Ideas and Planning Document for 'Future York' Project. -CJ Stevens

1. Client Project Pro- Forma
Charlie Stevens

2. Mind Maps/Brainstorms
Star by using the first few slides to create mind maps and or brainstorms
for ideas related to your project. Get as many possibilities as you can.
Don’t worry about practicality, suitability or potential at this stage. You
will assess the ideas later.

3. Mind Maps/Brainstorms
Fossgate
- York
Fossgate Tap –
Bar and kitchen
The Blue Bell
Pub
The Hop – Bar
and Pizzeria
Cosy Club -
restaurant
York Designer and
Dress Agency
Fossgate Social Coffee
Shop and Bar
Merchants Hall
Was built in 1350’s as a
merchant’s meeting
place
The Hairy Fig
The Blue
Barbakan –
Polish
Restaurant
Foss Bridge and
river foss
Loch Fyne
Seafood and
Fish Restaurant
Walmgate –
just after
fossgate
Chopping Block
- haunbted
El Gaucho –
Aregentini
Steakhouse
(153) YORK
ENGLAND | A full
tour of FOSSGATE in
historic YORK UK -
Filmed in 4K -
YouTube

4. Mind Maps/Brainstorms
Stupid Crimes that are
technically legal.
STYLE = COMEDY
Gamble in a library
The Library Offenses Act of 1898 makes it illegal to gamble
in a library.
The law also prohibits abusive or obscene language.
This would mean that online gambling at a library would be
against the law, even if you’re using your own laptop.
This is a recent law, which is even more absurd.
But under the Salmon Act of 1986, it is an offence to receive
or dispose of salmon under suspicious circumstances.
Officers have a right to investigate if they reasonable believe
that the salmon has been illegally fished.
Handle a salmon in
suspicion
carry a plank along
the pavement.
Another law from the Metropolitan Police Act, it is an offence
to carry a plank on the sidewalk.
This Act also includes flying kites on the street and sliding on
ice on the sidewalk.
Section 12 of the Licensing Act 1872 outlaws “every person
found drunk in any highway or other public place, whether a
building or not, or on any licensed premises”. If you can’t
hold your liquor, you could be facing a whopping £200 fine.
Its illegal to be found
drink In a pub.
Asking a stranger for
parking change
asking a stranger for change is still classed as begging under the
Vagrancy Act 1824 and could mean you spend a month in “the
house of correction”.
Going as a soldier for
fancy dress
According to the Seamen’s and Soldiers’ False Characters Act
1906, it is illegal to pass yourself off as a member of the Armed
Forces. So dressing up as an admiral for a fancy dress party could
land you three months in jail. The law states it is an offence to
“impersonate the holder of a certificate of service or discharge”.
Importing Polish
Potatoes
The Polish Potatoes Order 2004 makes it illegal to “import into
England, potatoes which he knows to be or has reasonable cause
to suspect to be Polish potatoes”. The order was made after
outbreaks of ring rot on Polish potato farms.
Locations:
York Minster Library
Fish Market is 0.7miles from
library.
The Blue Barbakan – Polish
Restaurant (Fossgate 0.4
miles from fish market).
Lots of Pubs on Fossgate,
don’t necessarily have to go
there.
Five strange UK laws - School of Law | Birmingham City University (bcu.ac.uk)
24 Weird British Laws I Can't Believe Actually Exist (buzzfeed.com)
The 13 weird laws you've probably broken without realising - YorkshireLive (examinerlive.co.uk)

5. Mind Maps/Brainstorms
York – Stupid
tour
Whip-Ma-Whop-
Ma-Gate Sign
Fossgate
It is illegal to import
Polish potatoes
The Blue Barbakan
– Polish Restaurant
One of the
shortest
streets in
York.
1505 the street was
known as
“Whitnourwhatnourg
ate” which translates
to “What a Street!”
Give the Dog A
Bone
Has a variety of
quirky gifts and
products
York
Minster
Library
Gamble
a penny.
Only Open Mon/Tues
How much does York Minster cost?
It costs £23,000 a day to maintain
York Minster.
Why £23,000 a day to run York Minster is worth
every penny – Joseph Silke | Yorkshire Post

6. Chopping
Block
Quick summery of
history of place and
then say something
along the lines of “its
haunted”
Video should have
some basic shots of
location from the
outside and record
someone (actor)
inside the restaurant
getting food and
then also putting
hand to back of neck
to suggest ghost.
Show its spooky by
either using Gray
scale or a much
darker grittier colour
scheme with hints of
blown out red.
Maybe mess around and try
use some conventional
shots from horror movies as
inspiration for camera angle

7. Audio
Poetic Expression – in
documentary films
they tend to express
things in a beautiful
and poetic way.
A cool shot I want to
get is a shot of the
sun reflecting on the
surface of the river
through a hole in the
side of the bridge.
When shooting at said
locations I would like to follow
some basic rules as to things I
need to shoot.
Mind Maps/Brainstorms
Establishing Shot
Use foreground –
like being focused
on a sign and then
reveal object Use leading Lines
to draw eyes to
object
Maybe have the
shot with people or
objects moving
within the frame.
Establishing Shot
Transitions
Visual
Audio
COOL VISUALS
(also sound’n’stuff)
Use Zoom
Cuts
Use sudden
sounds to break
up music, or stop
music to enthesis
a point.
The music
should fit with
the theme. It
should help
establish the
mood/tone
The music should be
paired to the speaking
being dialogue, so that
way it won't hinder
what is being said.
Record sound
while there if
possible.
Get any other
audio from
free sound.
Record foley if
needed for
specific sound.
SFX
Music

8. Idea Evaluation
Which of your ideas do you want to develop further? Explain why you think that is
the right idea to take forward.
My idea is to do a quirky tour of York where I visit locations in York that have silly
names or silly histories or where you can do silly things.
My idea so far is to do one short 2 minuet video on each location, and then make a
video of the tour being much more brief in the description of each location.
I think this is the right idea to take forwards as it is simple and is much more
appropriate for my said target audience, due to 18-24 year olds finding obscure and
silly things much more entertaining.

