10. Catchy Application name
Create Good Application Name
Experiment with these sites to come up with a great name.
PunGenerator
NameChk
Thefreedictionary
WerdMerge
WikiRhymer
Google Confidential and Proprietary
11. Awesome Product
●
●
Catchy name
Increase App discovery
●
●
●
●
Great User
Experience
Entice
Users
Smooth UI
Easy to use
Loads fast
Innovative design
Google Confidential and Proprietary
12. Awesome Product cont.
●
Catchy name
Increase App discovery
●
●
●
●
Great User
Experience
Entice Users
Smooth UI
Easy to use
Loads fast
Innovative design
Resource
Management
●
●
●
●
Less bandwidth
Less memory
Less battery
Google Confidential and Proprietary
13. Awesome Product cont.
●
●
Catchy name
Increase App discovery
●
●
●
Entice User
Resource
Management
●
Great User
Experience
●
Retain User
●
Smooth UI
Easy to use
Loads fast
Innovative design
User engagement
Constantly updated
●
●
●
Less bandwidth
Less memory
Less battery
Google Confidential and Proprietary
17. Revenue Models
You publish
ads in your
Application
Advertiser
provides ads
Advertiser
pays for ads
based on
user clicks
You make
money
Google Confidential and Proprietary
20. Ads funded:
4 easy steps
Signup at admob.com
Google Confidential and Proprietary
21. Ads funded: 4 easy steps
Signup at admob.com
Add admob library/sdk to project
Google Confidential and Proprietary
22. Ads funded: 4 easy steps
Signup at admob.com
Add admob library/sdk to project
</manifest>
<uses-permission android:name="android.permission.INTERNET"
/>
Google Confidential and Proprietary
23. Ads funded: 4 easy steps
Signup at admob.com
Add admob library/sdk to project
Add Permission to use internet
Specify Ad look and feel
Google Confidential and Proprietary
28. Better Ads Experience
Targeted Ads
User controls Ads
Incentivize users to click
on Ads
Google Confidential and Proprietary
29. Better Ads Experience
Targeted Ads
User controls Ads
Incentivize users to click on Ads
Make beautiful Ads
http://code.google.com/mobile/ads/
Google Confidential and Proprietary
30. Better Ads Experience
Targeted Ads
User controls Ads
Incentivize users to click on Ads
Make beautiful Ads
Don’t be Evil
Google Confidential and Proprietary
37. Implementing In-App Billing
Queries details synchronously
Application
Google
Play
Server
Does all heavy lifting
Google Confidential and Proprietary
40. Implementing In-App Billing
Application
Google Play
Add interface
Install Billing library
Add permission to use library
<uses-permission android:name="
com.android.vending.BILLING" />
Google Confidential and Proprietary
41. Implementing In-App Billing
Application
Google Play
Add Interface
Install Billing library
Permission to use lib
Connect to lib
public void onCreate (Bundle
savedInstanceState)
{ IabHelper mHelper = new
IabHelper( .... );}
Google Confidential and Proprietary
50. Increase Reach/Buyers
Blogging can increase and almost double your leads.
This is a great way to connect to people directly and
get feedback.
Google Confidential and Proprietary
52. Validate / Measure and Improve
Measure/I
mprove
Google Confidential and Proprietary
53. Validate / Measure and Improve
Devconsole/Analytics
●
●
●
●
No of users
Geo/Device
Uninstalls
Crashes
Google Confidential and Proprietary
54. Validate / Measure and Improve
Check Optimization Tips
Google Confidential and Proprietary
55. In App testing
Testing
●
●
●
Test using reserved/mock product IDs/products
Create Beta groups for testing and refund money
Use Sandbox environment. Add test accounts
Google Confidential and Proprietary
59. Summary: Revenue Models
Select Revenue Model based on application,
target audience and competition
Revenue
Model
Google Confidential and Proprietary
60. Summary: Validate / Measure and Improve
Test with real users before releasing app
Measure/I
mprove
Google Confidential and Proprietary