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If You Build It, Will They
        Come?
        Sharon Bellamy
         & Lisa Duke
About Us
Sharon Bellamy – Business Consultant,
  Applicable – Bristol,UK.
http://socialshazza.com

Lisa Duke - Business Development Manager,
  Simplified Technology Solutions, Inc. -
  Atlanta, GA.
http://getsocialdobusiness.com
So You Think You've Finished
Implementing Connections?
Environment is up
IT has played with it
User Adoption - The Missing Piece
We used to call this training - now there is no
 budget for training, so we came up with a
 new name
You used to do this after you created a brand
 new Domino app - remember?
Why is User Adoption Work
Necessary?
You are the 1%

For normal people,
playing with new
technology is not
fun & not part of
their job

This is why pilots and sandboxes suck
Why? Part 2




It's been 15 years since the desktop has
   changed

Need to help people understand what's in it for
 them, and that the way they've always done it
 is not necessarily the best way to do it going
 forward
Why? Part 3
Metcalfe's Law - the value of the
network is proportional to the
square of the number of connected
users

Users = success
Best Practices and Use Cases
Help users see how this will help them do their
  jobs
Executives need to participate
Find the natural champions
Hire an intern to shift over key content
Webinars and classroom training
Lunch & learns
Gamification, like Kudos
Best Practices and Use Cases - 2
Roll out everything to everyone - users will surprise you
Use it to plan something fun - "company world cup"
Absence recording
Newsletters
For more information, visit Michael Sampson's site and buy
  a book! http://www.michaelsampson.net
We will be here for awhile if you
have questions....

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Soccnx III - If You Build It, Will They Come? Driving User Adoption for Social Software

  • 1. If You Build It, Will They Come? Sharon Bellamy & Lisa Duke
  • 2. About Us Sharon Bellamy – Business Consultant, Applicable – Bristol,UK. http://socialshazza.com Lisa Duke - Business Development Manager, Simplified Technology Solutions, Inc. - Atlanta, GA. http://getsocialdobusiness.com
  • 3. So You Think You've Finished Implementing Connections? Environment is up IT has played with it
  • 4. User Adoption - The Missing Piece We used to call this training - now there is no budget for training, so we came up with a new name You used to do this after you created a brand new Domino app - remember?
  • 5. Why is User Adoption Work Necessary? You are the 1% For normal people, playing with new technology is not fun & not part of their job This is why pilots and sandboxes suck
  • 6. Why? Part 2 It's been 15 years since the desktop has changed Need to help people understand what's in it for them, and that the way they've always done it is not necessarily the best way to do it going forward
  • 7. Why? Part 3 Metcalfe's Law - the value of the network is proportional to the square of the number of connected users Users = success
  • 8. Best Practices and Use Cases Help users see how this will help them do their jobs Executives need to participate Find the natural champions Hire an intern to shift over key content Webinars and classroom training Lunch & learns Gamification, like Kudos
  • 9. Best Practices and Use Cases - 2 Roll out everything to everyone - users will surprise you Use it to plan something fun - "company world cup" Absence recording Newsletters For more information, visit Michael Sampson's site and buy a book! http://www.michaelsampson.net
  • 10. We will be here for awhile if you have questions....