11. OPEN 57% of Product Likes
Are From Owners
GRAPH
57%
29%
24% 24%
I bought it I’ve heard I want to I want to
and liked good buy it tell my
it things friends
WWW about it
Source: 8thBridge Social Commerce IQ Report, September 2011
7
38. Open Graph Integration - Unleash Advocates
Enable social commerce actions to drive social
proof and sharing into Facebook.
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39. Open Graph Integration - Unleash Advocates
Enable social commerce actions to drive social Sharing drives shopping activity and time
proof and sharing into Facebook. spent with your brand on Facebook.
15
41. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
16
42. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
Enable social commerce gestures to drive social
proof and sharing into Facebook.
16
43. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
Enable social commerce gestures to drive social Sharing drives shopping activity and time
proof and sharing into Facebook. spent with your brand on Facebook.
16
44. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
16
45. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
17
46. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
Enable in-store social commerce with
mobile app integration.
17
47. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
Enable in-store social commerce with Reward loyal fans with exclusive product launches
mobile app integration. or other promotions on Facebook.
17
48. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
17
49. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
18
50. Social Commerce Solutions
Innovative brands use 8thBridge technology and expertise to create social shopping experiences for their customers.
Run social promotions and create better shopping experiences for customers.
18
- In September, FB announced some massive news at their developer conference, FB\n- end with focus on F8 - only 3rd party - set context for following slides - major announcement at F8\n- most of the new coverage was about the UI (timeline, ticker, etc.) but the most significant story is the Open Graph\n- their announcement of the new Open Graph platform\n
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Like button - f8 April 2010\n100K sites added it within 30 days\n500% increases in FB-sourced traffic in 6 months\n
Like button - f8 April 2010\n100K sites added it within 30 days\n500% increases in FB-sourced traffic in 6 months\n
Like button - f8 April 2010\n100K sites added it within 30 days\n500% increases in FB-sourced traffic in 6 months\n
Like button - f8 April 2010\n100K sites added it within 30 days\n500% increases in FB-sourced traffic in 6 months\n
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What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n
What we do:\n- create social shopping exp on FB, your website, in your stores\n