9. Development
• Development should include mood boards or other visual
examples of work. It could include basic mock ups of your
vision for the project using the work of others.
• These don’t need to be the same quality as your finished pieces
but they a good indicator of where your project is going.
• As this is not final work, it may include work from others.
• You could include test work or practice work here too to further
develop your skills.

10. Developed Idea 1: Mood board
Location Ideas
Idea Inspiration
Visual Inspiration

11. This is one of the videos that has
inspired me and so I am going to try
take some creative elements from it.
Had an idea about fish
I though both of
these images
looked
incredibly
aesthetically
pleasing, I am
hoping to be
able to get
some nice sun
glare or
cinematic look
with a tile card
in the middle.
Funny name, a location I
am deeply considering.
All locations I am
considering.

12. Mock Up
“York is a city rich with history” Show
either phot of York or York on the maps
zooming in, then old york
“With Viking Museums”
“and pubs which people have been
getting pissed in for centuries”
“its also boring as hell”
“With castle grounds”
This is a potential intro idea. The general idea from this is
to make sure the visuals and what is said in the intro are
some what corelated; this is in order to make sure that it
all feels joined together and professional, rather than
incoherent and messy.

13. Developed Idea 1
Script Draft:
SHOW CLIPS FROM LATER IN VIDEO TO PEAK VEIWER INTREST.
York is a city rich with history, with castle grounds, Viking museums and
and pubs which people have been getting pissed in for centuries, it has a lot
a lot to offer. Its also boring as sh#t <censor words in vid>.
Join me for a virtual tour of York where I commit as many stupid crimes in
crimes in York as possible.
When doing a bit on pubs, do not actually drink alcohol, maybe get someone
someone to pretend to be drunk or use a clip from a movie of someone
getting arrested in a pub. Or maybe imply it and drink some apple juice.

14. Developed Idea 1 – basic structure
Show B-roll footage of York and do a standard intro but make it visually
entertaining.
Give hook/reason for people to watch. I.e. tell them why its quirky
Bridge it together and say some of the facts like when it was opened and what
they do and how it’s relevant on social media.
Explain cultural effect on York and make it sound poetic.
Bring video to a conclusion and wrap it up nicely, for example: going over what
the video went through quickly or saying something more specifically relevant
to the place. Either way try to wrap up the story with a cohesive conclusion.
Repeat for next video.

15. Developed Idea
1 - EXPERIMENT
For this experiment I decided
to try and mess around with
having the camera focusing
on an object in the
foreground and then the
subject.
I think this went well. I want
to utilize this technique in my
production.

16. Developed Idea 1
For this experiment I had a go
at using natural light to light
my subject. This was valuable
experience, as the locations I
am visiting are public places
and thus I will not be able to
use any artificial lighting.
I decided to experiment with camera
angles. I first tried focusing on the
hands and then focusing on the hands
but using the legs as foreground and
having the back and backdrop behind it
to gain a much deeper visual
understanding of the dimensions of the
place. I believe this will help me in my
production as I will be able to approach
my project from different angles
(visually [no pun intended])

17. Develop Idea 1
Location Style Order Distence Time on foot
(minuets)
Train Station none 0 start Assume this is
start
Minster-library
or just minster
Satire/Historic
al
1 0.7miles 15m
Whip-Ma-
Whop-Ma-
Gate
Original
Documentary
Style
2 0.4 miles 7m
Harry Potter
street
The shambles
Harry potter
style
3 262ft 1m
Fossgate Informatice
YouTube Video
4 0.1miles 2m
Chopping
Block
Horror/spooky 5 0.1miles 2m

18. Assessment of final ideas
Suitability for audience:. Do you think your audience will engage with your ideas?
I believe that the audience will be suitably engaged as the pace of the video will be fast
and has an interesting and quirky concept that they should
Suitability for client: Does your idea fulfil the brief your client gave you?
I believe so, the project should make people think of York as a much more interesting
place to visit as it will be showing interesting places in interesting ways. I am also
keeping to the roughly 2 minuets per video mark.
Timescales: Is your project practical and manageable in the time you have?
I believe it to be, if I focus on my main objectives (the actual trail) first, as I can always
use photos of locations if needed. It should hopefully only take me a few hours/a day or
two of filming, and I am confident in my capabilities to produce quality content on
premiere pro at a fast pace. I am starting production earlier to give myself some more
time to finish the project and redo or change anything that bugs me, as I will be missing
two weeks of production time.

19. Production Schedule:
You should prepare a production schedule that will allow you to manage your time over
the 4 weeks of production. This should include:
• Deadlines: Interim deadlines help you keep on track, final deadlines are final.
• Availability: The availability of the client and any other people you may need to help
you with your project. You will need to contact them. You might to do visit. You may
need to liaise with models, or photographers.
• Feedback: This is a working brief with a real client. You will need to get feedback on
your work and also allow yourself time to make appropriate changes. Plan appropriate
time in to you schedule so that you can do this.
• Resources: You should include a list of resources that you will need to complete your
project. Remember that this all needs to be your own work

20. days 1 2 3 4 5 6 7 8 9 10 11 12 13 14
filming - -
contingency -
Editing - - - - -
contengancy - -
Feedback -
Redraft - -
contengancy _
2 Weeks as I am away for two of the production weeks…
Need: camera, lenses, sd card, sd card reader, computer to edit on, tripod and iPhone gimble.