Respond to license audits in minutes, uncover unused software that can be cancelled or redeployed to lower expenses by 35% or more with this solution from IBM. Covers Windows, Linux, and Unix applications with a library of over 100,000 software titles.

1. © 2012 IBM Corporation
IBM Endpoint Manager for
Software Use Analysis
Product Introduction and Overview
[NAME], [TITLE]
[DATE]

2. © 2013 IBM Corporation2
IBM Endpoint Manager
Compelling reasons are urging companies to adopt software asset
management processes
Compliance is being driven by
international, industry, and local laws
License compliance audits from
Independent Software Vendor
providers are increasing
Users need to know
that assets on which
their business relies
must be
protected, optimized
and in compliance
IT resources needs to
be assigned to value
creation for the business
rather than to ―fix‖ lack of
processes
Asset Managers need to
provide accurate information to
Business Execs, Finance &
Procurement. They need to
demonstrate effective processes to
internal and external audit
They are legally responsible for
compliance under the law. Good
governance is a competitive
advantage – best practices not only
protect but enhance the way in
which you do business

3. © 2013 IBM Corporation3
IBM Endpoint Manager
IBM Endpoint Manager
Continuously monitor the health and security of all enterprise computers in real-time
via a single, policy-driven agent
Endpoints
• One infrastructure:
management
server, console, agent for
Windows, Mac, Unix, Linux,
Mobile
• Scales to 250,000 endpoints
per management server
• Robust, flexible architecture
with built-in failover
• Nearly-invisible impact to
network, endpoints
• Operates in low-bandwidth /
high-latency environments
• Physical or virtual, network or
Internet-connected
IBM Endpoint Manager
Patch
Management
Lifecycle
Management
Software Use
Analysis
Power
Management
Mobile
Devices
Security and
Compliance
Core
Protection
Desktop / laptop / server endpoint Mobile Purpose specific
Systems Management Security Management
Server
Automation

4. © 2013 IBM Corporation4
IBM Endpoint Manager
Security &
Compliance
Vulnerability Assessment
Compliance Analytics
3rd Party Endpoint
Protection Management
Patch
Management
Security Configuration
Management
Core
Protection
Anti-Malware
Firewall
Data Protection
(add-on)
Patch
Management
Offline VM
Patching
Application
Patching
OS
Patching
Mobile
Devices
Compliance
App Mgmt
Mobile
Device Mgmt
The IBM Endpoint Manager Family
Middleware Management
Multi-Platform OS Deployment
Physical & Virtual
Server Lifecycle Management
Cross-Server Sequenced Task
Automation (e.g. Patch OS on
Server Cluster)
Server
Automation
Power
Management
Windows &
Macs
Carbon, cost
reduction reports
End-user
Dashboard
Lifecycle
Management
Software
Distribution
OS Deployment
Remote Control
Patch
Management
Basic HW &
SW Inventory
Starter
Kit
TPM
evolution
Software Use
Analysis
Software Catalog
Correlation
Software Usage
Reporting
Software
Inventory
TADd / ILMT
convergence
App, PIM
Containers
Self-Quarantine
Starter
Kit

5. © 2013 IBM Corporation5
IBM Endpoint Manager
Stores / Kiosks
WAN
Data center
Headquarters
Remote offices
Distribution center
Internet
WiFi
Airport
Hotel
Coffee shop
Home
Leased line
3G
WiFi
IBM Endpoint Manager, built on BigFix technology
Whether it’s a Mac connecting from hotel WiFi, a Windows laptop at 30K feet or a Red Hat Linux Server
in your data center, IBM Endpoint Manager has it covered. In real time, at any scale.
Satellite
Network-friendly architecture delivers
large packages without disrupting critical
business applications
Single, intelligent
agent uses <2%
CPU, <10MB RAM
Cloud-based service
continuously provides
new patch, policy
updates
Full command and
control of Internet-
connected devices
Use existing computers
as Relays to minimize
network traffic
Content Update
Service
Leased
line

6. © 2013 IBM Corporation6
IBM Endpoint Manager
IBM Endpoint Manager elements
Single server and console
• Highly secure, highly available
• Aggregates data, analyzes and reports
• Manages up to 250K endpoints per server
Flexible policy language (Fixlets)
• Thousands of out-of-the-box policies
• Best practices for operations and security
• Simple custom policy authoring
• Highly extensible/applicable across all platforms
Virtual infrastructure
• Designate IBM Endpoint Manager agent as a relay
or discovery point in minutes
• Provides built-in redundancy
• Leverages existing systems/shared infrastructure
Single intelligent agent
• Continuous self-assessment
• Continuous policy enforcement
• Minimal system impact (<2% CPU, <10MB RAM)

