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TEDx Trieste 




        the CLOUD  
     a new Sustainable 
    Source of Innovation
Technology
is expanding              y
                         l
                   a l
             t i
        en
  Expo n
        2
Sustainable Growth vs. Saturation
                                                         S curves get old
                              New Evolution,
                              New Development phase
Performance




                    Return reduction             New technology


                Evolution
                Development phase
                                                         Take-off
              Existing
              technology
                                       Research,
                                       Invention phase

                                                           Time
              Each new TECHNOLOGICAL substrate is more 
                    efficient than the previous one     3
EPHEMERALIZATION:
all progressions are from
    material to abstract




                  R. Buckminster Fuller
          4           Synergetics 2, 1922
How to dematerialise


Space
Time           Information
Energy
Matter

          Computation
A planetary network



         “…a world network of economic and
         psychic affiliations is being woven at
         ever increasing speed….

                                Pierre Teilhard de Chardin
                              Le Phénomène Humain, 1955
Humans as Informavore
           • Q. In the knowledge age, where 
             does our time go?
           • A. From the search for food to the 
             search for information

                         Humans as Informavore (Miller, 1983)

Search
Farm    
Build
In the beginning there was Internet




                      INTERNET
Complexity
is growing                y
                         l
                   a l
             t i
        en
  Expo n
        9
Ford  T‐Model
and than the CLOUD COMPUTING 
               materializes




EDISON 2.0:
The first CLOUD was about ELECTRICITY
The second CLOUD is about COMPUTING
the CLOUD

         the birth of



    Anything‐As‐A‐Service
 Iaas, Paas, Saas, Daas, Xaas
minds
           and
        machines

start to get interconnected
a new Utility for Humans and Machines




      Enterprise/
                           Device
       Personal            CLOUD
       CLOUD
The Cloud : a digital   Exoskeleton




                    It magnify IDEAs
                    On Demand and in 
                    a Pay Per Use way
The dawn of a New Smart World

Transforming Bits of Data at the Edge 
of the Network into Actionable 
Information & Knowledge  in the  
Users’ Hands will bring about the 
biggest change in industry since the 
steam engine!
Re‐Thinking
•Products
•Value Add
•Business Model
•Business Processes
TEDx Trieste 




  Thank you for your attention

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Tedx Trieste 2011