3. WHAT IS PLANNING?
• Planning involves defining the organization’s goal, establishing strategies for
achieving those goals, and developing plans to integrate and coordinate work
activities.
• Planning is concerned with both ends(what) and means(how).When we use
the term planning, we mean formal planning. In formal planning, specific
goalscoveringaspecifictimeperiodaredefined.
• These goals are written and shared with organizational members to reduce
ambiguity and create a common understanding about what needs to be done.
Finallyspecificplanexistforachievingthesegoals.
4. WHAT IS PLANNING?
• Why doManagers Plan?
– Toprovide direction tomanagersandnon-managers
– To reduce uncertainty(anticipate change, develop appropriate
responses)
– Tominimizeswaste andredundancy
– Toestablishthe goalsorstandards usedincontrolling
9. WHAT IS PLANNING?
Involvingmoreorganizational membersintheplanningprocess.
Inthis approach,plansaren’thandeddown fromoneleveltothenextbut insteadaredevelopedby
organizational membersatthevarious levelsandinthevarious workunits to meettheirspecificneeds.(e.g-
Dellemployeesfromproduction, supply management,andchannelmanagementmeetweeklyto makeplans
based oncurrentproductdemandandsupply.)
Inaddition, workteamssettheirowndailyschedulesand tracktheirprogress against theirschedules.Ifa
teamfallsbehind,teammembersdeveloprecoveryplanto tryto getback onschedule.
Whenorganizational membersaremoreactivelyinvolvedinplanning,theyseethattheplansaremorethan
justsomethingwrittendown onpaper.Theyactuallyseethat theplansareused indirectingand
coordinatingwork.
10. WHAT IS PLANNING?
CriticismsofPlanning
1.Planningmaycreaterigidity. Formalplancanlockanorganization into specificgoals tobeachieved
within specifictimeframes.Whenthesegoalswereset,theassumption mayhavebeenthat the
environmentwouldn’tchange.Iftheenvironmentchanged,managerswhofollowaplanmayfacetrouble.
Manager’sstickingonoriginalinsteadofbeingflexiblewiththeenvironmentchange(situation) canbea
recipefordisaster.
24. PURPOSE OF PLANNING
1.TO MANAGE BYOBJECTIVES:
All the activities of an organization are designed to achieve certain
specified objectives. However, planning makes the objectives more
concretebyfocusing attentiononthem.
25. PURPOSE OF PLANNING
2. TOOFFSET UNCERTAINTY ANDCHANGE:
Future is always full of uncertainties and changes. Planning foresees
thefuture andmakesthe necessary provisions forit.
26. PURPOSE OF PLANNING
3. TOSECURE ECONOMY INOPERATION:
Planning involves, the selection of most profitable course of action
thatwould lead tothebest result atthe minimumcosts.
27. PURPOSE OF PLANNING
4. TO HELPINCO-ORDINATION:
Co-ordination is, indeed, the essence of management, the planning is
the base of it. Without planning it is not possible to co-ordinate the
different activities of anorganization.
28. PURPOSE OF PLANNING
5. TOMAKE CONTROL EFFECTIVE:
The controlling function of management relates to the comparison of
the planned performance with the actual performance. In the
absence of plans, a management will have no standards for
controlling other's performance.
29. PURPOSE OF PLANNING
6. TO INCREASE ORGANIZATIONALEFFECTIVENESS:
Mere efficiency in the organization is not important; it should also
lead to productivity and effectiveness. Planning enables the manager
to measure the organizational effectiveness in the context of the
stated objectives andtakefurther actionsinthis direction.
30. FeaturesofPlanning:
It is primary function of management
It is an intellectual process
Focuses on determining the objectives
Involves choice and decision making
It is a continuous process
It is a pervasive function