Online Banking for SMEs. CEE region, June 2019

Online Banking
for SMEs
Annual
Study
Report
SME Banking Club, June 2019

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Established in 2010
Professional focus on financial services for micro, small
and medium enterprises
Regional focus on Central & Eastern Europe, CIS, the Caucasus, Central
Asia
Members include commercial banks; business partners – international
financial institutions, IT providers, consultant companies

www.smebanking.club www.smebanking.events
WHAT WE DO
STUDY REPORTSNEWS AND MAGAZINE ANALYTICSCONFERENCES

Online Banking for SMEs - CEE 2019
About the Study
5
• An annual SME Banking Club Review
on the functionality of Online
Banking systems for SME customers
(entrepreneurs and companies)
provided by banks in the CEE region
• Analyzed countries: Poland,
Romania, Bulgaria, Hungary, Czech
Rep, Slovakia, Serbia
• Period of analysis: April-May 2019
• The study includes a description of
the main trends in online banking
channels and a detailed analysis of all
main functionalities.

About the Study
6
Banks described in the Study

Methodology
7
Scope:
25 banks
Analysis of 25 banks
in the CEE region who
work with SMEs
(from the following
countries: Poland,
Romania, Bulgaria,
Hungary, Serbia,
Czech Republic,
Slovakia)
Only online
Only online banking
functionality is
covered
100 parameters
Analysis and
comparison was
carried out within 100
parameters
Separately
Online banking for
entrepreneurs and
Online banking for
companies was
analyzed separately
No UX-audit
A UX-audit
was not done

Cards
Accounts LCY Payments
SupportFactoring &TF Other ServicesVAS Integrations
LoansDeposits FX & FCY Payments
Main modules
8
Number of
criteria
On-boarding process
117 15
876 6
92 10 7
Main Dashboard
9

Online Banking for SMEs - CEE 2019 9
Data collection:
• Desk study: collection of publicly available information (manuals, instructions, videos on bank
websites)
• Direct and demo access to Online Banking systems
• Interview with specialists of banks responsible for small business, calls to bank call centers
Results:
Methodology
Table
100 Online Banking
parameters from 25 banks
1 Table 130 extra
docs
(prt sc, Manuals,
Videos)
PDF-
document with Study
results
1 Study

Excel table with 100 Online Banking parameters from 25 banks
Functionality analysis of 25 banks
10

Some figures & targets for servicing SMEs digitally
in the CEE region
1. Remote end-to-end processes for:
• Customer acquisition
• Lending
• e-banking campaigns
2. VAS implementation
Some targets for the SME
segment from Digital Banking
strategies in the region
• ING Bank Śląski (Poland): 95% of loan
applications from business customers
(SME & MC) were submitted online (1Q
2019) and 74% of loan applications — from
entrepreneurs
• ING Bank Śląski (Poland): 27% of new
business customers acquired online in
Y2018
• Alior Bank (Poland): 78% of new SME
loans disbursements were acquired online
(1Q 2019)
Some Benchmarks in the region

Trends map in Online Banking for SMEs
12
Must-have Advantage Beginning of implementation Experiments Perspective Area
Implemented by 70%+
of analyzed banks
Noticeably
distinguishes service
compared to other
Implemented by fewer than 30%
of analyzed banks
Implemented by fewer
than 10%
Not
implemented in
the region
–
• Accounts Balances
Overview, History,
Statements
• Payments in LCY
• Payments in FCY
• Payment templates
• Opening of deposit
• Fast payments
• FX Module
• Possibility to set
Main Dashboard
• Online chat, Video
& Audio calls
• Online Loan Applications
• Online applications for other
main products (cards, cash
withdrawal at the branch, POS)
• Full credit cycle
available online (from
application till loan
administration)
• Pre-approved offers
• Integrated POS
module
– Availability of
main services/
scenarios for
customers
online
• Export/Import of
payments/
counterparty list,
files for customer
ERP systems
• One Single Sign
on for all
services/bank
platforms
• Integrated E-invoicing
• Integrated Online Accounting
• Integrated BFM module
• Direct integration with
customers’ internal systems
(CRM, ERP)
• Business registration
via bank website
• Integrated E-
commerce platforms
• Open API
• Marketplace/
Platform
Banking
• Integrated
loyalty
programs
Business
Support
(Platform)
• SMS Authorization • User has the
option of choosing
authorization
method
• Online Customer Onboarding
• Mobile Authorization of
payments
• Omni-channel approach
– • Behavioral
biometrics
for sign in
KYC, Payment
Authorization