7. © 2013 IBM Corporation7
IBM Endpoint Manager
Hardware Software Contracts/
Licenses
Software Asset Management is one of the most important drivers
to keep company costs under control and within budget
Software Asset Management
SW Cost TrendsHW Cost Trends Labor Cost Trends
“Enterprises that begin an asset management program experience up to a
30% reduction in costs the first year.. and continue savings of 5-10% for the
next 5 years” – Gartner
IT Service Management
IT Asset Management

8. © 2013 IBM Corporation8
IBM Endpoint Manager
Software Asset Management
IBM Endpoint Manager enables software asset management
Be prepared for software
audits
Extend software asset
management to servers
Manage all assets from
procurement through
retirement
Endpoint Management
Systems
Management
Security
Management
Common agent
Unified console
Single mgmt
server
Managed = Secure
Desktops, Laptops
,
& Servers
Smartphones
& Tablets
Purpose-specific
Endpoints

9. © 2013 IBM Corporation9
IBM Endpoint Manager
What‘s new in Endpoint Manager for Software Usage Analysis
• IBM Tivoli Asset Discovery for distributed is now part of IBM Endpoint
Manager for Software Use Analysis.
• Adds support for the Common Inventory Tool component to identify and
discover software products based on signatures across operating systems .
• Adds the Software Knowledge Base Tool component for managing complex
software signature definitions and differentiating between software
identification and software usage signatures across operating systems for
IBM, non-IBM, and custom applications including UNIX and Linux.
• Support tight integration between license, asset, and service desk through IEM
and SmartCloud Control Desk integration, delivers enterprise app store
• Provided REST API's allowing customers to exploit other service desk and asset
management tools
• The Software Use Analysis server now uses the Tivoli Endpoint Manager
Analytics component which now provides

10. © 2013 IBM Corporation10
IBM Endpoint Manager
Be prepared for a Software license audit
• Achieve real-time visibility into what
software is installed and how it‘s used
• 100K application signatures out of the box
• Identify under-used applications to reduce
software spend
• Monitor usage and related growth to
accurately plan for future needs
• Pass more audits with better compliance
reports than most vendors
• Leverage payback in months to fund
investment in solution
How do I stay on top of software licensing?

11. © 2013 IBM Corporation11
IBM Endpoint Manager
Reporting by all software assets

12. © 2013 IBM Corporation12
IBM Endpoint Manager
Extend software asset management to servers
 Manage assets on Microsoft Windows,
UNIX and Linux servers
 Collect inventory and deployed software
capacity data in multiple distributed
physical and virtual environments,
including VMWare
 Calculate number of Processor Value Units
(PVUs) including supported virtualized
servers that are available to installed
Passport Advantage PVU-based software
Datacenter
Servers &
Virtual Servers
Distributed
Servers
With virtualization how can I track server software licensing?
Single tool to manage assets across
endpoints and servers including
virtual server license support

13. © 2013 IBM Corporation13
IBM Endpoint Manager
Manage all assets from procurement through retirement
Control Desk stores:
 Authorized assets and licenses which
are populated via the procurement
process and other business processes
 Deployed assets and licenses which
are discovered and tracked by Endpoint
Manager
Out of the Box Reconciliation provides:
• Identification of ‗authorized‘ Assets missing in
Deployed Asset Inventory
• Identification of Deployed Assets missing in
‗authorized‘ Asset Inventory
• Comparison of attributes /specifications based
on unique attributes, like serial number
Integration
Control Desk
How can I reconcile procured and deployed licenses to improve business controls?

14. © 2013 IBM Corporation14
IBM Endpoint Manager
Reporting by contract

15. © 2013 IBM Corporation15
IBM Endpoint Manager
 US Foods needed an
automated, centralized endpoint
management solution to replace
cumbersome software compliance
monitoring and application deployment
processes across 15,000 endpoints.
Customer Needs
Key Features &
Outcomes
 Reduced patch deployment times by 80
percent by centralizing process control
 Saved USD500,000 on software licenses
through accurate and timely software asset
management data
 Helped maintain full compliance with software
license agreements, avoiding USD1 million in
license noncompliance fines
IBM Endpoint Manager software reduces
company's software spend, increases compliance
US Foods is one of America‘s leading foodservice distributors to
restaurants, healthcare and hospitality facilities, government operations and
educational institutions.
―Out of the box, IBM Endpoint Manager software dramatically streamlined our
patch deployment processes…, increased confidence in our software usage
data and enhanced our lifecycle management and power management
processes significantly.‖
—Dan Corcoran, director of client technology, US Foods
US Foods avoids potential software license penalties with self audit

