The document discusses strategies for creating an all-inclusive design that excludes no gender. It recommends starting with understanding why inclusion is important, making the design all-inclusive by stopping asking about gender and using gender-neutral pronouns for all users. Testing hypotheses is also suggested to ensure the design is truly inclusive of all genders. The goal of such an approach is to create value for all users through a design that is inclusive of extremes.

1. All-inclusive design –
excluding no gender
EuroIA 2015
Sara Lerén @HeedTheNeed

2. 1. Start with why

3. KICK THE OLD HABIT
“The most dangerous
phrase in the language
is ”we’ve always done it
this way.””
Grace Hopper

4. THE EASIEST WAY TO
DO INCLUSIVE DESIGN?
STOP ASKING
ABOUT GENDER!

5. DESIGN FOR EXTREMES –
CREATE VALUE FOR ALL!

6. 1. Start with why
2. Make it all-inclusive

7. PRONOUNS
English Swedish
Hon = She
Han = He
Hen = Neutral

8. THE EASIEST APPROACH
TO PRONOUNS?
USE GENDER-NEUTRAL
PRONOUNS FOR ALL
USERS!

9. ALL-INCLUSIVE DESIGN 1
http://www.yourformarebelongtous.com
My gender is:
Please state your gender
We want to know your gender because...

10. ALL-INCLUSIVE DESIGN 2
Source: Emily Horsman

11. ALL-INCLUSIVE DESIGN 3

12. 1. Start with why
2. Make it all-inclusive
3. Test your hypotheses

13. WHY BOTHER?
“Your role as a designer
is to leave the world in a
better state than you
found it.”
Mike Monteiro

14. THANK YOU!
sara.leren@inuse.se
@HeedTheNeed