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DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
We are going up
Negotiation skills for speakers
“How to make more money”
PSA Fellows Conference - Great Malvern
July 11th 2022
NEGOTIATING
Selling
Presenting
Haggling
Influencing
Conflict Management
Pitching
Positive Energy
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
Would it shock you to
know?
61% of a professionals didn’t
think they were good negotiators
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
NEGOTIATION
EGO is the enemy
BP - Best Position
TP - Target Position
WAP - Walk away position
AP - Alternative position
Positions
Variables
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
SPEAKER VARIABLES TO UPSELL OR
DOWNSELL
Materials
Books / workbooks
Coaching / Mentoring
Follow up review
Payment terms
Travel / hotel
Masterclass / Workshops / Breakouts
Zoom
Newsletter
Audio
YouTube
Variables
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
ANCHORING
ALWAYS ANCHOR YOUR BEST PRICE
www.derekarden.co.uk
Preparation and Plan 43
1st Impressions 61
Questioning 71
Listening 85
Use your head 97
Body Language 117
Watch out for lying 139
Strategies and tactics 151
Influencing 171
Bargaining 197
Managing Conflict 217
Confidence 237 32
Derek’s Negotiation Scorecard
Variables
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
POWER OF
THREE
THREE
PRICES
THREE
OPTIONS
THREE
ALTERNATIVES
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
Increase your fees without losing clients
Get paid what you are worth
Anchor the price high, so you can let the client think they have won
Enhance your income by up selling
Reduce your price by down selling
Understand your negotiable variables, and use them to haggle
Offer three prices / three options
Use the airline pricing model
License your material
Use negotiators language
Handle price objections with value
Feel more confident about your proposition (imposter syndrome avoidance strategy)
Learn how to negotiate on zoom
Find out how to write a book and the secret of giving it away in your proposition
Use Derek’s tried tested and proven Negotiation System
Fifteen Fantastic Tips to enhance your value
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
NSA
Qubein,
Patricia Fripp
Modelling
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
You become who
you spend the
most time with
NEGOTIATION
AT LULWORTH COVE
DRINKING COFFEE
BRAINSTORMING
MONDAY NIGHT LIVE
TONIGHT
KAREN JACOBSON
Derek’s Tip Top Tips
Preparation + Positioning
Market sensibly - Speak on zoom
Listen, ask, upsell
Power of three
Anchor the high price.
Use your variables to upsell - downsell
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
Can I share with you?
Some of the secrets I have learnt from being in the PSA
• Handouts
• Briefing – and how to get sign ups
• Monday Night Live interviews
• Fun cards with a serious intent
• Books – Top Master Class 4th November
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
4th November 2022
TOP MASTER CLASS
All proceeds to
Ukraine
DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden

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PechaKucha PSA V2.pdf

  • 1. DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden We are going up Negotiation skills for speakers “How to make more money” PSA Fellows Conference - Great Malvern July 11th 2022
  • 2. NEGOTIATING Selling Presenting Haggling Influencing Conflict Management Pitching Positive Energy DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
  • 3. Would it shock you to know? 61% of a professionals didn’t think they were good negotiators DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
  • 4. DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden NEGOTIATION EGO is the enemy
  • 5.
  • 6. BP - Best Position TP - Target Position WAP - Walk away position AP - Alternative position Positions Variables DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
  • 7. DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden SPEAKER VARIABLES TO UPSELL OR DOWNSELL Materials Books / workbooks Coaching / Mentoring Follow up review Payment terms Travel / hotel Masterclass / Workshops / Breakouts Zoom Newsletter Audio YouTube
  • 8. Variables DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden ANCHORING ALWAYS ANCHOR YOUR BEST PRICE
  • 9. www.derekarden.co.uk Preparation and Plan 43 1st Impressions 61 Questioning 71 Listening 85 Use your head 97 Body Language 117 Watch out for lying 139 Strategies and tactics 151 Influencing 171 Bargaining 197 Managing Conflict 217 Confidence 237 32 Derek’s Negotiation Scorecard
  • 10. Variables DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden POWER OF THREE THREE PRICES THREE OPTIONS THREE ALTERNATIVES
  • 11. DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden Increase your fees without losing clients Get paid what you are worth Anchor the price high, so you can let the client think they have won Enhance your income by up selling Reduce your price by down selling Understand your negotiable variables, and use them to haggle Offer three prices / three options Use the airline pricing model License your material Use negotiators language Handle price objections with value Feel more confident about your proposition (imposter syndrome avoidance strategy) Learn how to negotiate on zoom Find out how to write a book and the secret of giving it away in your proposition Use Derek’s tried tested and proven Negotiation System Fifteen Fantastic Tips to enhance your value
  • 12. DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
  • 13. DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden NSA Qubein, Patricia Fripp Modelling
  • 14. DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden You become who you spend the most time with
  • 17. Derek’s Tip Top Tips Preparation + Positioning Market sensibly - Speak on zoom Listen, ask, upsell Power of three Anchor the high price. Use your variables to upsell - downsell DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
  • 18.
  • 19. Can I share with you? Some of the secrets I have learnt from being in the PSA • Handouts • Briefing – and how to get sign ups • Monday Night Live interviews • Fun cards with a serious intent • Books – Top Master Class 4th November DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden
  • 20. 4th November 2022 TOP MASTER CLASS All proceeds to Ukraine DEREK ARDEN – EVERYTHING IS NEGOTIABLE CONTACT: 44 (0) 7980 241185 Linkedin: Derek Arden