16. © 2013 IBM Corporation16
IBM Endpoint Manager
ROI of Software Asset Management: How IBM Can Help
License reclamation Customer reclaimed 80 licenses of Microsoft Visio where it wasn‘t being
used and replaced it with free Visio reader.
Customer thought they had 2,600 laptops they needed licenses for, but
Endpoint Manager‘ network discovery and inventory capabilities found only
2,000 laptops
Customer reduced their routine software license reporting effort from 10
days down to 1 hour to produce reports during contract reviews with
vendors like Microsoft.
Customer denied internal purchase request of 100 additional copies of
$150/seat terminal emulation software because their Endpoint Manager
reports showed more than that quantity deployed but not used.
Customer used Endpoint Manager to prove actual license compliance for
processor-based licenses after Microsoft auditors claimed they owed $7M.
Upon further investigation, the Endpoint Manager tool was proven to be
accurate whereas the Microsoft tool was found to be faulty.
Customer took 20 minutes to locate all p2p file sharing applications
deployed on their 120,000 computers for removal according to corporate
policy.
Cost avoidance
Continuous
compliance, efficiency
improvements
License reassignment
Legal risk
management, cost
avoidance:
Risk management

17. © 2013 IBM Corporation17
IBM Endpoint Manager
Summary
 Pass immediate Windows audits and reclaim software licenses to reduce license spend
 Extend ROI to servers without adding infrastructure or staff
 Extend ROI to manage all assets from procurement through retirement

18. © 2013 IBM Corporation18
IBM Endpoint Manager
BACKUP SLIDES
•Dilbert cartoon on software audits
•Survey results from March 18th Webcast on SAM
•Enterprise App store slides

19. © 2013 IBM Corporation19
IBM Endpoint Manager
Is this your business today ?

20. © 2013 IBM Corporation20
IBM Endpoint Manager
What is happening today – Previous survey results on audits and SAM
maturity
Has your company been audited by one
or more software companies for
compliance with software licensing
agreements?
What is the maturity level of your SAM
program?
Yes, once in the last two years. 31.1% (28)
Initial (Ad Hoc) - Little control over what IT and
software assets are being used and
where 30.7% (27)
Yes, two or more times in the last two
years. 28.9% (26)
Defined (Tracking Assets) - SAM processes
exist as well as tools and installation
data 38.6% (34)
No, but we have been alerted that an audit
is forthcoming. 10% (9)
Managed (Active Management) - Vision,
policies, procedures, and tools are used to
manage software asset life cycles 26.1% (23)
No, we have not been audited or alerted of
an impending audit. 30% (27)
Optimized (Optimized Management) - Near real-
time alignment with changing business
needs. SAM is a strategic asset to overall
business objectives. 4.5% (4)
Source: InformationWeek WebCast “Has Anyone ever returned an Unused Software License”

21. © 2013 IBM Corporation21
IBM Endpoint Manager
Delivery an Enterprise App Store
AppStore look-and-feel for service catalog

22. © 2013 IBM Corporation22
IBM Endpoint Manager
Deliver automated workflows for request, approval and
licensing
End User
1.) End User Requests Software
2.) Workflow Initiated. Checks License Entitlement.
3.) Automatic or manual approvals based on policy.
4.) Runbook calls Endpoint Manager to deploy Software
5.) Software deployed to target.
6.) Status & inventory information provided back to Endpoint Manager.
7.) Software Usage Analysis is loaded into Control Desk for license audit
Control Desk
Runbooks
1
2 3
4
Endpoint
Manager
7
56
Asset & CMDB
Lifecycle
Management
App Store
Software Use
Analysis

23. © 2013 IBM Corporation23
IBM Endpoint Manager
Embracing the App Store model in your Software Asset Management
strategy
•Pain point:
- Disconnected, time-consuming, error-prone processes to request, deploy and manage
software assets.
•Solution Description/Use case:
- Provides a self-service user interface to Endpoint Manager clients that enables end users to
request software validated against their user type and SW license availability. Provides
approval workflows necessary to manage client requests for software.
•Solution value:
- Improved operations efficiency by automating request/fulfillment of software, including
software inventory and license compliance.
- Reduces errors in SW compliance tracking, as SW licenses are directly linked to the
deployment of SW to endpoints.
- Provides approval workflows needed to validate client requests for software.

24. © 2013 IBM Corporation24
IBM Endpoint Manager
Reporting by software asset hierarchy

25. © 2013 IBM Corporation25
IBM Endpoint Manager
Reporting by computer

26. © 2013 IBM Corporation26
IBM Endpoint Manager
Custom reporting

27. © 2013 IBM Corporation27
IBM Endpoint Manager
Contract management

28. © 2013 IBM Corporation28
IBM Endpoint Manager
Software Catalog management