with automatic opening
of the business account
Key trends in the CEE market
Business registration via bank website
3 banks (Poland):
• mBank •PKO BP •ING Bank Śląski

• Paperless • 5 min to complete
form/1 h waiting time
• Agreement
signed online
14
4321
9
Client fills-in
the online form
Creating user account
and sending information
to the client
Client logs-in
to Business system
to sign the agreement
Activation
of accounts
Online Customer Onboarding

FX Module
15
• FX Trader module: FX Spot & FX Forward & FX Offers & FX Alerts transaction
• New Currency exchange online (to be
introduced in Aug. 2017): cash-based FX
deals with immediate settlement
• Additional features: electronic transaction
confirmations, Reuters news and other
FM-related information
Best Features ING Business

Santander Bank Polska
Mini Firma (Online Banking for SMEs)Best Features Tax Payments
User can
make tax
payments
by using a
special form
for tax
payments
with auto
completion
of tax office
data
User can choose Tax Office and
account details will be fulfilled
automatically

Best Features Santander Bank Polska
Mini Firma (Online Banking for SMEs)Transfers in LCY
User can make tax payments
by using a special form with an
option to choose the tax to pay
and period of tax declaration

Best Features Česká spořitelnaLoan Application
18

Best Features
19
• List of Guarantees
• Guarantee details
• Templates
• Reports
Česká spořitelnaTrade Finance

Best Features
20
• List of Guarantees
• Guarantee details
• Templates
• Reports

Česká spořitelnaBest Features
• List of
Guarantees
• Guarantee
details
• Templates
• Reports
21
Trade Finance

Best Features
• Letter of
Credits list
• Export/Import
of LCs
• Templates
22

Creating Ecosystems for SME customers

“Quick invoice” issued
in two mouse clicks
mBankIntegration of VAS Services Online Accounting

2
Integration of VAS Services Online Accounting Moje ING
• Main functionality is
available
• Self-accounting
Online accounting module
for entrepreneurs

2
Integration of VAS Services Online Accounting
ING
KsięgowośćOnLine
Online accounting module for companies
• Wider range of
functions
• Dedicated
accountant

BFM Module
Integration of VAS Services

Mobile Authorization of payments: Payment Process
28
After a transaction is approved in
the Mobile App, it is finalized in
the Online Banking system
Best Features Santander Bank Polska
Mini Firma (Online Banking for SMEs)Transfers in LCY
Authorize the transfer in
Mobile App by entering
PIN for Mobile Signature

2
Communication
Video & Audio calls Online chat
Santander Bank Polska
Mini Firma (Online Banking for SMEs)

Ranking
Best Online Banking for
SMEs in the CEE Region

Cards
Accounts LCY Payments
SupportFactoring &TF Other ServicesVAS Integrations
LoansDeposits FX & FCY Payments
Main modules
31
Number of
criteria
On-boarding process
117 15
876 6
92 10 7
Main Dashboard
9

* SME Banking Club’s expert opinion based on aggregated statistics from the region ** Not included in the ranking (informative purpose)
Modules by weight for Private Entrepreneurs
80%
Accounts
80%
LCY Transfers
13%
FX & FCY Transfers
30%
On-boarding process
40%
Cards
5%
Deposits
17%
Loans
1%
Factoring
22%
Communications & Support
30%
Other services
1%
Trade Finance
30%
Integrations
22%
Main Dashboard
0%
Security
**

