, and discusses a framework for integrating the three types of media in to a strategic communications approach.
Applying the Scientific Method to Social Media: Five Actionable Strategies Ba...Merit Pages
Thinking of students as natural brand ambassadors is by far the most effective communication strategy your college can use to build enrollment and student engagement. This session shares five successful social media strategies – based on research on student behavior – being used at Cloud County, Surry, and Columbia State Community Colleges to triple student engagement; build a student marketing team; uncover out-of-the-box social media strategies with built-in metrics; showcase the campus experience and have students promote it; and turn traditional and non-traditional students into engaged, enthusiastic, measurable marketing assets.
Edward Osborn of Eastern Connecticut State University and Gwendolynne Larson of Emporia State University, shared how they "Handed Over The Reins: Giving Students Control Without Giving Up Control of Social Media," at AMA Higher Ed, NOLA.
Learn how to replace low-value spending with measurable, higher-ROI by leveraging your greatest marketing asset – your students!
Do kernel ao user space: Como funciona a captura de imagens de uma webcamMarcos Paulo de Souza
Esta apresentação tentar mostrar de forma simples como uma aplicação de usuário consegue capturar imagens de uma webcam, utilizando chamadas de sistema e mostrando essas imagens com SDL.
Students are the Story: Using Personalization to Create Shareable ContentMerit Pages
Amy Mengel's Presentation at 2011 SUNYCUAD Annual Conference.
How can you use personalization to create relevant, interesting content about your organization and students, so that they'll want to share it on Facebook and more?
This presentation discusses personalization of news stories as a communications and marketing strategy and talks about how hyperlocal media and social media are important channels for connecting with students.
Developing a Social Content Strategy: Finding the right mix of paid, owned an...Merit Pages
Amy Mengel's presentation from the 2012 PRSA Counselors to Higher Education Senior Summit defines different types of content types: paid media, owned media, and earned media, offers examples of each from across higher education institutions, and discusses a framework for integrating the three types of media in to a strategic communications approach.
