2. 1. Assess your Assets
First action before engaging into Online Social
Marketing is :
•To look at what you are trying to promote/
•What are your Assets?
•Who are your Target Customers?
3. 2. Sign up for Social Networking Sites
Facebook
Google+
YouTube
LinkedIn
Socialnetworksoftware
Create a Business Page on Facebook.
5. 3. Find a Social Network Manager
Social Network
Manager like ping.fm &
HootSuite allows you to
manage all of your
accounts on one site
and schedule your
messages to deploy.
6. 4. Post Updates
Provide valuable information about the
industry.
Post pictures of your business or people
enjoying your business.
Post Videos of your Business on YouTube.
Before adding Friends and Followers, write
some content on Social Media Pages.
7. 5. Find Friends And Followers
Twitter and Google+ are easiest.
On Google+, comment on one of their posts
immediately.
On Twitter, mention them in a post
immediately.
To find fans on Facebook, it’s best to start
with real friends and family.
8. 6. Engage Friends and Followers
Google+ - It’s a cross between Facebook
and Twitter. It’s great because you can
create circles of certain people you want to
target for different reasons.
LinkedIn - The best way to engage with
potential customers is by joining industry
groups and starting group discussions.
9. 6. Engage Friends and Followers
Your first priority should be building that
relationship with people, not pitching your
service or product.
On Facebook - Share their links on your wall
and/or comment on them.
On Twitter - Retweet their stories and
comment on them! Reply to each and every
message.
10. 7. Stay Current
Get alerts sent to your phone when folks
engage with you via your social networking
sites – at least in the beginning – that way
you respond quickly.
11. For any Query Contact :
info@socialnetworksoftware.com