* SME Banking Club’s expert opinion based on aggregated statistics from the region ** Not included in the ranking (informative purpose)
Modules by weight for Legal Entities
100%
Accounts
100%
LCY Transfers
27%
FX & FCY Transfers
30%
On-boarding process
48%
Cards
21%
Deposits
17%
Loans
1%
Factoring
22%
Communications & Support
30%
Other services
2%
Trade Finance
30%
Integrations
22%
Main Dashboard
0%
Security
**

269 266
239 238
205 200 196 196 194
178 174 169 166 164 158 150
140
130 128
122
114
108
91 90
1
INGBankŚląski
PKOBP
mBank
BankPekao
AliorBank
RaiffeisenBankCZ
SantanderBankPolska
ExptressBank(BU)
Postbank
BancaTransilvania
RaiffeisenbankRO
BudapestBank
Millennium
OTPBank
K&H
CeskaSporitelna
UBB
TatraBank
UniCreditRO
RaiffeisenBankHU
ErsteBank
KomercijalnaBanka
CIB
BancaIntesaBeograd
BNPParibasBank
Polska
52
Best Online banking for EntrepreneursBank
TOP 15 1. ING Bank Śląski
2. PKO BP
3. mBank
4. Bank Pekao
5. Alior Bank
6. Raiffeisen Bank CZ
7. Santander Bank
Polska
8. Express Bank
9. Postbank
10. Banca Transilvania
11. Raiffeisenbank RO
12. Budapest Bank
13. Millennium
14. OTP Bank
15. K&H

348
323 315
301 295
253 253 251 245 244
229 227 226
216
206 195 194
179 172
162 157
148
138
124 117
INGBankŚląski
mBank
PKOBP
BankPekao
AliorBank
SantanderBank
Polska
Millennium
Postbank
ExptressBank(BU)
RaiffeisenBankCZ
BancaTransilvania
RaiffeisenbankRO
BudapestBank
OTPBank
BNPParibasBank
Polska
K&H
CeskaSporitelna
UBB
UniCreditRO
TatraBank
RaiffeisenBankHU
ErsteBank
KomercijalnaBanka
CIB
BancaIntesa
Beograd
Ranking: Online banking for Companies
54
Bank
TOP 15 1. ING Bank Śląski
2. mBank
3. PKO BP
4. Bank Pekao
5. Alior Bank
6. Santander Bank
Polska
7. Millennium
8. Postbank
9. Express Bank (BU)
10. Raiffeisen Bank CZ
11. Banca Transilvania
12. Raiffeisenbank RO
13. Budapest Bank
14. OTP Bank
15. BNP Paribas Bank
Polska

You need the full study if…
▪ This brief report presents a small part of the research results — ratings of the
effectiveness of Internet banks for various types of businesses, a description of the
methodology and key findings. A detailed comparison of all study participants is
available in the full report, which is provided on a paid basis.
▪ A full report provides quick access to the results of the comparison of the 25 best
Internet banking solutions in the CEE region.
▪ All results are collected and conveniently structured in a PDF file, which will be
useful both for managers and online bank development teams for making decisions,
and finding ideas and inspiration.
✓ You want to evaluate the competitive position of your online banking solution for
SMEs.
✓ You need constant quick access to an extensive database of the best and
non-standard implementations of various user tasks in Online banking.
✓ You want to keep abreast of trends in the development of Online banking
for small businesses in the region.
✓ You have several options for resolving a problem and you want to find
confirmation for your solution.
✓ You are developing an online banking strategy for small businesses and are
looking for a source of ideas and inspiration.
You need
the full
study if
Report

CONTACT US
Olena Gryniuk
Regional Director
CEE countries
+48733404985
cee@smebanking.club

Online Banking for SMEs. CEE region, June 2019

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