As presented at HRTechWorld in San Francisco in June 2017

1. trends that are going to
break your talent
acquisition model
…(and what to do about it!)

2. Johnny Campbell
Founder & CEO, Social Talent
linkedin.com/in/johnnycampbell
@socialtalent @johnnycampbell
Turning Learning into a C-suite weapon to empower
your workforce, with measurable results.

7. Strategic

8. Market Mapping Example
Source: Thom Staight, Head of Sourcing (EMEA), Microsoft

9. Competitor Analysis Example
Source: Thom Staight, Head of Sourcing (EMEA), Microsoft

10. Competitor Org Mapping Example
Source: Thom Staight, Head of Sourcing (EMEA), Microsoft

11. Influencing Hiring Managers with Data (Example)
Source: Thom Staight, Head of Sourcing (EMEA), Microsoft

12. Niche

15. Centralised

16. Sourcing/
Outbound
Advertising/
Inbound
Screening for QAI
Recruiter Screen
Response
Handling
Assessment & Interview
Offer Negotiation
Pre-boarding & On-boarding
• Global Sourcing
• Usually one of 4 Geo’s
• Back-office
• Often RPO’d
• Grads (0-18 mths exp)
• Skill & Location Alignment
• Low touch
• Global Marketing Strategy
• Local Delivery/ Execution
• Lead Nurturing & Content
Authoring Centralised
• Leverage CRM/ Hubspot etc
• Costed Services
• Marketeers, not recruiters
• HR Admin
• Usually outsourced
• Sits within Geo COE or RPO’d
• Higher touch
• Hiring Team Facing
• In-country or centralised
• Mix of in-house & RPO
• HRBP/ TA Associate
• Min 2 yrs post grad
• Rely more on ATS/ HRIS
• Typically HR but being replaced by
software & specialists
• Hiring Team heavily involved

17. Nurtured

20. March 15, 2017 33
Category Management – Candidates withdrew or self selected out
• 75% of prospects that clicked, answered that they were either:
– Actively looking / ready now ( 3 )
– Happy in role but will listen (2)
– Will move for the right opportunity (15)
• Why do you care?
– 20 candidates within 24 hours
– All automated
Job Change?
Interested
Not now
Jim Schnyder, Talent Pipelines -
Global Center of Excellence (COE), PepsiCo @jimschnyder
https://www.slideshare.net/secret/NaESKtsT7PorKM

21. Automated

22. “Olivia” by
Recruiting.ai
Credit: Craig Fisher (@fishdogs), Allegis Global

23. “Olivia” by
Recruiting.ai
Credit: Craig Fisher (@fishdogs), Allegis Global

24. Credit: Chris Wray, Anchor Trust, UK

25. Leverage scale in central or virtual hubs
Marketing & lead nurturing = pipelining
Adapt to & embrace technology
Your team need to operate at a higher level
They need to become more specialised

26. Source: Bersin by Deloitte, The Disruptive Nature of Digital Learning
bit.ly/bersinlearning

27. Source: Bersin by Deloitte, The Disruptive Nature of Digital Learning
bit.ly/bersinlearning

28. Source: Bersin by Deloitte, The Disruptive Nature of Digital Learning
bit.ly/bersinlearning

29. Use data to identify
what works,
Scale it with next
generation learning
Measure ROI with our
seamless “Perform
analytics” dashboard.
.com