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10.20.15

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Social Media Today
Social Media Today

This year, Entrepreneur said, “the future of new business is social selling.” Statements like that are easy to get employees excited about at first but it can be difficult for companies to maintain that momentum if it doesn’t yield immediate results. Consistency and sticking with it, however, is key to social selling success. So how can you build your social selling dream team and increase your company’s investment in the process? There are a few tips and strategies--such as breaking down silos between sales and marketing as well as getting the C-Suite involved --that can refresh your team’s approach to social selling and help close deals with greater regularity and ease. In this panel, our sales experts will discuss: -How to unite your sales and marketing departments so that your social efforts are supported company-wide; -How to train and internally motivate your team for better morale and better external results; -Why the c-suite needs to be involved and how to involve corporate leadership sales initiatives; -Social selling strategies that focus on authentic and well-researched relationship-building.

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How to Increase Your Company’s Investment in Social Selling #SMTLive
#SMTLive Our Speakers Anneke Seley CEO and Founder Reality Works Group @annekeseley Ben Cathers Senior Strategic Solutions Consultant Hootsuite @bencathers Paul Lewis Global Social Media Marketing Manager & Social Selling Lead Pitney Bowes @paul_a_lewis
#SMTLive Thank You to Our Sponsor @hootsuite
#SMTLive A global technology company offering innovative products and solutions that enable commerce in the areas of Customer Information Management, Location Intelligence, Customer Engagement, Shipping and Mailing and Global Ecommerce. 90% of the Fortune 500 and more than 1.5 million small and medium-sized businesses in approximately 100 countries around the world rely on products, solutions and services from Pitney Bowes.
#SMTLive Join the Conversation… Follow along and share your thoughts on Twitter at #SMTLive Submit your questions in the GoToWebinar control panel
#SMTLive QUESTION • What is the ideal investment for a social selling dream team and how do you get it approved?
#SMTLive QUESTION • How do you unite sales and marketing to support social selling?
#SMTLive QUESTION • What are the most important considerations in program design and implementation?
#SMTLive QUESTION • What are some social selling strategies and tactics that yield the best results?
#SMTLive Final Words of Wisdom Anneke Seley CEO and Founder Reality Works Group @annekeseley Ben Cathers Senior Strategic Solutions Consultant Hootsuite @bencathers Paul Lewis Global Social Media Marketing Manager & Social Selling Lead Pitney Bowes. @paul_a_lewis
#SMTLive Thanks Again to Our Sponsor @hootsuite
#SMTLive Upcoming Webinar October 27th Enterprise Social: Segmenting Your Data for the Best Customer Experience Featured Panelists: Jessica Williams, Visa Vanessa DiMauro, Leader Networks Kat Mandelstein, PwC

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10.20.15

  • 1. How to Increase Your Company’s Investment in Social Selling #SMTLive
  • 2. #SMTLive Our Speakers Anneke Seley CEO and Founder Reality Works Group @annekeseley Ben Cathers Senior Strategic Solutions Consultant Hootsuite @bencathers Paul Lewis Global Social Media Marketing Manager & Social Selling Lead Pitney Bowes @paul_a_lewis
  • 3. #SMTLive Thank You to Our Sponsor @hootsuite
  • 4. #SMTLive A global technology company offering innovative products and solutions that enable commerce in the areas of Customer Information Management, Location Intelligence, Customer Engagement, Shipping and Mailing and Global Ecommerce. 90% of the Fortune 500 and more than 1.5 million small and medium-sized businesses in approximately 100 countries around the world rely on products, solutions and services from Pitney Bowes.
  • 5. #SMTLive Join the Conversation… Follow along and share your thoughts on Twitter at #SMTLive Submit your questions in the GoToWebinar control panel
  • 6. #SMTLive QUESTION • What is the ideal investment for a social selling dream team and how do you get it approved?
  • 7. #SMTLive QUESTION • How do you unite sales and marketing to support social selling?
  • 8. #SMTLive QUESTION • What are the most important considerations in program design and implementation?
  • 9. #SMTLive QUESTION • What are some social selling strategies and tactics that yield the best results?
  • 10. #SMTLive Final Words of Wisdom Anneke Seley CEO and Founder Reality Works Group @annekeseley Ben Cathers Senior Strategic Solutions Consultant Hootsuite @bencathers Paul Lewis Global Social Media Marketing Manager & Social Selling Lead Pitney Bowes. @paul_a_lewis
  • 11. #SMTLive Thanks Again to Our Sponsor @hootsuite
  • 12. #SMTLive Upcoming Webinar October 27th Enterprise Social: Segmenting Your Data for the Best Customer Experience Featured Panelists: Jessica Williams, Visa Vanessa DiMauro, Leader Networks Kat Mandelstein, PwC