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Tucker Kimball Director of Communications @tuckerkimball
who is Gould Academy? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
in the beginning...just three year ago.
we added more to the repertoire.
there are rules.  Publish, publish, publish.  Don’t speak institutionally.  Respond.  SOCIAL, but don’t forget the media.
facebook
social media ROI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
how do we strategically leverage social media  and other web tools to meet our goals?
current website
let them find you and help guide them through the funnel
great content & resources

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Gould Academy's Use of Social Media