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Agile Gamification in an Enterprise SaaS
by Pedro Castro Henriques
June
About Pedro Castro Henriques
• Cofounder & CEO of Strongstep and consultant in software engineer
• CEO of SCRAIM
• Worked in 10 countries in Europe, Africa and North America in
process, tools and organization improvement in software
development
• More then 18 years of experience, including consulting in telecoms
in software engineer; planning of information system strategic
planning in the health sector
• Spoke at Ted Porto“Dreams – The innovators best friend”
• Professor at FEUP
PROBLEM
Happy Sara!
- Software Engineer
NOPE! Not happy
- Updater of Tools
How to use Gamification to motivate
team members to update management
tools?
and having fun while doing it!
• What is the ideal combination of gaming elements
and techniques?
• How to overcome the risks associated with
Gamification?
• How to ensure the values of the Agile Manifesto?
Approach
1.
2.
3.
Understand usage of SaaS by users
Define gamification strategy focusing on Agile
Implement it, test, assess and adapt
Goals
1.
2.
3.
Motivate the frequent usage of the SaaS
Promotion of the correct way to use the tool
Encourage an environment of collaboration
Gamification Examples
Swarm by
Foursquare
Stack Overflow
Gamification Examples
RedCritter Tracker
Online service for project management based on
adaptable processes, to help standardize best practices,
revolutionizing the implementation of international certifications.
Agile methodologies with Scraim
13
Gamification Risks
14
• Pointsification
• Exploitationware
• Law Infringement
• Professional Workspace context
STRATEGY
LEARN WITH “THE MASTERS”
Users behaviours to promote
17
• Fill in the info of a work item (e.g. Task)
• Execute the work following agile best practices
• Collaboration between project individuals
• Improve the culture of the organization
• Promote mutual assistance with help request
Gaming Cycles and Fun
18
1. Daily Challenges
2. Asking for assistance
3. Notifications - Mascot
4. Best practices of tool usage
5. Hall of fame
Scraim Agile Gamification
19
Challenges
Title
Description
Options
Scraim Agile Gamification
20
Assistance
Title
Anonym?
Description
Project?
Scraim Agile Gamification
21
Notifications
Notifications central
Someone has answered your question. Do you want to say thanks and
classify the answer?
Mark as read
See request Back
Scraim Agile Gamification
22
Tasks
Team Status
General info
Scraim Agile Gamification
23
Hall of Fame
Best Challenges
Top answers
Top accuracy
Top team workers
Best Projects
BENEFITS
Lessons Learned
25
• Simple and intuitive elements
• Non intrusive elements
• Promoting the interaction between users with mutual
assistance strategy
• Use of the Surprise Element
• Promoting the Agile best practices of the SaaS
Thanks to you & Agile Portugal
› CELFINET © 2016
STRONGSTEP CONTACTS
Strongstep - Innovation in software quality
Email: geral@strongstep.pt
Web: www.strongstep.pt
Telefone: + 351 22 030 15 85
Strongstep UPTEC
Parque de Ciência e Tecnologia da U. Porto
Rua Alfredo Allen, 455/461
4200-135 Porto, Portugal
Strongstep EUA
Project Olympus CMU
4620 Henry St,
Pittsburgh, PA 15213, United States
Strongstep Lisboa
Praça Duque da Terceira,
Nr 24 – 3
1200-161 Lisbon

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Agile portugal 2016 Agile Gamification on www.scraim.com