9. Mobile Usage
Branding | Advertising | Interactive | PR | Direct | Mobile | Social | Analytics | STARMARK.COM
10. Find your audience
‣ Facebook launched “Lookalike Audiences” over a
year ago
‣ Showing growth and success for many advertisers
‣ Still relatively inexpensive yet insightful in finding
new audiences
Branding | Advertising | Interactive | PR | Direct | Mobile | Social | Analytics | STARMARK.COM
12. Drive them to your site
One “responsive” design can fit all:
‣ Better performance
‣ Less costs to maintain
‣ More consistent experience
‣ Better for SEO
Branding | Advertising | Interactive | PR | Direct | Mobile | Social | Analytics | STARMARK.COM
13. Ensure Your Plan is Strategic
A strategic approach to yielding the most out of your social media efforts.
Branding | Advertising | Interactive | PR | Direct | Mobile | Social | Analytics | STARMARK.COM
15. Millennials
Bring an entirely new perspective
on being a consumer:
‣ Millennials are used to
flexibility, openness and
instantly connecting with
people regardless of their
location.
‣ Demand same core values of
their employers and brands
they shop that they have.
‣ If they’re not satisfied, they’ll
move on quickly.
Branding | Advertising | Interactive | PR | Direct | Mobile | Social | Analytics | STARMARK.COM
16. Wearable Technology
What will marketers be able to do with it?
‣ Apps & Notifications
‣ Productivity
‣ Data Collection
Branding | Advertising | Interactive | PR | Direct | Mobile | Social | Analytics | STARMARK.COM
17. eTips.Starmark.com
Weekly eTip Newsletters
‣ Distributed via email, Facebook, Twitter and SMS
‣ Based on Cutting Edge Current Trends
‣ Co-Authored In-house By Experts Within Discipline
‣ Nationally Syndicated Content
Actionable Webinars
‣ Deeper Dive on Popular eTip Topics
‣ Expert walkthru with Q&A
Starmark Social Playbook
‣ Strategic Social Marketing Plan
‣ Proactive Approach to Managing your Social Marketing
‣ Updated daily!
Branding | Advertising | Interactive | PR | Direct | Mobile | Social | Analytics | STARMARK.COM
18. Branding | Advertising | Interactive | PR | Direct | Mobile | Social | Analytics | STARMARK.COM