Using mappings, affordances, constraints and signifiers in ux

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The document discusses key concepts in user experience (UX) design including mappings, affordances, constraints, and signifiers. It provides examples and definitions of each concept. Mappings express the relationship between a control and the object it manipulates, including spatial, biological, and cultural mappings. Affordances refer to how an object's physical properties provide clues about its use. Constraints intentionally limit an object's usage through physical, semantic, logical or cultural restrictions. Signifiers are social cues that can be interpreted to convey meaning.

Design Technology Business

Using mappings, affordances,
constraints and signifiers in UX

Stefan Ivanov
MSc in Media Informatics
UX Design lecturer
CEO & Co-Founder
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Agenda
• Mappings
• Affordances
• Constraints
• Signifiers
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Warning
The following slides and examples depict situations
and object from every day life. They are not limited
to digital interfaces only, on the contrary, they are
applicable to every single thing out there!
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Mappings
“express the relation between a control and the
object it manipulates”
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Spatial mappings
“express a spatial relation”
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Spatial mappings
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Biological mappings
“express a biological relation”
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Cultural mappings
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Mappings
Voodoo doll principle
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Mappings
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX
Mercedes Benz seats

Mappings
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Affordances
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX
“properties of objects to conduct their utilization through
physical appearance”

Affordances
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Affordances
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX
bus stops

Affordances
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX
school desks

Constraints
“intentional design restrictions, limiting the freedom
of usage of an object”
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Physical constraints
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX
“the user is physically restricted to perform certain
actions”

Semantic constraints
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX
“certain actions lack semantic meaning”

Logical constraints
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX
“certain actions would disrupt the logical entirety of
an object”

Cultural constraints
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX
“the usage is implied by an established
cultural norm”

Constraints
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Signifiers
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX
“social indications that can be interpreted in a
meaningful way”

lamps
Signifiers
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

traffic jams
Signifiers
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

Signifiers
Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

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Using mappings, affordances, constraints and signifiers in ux

1. Using mappings, affordances, constraints and signifiers in UX

2. Stefan Ivanov MSc in Media Informatics UX Design lecturer CEO & Co-Founder Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

3. Agenda • Mappings • Affordances • Constraints • Signifiers Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

4. Warning The following slides and examples depict situations and object from every day life. They are not limited to digital interfaces only, on the contrary, they are applicable to every single thing out there! Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

5. Mappings “express the relation between a control and the object it manipulates” Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

6. Spatial mappings “express a spatial relation” Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

7. Spatial mappings Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

8. Biological mappings “express a biological relation” Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

9. Cultural mappings Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

10. Mappings Voodoo doll principle Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

11. Mappings Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX Mercedes Benz seats

12. Mappings Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

13. Affordances Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX “properties of objects to conduct their utilization through physical appearance”

14. Affordances Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

15. Affordances Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX bus stops

16. Affordances Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX school desks

17. Affordances Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

18. Constraints “intentional design restrictions, limiting the freedom of usage of an object” Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

19. Physical constraints Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX “the user is physically restricted to perform certain actions”

20. Semantic constraints Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX “certain actions lack semantic meaning”

21. Logical constraints Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX “certain actions would disrupt the logical entirety of an object”

22. Cultural constraints Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX “the usage is implied by an established cultural norm”

23. Constraints Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

24. Signifiers Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX “social indications that can be interpreted in a meaningful way”

25. lamps Signifiers Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

26. traffic jams Signifiers Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

27. Signifiers Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

28. Agenda • Mappings • Affordances • Constraints • Signifiers Stefan Ivanov Using mappings, affordances, constraints and signifiers in UX

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